Get alerts for new jobs matching your selected skills, preferred locations, and experience range.
3.0 - 8.0 years
1 - 4 Lacs
Mumbai, Navi Mumbai
Work from Office
About Us:Superbottoms is a direct-to-consumer brand that makes functionally smart and sustainable products for parents who are conscious about their parenting choices. Backed by leading investors such as Saama Capital, Titan Capital and DSG Consumer Partners, Superbottoms is poised to establishing the category of cloth diapers in India and other sustainable, functional baby products & Kidswear in India.Job Overview:This role involves working with the website and CRM team closely to drive retention and loyalty with existing customers with the help of automated marketing, loyalty programs, email/sms marketing and more.Primary Responsibilities:- Create monthly strategies.- Ideate, build & execute consumer lifecycle programs to drive retention, reactivation, engagement and onboarding with a focus on Conversions, LTV & repeat purchases.- Innovate, launch, and grow new marketing programs on the platform in areas such as consumer delight, loyalty, recommendation and automated marketing.- Analyzing of retention programs, making continuous improvements based on performance, trends, and insights via tests and iterative optimization- Partner with the product team (website) to translate business goals into short term and long term product roadmaps- Comfortable in generating a strategic vision as well as glide path with product teams.- Stay abreast of new innovations and the latest technology trends and explore ways of leveraging these- Work closely with the Acquisition team to build processes for customer onboarding process in the channel mix to maximize retention- Work closely with Business Analytics and Digital Marketing teams to build prediction models in order to optimize re-engagement strategies.Desired Experience:3 Years - 12 YearsDesired Skills: - 3+ years of experience in user management, consumer lifecycle or CRM roles in consumer oriented businesses- Expertise in using tools like Clever Tap, Moengage, Webengage, etc- Expertise in creating journeys for different customer segments- A hustler and a leader with great attention to detail- A keen sense of ownership, speedy execution and resourcefulness- Demonstrated skills in managing complex processes with multiple business owners, making trade-offs against business priorities- Passion for data, metrics and quantitative/qualitative analysis, and ability to turn analysis into actionable marketing plans- Ability to develop strategies and measurable implications with strong analytical skills- Prior experience in managing and developing people and skills is a must- Prior experience of working with e-commerce, D2C companies will be a plus This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
Posted 3 weeks ago
4.0 - 8.0 years
5 - 9 Lacs
Navi Mumbai
Work from Office
Position: Campaign Manager Location: Navi Mumbai (Seawoods & Turbhe) Role Summary: The Campaign Manager leads the customer communication campaign vertical, driving the planning, execution, and performance monitoring of campaigns across SMS, Email, and WhatsApp. This role is accountable for strategic alignment with business objectives, vendor oversight, and governance adherence. Key Responsibilities: Lead the campaign team in planning and executing customer communication across channels through various vendor portals etc. Liaise with business teams to gather campaign objectives and finalize message templates in collaboration with marketing team. Oversee regulatory compliance and approval cycles with internal stakeholders Manage vendor relationships and ensure SLA compliance Monitor campaign KPIs such as delivery rates, open rates, and conversions Provide weekly/monthly campaign performance reports to CX and business leaders Implement feedback and continuous improvement practices to enhance campaign ROI Ensure end-to-end documentation and audit readiness for campaign logs Skills and Qualifications: Excellent stakeholder management and communication skills Strong understanding of digital communication workflows Analytical mindset to interpret campaign metrics Time management and team leadership skills Experience Requirements: 4 to 8 years in campaign management, digital marketing, or CRM communications Prior experience in managing cross-channel messaging strategies preferred Reporting Line: Reports to Lead / Head Customer Excellence Tools/Platforms Knowledge: Enterprise CRM systems Campaign orchestration platforms (e.g., WebEngage, Netcore, Salesforce Marketing Cloud, Adobe, CleverTap etc.) WhatsApp APIs, SMS gateways Excel, PowerPoint, and reporting tools Preferred Certifications: Digital Marketing (HubSpot, Meta Blueprint, etc.) Project Management or Agile certifications will be a plus
Posted 3 weeks ago
- 2 years
3 - 3 Lacs
Navi Mumbai
Work from Office
Interested candidates share resume to sanjay.behera@thyrocare.com or whatsapp to 8928285213 About the Role: We are looking for a proactive and detail-oriented Executive level employee to join our B2B team and manage communication workflows via platforms such as WhatsApp, SMS, and Push Notifications using Clever Tap and Brand Asset Management for Website and App. This role is ideal for someone who is enthusiastic about marketing automations and wants to build a career in B2B customer communication and engagement. Key Responsibilities: Assist in the execution of campaigns via WhatsApp, SMS, Push Notifications, In-App messages, etc., through the CleverTap platform. Set up and schedule one-time, recurring, and triggered communications based on business needs. Coordinate with internal teams to gather content, audience segments, and campaign requirements. Optimize creative assets for best performance on various devices and screen sizes, ensuring high visual quality and load efficiency on both the app and website. Monitor campaign performance and assist in generating basic reports. Ensure timely delivery and accuracy of all outgoing communications. Conduct basic QA of messages to ensure grammar, formatting, and targeting accuracy. Maintain logs and documentation of campaign executions. Requirements: Bachelors degree & Digital Marketing Knowledge. Strong analytical skills. Basic understanding of digital platforms, mobile apps, or customer communication tools. Good written communication and organizational skills. Ability to work independently and in collaboration with cross-functional teams.
