63 Clevertap Jobs - Page 3

Hands-on experience with tools like CleverTap, MoEngage, WebEngage, or similar app/web analytics, retention, and engagement platforms. Proficient in using campaign channels, including: Push Notifications SMS Email In-app/Web pop-ups WhatsApp and similar platforms Strong understanding of the Acquisition, Engagement, Retention, and Renewals funnel. Excellent analytical skills for data-driven decision-making. Proficient in creating impactful PowerPoint presentations. Have prior experience of working on user retention.

Job Title: Assistant Manager - CRM/Marketing Automation Experience: 5+ Years Location: Bangalore Department: Marketing Responsibilities: Marketing Automation: Design, build, and execute automated marketing campaigns (email, SMS, push notifications, etc.) using marketing automation platforms such as Clevertap, Moengage, Webengage, Insider, Salesforce, Netcore Cloud, or Braze. Develop and maintain automated customer journeys, workflows, and lifecycle campaigns. Optimize campaign performance through A/B testing, segmentation, and personalization. Monitor campaign analytics and provide regular reports on key performance indicators (KPIs). Troubleshoot technical issues related to marketing automation systems. CRM Management: Develop and implement CRM best practices to ensure data accuracy and completeness. Create and manage customer segments for targeted marketing campaigns. Generate CRM reports and dashboards to track customer engagement and sales performance. Data Analysis and Reporting: Analyze campaign data and CRM data to identify trends and insights. Develop and maintain dashboards and reports to track key marketing metrics. Provide actionable recommendations based on data analysis to improve campaign performance. Monitor and report on the effectiveness of marketing automation and CRM initiatives. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field. 5+ years of experience in marketing automation and CRM management. Proven experience with marketing automation platforms (e.g., Clevertap, Moengage, Webengage, Insider, Salesforce, Netcore Cloud, Braze). Strong understanding of email marketing best practices and customer segmentation. Excellent analytical and problem-solving skills.

What Youll Do: Campaign Execution: Plan and execute targeted communication campaigns via Email, WhatsApp, SMS, RCS , and other channels. Tool Mastery: Use platforms like MoEngage, Clevertap , or similar tools for campaign setup, execution, and performance tracking. Data-Driven Insights: Analyze key performance metrics like CTR, conversions, and user engagement to optimize future campaigns. Cohort Management: Build and analyze user cohorts to drive personalized communications and improve retention. Cross-Category Execution: Coordinate campaigns across different product categories (FDs, Bonds, etc.) ensuring relevance and timeliness. A/B Testing: Design, execute, and analyze A/B tests to improve messaging and campaign effectiveness. What Were Looking For: 1-3 years of experience in a similar role, preferably in fintech or consumer tech. Hands-on experience with MoEngage, Clevertap , or similar marketing automation tools. Strong analytical skills with the ability to interpret data and translate insights into actionable campaigns. Solid understanding of user behavior , cohort analysis , and conversion funnels . Familiarity with multi-channel communication strategies (Email, WhatsApp, SMS, etc.). Strong organizational skills and attention to detail. Good to Have: Basic understanding of HTML/CSS for email customization. Knowledge of RCS messaging and emerging communication platforms. Why Join Us? Work with a fast-growing fintech startup redefining how India invests. Opportunity to own your work and make a direct impact on user engagement. Dynamic, growth-oriented culture with room for learning and development.

Maintain and execute email marketing calendar for clients assigned, including ideation and concept campaigns, segmenting lists, deploying campaigns, and reporting results. Key Responsibilities: Assist in developing and executing marketing strategies for product launches and promotions. Conduct market research to analyze customer preferences, competitor trends, and industry insights. Support brand positioning, messaging, and content creation for various marketing channels (digital, print, events, etc.). Collaborate with sales, product development, and creative teams to align marketing efforts with business objectives. Track and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.

