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2.0 - 7.0 years
4 - 9 Lacs
Satara
Work from Office
NUTRIS CROP SOLUTIONS INDIA PVT.LTD is looking for TM : TERRITORY MANAGER to join our dynamic team and embark on a rewarding career journey. Developing territory business plans that will grow the business Developing and maintaining customer relationships Monitoring and analyzing market trends to identify new opportunities Meets regularly with regional clients Observes competitor strategies within the assigned region Responds to regional client needs with solutions from the company Monitor competition within assigned region Conducting surveys to better understand customer needs. Build and foster strong customer relationships within a particular region. Design strategies aimed at growing regional revenue by satisfying customer needs and special requests. Use consumer research to maximize potential revenues and gain the loyalty of their clientele
Posted 3 weeks ago
7.0 - 11.0 years
15 - 20 Lacs
Gurugram
Work from Office
Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by diversity and inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health equity on a global scale. Join us to start Caring. Connecting. Growing together. Primary Responsibilities Partners with stakeholders onshore and offshore to achieve aligned consumer experience and business objectives Drive requirements and feature definition for new capabilities and enhancements to the Optum patient portal and Health solutions capabilities Work with engineering, agile practitioner and agile teams from initiation through execution Accurately translates technical terms and concepts to non-technical stakeholders; Effectively represents technical challenges and opportunities to external and internal stakeholders; Identifies potential risks with product builds and integrations, pro-actively developing mitigation plans; Assists in removing obstacles, resolves conflicts and ensures alignment with stakeholders Drafts requirements, release notes and UAT scripts, as well as conduct product and feature demos for stakeholders Leverages market research and competitive analysis to identify market trends, customer needs, and opportunities for product differentiation Effectively collaborates with Design, Engineering, Architecture, Consumer research and Analytics teams to drive discovery and delivery Defines and tracks key performance indications (KPIs) to measure the success of our digital product, iterating based on data-driven insights Performs other related duties as assigned and needed Comply with the terms and conditions of the employment contract, company policies and procedures, and any and all directives (such as, but not limited to, transfer and/or re-assignment to different work locations, change in teams and/or work shifts, policies in regards to flexibility of work benefits and/or work environment, alternative work arrangements, and other decisions that may arise due to the changing business environment). The Company may adopt, vary or rescind these policies and directives in its absolute discretion and without any limitation (implied or otherwise) on its ability to do so Required Qualifications Undergraduate degree or equivalent experience 7+ years of experience in Healthcare / IT Industry 4+ years experience in product management Experience and deep understanding of Agile methodology, team structure and product management best practices Experience working in a fast-paced, matrixed, and dynamic environment; ability to adapt quickly to changing priorities and business needs Proven impactful communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels of the organization Proficiency in MS Office (PowerPoint, Excel, Word etc.); Preferred Qualifications Experience with digital product management within the US Healthcare industry Proven pronounced strategic thinking and analytical skills, with the ability to translate market insights into actionable product strategies At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes — an enterprise priority reflected in our mission.
Posted 3 weeks ago
0.0 - 2.0 years
2 - 4 Lacs
Nagpur
Work from Office
Objectives of this Role Represent our companys products and services, starting with a deep and comprehensive understanding and following with consumer research to identify how our solutions meet needs of customers in market Generate leads and build relationships planning and organizing daily work schedule to call on existing or potential prospects Develop and implement territory wise, platform wise and technology wise action plan through comprehensive data analysis, and adjust sales techniques based on interactions and results you are getting in set timelines. Responsibilities Identify appropriate prospects, set appointments, make effective qualifying sales calls, and manage sales cycle to close new business in all service categories offered Shadowing demonstrations sessions in the first three months and owning demonstration activities for the prospects after completing the first three months in the company Rigorous follow-ups and working closely with the BD team to guide the prospects easily through the sales pipeline Work closely with the BD/Sales team to get an understanding of creating brochures and other marketing content Find the gaps existing technological solutions and work with the development team to provide a UI and functional based facelift Skills and Qualifications 0-2 years of experience in Business Development/sales within IT Industry Excellent communication, interpersonal, problem-solving, presentation, and organizational skills Knowledgeof sales management software and CRM a plus Personal integrity Having experience generating qualified leads from Linkedin or any other such platforms Preferred Qualifications Bachelors degree Proven track record of working with self-initiative and setting new benchmarks with result orientated performance Ability to balance persuasion with professionalism Strong organizational skills Experience generating leads database from scratch Our culture We are a group of supportive, self-managed individuals. Absolutely no poking with sharp sticks You get a creative, inclusive and agile environment to work in. Everyone has a say in product development. You can always chip in your valuable feedback We are a small team with lots of individual impact and responsibility A flexible working hours and leave policy Exp. required: 0 to 2 yrs