Posted 1 month ago
13 - 15 years
6 - 12 Lacs
Bengaluru
Work from Office
Job Title: Assistant Manager - CRM/Marketing Automation Experience: 5+ Years Location: Bangalore Department: Marketing Responsibilities: Marketing Automation: Design, build, and execute automated marketing campaigns (email, SMS, push notifications, etc.) using marketing automation platforms such as Clevertap, Moengage, Webengage, Insider, Salesforce, Netcore Cloud, or Braze. Develop and maintain automated customer journeys, workows, and lifecycle campaigns. Optimize campaign performance through A/B testing, segmentation, and personalization. Monitor campaign analytics and provide regular reports on key performance indicators (KPIs). Troubleshoot technical issues related to marketing automation systems. CRM Management: Develop and implement CRM best practices to ensure data accuracy and completeness. Create and manage customer segments for targeted marketing campaigns. Generate CRM reports and dashboards to track customer engagement and sales performance. Data Analysis and Reporting: Analyze campaign data and CRM data to identify trends and insights. Develop and maintain dashboards and reports to track key marketing metrics. Provide actionable recommendations based on data analysis to improve campaign performance. Monitor and report on the eectiveness of marketing automation and CRM initiatives. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related eld. 5+ years of experience in marketing automation and CRM management. Proven experience with marketing automation platforms (e.g., Clevertap, Moengage, Webengage, Insider, Salesforce, Netcore Cloud, Braze). Strong understanding of email marketing best practices and customer segmentation. Excellent analytical and problem-solving skills. Prociency in data analysis and reporting tools (e.g., Google Analytics, Excel). Strong communication and interpersonal skills. Ability to work independently and as part of a team. Strong understanding of data privacy and compliance regulations. Experience in healthcare or e-commerce is a plus.
Posted 1 month ago
3 - 5 years
5 - 7 Lacs
Chennai
Work from Office
Role not for you, but know the perfect person for itRefer a friend, and make Rs 10K if successfully placed :) Refer & Earn! About us: An NSE-listed company and part of a renowned Indian business conglomerate with a strong presence across consumer durables, personal care, and sexual wellness, is looking to expand its D2C digital footprint. The group is home to some of the country s most iconic brands across categories, having pioneered several market-firsts including introducing condoms to India and now leads efforts in normalizing and democratizing pleasure through India s largest pleasure superstore . We are looking for a sharp, detail-obsessed Website Product & Retention Manager who can own and grow our D2C platform, and help drive retention and revenue from every visitor and customer. If you get excited about Shopify hacks, conversion experiments, lifecycle nudges, and using data to unlock LTV, we want you. You ll need to be equal parts product thinker, CRO specialist, retention marketer, and UX nerd. You also must be someone who isn t afraid to work on a bold brand in a taboo category. Responsibilities As the Website & Retention Product Manager, your goal is simple: Turn visits into conversions. Turn customers into loyalists. You ll lead everything from optimization experiments and lifecycle strategy to product development across our owned platforms. Core Website & Product Ownership Own the product roadmap and performance Constantly optimize user flows to reduce drop-offs and increase purchase rates Run CRO experiments (A/B tests, personalization, CTA testing) to improve site KPIs Identify feature gaps and UX improvements based on heatmaps, session recordings, and user feedback Coordinate with design, brand, and tech partners to build seamless experiences Ensure that the Shopify tech stack is well-utilized with the right plugins and app integrations Stay updated with D2C best practices across India and global markets Develop strategies to drive repeat purchases and plug drop-offs, using email, SMS, push, whatsapp and loyalty triggers Collaborate with marketing to plan and optimize lifecycle journeys Partner with agency and marketing to enhance PDPs, offers, and recommendations Work closely on analytics to create & track dashboards that track retention, LTV, cohort behavior, and funnel health Constantly push for incremental gains in average order value, repeat rate, and revenue per session You are a great fit if you: Have 3-5 years of product/website/retention experience in a D2C company Have worked on Shopify stores and understand its ecosystem deeply Understand the lifecycle marketing stack especially tools like Clevertap, WebEngage, Klaviyo, etc. Are hands-on with analytics platforms like GA4, Hotjar, MS Clarity, or Mixpanel Have owned website CRO, ideally running experiments to move the needle Have experience owning full website life cycles from idea to launch to iteration Think like a builder and operator, not just a planner Collaborate well with designers, devs, and marketers Are equally comfortable discussing retention strategy and mobile UX in the same meeting
Posted 1 month ago
1 - 4 years
2 - 7 Lacs
Bengaluru, Domlur
Work from Office
Manage end-to-end affiliate email marketing campaigns, including planning, scheduling, execution, and reporting. Monitor and optimize email deliverability, open rates, click rates, and conversion metrics. Perform A/B testing on email content, templates, segmentation, and sending patterns. Maintain compliance with CAN-SPAM, GDPR, and affiliate marketing guidelines. Resolve issues related to campaign performance, spam complaints or low engagement. Analyze campaign data to provide actionable insights and improve overall affiliate performance. Optimize email campaign based on deliverability by monitoring IP/domain reputation, bounce rates, spam complaints and ESP blockers.