We are looking for a CRM & Campaign Executive/manager with around 2-3 years of experience to manage customer engagement campaigns and CRM operations using platforms like WebEngage, CleverTap, etc. The ideal candidate will execute and optimize marketing campaigns to improve customer retention and engagement. Key Responsibilities: Manage CRM tools to ensure smooth campaign execution and data-driven decision-making. Plan and execute marketing campaigns across Push Notifications, WhatsApp, Email, SMS, and In-App messages. Analyze campaign performance to find areas for improvement and growth. Explore new features in WebEngage/CleverTap to enhance user engagement. Track CRM campaign results and provide insights to improve future strategies. Ensure timely customer notifications for incomplete journeys (e.g., loan applications). Requirements: 2 years of experience in CRM operations or campaign execution. Hands-on experience with WebEngage, CleverTap, or similar tools. Strong analytical skills and ability to optimize marketing campaigns. Good communication and problem-solving skills. Why Join Us? Be part of a dynamic team where learning and development are encouraged. Work with diverse teams and enjoy a culture of teamwork and innovation. Contribute to impactful IT projects that shape the organizations future.

About Speed Wallet: Speed Wallet is a cutting-edge and one of the fastest growing crypto wallets specialized in seamless Bitcoin and Stable coin transactions along with many other engaging and innovative earning features. Speed is a fast growing company headquartered in the US and operations across the globe. Role Overview: We are looking for a strategic and results-driven App Marketing Manager to lead customer acquisition, engagement, and retention efforts. As the App Marketing Manager, you will play a pivotal role in driving user growth and engagement by enhancing the customer experience across the Speed Wallet app. You will be responsible for developing and executing marketing strategies focused on the customer acquisition journey , and delivering data-driven insights to optimize performance. Key Responsibilities: Customer Journey Mapping: Design, analyze, and optimize the end-to-end customer journey to enhance user acquisition, engagement, and retention. Marketing Strategy: Develop and execute comprehensive app marketing strategies across channels, including paid media, organic growth, lifecycle marketing, and partnerships. Performance Optimization: Use data analytics to track, measure, and optimize marketing campaigns for key performance indicators (KPIs) such as conversion rates, customer lifetime value (CLV), and app store optimization (ASO). Cross-Functional Collaboration: Partner with product, design, legal, and compliance teams to deliver seamless and compliant customer experiences. User Insights: Conduct market research and customer feedback analysis to inform marketing strategies and product improvements. Innovation: Stay abreast of emerging trends in fintech, cryptocurrency, and mobile app marketing to drive innovation and competitive advantage. Qualifications: 5+ years of experience in app marketing, growth marketing, or a similar role within fintech, cryptocurrency, or digital wallets. Proven expertise in customer journey mapping and optimizing touch points across the marketing funnel. Proficiency in digital marketing channels, including paid acquisition, CRM, ASO, MMP tools (Adjust/ Appsflyer/others) and organic growth. Data-driven mindset with experience using analytics tools (e.g., Google Analytics, Mixpanel, Amplitude). Experience in social marketing including FB, X, IG, Telegram, etc. Excellent project management and communication skills, with the ability to collaborate across teams. Familiarity with the Lightning Network and cryptocurrency ecosystems is a plus.

Ketto - Customer Retention Management Executive Mumbai, Maharashtra About the company Ketto is Asia's largest tech-enabled crowd funding platform with a vision - Healthcare for all. We are a profit making organization with a valuation of more than 100 Million USD. With over 1,100 crores raised from more than 60 lakh donors we have positively impacted the lives of 2 lakh+ campaigners. Ketto has embarked on a high-growth journey, and we would like you to be part of our family, helping us to create large scale impact on a daily basis by taking our product to the next level. Introduction: We at Ketto, strongly believe that digging into the data yields more compelling numbers for our business; hence customer retention management enabled by marketing automation is an extremely important step in our business growth. We are looking for someone who would be a part of our Customer Retention Management team. Responsibilities: Own end-to-end execution of Engagement & Retention campaigns across all owned media – email, notifications, SMS, WhatsApp, Push notifications, Product Inventory Structure campaigns & build Journeys for different user segments and business offerings, across multiple channels Track & monitor channel level performance targets of visits, orders, revenue & conversion OKR’s achievement specifically on LTV (building repeat usage & adoption of SIP program) and DAU’s/MAU’s, along with efficiency metrics such as CTR’s, Open rates, Clicks & Conversions Optimize marketing automation strategies to drive user conversion & engagement Co-own the responsibility of new features & programs adoption, along with Product & tech teams Cross-functional collaboration with Business Intelligence & analytics, Product and Tech teams to enhance funnel efficiencies & event integrations Work closely with Brand & Content teams to ensure campaign deployment Maintain relations with external solution providers to explore new mechanisms and efficient initiatives to increase both retention & engagement of users Continuously conduct tests across channels for campaigns and journey flows including segmentation, messaging, frequency, send day/time, personalization What you bring to the table: 1 - 3 years of work experience in Customer Retention Management Strong problem-solving skills Strong analytical skills and the ability to churn insights from data Proven competency in MS Excel Prior experience in marketing automation technologies - CleverTap, WebEngage Perks and benefits: Attractive pay package on par with industry standards Flexible and meritocratic work culture Work environment aligned with diversity and inclusion parameters Individual’s professional & personal growth via learning & development programs