Posted 3 weeks ago
2 - 7 years
3 - 7 Lacs
Satara
Work from Office
NUTRIS CROP SOLUTIONS INDIA PVT.LTD is looking for TM - TERRITORY MANAGER to join our dynamic team and embark on a rewarding career journey Developing territory business plans that will grow the business Developing and maintaining customer relationships Monitoring and analyzing market trends to identify new opportunities Meets regularly with regional clients Observes competitor strategies within the assigned region Responds to regional client needs with solutions from the company Monitor competition within assigned region Conducting surveys to better understand customer needs. Build and foster strong customer relationships within a particular region. Design strategies aimed at growing regional revenue by satisfying customer needs and special requests. Use consumer research to maximize potential revenues and gain the loyalty of their clientele
Posted 1 month ago
2 - 7 years
25 - 30 Lacs
Thrissur
Work from Office
BK Dhanalakshmi MSACS is looking for Territory Manager to join our dynamic team and embark on a rewarding career journey. Developing territory business plans that will grow the business Developing and maintaining customer relationships Monitoring and analyzing market trends to identify new opportunities Meets regularly with regional clients Observes competitor strategies within the assigned region Responds to regional client needs with solutions from the company Monitor competition within assigned region Conducting surveys to better understand customer needs. Build and foster strong customer relationships within a particular region. Design strategies aimed at growing regional revenue by satisfying customer needs and special requests. Use consumer research to maximize potential revenues and gain the loyalty of their clientele
Posted 1 month ago
2 - 7 years
4 - 9 Lacs
Chennai, Pune, Delhi
Work from Office
We are looking for a responsible and highly motivated Associate. The ideal candidate will maintain good relationships with key suppliers for individual categories to promote competitive solutions, excellent performance and to access innovative ideas and assist in the development of relevant market sectors. The categories include: Lighting Major Appliances / Small Appliances Cookware Kitchenware Job Responsibilities: Evaluate the prices and quality of suppliers, negotiate purchase prices and terms, manage supplier sources, and analyze price proposals. Participates and leads in the process of understanding market trends, best buying practices, merchandising, pricing, growth and development of their assigned categories Participate in decisions on assortment, product placement, acquisition timing, distribution and financial results related to such decisions Develop, acquire, and expand merchandise and merchandise categories, preparing and processing purchase orders. Present competitive data and profitability recommendations to senior management Manage vendors, suppliers, and agents, obtaining quotes, ensuring deliveries, and resolving external issues. Track, analyze, and improve sales and margins to achieve business objectives. Conduct competitor and consumer research to identify trends, consumer needs, and growth opportunities. We Offer: A high-impact role in an incredibly fast-paced environment A steep personal development path, learning from and working with our high-calibre leadership team Job Skills: Good organization and project management skills Good analytical and problem-solving skills with meticulous attention to detail Ability to prioritize and manage workload with multiple deadlines (strong multi-tasking capabilities) Good written / verbal communication and presentation skills Good negotiating and influencing skills. Relies on experience and judgment to plan and accomplish goals Ability to work collaboratively on a cross-functional team and company-wide initiatives. Provides proactive solutions with limited direction and input Ability to comprehend product information data flow (item, vendor, cost, price) Ability to solve problems within and across departments Strong research skills Qualification: Preferably 2years of work experience Expertise with MS-Office (Word, PowerPoint & Excel)
Posted 1 month ago
0 - 5 years
2 - 6 Lacs
Hindupur, Islampur, Purulia
Work from Office
Looking for respondents for a consumer study. You will visit assigned stores, evaluate aspects as mandated and fill an online report. This is a gig based, flexible role, suitable for professionals, homemakers, and retirees. Required Candidate profile You should understand professional standards of service from a consumer perspective Perks and benefits Choose assignments as per availability. Paid work.
Posted 2 months ago
0 - 5 years
2 - 6 Lacs
Haldia, Dhubri, Jaleswar
Work from Office
Looking for respondents for a consumer study. You will visit assigned stores, evaluate aspects as mandated and fill an online report. This is a gig based, flexible role, suitable for professionals, homemakers, and retirees. Required Candidate profile You should understand professional standards of service from a consumer perspective Perks and benefits Choose assignments as per availability. Paid work.
Posted 2 months ago
0 - 5 years
2 - 6 Lacs
Pune, Anklesvar, Vadodara
Work from Office
Looking for respondents for a consumer study. You will visit assigned stores, evaluate aspects as mandated and fill an online report. This is a gig based, flexible role, suitable for professionals, homemakers, and retirees. Required Candidate profile You should understand professional standards of service from a consumer perspective Perks and benefits Choose assignments as per availability. Paid work.
Posted 2 months ago
0 - 5 years
2 - 6 Lacs
Betul, Kundapura, Chitradurga
Work from Office
Looking for respondents for a consumer study. You will visit assigned stores, evaluate aspects as mandated and fill an online report. This is a gig based, flexible role, suitable for professionals, homemakers, and retirees. Required Candidate profile You should understand professional standards of service from a consumer perspective Perks and benefits Choose assignments as per availability. Paid work.