Posted 1 month ago
2 - 5 years
3 - 4 Lacs
Navi Mumbai
Work from Office
Position: Campaign Executive Location: Navi Mumbai (Seawoods & Turbhe) Role Summary: The Campaign Executive plays a crucial role in executing daily customer communication campaigns (SMS, Email, WhatsApp). This role supports operational setup, monitors live campaign execution, and maintains key reports while coordinating with vendors and internal teams. Key Responsibilities: Set up and launch approved campaigns on various communication platforms in coordination with internal teams, external vendors and DLT portal. Ensure campaign templates are implemented STRICTLY as per regulatory guidelines and internal approvals. Track campaign delivery status, bounce rates, click-throughs, and basic engagement metrics. Maintain day-wise and campaign-wise performance reports. Coordinate with internal business teams for input collation and timelines. Escalate issues or delays to the Campaign Manager with relevant documentation. Ensure adherence to defined SLAs and compliance norms. Skills and Qualifications: Good communication and coordination skills Understanding of bulk messaging tools or campaign software Proficiency in MS Excel for tracking and reporting Basic awareness of regulatory guidelines on customer communication Ability to multitask and manage operational timelines Experience Requirements: 2 to 4 years in campaign execution or digital marketing coordination Tools/Platforms Knowledge: CRM systems (SFDC /MS Dynamics / CRMNext / ZOHO etc. preferred) Campaign management tools (Gupshup, Kaleyra, Adobe, CleverTap etc.) WhatsApp Business APIs Excel and basic analytics Preferred Certifications: Digital marketing certification will be a plus Interested candidate can apply : Raksha.More@Digitide.com
Posted 1 month ago
2 - 4 years
7 - 10 Lacs
Bengaluru
Work from Office
Role & responsibilities Deep-dive into user journeys across the lifecyclefrom first ride to frequent traveler. Map drop-offs, identify friction points, and build insights that drive retention and repeat revenue. Track and analyze KPIs across acquisition, engagement, retention, and churn. Partner with Product, Marketing, and growth teams to build smart CLM strategies and cohorts. Design A/B tests for lifecycle campaigns and translate results into actionable insights. Work closely with the growth team to measure impact of interventions on LTV, CAC payback, and margins. Build dashboards and automate reporting to empower teams with data they can use. Preferred candidate profile 2-4 years of experience in analytics, business insights, or CLM roles in B2C companies. Expert in Excel/Sheets. Bonus if you know Python or R. Proven track record of working with CRM or retention teams to drive business impact. Obsessed with customer behavior and solving real-world problems through data. Comfortable working with ambiguity and breaking down open-ended questions into hypotheses and tests. Bonus Points If You: Have worked in finance, mobility, travel, or other mid-frequency transaction businesses. Understand CLM tools like Clevertap, MoEngage, or WebEngage. Can tell stories with datanot just what happened, but why and what next.
Posted 1 month ago
7 - 10 years
8 - 12 Lacs
Hyderabad
Work from Office
Overview We are looking for a strategic and hands-on Architect specializing in Real-Time Decisioning(RTD) to lead the design and implementation of intelligent, data-driven customer engagement solutions. With over 9 years of experience, the ideal candidate will bring deep technical expertise in real-time decision-making platforms and marketing technologies to drive personalization, automation, and optimized customer experiences across digital channels. The main purpose of the role is to provide architectural design governance and technical leadership, develop and deliver customized solutions within the Real Time Decisioning (RTD) platforms to support critical business functions, and meet project Responsibilities Design and implement Real-Time Decisioning initiatives to support next-best-action strategies across web, mobile, email, and contact center touchpoints. Translate business goals into decisioning logic, data models, and integration strategies. Work with RTD Business Analyst, Sector Product Owner, Sector IT, and Marketing teams to transform new requirements into best practice-led technical design. Design and implement real-time personalization use cases using Salesforce Marketing Cloud Personalization(MCP) or Interaction Studio, CleverTap capabilities (triggers, campaigns, decisions, and Einstein). Work directly with stakeholders to design/govern highly usable, scalable, extensible, and maintainable Salesforce solutions. Define and implement data integrations between Salesforce Marketing Cloud, CDP, CRM, and other platforms. Deal with ambiguous problems, take responsibility for finding solutions and drive towards simple solutions to complex problems. Troubleshoot key implementation issues and demonstrate the ability to drive to a successful resolution. Use deep business knowledge of RTD to assist with estimation for major new initiatives. Provide oversight to the development team (up to 5 resources) and ensure sound technical delivery of the product Design and implement complex solutions in the personalization of Mobile Apps and Websites, etc Implement integrations with other systems using SDKs and APIs Contribute to RTD CoE building activities by creating reference architectures, common patterns, data models, and re-usable assets that empower our stakeholders to maximize business value using the breadth of the Salesforce solutions available, also harvesting knowledge from existing implementations. Evangelize and educate internal stakeholders about RTD technologies Qualifications Bachelors degree in IT, Computer Science, or equivalent 9-14 plus years of IT experience with at least 5+ years of experience with Real-time decisioning and personalization tools like Marketing Cloud personalization (MCP) or Interaction Studio, CleverTap, etc Strong understanding of customer data models, behavioural analytics, segmentation, and machine learning models. Experience with APIs, real-time event processing, and data pipelines. Familiarity with cloud environments (AWS, Azure, GCP) and data platforms (e.g., Snowflake, BigQuery). Hands-on experience with rules engines, decision tables, and AI-based recommendations. Excellent problem-solving, communication, and stakeholder management skills. Experience developing customer-facing user interfaces with Lightning Components Agile delivery experience, Self-motivated and creative, Good communication and interpersonal skills Experience in providing technical governance on architectural design and leading a development team in a technical capacity Motivated self-starter, able to change directions quickly when priorities shift and quickly think through problems to design and deliver solutions Passion for technology and for learning
