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4.0 - 8.0 years
0 Lacs
ahmedabad, gujarat
On-site
As a Category Trade Marketing Manager (National role) for an FMCG client based in Ahmedabad, you will play a crucial role in supporting the planning and implementation of Below-The-Line (BTL) Strategy for the category across various regions and channels in alignment with the company's overall business strategy. Key Responsibilities: - Plan and control the annual, quarterly, and monthly spends for the category, being responsible for the entire BTL strategy. - Design monthly category activations and ensure their execution through regional counterparts. - Deliver category Annual Operating Plan (AOP) objectives including top-line growth, BTL percentage, and distribution objectives. - Take owners...
Posted 1 month ago
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