Posted 2 months ago
0 - 5 years
2 - 6 Lacs
Kota, Shillong, Itanagar
Work from Office
Looking for respondents for a consumer study. You will visit assigned stores, evaluate aspects as mandated and fill an online report. This is a gig based, flexible role, suitable for professionals, homemakers, and retirees. Required Candidate profile You should understand professional standards of service from a consumer perspective Perks and benefits Choose assignments as per availability. Paid work.
Posted 2 months ago
10 - 15 years
50 - 100 Lacs
Mumbai
Work from Office
Description Position at EssenceMediaCom EssenceMediacom is an agency of GroupM, the world s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Group Head - Strategy to join us. In this role, you will be part of the central strategy team, based out of Mumbai. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. Reporting of the role This role reports to: Sr. Business Director - Strategy 3 Best things about the job: Drive audience and cultural insights that help inform the media and partnership investments for FMCG client Exposure to best of tools and partnership eco-system that enables data -driven insights, and constantly lear n ing about new innovation oppurtunities Best practices and case studies from GroupM In this role, your goals will be: In three months: Understand the brand portfolio, competition set, current research and studies and client requirements Ability to r ead both structured data (brand health, media investments) and unstructured data ( Youtube comments, social posts) to craft an understanding of what is relevant for brand and its strength and weaknesses Use social listening and 3 rd party tools to craft reports and studies that address requirements - eg: GenZ media trends, analysing category conversations around themes like festivals or tracking and monitoring current campaigns In six months: You would be the go-to expert on any kind of audience and cultural insights which will help planners and clients to better create media plans and partnerships Understand the specific cohorts related to the client business and go deep on how to address them in media and communication Set up cadence and structures for brand reporting on social listening, insights, cultural oppurtunities Collaborate with the necessary teams during the course of a campaign or an Annual Plan to create frameworks and provide point of view on new trends. In 12 months: Create a positioning and media map for client brands vs competition and improvement areas Recognised contributor adding value from qualitative and quantitative research to improve media plans (Eg: recommending a new platform, capitalising on a new trend) Responsibilities of the role: Custodian of all insights around a brand: brand tracks, consumer research from client, tool outputs Crafting the project scope, tools needed, and the content to be covered Ability to effectively present the work in a compelling storytelling manner. E xplore new methodologies, use of AI tools in audience and cultural understanding What you will need: Understanding of various qualitative and quantitative tools like TGI, GWI , Unmetric, Talkwalker etc Should have the capability of mining and articulating media/consumer insights. Understanding of media eco-system, cultural tentpoles - ability to craft POVs on how these can be leveraged by client (Eg: Emerging sports partnerships ) Minimum qualifications: MBA 5+ years of Qualitative / Quantitative Research experience Keen interest in consumer behaviour, media landscape, brands and marketing
Posted 2 months ago
10 - 13 years
0 - 0 Lacs
Ahmedabad
Work from Office
About Zydus Wellness Zydus Wellness, an FMCG leader, develops, manufactures, and markets health and wellness products, integrating healthcare, skincare, and nutrition. Founded in 1988 with Sugar Free, India’s first zero-calorie sugar replacement, it now manages seven global brands, including Complan, Glucon-D, Everyuth, and Nutralite. The company serves over 50 million families and supports more than 90,000 dairy farmers and 2,000 MSMEs. With a focus on research, quality, and innovation, Zydus Wellness operates on core pillars of manufacturing integrity and supply chain efficiency. Headquartered in Ahmedabad and Mumbai, it runs four manufacturing facilities across India and eight co-packing facilities in India, Oman, and New Zealand. Listed on the Bombay and National Stock Exchanges, Zydus Wellness is led by Chairman Dr. Sharvil Patel and CEO Tarun Arora, serving customers in over 25 countries across three continents. Get to know our organization – Click on the below links 1. Company Website 2. Zydus Corporate Park Manager R&D – Dairy and Nutritional Drinks Functional Reporting : Head R&D – HFD, Dairy and Spreads. Administrative Reporting : Head R&D – HFD, Dairy and Spreads. Location: Ahmedabad Role Purpose The role serves the purpose of managing health food drinks and dairy R&D that supports iconic brands like Complan. Responsibilities include formulating products (dairy and food), managing a team, partnering with cross functional stakeholders to deliver innovative products, solutions and assets to grow the business. The role requires R&D activities such as working in lab bench, improve products, scaling up products in partnership with manufacturing, working with regulatory, quality, packaging, Analytical and Scientific-Medical Affairs teams to ensure strong compliance, creative claims, demos, and product innovation. In addition to innovation, the expectation is to work towards cost optimizations, co-ordination with different interfaces like plant teams, brand teams, external vendors, other cross functional teams, conducting plant trials, managing documentation, artwork approvals and work as a strong team player with Consumer Centric, One Team and Zydus First mindset. Key Accountabilities/ Responsibilities New product development Managing the team for agile, on-time delivery of NPD projects and launches through individual as well as teamwork Brings products of best taste, quality, right