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Senior Executive Programmatic WPP Media

2.0 - 6.0 years

0 Lacs

haryana

On-site

Role Overview: At WPP Media, you will play a pivotal role in transforming the agency's digital media buying process from manual insertion orders to data and technology-driven buying, aiming to increase ROI for clients and revenue/margin. As the largest media agency in India, you will lead the charge in driving programmatic buying across all publishers, vendors, and start-ups, disrupting traditional business practices. Collaborating with cross-functional teams, you will focus on driving efficiency and automation at scale. Key Responsibilities: - Understand and enhance the programmatic setup across the business - Develop a roadmap for advancing the programmatic buying business - Lead the progr...

Posted 1 month ago

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