Become a Data Guru : Partner with stakeholders across the board to uncover their data needs and hurdles. Transform those insights into comprehensive strategies that supercharge data collection, storage, and utilization. Architect the Future: Design and implement a sleek medallion architecture that ensures our data is clean, integrated, and as accessible as your favorite playlist. Embrace Innovation : Stay ahead of the curve by mastering the modern data stack data warehouses, lakes, pipelines, and cloud platforms while leading the charge for innovative data technologies. Champion Data Governance: Establish and enforce robust data governance policies to ensure our data is as reliable and secure as a well-tuned engine. Fuel Continuous Improvement: Cultivate a culture of innovation by continuously seeking ways to optimize our data processes and workflowsbecause good enough isn’t in our vocabulary! Build Data as a Strategic Asset: Lead the creation of a centralized data bank that unlocks the true potential of our data, driving actionable business insights. Democratize Data: Develop strategies and tools that empower everyone—yes, even the non-techies— to make data-driven decisions and foster a data-centric culture. Collaborate and Conquer: Work hand-in-hand with our data engineering team to create a seamless end-to-end data ecosystem while empowering business teams to embrace data solutions.

Job Purpose Being part of the data & communications team, the individual will be working on key development & support initiatives that will take our platform stack to future state in order to help business derive profitability at lower cost. Duties and Responsibilities Enhance platforms to enable Omni-Channel orchestration capabilities Design, implement, and maintain our Customer Data Platform (CDP) to centralize and analyze customer data from various sources. Develop and optimize data pipelines for extracting, transforming, and loading (ETL) customer data into the CDP. Collaborate with stakeholders to understand business requirements and translate them into technical solutions within the CDP environment. Implement data governance policies and ensure compliance with relevant regulations (e.g., GDPR) in managing customer data. Utilize SQL, PL/SQL, and ADF (Azure Data Factory) to query, manipulate, and integrate data from disparate sources. Perform data quality assessments and implement data cleansing and enrichment processes within the CDP. Monitor CDP performance, troubleshoot issues, and implement optimizations to ensure scalability and efficiency. Stay current with industry trends and emerging technologies in CDP and data engineering to drive continuous improvement initiatives Major Challenges Understanding Bajaj Finance business & various product offers as each business has unique challenges that needs support from IT team for enabling solutions for carrying out day-2-day operations Understanding data and distribution model, so the right pipelines are designed for business to make right decisions and leverage the right data for customer/prospect communications Understanding platform stack, channels, and operations in order to enable omni-channel orchestration capabilities Required Qualifications and Experience ‚ Bachelors degree in computer science, Information Systems, or related field. ‚ Proven experience (2 years) working with marketing technology platforms (CDP / Responsys / Salesforce Marketing Cloud / CleverTap), preferably in a similar industry. ‚ Strong proficiency in SQL and PL/SQL for data querying, manipulation, and optimization. ‚ Hands-on experience with ADF (Azure Data Factory) or similar ETL tools for data integration and workflow orchestration. ‚ Solid understanding of data modeling concepts and best practices. ‚ Familiarity with data governance principles and regulatory requirements (e.g., GDPR). ‚ Excellent problem-solving skills with a keen attention to detail. ‚ Strong communication and collaboration skills, with the ability to work effectively in cross-functional teams. ‚ Self-motivated with a passion for learning and staying updated with emerging technologies in data engineering and analytics. a)Work Experience 3 - 6 years of product development and delivery (Startup preferred plus financial domain)