cost, Stability/ shelf-life, nutritional value and support diverse go to market activities by providing all technical support required. Handling of complex health food products containing several vitamins, minerals, bio-actives in formulations, and bring new actives and potential consumer benefits Partnering with different interfaces like marketing, operations, purchase etc. Innovation Bring fresh ideas for products, formats synergistic with our growth strategy Creation of intellectual property Trouble shooting Solving of issues at plants as and when they arise (product/process related). Cost optimizations Work with external and internal interfaces for cost optimization of formulations. Product improvements Continuous improvement of products in partnership with regulatory, consumer research, marketing etc. and contribute to business growth Lab & pilot plant upkeep Ensure all cGLP standards and processes are always maintained in our labs Key deliverables Deliver products of best taste, quality, right cost, Stability/ shelf-life, nutritional value and support diverse go to market activities by providing all technical support required. Manage the team and resources to deliver on time formulation developments for NPD, non-NPD and troubleshooting as needed and other projects Lab upkeep and maintenance of equipment of pilot plant. Good Documentation and Knowledge Institutionalization. Key interactions Internal stakeholders R&D teams Marketing teams. Operations teams. Purchase teams. Regulatory and quality teams. External stakeholders Vendors. Third party manufacturing units. Key dimensions Business dimensions Net Turnover. Profitability. Team Direct Reports: 1-2. Others NA Role Requirements: Educational Qualifications Ph.D / M. Tech / M.Sc (preferably Dairy Technology) from a premium institute in India or abroad. Experience (Type & Nature) 10-13 years of experience in a typical R&D or product development environment focusing on dairy products, health food drinks powder processing and spreads, managing a team of technologists and proven ability to work with cross functional teams troubleshooting various wide range of issues. Essential Skills & Technical Competencies Expertise and hands on experience in FORMULATING products related to dairy, powder-based drinks and ready to drink formats is a MUST HAVE. Knowledge of Dairy and non-spreads is a plus. Hands-on approach whenever required. Expertise in food fortification through incorporation of vitamins, minerals and bio-actives. Well aware of the technologies used in formulating products and costing calculations is a MUST HAVE. Knowledge & understanding of dairy powder drinks processing technologies (dry blending, spray drying etc.), handling of equipment at all stages of product development activities from lab to plant. Experience and able to troubleshoot product and process related issues Well versed with formula, nutritional calculations and working in lab for benchwork activities. Ability and aptitude to work on a variety of products. Consumer research understanding. Good understanding of FSSAI regulations pertaining to products given here. Other behavioural skills & competencies which are essential for success in role Get it right first-time and can-do mind-set. Must enjoy Teamwork and be good at managing teams. Hands-on approach and quick disposition of work is critical. Strong communication and problem-solving skills. Ownership of projects and commitment to teams Discipline and initiative and ability to perform under various constraints. Good ability to work collaboratively with different interfaces/cross-functional teams is a must. Good co-ordination and time management skills. Traveling as needed to plants and other business activities
Posted 2 months ago
0 - 1 years
0 Lacs
Mumbai
Work from Office
Assist in creating 2D animations, motion graphics, and visual effects. Support the animation team in designing and executing animated content. Edit and refine animations based on feedback from the creative team. Work on storyboarding, character animation, and video editing when required. Ensure animations align with brand guidelines and project requirements. Stay updated with industry trends and animation techniques. Requirements: Pursuing or recently completed a degree/diploma in Animation, Design, Multimedia, or a related field. Proficiency in animation software such as Adobe After Effects, Adobe Animate, Blender, or Cinema 4D. Basic understanding of motion design, character animation, and visual storytelling. Strong creativity, attention to detail, and willingness to learn. Ability to meet deadlines and work collaboratively in a team environment. A portfolio showcasing previous animation work is a plus.
Posted 2 months ago
5 - 10 years
8 - 14 Lacs
Hubli
Work from Office
- We are seeking a creative leader to set brand standards, define a brand voice, and take the lead on bringing the brand to life through every facet of the customer journey and our internal employee experience. - Oversee marketing and advertising activities to ensure consistency with product line strategy. - initiatives but also get an opportunity to strategize and execute brand, consumer research. - Review the brand-wise profitability and take required actions with respect to both profitable and non-profitable brands. - Translate brand strategies into brand plans, brand positioning and go-to-market strategies. Responsibilities: - Work directly with the founders to create and drive the Signzy Brand. - Closely align all communication channels with broader brand story: Website, Social Media, Email campaigns. - Work closely with marketing and PR teams to achieve branding goals and vision. Requirements: - 5+ years of experience working in any startup domain and aiding growth of the brand to a Unicorn. - Original thinking and creative problem solving. - Exposure to different aspects of marketing. - Proven credentials in brand thinking and creation. Brownie Points: - Experience in a startup which is known for its branding. - Interest in finance and banking industry.
