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0.0 - 4.0 years
0 Lacs
kolkata, west bengal
On-site
As the owner of the user experience across all products, your responsibility is to ensure seamless interactions and high customer satisfaction. You will drive digital penetration through initiatives that enhance online engagement, implement data collection processes to improve data quality and reduce Turnaround Time (TAT). It is crucial to gain a deep understanding of customer experience, identify product gaps, and generate innovative ideas to grow market share and enhance customer satisfaction. Staying updated on technological trends and incorporating them into product development is essential. Collaboration with the team at various stages of product development is necessary to ensure well-rounded solutions. Defining and analyzing performance metrics, preparing project status reports, and assessing feature success are part of your role. You will also conceptualize, implement, and lead technological advancement projects to enhance product offerings, client satisfaction, and reduce credit risk. Strict compliance with all Audit/RBI regulations, company processes, policies, and reporting systems is mandatory. Conducting thorough market analysis to identify emerging trends and opportunities for product innovation, as well as continuously assessing competitor products and strategies to maintain a competitive edge, is vital. Collecting and analyzing customer feedback to inform product enhancements and updates is also part of your duties. Developing and maintaining a clear product roadmap that aligns with business goals and market needs is crucial. The minimum qualification required for this role is a Post Graduate/Graduate degree in any discipline.,
Posted 1 week ago
8.0 - 13.0 years
0 - 0 Lacs
bangalore, bhiwadi, jaipur
Remote
We are looking for a razor-sharp marketing analyst to review and interpret market trends, customer experience, competitors activities, and marketing strategies for our company. In this role, you will be required to gather data, write detailed reports on findings, identify new markets, and advise upper management on marketing tactics. To ensure success as a marketing analyst, you should have at least two years of experience in marketing, excellent mathematics and language skills, and outstanding analytical insights. Ideal candidates will have a proven aptitude for interpreting data and strong research abilities. Marketing Analyst Responsibilities: Conducting research on consumer and market trends, target demographics, and competing brands. Designing and implementing market and consumer surveys. Gathering, analyzing, and interpreting marketing data. Preparing detailed reports on consumer behavior, competitors' activities, outcomes, and sales. Monitoring customer bases and identifying new ones. Forecasting future market, consumer, and sales trends. Working with the marketing team to inform and develop marketing strategies. Communicating with customers, competitors, and suppliers. Monitoring the efficacy of marketing trends through analytical tools and software. Keeping abreast of the latest advancements in technology, market trends, and consumer behavior. Marketing Analyst Requirements: Bachelor's degree in statistics, mathematics, social sciences, marketing, or a similar field. 2+ years experience working in marketing. Additional related short courses are beneficial. Good knowledge of analytical software, such as SAS, SPSS, and Google Analytics. Proficiency with computer programs, such as MS Excel, Access, and PowerPoint. Excellent research, analytical, and data interpretation skills. Exceptional verbal and written communication skills. Familiarity with survey tools, CRM programs, and databases. Strong organizational and time-management skills. Ability to communicate complex information in an easy-to-understand format.
Posted 1 month ago
7.0 - 12.0 years
0 - 0 Lacs
bangalore, chennai, noida
Remote
We are looking for a Marketing Coordinator to participate in our companys advertising campaigns. Your main responsibilities include conducting market research, producing promotional materials and analyzing sales data. Our ideal candidate is able to interpret customers behavior and suggest creative ways to increase brand awareness. If you have excellent communication skills and a passion for advertising strategies, we want to meet you. Ultimately, you will ensure our companys marketing efforts help us achieve our immediate and long-term business goals. Responsibilities Conduct research to analyze customers behavior (e.g. purchasing habits, trends and preferences) Design and implement successful marketing campaigns Set up tracking systems for online marketing activities Track progress with Marketing Managers and/or Marketing Specialists Identify and analyze competitors Prepare reports by collecting and analyzing sales data Collaborate with the design department to produce promotional materials Craft clear product marketing copy Organize promotional activities for new products/services Prepare (monthly, quarterly and annual) forecasts Requirements and skills Proven work experience as a Marketing Coordinator, Marketing Officer or similar role Knowledge of traditional and digital marketing tools Experience with research methods using data analytics software Expertise with SEO/SEM campaigns Solid computer skills, including MS Office, web analytics and Google Adwords Familiarity with Customer Relationship Management and Content Management System software Excellent communication and presentation skills BSc degree in Marketing or relevant field
Posted 2 months ago
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