Posted 1 month ago
3 - 5 years
6 - 9 Lacs
Bengaluru
Work from Office
About the team: Paytm is witnessing a broad growth across our platform as we continue to register increased adoption of multiple products. The business is driven by data science and analytics, providing data driven solutions. Its upcoming business category at Paytm. Responsibilities: -We are looking for a Retention Manager for accelerating the core growth metrics (DAU, MAU, cross-sell and up-sell) and user numbers for merchant business. -The role specifically focuses on initiatives planned through CRM channels Push, Whatsapp, SMS, Email, In- app. -If you are passionate about mobile and web apps with a penchant towards marketing campaigns, love extreme attention to content & design detail and care about how your work impacts millions of users daily, we want you! Requirement: -Configure and implement all planned campaigns and ensure timely go-live as per planned marketing calendar -Work with central design and marketing team to create highly engaging creative and content to optimize CTR and conversions -Designing and carrying out experiments and A/B testing, to optimize conversion across the user funnel -Analyse and report on campaign performance metrics, using marketing analytics tools -Work closely with cross-functional teams, including design, traffic and business, to ensure alignment and effective execution Skills that will help you succeed in this role: -3 to 5 years experience with marketing and web analytics tools like CleverTap, Moengage, Mix panel or in-house tools - Bachelors degree with at least 3-5 year experience in a digital marketing executive or similar role -Proven experience with large scale digital campaigns execution across in-app and other marketing channels -Strong communication and interpersonal skills
Posted 2 months ago
4 - 9 years
12 - 22 Lacs
Bengaluru
Work from Office
Job Responsibilities: Strategize and create retention and growth campaigns within the app, push notifications, WhatsApp, SMS, Emails, and other CRM channels. Work with cross-functional teams (Product, Sales, Services) to establish growth strategies to support the revenue and retention goals. Build Email and WhatsApp Lead Generation customer journeys and campaigns Plan and execute targeted campaigns for product launches, festive sales, and other strategic initiatives. Track performance metrics of each campaign. Prepare and present recommendations, reports, and findings of the campaigns. Understanding of creative content and bringing more creative ideas to enhance campaign performance. Collaborate with the Graphic team to enhance creatives of each campaign. About the Candidate: Youve solid knowledge and understanding of handling in-app campaigns. Must have the experience in managing and tracking campaigns, and analytics usage on Clevertap, MoEngage or similar platforms. (Mandatory) Knowledge of running SQL queries is good -to-have, not a must. You're highly creative, understand content and have experience in identifying target audiences and personas. Youve strong analytical skills. Must understand campaign performance, drive insights and take corrective action to improve campaign performance. Knowledge of executing campaigns on- Push Notification, WhatsApp, SMS, Email. Must have build Email Campaigns for Lead Generation (Mandatory)
Posted 2 months ago
3 - 7 years
5 - 10 Lacs
Delhi NCR, Lucknow, Chandigarh
Work from Office
Hiring: Marketing Manager | Gromo Looking for a Marketing Manager with content writing & CRM experience. Must have 3-6 years in digital marketing, campaign management & customer engagement.
Posted 2 months ago
5 - 10 years
7 - 12 Lacs
Noida
Work from Office
ROLE We are seeking a strategic, data-driven Retention Marketing Expert to join our marketing team. In this role, you will be responsible for developing and executing retention strategies aimed at increasing customer loyalty, reducing churn, and improving lifetime value (LTV). You will leverage data analytics and customer insights to create personalized retention campaigns, build strong relationships with customers, and ensure seamless experiences across multiple touchpoints. This role requires someone with a strong background in CRM, email marketing, customer segmentation, and lifecycle marketing, with hands-on experience using Various CRM and Marketing Automation tools. Key Responsibilities: Strategy Development: Develop and implement CRM strategies, including segmentation, personalization, and automation, to enhance customer engagement, retention, and lifetime value. Customer Journey Mapping: Analyze the customer journey and identify touchpoints where CRM efforts can enhance the overall experience. Email Marketing : Lead the email marketing efforts, including planning, designing, executing, and analyzing email campaigns to optimize open rates, click-through rates, and conversions. Push Notifications and SMS: Develop and execute push notification and SMS campaigns, ensuring relevant and timely messages that drive user engagement and conversions. A/B Testing : Implement A/B testing and conduct post-campaign analysis to refine CRM strategies, continually improving performance. - Customer Service Management - Develop and implement customer service strategies - Ensure timely resolution of customer issues - Analyze customer feedback and metrics Plan and execute multichannel retention campaigns including email, SMS, Whatsapp, push notifications, and in-app messages to drive repeat purchases and subscription renewals. - Data-Driven Insights: Utilize data analytics to identify key drivers of churn, segment customers, and measure the effectiveness of retention efforts. Provide actionable insights to optimize campaigns. - Customer Segmentation & Personalization: Leverage customer data and behavior to create segmented, personalized marketing campaigns that speak directly to specific customer needs and preferences - Cross-Functional Collaboration: Work