Posted 2 months ago
4 - 9 years
8 - 14 Lacs
Chandigarh
Work from Office
- Product Marketing Manager would be required to lead product marketing on the consumer side. As a product marketing leader, s/he is expected to be an authority of consumer's needs for each offerings to consumers. - S/he will need to own the consumer's journey across marketing and product funnels. S/he will be expected to work with external agencies (creative / media/research), marketing team, product team(s), operations team(s) to solve user needs at various points of the marketing & product funnels, and grow the individual business lines. - Consumer side offerings (products) include: - student counseling, student alumni connect for expansion and related activities Responsibilities would include : - - Drive consumer obsessiveness within the various team(s - Understand the needs of various consumer segments for various products - Continuously meet consumers for different product lines, and be the undisputed voice of the consumer in every forum - Discover a unique differentiated value proposition for each of the products based on robust market research. - Ensure each stakeholder- buy-in into this value proposition and serve as the checker who ensures that lives up to this value proposition - Create and monitor consumer feedback loops to ensure the right product features are prioritized and built - Formulate a robust communication and growth strategy for each of the product lines and work with different stakeholders execute the growth plan - Create programs and campaigns that ensure strong retention of the platform - Co-own revenue and transaction volumes with Product & digital marketing - Define KPI's of marketing effectiveness of digital, brand campaigns and track it along with the respective teams - Formulate and execute effective communication loops that ensure high product usage and maximizes good product experience Must have's : - Good understanding of digital marketing - Strong understanding of B2C marketing, Brand marketing - Strong understanding of media mix: Digital, TV, OOH, Print etc. - Good experience of consumer research and uncovering consumer insight- Ability to lead teams through influence - Ability to thrive in a little chaos and bring order to it.
Posted 2 months ago
6 - 9 years
9 - 13 Lacs
Mumbai
Work from Office
Job Title: Group - Brand Manager/ Assistant Manager Location: Mumbai Experience: 7 years minimum Are you food obsessedDo you dream about dinner while eating lunchDo you think consumers deserve more from Food Brands in IndiaAre you excited by driving a dynamic high growth businesses and Brand creationWe are on the hunt for a Brand creator to continue to build India s Most innovative Food Brand in the Frozen and Chilled space, Prasuma. Why Prasuma - 1st Indian Frozen Food Brand to win an International Taste Award! - Committed to creating sensational food using the freshest finest ingredients. - Innovators and category creators at the cutting edge food technology. Pioneer of the Fresh Chilled Deli Meats segment in the region. - Over almost 40 years of product and service excellence among top modern retail outlets, restaurants and chefs nationwide. - Work culture of mentorship, following best practices and freedom to try things that About you We need someone with a real eye for detail, a passion for exceptional food, for building brands and with loads of creativity driven by their own inner fire. A business acumen along with, impeccable communication skills will help you succeed. Key Qualities Self Starter - Entrepreneurial Spirit Customer Obsession Attention to detail - Execution rigour Team player - Performance focussed Problem solver - Ability to thrive in dynamism Organizational Skills Key Responsibilities Marketing Calendar New launch Development Innovation Calendar Digital - Online - Offline Launch and Brand Campaigns Marketing Budgeting PL management Social media accounts across LinkedIn, Facebook, Instagram etc. Collaborate with Chefs, Influencers and Brands Drive PR while working closely with a PR agency Report on key brand metrics on a monthly basis Design, conduct, and analyse consumer research and brand health tracking Study and analyse current trends in market and implement strategies to drive brand sales growth Brainstorm new growth opportunities
Posted 2 months ago
7 - 12 years
8 - 13 Lacs
Nadiad
Work from Office
Brand Manager Job Name: Brand Manager Job Role: Manager IndustryManufacturer Job LocationNadiad (Gujarat) Experience7 to 12 year SalaryBest in the industry EducationMBA/ BBM About The Role : Solid knowledge, expertise & success in the measurement of marketing campaigns. Proven track record and working experience as a brand manager. Highly creative with the ability to think out of the box. Proven ability to implement brand and marketing strategies. Experience with digital social campaigns. Experience in identifying target audiences and devising campaigns that engage, inform and motivate. Budget-management skills and proficiency a must. Ability to use analytical skills to identify challenges & opportunities as it relates to products, category changes, competitive threats and changes in sales in the marketplace. Requirements: Solid knowledge, expertise & success in the measurement of marketing campaigns. Proven track record and working experience as a brand manager. Highly creative with ability to think out of box. Proven ability to implement brand and marketing strategies. Experience with digital social campaigns. Experience in identifying target audiences and devising campaigns that engage, inform and motivate. Budget-management skills and proficiency a must. Ability to use analytical skills to identify challenges & opportunities as it relates to products, category changes, competitive threats and changes in sales in the marketplace. Strong PowerPoint, Word, and Excel skills. Preference in Home/Kitchen appliances.Brand awareness - a clear understanding of brands and the marketing mix Focus on the consumerBrand Managers need to be able to draw on the consumer research and monitor market. Therefore, having a grasp of the target market and also potential target markets is the key. What are their reactions to the marketing campaigns? Whats being said on social media and how are people talking about the brand. How is the brand manager, managing or monitoring this process? Make important business decisionsThe brand manager can also play a pivotal role within senior management teams when providing feedback and analysis on key brand activity. For example, what return on investment has been seen from particular campaigns? What has worked well for specific products of the brand and what lessons can be learned from others. Furthermore, helping to provide input into future activity as well as feed into help support corporate strategy and direction. Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term. Planning and execution of all communications and media actions on all channels, including online and social media. Assisting with product development, pricing and new product launch as well as developing new business opportunities. Managing the budget for advertising and promotional items. Competitor and customer insights analysis. Optimize, measure and report performance of all marketing campaigns and assess against goals (ROI and KPIs) and adjust accordingly. Experience in Digital Marketing promotion, Even launch on YouTube, Affiliate marketing, E-Mail marketing, Running contests, Google Re-marketing, Guest blogging, Mobile App marketing. Experience in giving inputs for website development/modification.
