Communications Executive

You will be responsible for creating engaging and innovative content across various digital platforms, playing a vital role in growing social media presence, engaging the audience, and increasing brand awareness. **Responsibilities:** - Copywriting: Develop compelling content for ads, social media, blogs, and videos. - Concept Development: Create storyboards and creative frameworks for execution guidance. - Brand Consistency: Maintain a unified tone, voice, and messaging across all platforms. - Consumer Insights: Utilize behavioural research to craft relevant and engaging messaging. - Trend & Competitor Analysis: Stay updated on industry trends and refine strategies effectively. - Content Research & Referencing: Gather insights, validate information, and ensure accuracy in all content. **Skills Required:** - Creative Thinking: Strong ideation skills to develop unique concepts, scripts, and storyboards. - Brand & Tone Adherence: Understanding of brand voice and consistency across platforms. - Consumer Psychology: Ability to analyze and apply consumer behavior insights to content. - Market & Trend Analysis: Awareness of industry trends, competitor strategies, and content innovations. - A/B Testing & Optimization: Skill in experimenting with formats, messaging, and engagement tactics. - Basic Data Skills: Familiarity with Excel/Google Sheets for content tracking and insights. **About Wellversed:** At Wellversed, the Brands & Product Division focuses on value creation and innovation, from cutting-edge R&D to building brands that redefine performance nutrition. The team drives brand building from scientific formulation to crafting powerful consumer connections. Wellversed is designed to maximize human potential through performance-driven brands. Operating brands like Wellcore, YouWeFit, Ketofy, Zero Sugar, Okami, and Dynamite, each engineered for peak performance and relentless progress. With an omni-channel presence, including the e-commerce portal www.wellversed.in, high-impact nutrition is made accessible to those who push limits and refuse to plateau. **Location:** Gurgaon, Haryana,