closely with product, marketing, creative, customer support, and other teams to align retention strategies with overall business goals, ensuring a seamless customer experience. - Churn Prevention & Win-Back Campaigns: Develop targeted campaigns to prevent churn and re-engage lapsed customers through personalized communication, special offers, and loyalty programs. - A/B Testing & Optimization: Design and implement A/B tests to continually optimize retention strategies, focusing on open rates, conversion rates, and customer satisfaction metrics. - Reporting & KPIs: Monitor key retention KPIs such as churn rate, customer retention rate, LTV, and customer satisfaction (NPS). Regularly present performance metrics and insights to senior leadership. - Technology & Tools: Utilize CleverTap and other marketing automation platforms, CRM systems, and analytics tools (e.g. CleverTap Journeys, Google Analytics) to design, implement, and measure retention campaigns. CRM Tools/Vendor Collaboration : Work closely with CRM vendors, to maximize the efficiency and effectiveness of CRM efforts and drive new initiatives. Should have strong knowledge in using e-CRM platforms. Cost and Revenue Attribution : Monitor and analyze cost and revenue generated from CRM campaigns, ensuring a clear understanding of the ROI for each initiative. Enhance And Monitor The Brands Visibility Work with creative/in-house agency to create, develop and manage content for brands online presence. Performing ad-hoc SEO audits and analysis to validate the content plan and approach. Identify and curate existing relevant content in line with the brand sense of purpose. Create compelling and engaging brand content on social and e-retailer platforms which will attract viewers as well as amplification and interaction through social sharing. Qualifications: Minimum of 5-10years of experience in digital marketing, CRM, email marketing, customer service or related roles. Proven track record of successfully developing and executing digital and CRM strategies that resulted in increased customer engagement and revenue. Strong analytical and data-driven mindset. Exceptional communication and project management skills. Team player with the ability to collaborate cross-functionally.
Posted 2 months ago
2 - 4 years
4 - 6 Lacs
Noida
Work from Office
About the Team: Our team thrives on collaboration, innovation, and a passion for excellence. We believe in open communication, continuous learning, and supporting each other to achieve our goals. The team consists of marketing strategists, content creators, social media experts, and data analysts. Join our team, where creativity meets strategy to drive our brand forward and engage our audience. About the Role: You will be responsible for revenue / retention business goals for specific user segments and devising / executing growth campaigns on the app to achieve these goals. Expectations / Requirements: Own retention, revenue, upgrade metrics for specific user segments Improve conversion with offers & efficiency enhancement Work closely with marketing team to improve new user acquisition Plan, execute and measure growth experiments and conversion tests Analysing key performance metrics and driving business results Manage internal resources to deliver, monitor and report on daily, weekly and monthly KPIs against targets Identify data trends and insights, and optimize spends and performance based on insights to maximize ROI Implement CRM tools to create life cycle journeys Work with Data and Product teams to improve app through design, usability, content, and customer experience . Superpowers/ Skills that will help you succeed in this role: Must have 2-4 years of relevant experience in Internet/Ecommerce. Gaming environment expertise would be a plus while not mandatory Hands on experience with managing comms on push / inapp / sms channels Hands on experience with creating content / copy for comms channels Hands-on experience of CleverTap or any other similar platform in creating custom reporting, experiments, goals, and filters Should be comfortable working with data and have the ability to make data driven decisions, derive insights from data Experience managing Customer Lifecycle in an app based business.
Posted 2 months ago
1 - 3 years
3 - 5 Lacs
Chennai
Work from Office
Job Title: Digital Marketing Associate Company: The Indus Valley Location: Chennai, India Job Description: The Indus Valley, India's fastest-growing healthy kitchenware direct-to-consumer (D2C) venture, is seeking a Digital Marketing Associate to join our dynamic team in Chennai. As a venture capital-funded brand, we are on a mission to revolutionize the kitchenware industry. This role offers a unique opportunity to contribute to the growth of our brand while working with a passionate team. If you are driven, creative, and well-versed in various aspects of digital marketing, we want to hear from you. Responsibilities: Retention Marketing: Implement retention strategies, including email, chatbot, and WhatsApp. Utilize marketing automation tools like Moengage for personalized customer communication. Plan and execute email campaigns, track conversion rates, and analyze daily metrics. Contribute to content creation, competitor analysis, and ideation for marketing campaigns. Requirements: Bachelor's degree in marketing or a related field. Experience 0 - 3 years of experience Familiarity with SEO best practices and organic marketing strategies. Excellent communication and organizational skills. Proficiency in using tools like Moengage, Google Analytics, and UTM builders. Ability to work in a fast-paced, dynamic environment and meet daily targets. Familiarity with e-commerce platforms such as Shopify and WordPress is a plus. If you are a creative and data-driven individual with a passion for digital marketing, and you are excited to be part of India's fastest-growing healthy kitchenware brand, we invite you to apply for this Digital Marketing Associate position. Join us in reshaping the kitchenware industry and promoting a healthier lifestyle. To apply, please send your resume and a cover letter outlining your relevant experience to kousika.k@theindusvalley.in.
Posted 2 months ago
2 - 5 years
4 - 4 Lacs
Mumbai
Work from Office
Looking for a Marketing Automation Executive with 1-2 years of experience to manage SMS, Whats App, and RCS campaigns using tools like MoEngage, CleverTap, and AppsFlyer in the pharma sector.