Posted 2 months ago
7 - 9 years
10 - 14 Lacs
Bengaluru
Work from Office
The UX Research Team is responsible for building empathy for the Target Guest and Target Team Member throughout the product development lifecycle for Target s digital products, inclusive of web experience, app experience, internal tools, and in-store digital tools The Senior UX researcher is a key partner to several functions in the digital group including product owners, UX designers, engineers, data scientists, and site merchandisers Research projects span from lean usability validation (as needed by the product teams) to strategic future-thinking discovery projects (driven by researchers insights) to enable constant experience optimization and inform strategic business priorities Using both qualitative and quantitative methods, the Senior UX Researcher will translate research insights into powerful stories that not only help shape product design and development but also influence the world of modern retail Core Responsibilities Supports the Principal Researcher(s) with research requests, from scoping initiatives, coordinating testing needs and synthesizing findings Supports product teams throughout the research project life cycle - recommending appropriate methodology, scoping, and coordinating the entire process, facilitating in-field research and post-research synthesis through analysis Conducts and synthesises qualitative and quantitative research projects - including, but not limited to: in person moderated testing, remote moderated & unmoderated testing, surveys, heuristic reviews, benchmark studies, concept testing, online & in-store intercepts, ethnographies, shopalongs Assists the broader team in keeping our ongoing research library up-to-date and comprehensive Required Qualifications : Genuine curiosity about people and experiences Excellent written and verbal communication skills; demonstrated ability to effectively communicate complex concepts to cross functional partners Excellent interpersonal and communication skills A strong ability to tell compelling stories from data Comfortable within ambiguity with the ability to prioritize; demonstrated ability to manage multiple projects (both small and large) and adjust to changing priorities Strong project management skills - experience managing multiple projects at various stages in the project life cycle Proficient in Powerpoint, Outlook, Word and other MS Office software Minimum of 2 years of experience practicing UX design research for digital product teams or 4 years of relevant consumer research experience Comfortable speaking to a diverse group of people and leading conversations to discover research insights Preferred Skills 7+ years of work experience and preferred a full time degree in Anthropology, Social Science, Design Research, Psychology, Human Factors, HCI, or related field Experience in Lean UX Research methods, including remote moderated & unmoderated testing, online & in-context (store) intercepts Experience and understanding of retail - both store and online Demonstrated understanding of accessibility user testing using assistive technologies Experience with video editing software
Posted 2 months ago
3 - 5 years
1 - 2 Lacs
Gurgaon
Work from Office
About 1Lattice: 1Lattice is a 360-degree business decision support platform with a tech-enabled services stack of data, people network, and custom research. Powered by advanced tech tools and unique data-gathering approaches, 1Lattice offers an integrated product suite to make decisions smartly, right from Inputs to Validation, Execution and Measurement. 1Lattice works with clients and partners globally, helping them solve a wide variety of business and organizational problems through actionable research-led insights. Overview: We are seeking a dynamic and target-driven Inside sales associate to be a part of our growing team. The ideal candidate will be responsible for generating qualified leads and opportunities through outbound prospecting efforts, as well as developing and executing demand generation strategies to grow our sales pipeline. This role requires a proactive individual with excellent communication skills and a strong understanding of the lead generation process. If you have the fire to earn substantial incentives while interacting with senior marketing professionals and without stepping out of the house, this might be the role for you. Open for Full-time as well as Part-time. Geography and working hours: We are looking for candidates for India, Middle East, and USA. Working hours will be adjusted accordingly. Role is output oriented. Responsibilities: Generate qualified leads using outbound sales efforts (Emails, tele-calling, Linkedin reach outs, etc) for market research product, focusing on the consumer and healthcare sector for India market Socialise/pitch our offerings in Consumer research, brand track, and competitive benchmarking to the relevant potential buyers. Typical buyers: Consumer Insights head, Marketing heads, Brand managers, Strategy and MA teams. Target Driven: Generate at least 10 qualified meetings per week for the sales team. You can earn extra bonus on exceeding the targets, which would be over and above the target incentives. Develop and maintain a database of leads and prospects for future reference Gather account and contact intelligence through secondary research Plan daily sales outreach and log in daily meetings in the CRM. Report on lead generation metrics (like number of sales meetings organized) to track progress and identify areas for improvement to increase lead count. Contribute towards inbound lead generation by planning executing multi-channel campaigns (Email, LinkedIn, Blogs) Ideal Candidate: Entrepreneurial bent of mind, self-motivated, ability to hold an intelligent conversation with decision makers. Experience in Consumer brands or healthcare is a big plus (because it will enable better sales meeting conversions). At least 3-5 years of lead generation/ inside sales experience, selling to enterprise/large accounts in the Consumer/Pharma sectors. Mature candidates (with >8 years of experience in the buyer organizations and relevant functions will be remunerated extra). Returning mothers or housewives are welcome to apply. Experience of selling or generating leads in research-based product companies would be given preference. Data-driven mindset, target oriented Willingness to go the extra mile and the desire to earn target-driven incentives Some experience of working with a CRM tool to plan leads, input meeting/call summaries daily. Please do not apply if: You are only interested in the fixed component of the CTC Only Edtech Experience