WHAT ARE WE LOOKING FOR? Join us at SAADAA and play a key role in strengthening our customer engagement and retention efforts. WHAT WILL YOU BE RESPONSIBLE FOR? Assist in executing customer retention and engagement strategies across various channels such as email, SMS, WhatsApp, and push notifications. Support the creation of personalized customer communication based on user segmentation and behavior. Analyze customer data to identify trends, pain points, and opportunities to improve retention. Work closely with the marketing and creative teams to develop content for retention campaigns. Monitor and track campaign performance, reporting key metrics and insights. Help optimize the customer journey by collaborating with product and tech teams to reduce friction and enhance user experience. Stay updated on industry trends and best practices in retention marketing. WHO YOU ARE? 1-2 years of experience in a retention marketing or CRM role, preferably in a D2C environment. Basic understanding of Customer Data Platforms (CDPs) such as WebEngage, CleverTap, or MoEngage. Familiarity with email marketing, push notifications, and customer segmentation. Proficiency in Excel and a data-driven mindset for analyzing retention metrics. Strong communication skills and an eye for detail. A proactive learner with a problem-solving attitude.

Brief Summary In this role, you will be responsible for implementing and managing our Customer engagement programmes , loyalty programme, addressing customer queries and escalations, as well as handling customer data for CRM-related activities. We are looking for someone with a Graduation or Diploma level education and a minimum of 4-6 years of experience in CRM. Brief Job Description (just an indicative list and not limited to the following) 1. Design and implement effective database management structure of prospects, customers & third party data 2. Design & Manage loyalty programmes to enhance customer retention and engagement. 3. Collaborate with cross-functional teams to ensure seamless execution of lcustomer engagement & loyalty initiatives. 4. Serve as the primary point of contact for customers' inquiries, concerns, and escalations related to CRM and loyalty programs. 5. Provide timely and effective resolutions to customer issues, ensuring customer satisfaction and loyalty. 6. Collect and collate third party data, prospects & customer data to build comprehensive customer profiles. 7. Utilize customer data for CRM activities, such as personalized communications, targeted marketing campaigns, and special occasion recognition (e.g., anniversaries, birthdays). 8. Continuously monitor CRM processes and identify areas for improvement. 9. Implement best practices to enhance CRM operations and efficiency. 10. Collaborate with IT teams to leverage technology solutions and automate CRM processes where applicable. 11. Use of CRM software for insights and reports 12. Manage the Contact centre Desired Skills 1. Graduation or Diploma level education in a relevant field. 2. Minimum 4-6 years of experience in CRM, preferably in the retail industry. 3. Strong understanding of loyalty programs, customer relationship management, and customer data management. 4. Proven experience in addressing customer queries and resolving escalations with a customer-focused approach. 5. Ability to develop and implement strategies to enhance customer satisfaction and loyalty. 6. Proficiency in data analysis and interpretation to drive insights and make data-driven decisions. 7. Strong problem-solving skills with the ability to identify root causes and implement effective solutions. 8. Experience in monitoring and optimizing CRM processes to enhance operational efficiency. Thanks & Regards, Ankita Ghadigaonkar Assistant Manager Human Resources M: 88283 00920 E: ankita.ghadigaonkar@orra.co.in A: HOUSE OF ORRA, Plot B26, off New Link Road, Andheri (W), Mumbai 400053