Posted 2 months ago
1 - 5 years
5 - 6 Lacs
Udaipur
Work from Office
Responsibilities: leads through proactive prospecting, networking and secure new business opportunities. a robust pipeline of leads through email, networking events, and social media. a list of customers who fit our ideal client profile. new clients for our various services. the clients need and specific requirement. Present proposals aligned to his goals and objectives. a client is onboarded, continue to nurture and grow the relationship. their existing portfolios and providing appropriate suggestions. and presenting research reports, Mutual Fund updates, life and health insurance services to clients. rapport which will help in maintaining client loyalty and securing repeat business. as the primary point of contact, fostering trust, delivering exceptional customer service, and ensuring client satisfaction. client concerns, gathering feedback, and identifying opportunities to upsell or expand our services. Requirements Skills/Qualifications/Experience: (For Nashik, Ahmedabad & Kutch) networking and lead generation skills. Ability to identify and convert potential clients. communication and presentation skills to effectively put forward the various services. mindset to understand client needs, conduct market analysis, and position our services strategically. to grow in a fast-paced environment, manage multiple priorities, and meet ambitious targets. degree in commerce, marketing, or a related field (MBA-Finance/Marketing preferred). Having a CFP or NISM XA & XB certification will be an added advantage. Atleast 3 years relevant experience 0
Posted 2 months ago
3 - 4 years
5 - 10 Lacs
Noida
Work from Office
Job Description Extramarks is seeking a skilled and experienced Assistant Manager- Growth Marketing to join our team. The successful candidate will be responsible for managing campaigns, utilizing various marketing automation tools such as Netcore, Clevertap and Moengage. The ideal candidate will have 1-3 years of experience on the internet CLM industry and have a proven track record of delivering successful campaigns. Responsibilities: - Develop and execute campaign strategies to drive customer acquisition, retention, purchase and engagement. - Utilize Netcore/Clevertap/Moengage to create, launch and manage targeted campaigns across various channels such as email, push notifications, SMS, and in-app messaging. - Collaborate with cross-functional teams, including product, design, and content, to develop campaign assets such as landing pages, events, email templates, and banners for push & in-app. - Analyse campaign performance and provide regular reports to management, making recommendations for optimizations and improvements. - Use excel and other data analytics tool to extract data from various sources and generate insights to inform campaign strategies. - Managing the KPI's such as Activation, CTR, Conversions, WAU, MAU, Retention rate for different user segments and present it in a dashboard on monthly or bi-monthly basis. Qualifications: - Bachelors degree in field of Marketing, or related field. - 1-3 years of experience in the digital, with a focus on campaign management and retention marketing. - Expertise in Netcore/Clevertap /Moengage/Adobe Campaign/ Unica Campaign or any similar marketing automation tools. - Strong analytical skills with experience in analyzing campaign performance and making data-driven decisions. - Excellent communication and interpersonal skills with the ability to collaborate crossfunctionally and manage external vendors. - Strong project management skills with the ability to manage multiple campaigns simultaneously. - Proficiency in Microsoft Excel is mandatory. The ideal candidate should be able to use Excel to manipulate and analyze data, create pivot tables, and generate reports. - Self-starter with the ability to work independently and in a fast-paced environment.
Posted 2 months ago
5 - 10 years
10 - 20 Lacs
Mumbai Suburbs, Navi Mumbai, Mumbai (All Areas)
Work from Office
Role & responsibilities Developed & executed an omnichannel CRM strategy to enhance the lifetime value of customers Led the onboarding of new marketing technology solutions to grow personalization & enhance customer experience leading to improved conversion rates Insightful analysis of campaigns & business trends to constantly improve ROI, frequency & retention Process improvement techniques through strategic recommendations for campaign optimizations Collaborate with internal & external stakeholders to identify & execute growth projects at business level Working on a strategic tier-wise loyalty program from inception to ensure heightened customer retention and brand advocacy Maintain and update the CRM system to ensure accurate and up-to-date customer data. Configure and customize the CRM platform to meet the needs of various business units, ensuring seamless integration with other systems. Analyze customer data to identify trends, preferences, and opportunities for personalized engagement. Generate reports and dashboards to track key CRM metrics such as customer acquisition, retention, lifetime value, and engagement rates . Develop and execute automated marketing campaigns using the CRM platform, including email marketing , SMS , and other communication channels. Personalize customer interactions through data-driven content, offers, and messaging. Monitor campaign performance and optimize based on data insights to improve ROI and customer response rates. Map out customer journeys to identify key touchpoints and opportunities for engagement. Collaborate with other teams, such as sales and customer service, to ensure a cohesive customer experience across all channels. Qualifications : Bachelors degree in marketing, Business Administration, Information Systems, or a related field. Minimum of 5+ years of experience in CRM management or a similar role, with proficiency in CRM platforms such as MoEngage, Salesforce, HubSpot, Microsoft Dynamics, WebEngage or similar tools. Proficiency in using CRM reporting tools, SQL, and data visualization software is a plus. If Interested, Kindly reply with your updated resume at hetalyadav@torrentdiagnostics.com
Posted 2 months ago
2 - 7 years
4 - 6 Lacs
Gurgaon
Work from Office