Posted 2 months ago
3 - 5 years
2 - 5 Lacs
Gurgaon
Work from Office
About 1Lattice: 1Lattice is a 360-degree business decision support platform with a tech-enabled services stack of data, people network, and custom research. Powered by advanced tech tools and unique data-gathering approaches, 1Lattice offers an integrated product suite to make decisions smartly, right from Inputs to Validation, Execution and Measurement. 1Lattice works with clients and partners globally, helping them solve a wide variety of business and organizational problems through actionable research-led insights. Overview: We are seeking a dynamic and target-driven Inside sales associate to be a part of our growing team. The ideal candidate will be responsible for generating qualified leads and opportunities through outbound prospecting efforts, as well as developing and executing demand generation strategies to grow our sales pipeline. This role requires a proactive individual with excellent communication skills and a strong understanding of the lead generation process. If you have the fire to earn substantial incentives while interacting with senior marketing professionals and without stepping out of the house, this might be the role for you. Location: Remote (100%) Open for Full-time as well as Part-time. Geography and working hours: We are looking for candidates for India, Middle East, and USA. Working hours will be adjusted accordingly. Role is output oriented. Responsibilities: Generate qualified leads using outbound sales efforts (Emails, tele-calling, Linkedin reach outs, etc) for market research product, focusing on the consumer and healthcare sector for India market Socialise/pitch our offerings in Consumer research, brand track, and competitive benchmarking to the relevant potential buyers. Typical buyers: Consumer Insights head, Marketing heads, Brand managers, Strategy and M&A teams. Target Driven: Generate at least 10 qualified meetings per week for the sales team. You can earn extra bonus on exceeding the targets, which would be over and above the target incentives. Develop and maintain a database of leads and prospects for future reference Gather account and contact intelligence through secondary research Plan daily sales outreach and log in daily meetings in the CRM. Report on lead generation metrics (like number of sales meetings organized) to track progress and identify areas for improvement to increase lead count. Contribute towards inbound lead generation by planning & executing multi-channel campaigns (Email, LinkedIn, Blogs) Ideal Candidate: Entrepreneurial bent of mind, self-motivated, ability to hold an intelligent conversation with decision makers. Experience in Consumer brands or healthcare is a big plus (because it will enable better sales meeting conversions). At least 3-5 years of lead generation/ inside sales experience, selling to enterprise/large accounts in the Consumer/Pharma sectors. Mature candidates (with >8 years of experience in the buyer organizations and relevant functions will be remunerated extra). Returning mothers or housewives are welcome to apply. Experience of selling or generating leads in research-based product companies would be given preference. Data-driven mindset, target oriented Willingness to go the extra mile and the desire to earn target-driven incentives Some experience of working with a CRM tool to plan leads, input meeting/call summaries daily. Please do not apply if: You are only interested in the fixed component of the CTC Only Edtech Experience Got rejected by us in last 6 months
Posted 2 months ago
7 - 12 years
25 - 30 Lacs
Bengaluru
Work from Office
Understand commercial & socio-economic trends & Ather s business imperatives Build a product vision in context of changing Market scenario, Ather s Business Expectation, Tech capability and Product Strategy Sell the business case & product vision to internal stakeholders Translate the vision into a crystal clear product definition with the help of stakeholders Define the products that solve for the future needs Build a business case around the product Prove the viability of the business case through Product POC and consumer research Lead the Product Development in the POC stage till the Product can be completely owned by Product Owner Help Business Team on Product Positioning to develop Marketing Campaign around the Product H ERE S WHAT WE ARE LOOKING FOR : Minimum 4 years of experience of having solved hard problems statements in Product Development or Marketing or Product Management Management Consulting experience can be considered Background in consumer research would be a bonus Total Experience of 7-15 years B Tech / M Tech / MBA Y OU BRING TO A THER : Deep understanding of consumer psychology and emotional products. It d be a bonus to have these skill sets in the automotive domain Ability to understand markets, and product segments and create a vision for their evolution Ability to Independently Solve highly Complex, Large Scale problems Ability to build relationships with a wide range of stakeholders Ability to effectively communicate with a broad range of audiences Strategic Thinking & Planning Ability to influence without authority Your unique experience that adds to or complements the expertise present at Ather
Posted 2 months ago
2 - 6 years
8 - 12 Lacs
Gurgaon
Work from Office
