Content Writer

0 - 3 years

2 - 5 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

  • Create engaging and SEO-optimized content, including blogs, articles, website copy, and social media posts.
  • Research industry trends and write content that aligns with the brand voice and marketing strategy. Collaborate with the SEO and marketing teams to develop keyword-rich content.
  • Proofread and edit content to ensure clarity, coherence, and grammatical accuracy. Assist in developing creative content strategies for digital campaigns.
  • Stay updated with industry trends and best practices in content marketing. Content Creation Development
  • Write engaging, SEO-friendly, and high-quality content for blogs, websites, social media, and marketing campaigns.
  • Develop compelling and persuasive copy for landing pages, email newsletters, product descriptions, and advertisements.
  • Ensure all content maintains the brands tone, voice, and style guidelines.
  • SEO Keyword Optimization : Research and implement SEO best practices to improve content visibility on search engines. Optimize content with relevant keywords, meta descriptions, and internal/external links. Analyze competitors content and industry trends to create content that stands out.
  • Research Strategy : Conduct thorough research on industry trends, target audiences, and competitors. Brainstorm and develop creative content strategies that align with marketing goals. Repurpose and refresh old content to keep it relevant and valuable.
  • Editing Proofreading : Review and edit content to ensure grammatical accuracy, clarity, and consistency. Proofread articles and ensure proper formatting, structure, and readability. Fact-check information to maintain credibility and accuracy.
  • Collaboration Content Management : Work closely with SEO specialists, designers, and marketing teams to create visually appealing and engaging content.
  • Manage and publish content through CMS platforms like WordPress, Shopify, or HubSpot.
  • Track and analyze content performance to suggest improvements and new content ideas.
  • Staying Updated Creative : Stay up to date with content marketing trends, AI tools, and digital marketing strategies. Experiment with new content formats like interactive content, infographics, and videos. Adapt writing styles for different audiences and platforms.

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