Location: Mumbai, Andheri Head Office Key responsibilities: CRM System Management Lead the end-to-end implementation of the CRM system, from requirement gathering to go-live, ensuring alignment with business objectives. Collaborate with cross-functional teams to identify user needs and configure the CRM platform to meet those requirements. Develop and execute implementation plans, including data migration, system customization, and user training. Oversee the migration of data from existing systems to the new CRM platform. Collaborate with IT and other relevant stakeholders to ensure seamless integration with other business systems, such as ERP and marketing automation tools. Implement automation features to streamline repetitive tasks and improve operational efficiency. Conduct UAT Test cases of the CRM system to identify and resolve any issues before deployment. Create comprehensive documentation of the CRM system, including configurations, customizations, and workflows. Develop user guides and training materials to support ongoing system use. Monitor system performance and user feedback to identify areas for improvement. Feedback management Contact Centre management defining the process, monitoring the effectiveness and training. Work with stakeholders to implement enhancements and optimize the CRM system over time. Reporting and Analysis: Create and maintain dashboards and reports to monitor key performance indicators (KPIs) related to customer engagement, sales, and marketing effectiveness. Utilize analytics tools to derive insights and make data-driven decisions. Qualifications: Proven experience in CRM administration and management. Familiarity with CRM platforms (e.g., Salesforce, Microsoft Dynamics, Adobe, Oracle, Clever tap, Microsoft CE, HubSpot or Similar). Strong project management skills with a focus on delivering projects on time and within scope. Strong analytical and problem-solving skills. Excellent communication and interpersonal skills. Ability to work collaboratively across departments. Thanks & Regards, Ankita Ghadigaonkar Assistant Manager Human Resources M: 88283 00920 E: ankita.ghadigaonkar@orra.co.in A: HOUSE OF ORRA, Plot B26, off New Link Road, Andheri (W), Mumbai 400053

Title: Manager - CRM Marketing Experience: 4 - 8 Years About Simplilearn: Founded in 2010 and based in San Francisco, California, and Bangalore, India, Simplilearn, a Blackstone portfolio company, is a global leader in digital upskilling, enabling learners across the globe with access to world-class training to individuals and businesses worldwide. Simplilearn offers 1,500+ live classes each month across 150+ countries, impacting over 8 million learners globally. The programs are designed and delivered with world-renowned universities, top corporations, and leading industry bodies via live online classes featuring top industry practitioners, sought-after trainers, and global leaders. From college students and early career professionals to managers, executives, small businesses, and big corporations, Simplilearns role-based, skill-focused, industry-recognized, and globally relevant training programs are ideal upskilling solutions for diverse career or business goals. Simplilearn was recognized by Training Industry as a Top 20 Online Learning Library Company for 2017-2020. For more information, visit Simplilearn.com As we continue to experience rapid consumer and business growth, it's important for us to engage with prospects and customers at the right time, and educate them about our learning suite. Hence, CRM marketing/marketing automation is a critical channel for growth with high visibility across the organization. As a member of the CRM marketing team, you will report to the CRM Head - Marketing and work closely with the growth, product, business, design & content teams and other stakeholders to support and innovate our reactivation and retention strategy on CRM channels through testing, execution, analytics, data integration, personalization and project management. RESPONSIBILITIES: In this role, you will: 1. Build and execute campaigns on an ongoing basis to improve engagement using channels such as WhatsApp, Email, SMS, app push, in-app notifications, etc. 2. Identify common behaviors and automate campaigns that encourage users to complete goals using tools like Webengage. 3. Partner with the product and content teams to develop communications that support reactivation initiatives. 4. Tracking and Reporting weekly campaign performance, revenue generation, and other growth metrics on WebEngage, SparkPost, Tableau, etc. 5. Rally your audience around our love of upskilling professionals and design your content strategy to support our brand promise. Requirements Total marketing experience of at least 5 years with 3+ year of experience in Customer Retention / CRM Marketing experience. Owned channel revenue for specific business categories or user segments (repeat, retention) in the past role. Experience with end-to-end marketing automation software such as WebEngage(Preferred), Clevertap, Moengage, etc.Bachelors degree in marketing, business, or a related field preferred. Attention to detail and an eye for quality. Exceptional written & verbal communication skills are a must. Team player with a track record of strong collaboration. Curious, self-motivated, and passionate about helping our learners meet their career goals. Excellent presentation skills.