Role Overview: We are looking for a highly analytical and detail-oriented Senior Executive Data Analyst to join our Central BI Team at FNP. The ideal candidate will be responsible for supporting business decision-making by providing data-driven insights, automating reports, and ensuring data accuracy. This role will involve optimizing business metrics, supporting various departments with actionable intelligence, and improving efficiency through automation. Role & responsibilities Ensure high data accuracy and integrity in all reporting and analysis. Address miscellaneous data requests and ad hoc reports promptly to facilitate faster decision-making. Maintain a historical archive of sales data, order data, and Add-On % on a month-on-month basis. Reduce manual reporting by automating key reports. Implement new product analytics tools, ensuring their accuracy and usability. Maintain and update business dashboards and performance trackers. Generate data insights to improve business performance. Support Clevertap login management for analytics and reporting. Prepare and present Monthly Category Review (MCR) reports. Maintain a record of all active PIDs, updating history fortnightly. Preferred candidate profile Bachelors/Masters degree in Data Science, Business Analytics, Statistics, Mathematics, or a related field. 2-4 years of experience in data analytics, preferably in e-commerce or retail. Strong proficiency in Power Query, VBA, SQL, and Excel. Experience with automation of reports and dashboarding. Familiarity with Clevertap, Google Analytics, or other customer analytics tools. Excellent problem-solving and communication skills. Ability to manage multiple tasks and projects efficiently. Perks and benefits Opportunity to work in a fast-growing omnichannel organization. Exposure to high-impact business projects. Collaborative and data-driven work environment. Learning and growth opportunities in the analytics domain. If you are passionate about data analytics and want to drive meaningful business decisions, we invite you to be a part of FNPs Central BI Team. Apply now at pooja.bhatt@fnp.com
Posted 2 months ago
0 - 3 years
1 - 3 Lacs
Bengaluru
Work from Office
Responsibilities : Take complete ownership of the user acquisition funnel, ensuring seamless transitions from onboarding to engagement. Develop and execute strategies to enhance user engagement during key stages of the lifecycle. Analyze user behavior to uncover insights that improve acquisition, conversion, and retention. Strategize and experiment with innovative communication ideas (A/B tests) to drive engagement and optimize the user journey. Collaborate with product and marketing teams to implement features and campaigns that enhance user experience and retention. Monitor and measure the performance of app activities, content, and events to identify opportunities for improvement. Create and execute compelling communication across all channels, including Push Notifications, In-App Messaging, and Email. Generate actionable insights and reports based on data analysis to inform lifecycle strategies and decision-making. Stay updated on industry trends and best practices to ensure innovative and effective lifecycle management. Key Qualifications & Skills: 02 years of experience in customer lifecycle management, user engagement, or related roles. Strong analytical skills with the ability to interpret user data and identify actionable insights. Familiarity with engagement and marketing platforms such as CleverTap or similar tools is a plus. Basic understanding of user journey optimization through channels like Push Notifications, In-App Messaging, and Email. Excellent communication skills to craft impactful messages and collaborate across teams. A proactive and independent approach, with a passion for taking ownership of projects. Creativity and problem-solving skills to continuously enhance the user lifecycle experience.
Posted 2 months ago
2 - 6 years
15 - 20 Lacs
Gurgaon
Work from Office
Role Details As a Campaign Manager for mobile app, you will be responsible to drive the adoption & engagement for the app across customer segments. An important part of the Digital Banking team, this individual will be responsible for crafting and executing the strategy around new customer acquisition, driving customer value (cross-sell, win-back and transaction intensity). In this role, you will shape the Digital Business of the bank by coordinating with cross-functional teams e.g. digital marketing, tech solutions, product etc. Customer Engagement Work on initiatives/levers to increase the traffic on bank’s channels (mobile/net) with an objective to increase conversion from target bases new and drive adoption among the new/existing consumers. Analyse user journeys to identify improvement areas to increase visitors and conversions on our platform(s) Improve conversion funnel continuously by driving optimization of digital journey Identify and implement levers across channels with the help of cross-functional teams aimed at improving the customer experience and ensuring seamless journeys. Work closely with Bank’s product, analytics and digital marketing team for designing targeted campaigns basis customer persona and targeted digital outreach respectively. Product Enhancement Be the voice- of customer in shaping the new set of features/products that the bank should launch Work closely with Marketing team to create awareness and engagement campaigns and should have a strong view on customer needs o Increase adoption of new products among the existing consumers through cross-sell and upsell initiatives Co-create new and optimise existing cross-sell and upsell user journeys with Digital Product Managers Collaborate with the Bank’s Campaigns, Analytics and Overall Portfolio teams to drive efforts on driving conversion funnel Work Experience 2-4 years of relevant experience in campaign/CRM management for a digital business/app Prior experience of executing D2C campaigns and content strategy Prior working knowledge on SQL Working knowledge of at least one campaign management tool - Moengage, Clevertap, or Google Analytics is mandatory Experience with marketing tools like Firebase, Appsflyer is a plus Experience in managing digital portfolio for a bank/fintech/NBFC is a plus.
Posted 2 months ago
1 - 5 years
3 - 8 Lacs
Hyderabad
Work from Office
JOB DISCRIPTION Job Title: CRM Specialist Location: Hyderabad Experience: 1-5 Years Employment Type: Full-Time Role & Responsibilities: • Design and implement user journeys for financial products, ensuring seamless onboarding, engagement, and retention. • Drive awareness of product features through CRM campaigns and targeted communication. • Track, measure, and analyze engagement and conversion metrics to optimize CRM performance. • Continuously refine user journeys based on data-driven insights and A/B testing. • Collaborate with cross-functional teams to align CRM strategies with business goals. Skills & Qualifications: • 1-5 years of experience working with CRM tools like CleverTap and MoEngage. • Proficiency in Excel for data analysis and reporting. • Strong analytical mindset with the ability to interpret data and optimize campaigns. • Problem-solving skills with a keen eye for identifying gaps and improvement areas. • Experience in financial products or fintech is a plus.
