Content Writer

Key Responsibilities:

• Write, edit, and optimize content for

  personal loans, mutual funds, and insurance

  categories across blogs, social media, landing pages, newsletters, and website.
• Research financial products, market trends, and regulatory guidelines to ensure accurate and relevant content.
• Develop

  SEO- and GEO-friendly content

  that improves organic visibility on search engines and AI-driven platforms.
• Collaborate with the marketing and design teams to create content for campaigns, ads, and email marketing.
• Proofread and ensure all content is error-free, aligned with brand tone, and adheres to compliance standards.
• Contribute ideas for content strategy, campaigns, and storytelling to drive user engagement.
• Monitor content performance and suggest improvements based on analytics and feedback.

Requirements:

• Bachelors degree in Commerce, English, Journalism, Marketing, or related field.
• 2+ years of professional experience in content writing for

  personal loans, mutual funds, or insurance

  domains.
• Strong understanding of

  financial products, investment instruments, and insurance offerings

  .
• Excellent

  writing, editing, and proofreading

  skills with attention to detail.
• Familiarity with

  SEO, GEO, and keyword optimization

  .
• Ability to translate complex financial concepts into simple, engaging, and reader-friendly content.
• Proficiency in content management systems (WordPress or similar).

Good to Have:

• Experience in creating

  social media content, newsletters, and digital campaigns

  .
• Knowledge of

  financial regulations and compliance requirements

  .

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