9 Consumer Insight Jobs

Role Title : Brand Manager (Commuter) Role : Team Handling (Will have reporting of Associate Brand Manager) Work location : Electronic city (Bangalore) Experience Range : 7.6-14 Years Educational background : MBA / PGDM. 2nd preference BE/B.Tech Industry : Preferably automotive, may also look from Consumer durable, FMCG. Purpose of the Role The Brand Manager will act as the custodian of the customers voice , enabling the organization to focus on the assigned brand and manage it throughout its lifecycle. The role ensures that long-term brand development is not compromised by short-term business needs or tactical interventions, while driving sustainable growth and market presence. Key Responsibilities Drive achievement of volume and market share (MS) targets for the assigned brand. Partner with the field sales team to identify performance gaps and design countermeasures to achieve business objectives. Lead CAME (Category, Activation, Merchandising, Execution) initiatives to strengthen brand presence. Ensure traffic generation through consumer insightdriven, effective brand communication. Track brand health metrics and ensure continuous growth in alignment with business goals. Manage resource allocation and spend monitoring across various marketing mediums. Build customer intimacy through internal and external customer immersions, driving deeper understanding of consumer behavior. Plan, execute, and monitor effective in-market activations to maximize brand visibility and engagement. Qualifications & Requirements MBA/PGDM in Marketing or related field. Relevant brand management experience in FMCG/Consumer Products/Healthcare or similar industries. Proven track record of driving brand growth, consumer engagement, and market share. Strong understanding of consumer insights, brand health metrics, and communication strategies . Excellent collaboration skills to work with cross-functional teams including sales, research, and creative agencies. Strong analytical, problem-solving, and project management skills. Ability to balance long-term brand strategy with short-term tactical execution . Key Competencies Strategic brand management Consumer and market insight generation Effective communication and storytelling Financial acumen (budgeting and resource allocation) Cross-functional collaboration Execution excellence in marketing campaigns

The Deputy General Manager - Brand Development position based in Worli, Mumbai requires an experienced individual with 10-15 years of expertise in brand management, marketing strategy, or a similar leadership role. As a part of our team, you will be entrusted with the task of shaping and nurturing various in-house and partner brands across a network of premium retail and food & beverage touchpoints across India. Your role will involve a blend of strategic thinking, creative leadership, and precise execution to ensure that our brands resonate with customers and offer exceptional experiences consistently. Your primary responsibilities will include: Innovation & Concept Development: - Brainstorm and develop new F&B and retail concepts in line with market demands and consumer behavior. Lead pilot testing and subsequent scale-up efforts. Brand Strategy & Positioning: - Formulate and execute comprehensive brand strategies that are in sync with the company's vision and business objectives. Define distinct brand propositions for different concepts within the portfolio. Consumer Insight & Market Research: - Utilize customer insights and market trends to enhance brand strategies. Initiate and interpret research to drive brand evolution and the development of new concepts. Partnership & Collaboration: - Collaborate closely with operations, business development, design, and culinary teams to ensure a consistent brand image across all customer interactions. Brand Performance & Analytics: - Monitor and analyze brand health metrics. Utilize data to optimize campaigns, enhance brand experience, and support business growth goals. Vendor & Agency Management: - Oversee external creative, media, and research agencies. Ensure the delivery of high-quality outputs in a cost-effective manner. Team Leadership: - Guide and mentor a team of brand managers and marketing professionals. Cultivate a culture of creativity, ownership, and achievement within the team. If you are interested in this role, please send your updated CV to odette@adeptglobal.com.,

As an integral member of the brand, Consumer & Market Insights teams at Haleon, your primary responsibility will be to develop expertise in Brand and Consumer insights. You will play a crucial role in utilizing this knowledge to drive growth and effectively communicate it to global stakeholders. Your role will involve inspiring research suppliers to consistently deliver high-quality insights that provide actionable and valuable understanding. On a day-to-day basis, you will be involved in planning, coordinating, and implementing research activities for various brands within the organization. This includes both mix development and mix deployment responsibilities. Your expertise in Brand and Consumer insights will be instrumental in contributing to the growth of the business and ensuring alignment with stakeholders. Additionally, you will engage with the brand/product development team to understand new product briefs, analyze testing outcomes, and identify areas for product improvement. Monitoring market trends, competitor activities, and managing research budgets will be key aspects of your role. You will leverage a variety of research tools and resources to address business issues effectively. Your proficiency in analytics, including market mix modeling and volume forecasting, will be essential in driving data-driven decision-making within the organization. Furthermore, you will be responsible for integrating insights from various sources to provide meaningful recommendations that align with business objectives. At Haleon, we value diversity and strive to create an inclusive environment where unique perspectives are celebrated. We encourage open communication, respect for different viewpoints, and support for our communities. Our agile working culture promotes flexibility in all roles, and we are committed to fostering a workplace where every individual can thrive authentically. As part of our commitment to diversity and inclusion, we may request personal information during the application process. Your participation in providing this information is voluntary and helps us ensure a diverse pool of qualified candidates. Rest assured that this information is kept confidential and is used solely for the purpose of enhancing our inclusion and diversity initiatives. If you require any accommodations or assistance during the application process, please inform your recruiter, and we will provide all necessary support to ensure a seamless experience. Your privacy and confidentiality are of utmost importance to us, and we are dedicated to creating an accessible and inclusive recruitment process for all candidates.,