Role Generate key insights and independently perform analysis on primary research survey data using tools like Python, R, Excel, etc. Create effective, impactful, and quality assured storylines and PowerPoint presentations Expertise in integrating and transforming survey data into meaningful insights using Power BI, ensuring accuracy and clarity in data visualization. Rigorously and logically identify issues covering client problem Synthesize analyses into clear, sound recommendations; Supports in structuring and writing reports and developing client ready presentations Takes responsibility of designing questionnaires and survey link checks. Manage external relationships with market research vendors, third party suppliers in compliance with all Mastercard policies and procedures Ensures top notch quality work by conducting thorough reviews of the work done by external vendors Actively participate in business development support and thought leadership activities and ensure knowledge, know-how and best practices are shared and leveraged internally to continuously improve quality and productivity All About You Bachelors in Engineering/Statistics/any other related field. MBA preferred. Experience in consulting or market research industry, hands-on business analysis, report generation and story boarding. Strong experience in developing and maintaining Power BI dashboards and reports, with a focus on visualizing survey data. Financial Institution or a Payments Industry experience is a plus Must have experience on PowerBI (mandatory) Experience with Primary market research (preferable) Strong Excel and PowerPoint skills Must be comfortable using tools like Python/R/SPSS Experience in designing questionnaires, vendor management, and working with market research data Presentation skills, ability to communicate complex ideas effectively both verbally and in writing in English Comfortable with conducting analysis on survey data Comfortable in writing reports Comfortable with high performance culture; with ability to multi-task in a fast-paced, deadline-driven environment Excellent analytical skills and attention to details Ability to work on a team or independently Excel VBA macro experience is a plus
Posted 2 months ago
2 - 7 years
9 - 14 Lacs
Gurgaon
Work from Office
Role Create effective, impactful, and quality assured storylines and PowerPoint presentations. Synthesize analyses into clear, sound recommendations; Supports in structuring and writing reports and developing client ready presentations Takes responsibility of designing questionnaires Lead and manage the team in designing, developing, and optimizing Power BI reports and dashboards for survey data analysis. Oversee the end-to-end process of data visualization and reporting, ensuring that survey data is effectively transformed into actionable insights for decision-making. Manage external relationships with market research vendors, third party suppliers in compliance with all Mastercard policies and procedures Actively participate in business development support and thought leadership activities and ensure knowledge, know-how and best practices are shared and leveraged internally to continuously improve quality and productivity Support product PL management; focus on revenue targets, manage and optimize budgets, forecasting, and cost allocation to enable the delivery of key business objectives Advocate for Market Research product lines by creating compelling communications and sales enablement materials for Senior and Executive Management and an ambassador for the product line to Mastercard Navigate across cultures and geographies and leverages strong relationships with key groups across Mastercard to gain support and buy-in for key decisions to ensure success of regional and global product launches All About You Bachelors in Engineering/Statistics/any other related field and Masters in Business Administration. Experience in a top consulting firm or a market research agency, hands-on business analysis, report generation and story boarding. Financial Institution or a Payments Industry experience is a plus Must have experience on PowerBI (mandatory) Experience with Primary market research (preferable) Strong Excel and PowerPoint skills Strong experience in developing and maintaining Power BI dashboards and reports, with a focus on visualizing survey data. Strong project management skills Strong communicator Experience with Product PL management Presentation skills, ability to communicate complex ideas effectively both verbally and in writing in English Strong collaboration and ability to partner effectively with virtual, fast-paced teams Demonstrated ability to build relationships with senior executives Experience in designing questionnaires and vendor management Comfortable in writing reports Excellent analytical skills and attention to details Comfortable working in a team environment Python/R/SPSS experience is a plus
Posted 2 months ago
5 - 10 years
8 - 14 Lacs
Bengaluru
Work from Office
- We are seeking a creative leader to set brand standards, define a brand voice, and take the lead on bringing the brand to life through every facet of the customer journey and our internal employee experience. - Oversee marketing and advertising activities to ensure consistency with product line strategy. - initiatives but also get an opportunity to strategize and execute brand, consumer research. - Review the brand-wise profitability and take required actions with respect to both profitable and non-profitable brands. - Translate brand strategies into brand plans, brand positioning and go-to-market strategies. Responsibilities: - Work directly with the founders to create and drive the Signzy Brand. - Closely align all communication channels with broader brand story: Website, Social Media, Email campaigns. - Work closely with marketing and PR teams to achieve branding goals and vision. Requirements: - 5+ years of experience working in any startup domain and aiding growth of the brand to a Unicorn. - Original thinking and creative problem solving. - Exposure to different aspects of marketing. - Proven credentials in brand thinking and creation. Brownie Points: - Experience in a startup which is known for its branding. - Interest in finance and banking industry.
Posted 2 months ago
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