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National Lead - Digital Platforms Bajaj Finance

10.0 - 15.0 years

25 - 30 Lacs

pune

Work from Office

Job Purpose To setup and run Bajaj Finservs Social Commerce Playbook on 1 Social Media Platform (Youtube/Meta)Duties and Responsibilities 1. STRATEGY Building Platform Strategy Meta is one of the top 3 social media channels in the world. Build a platform strategy that gives Bajaj Finserv dominance in the consumers share of content consumption on Meta platform. The strategy framework should stem from deep understanding of consumer content consumption habits on the platform and knowledge of Bajajs product offering and finding the best fit. 2. DOMAIN KNOWLEDGE Discoverability Understanding Metas algorithms well to ensure our content has maximum reach and engagement both organic and inorganic Co...

Posted 22 hours ago

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