As a Regulatory Manager at Reckitt, you will play a pivotal role in championing collaboration across teams and enhancing your leadership skills. Acting as the bridge between Reckitt and regulatory agencies, your expertise will be crucial in guiding innovative products through complex regulatory landscapes to ensure safe and efficient consumer access. This role presents excellent opportunities for career advancement, with a potential next step being a Senior Manager position based on strong performance. Your responsibilities will include a minimum of 6 years of experience in regulatory affairs, involving crafting strategies and guiding teams through submission processes. You will need to demonstrate strategic thinking abilities and make informed business decisions under pressure. A sound business acumen, understanding of product lifecycle management, and consumer insights are essential. Moreover, you should showcase your capability to foster business partnerships, manage relationships collaboratively, and adapt to technological advancements while suggesting and implementing improvements. An innovative mindset to engage in digital transformations within R&D, Quality, and Manufacturing sectors is also expected. The ideal candidate for this role will possess skills such as Business Strategy, Task Execution Under Pressure, Strategic Business Decision-making, Business Acumen, Commercial Awareness, Objective Setting, Accountability, Consumer Insight, Creative Direction, R&D, Change Leadership, Product Lifecycle Management, Intellectual Property, Business Partnership, Collaboration and Partnership Building, Relationship Management, Adaptation to Technological Changes, Ability to Challenge the Status Quo and Propose Improvements, Innovation Processes, and Digital Transformation for R&D, Quality, and Manufacturing. At Reckitt, we are committed to providing an environment of equality where diversity is celebrated and valued. Join us in our mission to protect, heal, and nurture in pursuit of a cleaner, healthier world.,

You will be joining Reckitt, a company known for its world-renowned hygiene, health, and nutrition brands, with a purpose to protect, heal, and nurture for a cleaner, healthier world. As part of our global team, you will contribute to our mission to make high-quality hygiene, wellness, and nourishment accessible to all. In the Research & Development department, we have a diverse team of Scientists, Engineers, Medical, Clinical, and Regulatory professionals dedicated to creating innovative solutions. With nine Centres of Excellence, we prioritize science, innovation, and quality in enhancing our product portfolio while complying with global regulations and ensuring consumer safety. As a Regulatory Associate, you will play a crucial role in aligning our products with regulatory standards. Your responsibilities include leading regulatory aspects of projects, ensuring compliance, engaging with trade associations, and contributing to favorable legislation. Your expertise will influence our global presence and shape the regulatory landscape of our industry. The ideal candidate will have a minimum of 3 years of experience in regulatory affairs, strong multitasking abilities, business acumen, and a collaborative mindset. Proficiency in product lifecycle management, intellectual property, and innovation processes is essential for success in this role. Key skills for success in this position include task execution under pressure, commercial awareness, consumer insight, partnership building, and adaptability to technological advancements. If you are proactive, detail-oriented, and passionate about regulatory compliance, this role offers you the opportunity to make a meaningful impact within a dynamic and innovative environment. Join us at Reckitt, where we value equality and offer a supportive and inclusive work culture where you can grow and develop your skills within our Research and Development team.,

As a Marketing Manager in this role, you will be responsible for key deliverables focused on financial outcomes, customer service, internal processes, innovation, and learning. Financial outcomes are crucial, including top and bottom-line delivery in collaboration with sales teams and cross-functional teams. You will have PnL ownership, overseeing all spends and budget phasing. In terms of customer service, you will develop marketing strategies for the premium business portfolio, manage brand investments, and work with external agencies for integrated communication strategies. Internal processes require monitoring, analyzing, and reporting consumer insights to maximize marketing opportunities. Collaboration with key functions such as Sales, Supply Chain, Procurement, and R&D is essential. Utilizing data analytics to understand sales data, competitor movements, and trends will be part of your responsibilities. Innovation and learning play a vital role, involving new product development, strategic planning, and implementation of digital marketing initiatives across various platforms using cutting-edge technologies. For success in this role, a Masters's degree in Business Administration from a reputed institute is required, along with a minimum of 1.5 years of relevant work experience in Sales or Marketing, including at least 1 year in Sales. Desirable success factors include analytical and problem-solving abilities, effective communication skills, stakeholder management capabilities, strong execution ability with time management skills, a hands-on approach, and a winning attitude.,

