Content and Copywriter

Role Overview: We are seeking a talented and creative Content Writer to join our

marketing team. The ideal candidate will have a flair for writing compelling content tailored

to the real estate industry, with a focus on engaging our target audience and enhancing our

brand presence.

Key Responsibilities:

● Content Creation: Develop high-quality content for various platforms, including

websites, blogs, social media, newsletters, and brochures, ensuring alignment with

the company's brand voice and marketing objectives.

● Market Research: Conduct thorough research on real estate market trends,

property insights, and competitor activities to inform content development and

maintain relevance.

● SEO Optimization: Implement SEO best practices to enhance content visibility on

search engines, driving organic traffic to the company's digital properties.

● Collaboration: Work closely with the marketing and design teams to conceptualize

and execute content strategies that support promotional campaigns and brand

initiatives.

● Editing and Proofreading: Review and edit content for clarity, grammar, and

accuracy, ensuring all materials meet the company's quality standards.

● Performance Analysis: Monitor and analyze content performance metrics, providing

insights and recommendations for continuous improvement.

Qualifications:

● Bachelor's degree in English, Journalism, Communications, Marketing, or a related

field.

● 2-4 years of experience in content writing, preferably within the real estate sector.

● Exceptional writing, editing, and proofreading skills with a keen eye for detail.

● Proficiency in SEO principles and experience with content management systems

● Familiarity with real estate industry terminology and market dynamics.

● Strong research skills and the ability to synthesize complex information into

engaging content.

● Ability to work independently and manage multiple projects while meeting

deadlines.

Preferred Skills:

● Experience with graphic design tools (e.g., Adobe Photoshop, Illustrator) to create

basic visual content.

● Knowledge of email marketing platforms and analytics tools.

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹55,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Application Question(s):

• How many years of experience do you have in Content/Copywriting?
• What is your current CTC?
• What is your expected CTC?

Work Location: In person