Posted 2 months ago
5 - 8 years
12 - 16 Lacs
Gurgaon
Work from Office
Role Overview As the CRM Lead, you will be responsible for developing and executing a comprehensive CRM strategy that optimizes customer engagement, loyalty, and lifetime value. Leading a team of CRM specialists, youll oversee the planning, execution, and reporting of campaigns across various channels, including Push Notifications, Emails, SMS, WhatsApp, App Personalization, Web Personalization, In-App, Onsite, and Native display campaigns. You will leverage Marketing Automation, Customer Data Platforms (CDP), and Product Analytics tools to deliver personalized customer journeys and impactful campaigns that align with Boutiqaats growth objectives. Key Responsibilities CRM Strategy Development : Design and implement an integrated CRM strategy to drive customer acquisition, retention, and reactivation, ensuring alignment with business objectives. Team Leadership : Lead, mentor, and develop a team of CRM specialists; foster a culture of collaboration, innovation, and data-driven decision-making within the team. Campaign Management : Oversee multi-channel campaigns, including Push Notifications, Email, SMS, WhatsApp, App/Web Personalization, In-App, Onsite, and Native displays, ensuring consistent messaging and optimized performance. Marketing Automation & Personalization : Utilize marketing automation platforms to create segmented and personalized customer experiences that drive engagement and revenue. Data Analysis & Optimization : Leverage Customer Data Platforms (CDP) and Product Analytics tools to analyze customer behavior, track campaign effectiveness, and optimize campaigns for better results. Reporting & Insights : Generate and present regular reports to senior management on CRM performance, campaign ROI, and customer insights; use data to refine strategies continuously. Cross-Functional Collaboration : Work closely with Content, Creative, Data, and Product teams to develop cohesive, on-brand customer journeys and experiences. Compliance & Best Practices : Ensure all CRM activities are in line with data privacy laws and industry best practices, maintaining Boutiqaat’s commitment to ethical customer engagement. Requirements Education : Bachelor’s degree in Marketing, Business, or a related field; MBA or equivalent experience preferred. Experience : Minimum of 5-7 years in CRM or Digital Marketing, with a proven track record in a leadership role. Skills : Strong proficiency in CRM and Marketing Automation platforms (Eg. MoEngage, Insider, CleverTap, Braze, Salesforce, or similar). Expertise with Customer Data Platforms (CDP) and Product Analytics tools (Eg. Amplitude, Mixpanel). Analytical mindset with the ability to translate complex data into actionable insights. Exceptional communication and leadership skills, with a collaborative approach to working across departments. Project management skills with attention to detail and a results-driven mindset. What We Offer A leadership role within a fast-growing social e-commerce brand in the Middle East. Opportunities for career growth and professional development. A competitive compensation package with comprehensive benefits.
Posted 2 months ago
2 - 5 years
4 - 7 Lacs
Hyderabad
Work from Office
Role: Engagement Lead / CRM Manager Experience Required: 2-5 years of experience. We are looking for a data-driven marketing professional who is passionate about driving value to customers using personalized engagement. As an Engagement Lead, you will have the opportunity to work across the entire customer lifecycle to drive a prescriptive outcome(s) and successful delivery of engagements for customers across channels. The Engagement Lead will ensure our customers are getting the most value out of the BondbloX App and will help prepare, manage, and deliver strategic engagements across channels for customers. The candidate will have the following responsibilities: Plan, execute, and manage engagement campaigns across different communication channels including email, push, in-app, WhatsApp and SMS Ability to design, develop innovative campaigns that resonate with our target audience (HNIs) Measure and improve conversion rates across different stages of the funnel (top, middle, bottom) Build and maintain a pipeline of qualified leads for the Sales team to pursue Improve user retention through new initiatives including referral programs Define key metrics and track them to measure short-term and long-term impact of engagement strategies Analyze large data sets (App usage, feature adoption, etc.), identify trends and present updates to senior management Coordinate with internal and external stakeholders such as marketing, product, sales teams and 3rd party CRM tool vendors What are we looking for? The successful candidate should have the following skills and experience: At least 2 years of experience in customer engagement, ideally at a B2C product company Customer engagement experience with a B2C wealth-tech/fintech company is a plus Proven track record of improving conversion rates, sales, other relevant metrics attributable to engagement campaigns Hands-on experience on engagement platforms like CleverTap, MoEngage, etc. is a must Excellent written and verbal communication skills Proficient in Microsoft Excel and PowerPoint, and data visualization Data-driven mindset Strong sense of ownership Ability to thrive in a fast-paced environment under work pressure.
Posted 2 months ago
Upload Resume
Drag or click to upload
Your data is secure with us, protected by advanced encryption.
Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.
We have sent an OTP to your contact. Please enter it below to verify.
Accenture
36723 Jobs | Dublin
Wipro
11788 Jobs | Bengaluru
EY
8277 Jobs | London
IBM
6362 Jobs | Armonk
Amazon
6322 Jobs | Seattle,WA
Oracle
5543 Jobs | Redwood City
Capgemini
5131 Jobs | Paris,France
Uplers
4724 Jobs | Ahmedabad
Infosys
4329 Jobs | Bangalore,Karnataka
Accenture in India
4290 Jobs | Dublin 2