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1.0 - 3.0 years
2 - 4 Lacs
Jaipur
Work from Office
1. Facebook & Google Ads Managemen-Create, launch, and manage Facebook and Google Ads campaigns (Search, Display, Video, and Shopping Ads)., Optimize campaigns for maximum ROI, improving conversion rates and reducing cost-per-click (CPC)., Perform A/B testing to analyze and enhance ad performance., Monitor key performance metrics (CTR, CPC, CPA, ROAS) and make data-driven improvements. 2. Audience Targeting & Optimization-Research and define the right audience segments for ad targeting.,Utilize remarketing strategies to engage potential customers.,Implement lookalike and custom audiences to expand reach. 3. Budget & Performance Management-Manage and allocate the advertising budget effectively., Continuously optimize ad spend to achieve the best cost-per-acquisition (CPA).,Generate weekly and monthly performance reports with insights and recommendations. 4. Landing Page & Conversion Optimization-Collaborate with the content and design teams to create high-converting landing pages.,Implement tracking tools (Google Analytics, Facebook Pixel, UTM parameters) to measure campaign effectiveness.,Improve website and ad content for better engagement and conversions. 5. Market Research & Trend Analysis-Stay updated with the latest trends and algorithm updates in Facebook and Google Ads.,Research competitor strategies and suggest new marketing opportunities.,Test and implement new ad formats to maximize engagement
Posted 3 months ago
7.0 - 10.0 years
10 - 12 Lacs
Mumbai
Work from Office
We are seeking an experienced and visionary Marketing Head to lead our marketing efforts in the dynamic restaurant industry. The ideal candidate will have a solid background in creating and executing marketing strategies, with a focus on driving brand awareness, customer engagement, and revenue growth for our restaurant. Key Responsibilities: Marketing Strategy: Develop and execute comprehensive marketing strategies to enhance the restaurant's brand presence and market share. Create and implement innovative marketing plans that align with business objectives. Brand Management: Oversee the development and maintenance of the restaurant's brand identity. Ensure brand consistency across all communication channels and marketing materials. Digital Marketing: Lead digital marketing initiatives, including social media campaigns, online promotions, and influencer partnerships. Implement SEO and SEM strategies to optimize online presence and attract a wider audience. Customer Engagement: Devise and implement customer engagement programs to build loyalty and enhance the overall dining experience. Utilize customer feedback to improve service offerings and address concerns. Promotions and Campaigns: Plan and execute effective promotional campaigns to drive footfall and increase revenue. Collaborate with internal teams to create appealing offers and packages. Market Research: Stay abreast of industry trends, market competition, and customer preferences. Conduct market research to identify opportunities and adapt strategies accordingly. Event Management: Conceptualize and organize events to promote the restaurant and create memorable experiences for customers. Collaborate with stakeholders to ensure successful event execution. Budget Management: Manage the marketing budget efficiently, ensuring maximum ROI from marketing initiatives. Provide regular reports on budget utilization and campaign effectiveness. Team Leadership: Lead and inspire the marketing team, fostering a collaborative and creative work environment. Provide guidance and mentorship to team members. Requirements: Proven experience as a Marketing Head in the restaurant or hospitality industry. Bachelor's or Master's degree in Marketing, Business, or a related field. In-depth knowledge of the restaurant industry and its marketing dynamics. Strong understanding of digital marketing trends and tools. Exceptional communication, interpersonal, and leadership skills. Creative thinker with the ability to develop innovative marketing strategies. Results-driven with a focus on achieving business objectives.
Posted 3 months ago
3.0 - 5.0 years
4 - 6 Lacs
Lucknow
Work from Office
About the Role: We are looking for a dynamic and results-driven Markeng Manager to join our team at the Lucknow corporate office. The ideal candidate will have a strong background in FMCG and retail markeng, with hands-on experience in developing and execung successful brand strategies, driving sales through promoons, and managing end-to-end markeng campaigns. Key Responsibilies: Develop and implement integrated markeng strategies to drive brand awareness andcustomer engagement Plan and execute ATL, BTL, and digital markeng campaigns in line with businessobjecves Analyze market trends, consumer insights, and competor acvity to inform markengtaccs Coordinate with sales and distribuon teams to support retail iniaves and tradepromoons Manage social media presence, digital campaigns, and brand communicaons Oversee product launches and ensure consistent brand messaging across alltouchpoints Collaborate with creave and media agencies to deliver high-impact campaigns Track and report on campaign performance metrics and ROI Key Requirements: Bachelor's/Masters degree in Marketing, Business Administraon, or a related field 3-5 years of relevant experience in FMCG or retail Marketing Strong understanding of consumer behavior, retail dynamics, and local market trends Proven ability to manage campaigns, budgets, and cross-funconal teams Excellent communicaon, analycal, and organizaonal skills Proficiency in digital markeng tools and plaorms Experience Required: 3-5 years in FMCG/Retail Marketing Joining: Immediate Joiners Preferred
Posted 3 months ago
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