Job Title: Category Manager Desi Drinks (Milk/Chaach) Location: Nagpur Experience: 6 to 8 Years Industry: FMCG / Food Processing Department: Marketing / Brand Management Education: MBA/PGDM in Marketing (Full-Time) Job Description: We are seeking an experienced Category Manager Desi Drinks (Milk/Chaach) to lead innovation and marketing strategies for our traditional beverages portfolio. Key Responsibilities: Lead category growth for traditional Indian drinks like milk, chaach, lassi , etc. Identify consumer trends and white space opportunities through market research. Collaborate with creative, e-commerce, R&D, and sales teams for end-to-end marketing execution. Manage digital campaigns, content creation, and catalogue planning for online sales. Drive new product launches from concept to shelf with cross-functional teams. Ensure brand consistency across POSM, product packaging, and campaigns. Work closely with QA, legal, and design teams for packaging and compliance. Desired Candidate Profile: MBA/PGDM in Marketing from a reputed institute. 68 years of experience in FMCG/food or beverage industry (experience in Desi drinks is a strong advantage). Strong expertise in category management, product innovation, and digital marketing. Excellent communication, analytical thinking, and stakeholder management skills. Please share your resume on shikha.khattar@wowjobs.biz

Sevora is a luxury fashion and lifestyle e-commerce marketplace pioneering the " Try Before You Buy" model. We allow customers to experience fashion and lifestyle products in the comfort of their homes before making a purchase. Our marketplace offers premium and affordable luxury brands, supported by personal stylist assistance and seamless delivery services. We are looking for a dynamic Category Manager- Men's or Womens Apparel to drive growth, curate assortments, and build strong partnerships with brands and designers in the men's or women’s fashion segment. Key Responsibilities Category Ownership : Manage and grow the Women’s Clothing category, ensuring product depth, diversity, and alignment with Sevora’s luxury positioning. Assortment Planning : Curate product collections with the right balance of premium, affordable luxury, and trend-driven offerings. Brand & Vendor Management : Identify, onboard, and nurture relationships with designers, fashion houses, and suppliers to ensure exclusive and high-quality collections. Market & Trend Analysis : Track fashion trends, consumer insights, and competitor activity to guide assortment strategy. P&L Management : Own the category’s sales performance, margins, and inventory planning while optimizing costs and profitability. Customer Experience : Collaborate with marketing, operations, and styling teams to deliver a seamless " Try Before You Buy" experience tailored to high-end customers. Campaign Collaboration : Work closely with marketing teams to create category-focused campaigns, lookbooks, and seasonal edits. Data-Driven Decisions : Monitor KPIs such as sales growth, customer retention, and product performance; refine strategies accordingly. Qualifications & Skills Bachelor’s degree in Fashion Management, Business, or a related field. 3–8 years of experience in category management, merchandising, or buying (fashion industry experience required). Strong knowledge of women’s fashion, luxury retail, and consumer trends. Proven track record in vendor negotiations, assortment building, and P&L ownership. Analytical mindset with proficiency in Excel/Google Sheets and data-driven decision-making. Excellent communication, negotiation, and relationship-building skills. Passion for fashion, luxury, and creating exceptional customer experiences. What We Offer Opportunity to shape a disruptive luxury ecommerce model ( Try Before You Buy ). Work with premium and emerging fashion brands. Growth-oriented environment with high ownership and autonomy. Competitive compensation with performance-linked incentives.

Job Summary: Seeking a highly analytical and consumer-focused Consumer Insights Executive to join Marketing team. As a key member of our market research team, you'll be responsible for gathering, extracting, and interpreting consumer data to inform business and to drive growth. Key Responsibilities: 1. Data Extraction : To extract data from Internal Sales database, Nielsen Discover, Kantar PulsePlus and other sources. Clean and process large datasets to identify trends and patterns in excel 2. Data Representation : To use data visualization tools and formats to extract insights and meaningful findings for Marketing team. To prepare dashboards from Internal and External data sources to clearly understand trends and patterns 3. Data Analyses : To analyze large datasets from various sources, including surveys, focus groups and internal sales to identify trends and patterns 4. Consumer Research : Execute Quantitative and Qualitative consumer research studies as per Research design to gather insights on consumer behavior, preferences, and needs 5. Stakeholder Management : Collaborate with cross-functional teams, including Sales and Product development on different data and Consumer Research requirements. Manage and coordinate with external research partners / vendors to design, execute and deliver research projects, ensuring high-quality outputs and timely delivery Requirements: 1. Education: Master's degree in Marketing, Psychology, Sociology, or a related field. 2. Experience: 2-5 years of experience in QUANTITATIVE market research, consumer insights, or a related field. 3. Skills: - Strong analytical and problem-solving skills - Excellent communication and presentation skills - Ability to work collaboratively with cross-functional teams - Proficiency in data analysis software and tools (e.g., SPSS, Excel)