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1 - 4 years
4 - 7 Lacs
Mumbai
Work from Office
DSPR is looking for Performance Marketing Associate to join our dynamic team and embark on a rewarding career journey Campaign Strategy: Developing comprehensive performance marketing strategies that align with business objectives and target audiences Paid Advertising: Managing paid advertising campaigns across platforms like Google Ads, Facebook Ads, and other digital advertising networks Search Engine Marketing (SEM): Implementing paid search campaigns, including keyword research, ad copywriting, and bid management Display Advertising: Creating and managing display ad campaigns on websites, apps, and social media platforms Social Media Advertising: Running and optimizing paid social media campaigns on platforms like Facebook, Instagram, Twitter, and LinkedIn Affiliate Marketing: Setting up and managing affiliate marketing programs and partnerships to drive traffic and sales Email Marketing: Executing performance-based email marketing campaigns to nurture leads and drive conversions Content Marketing: Using content marketing to attract and engage target audiences, focusing on measurable outcomes like lead generation and conversions Analytics and Tracking: Utilizing web analytics tools like Google Analytics and conversion tracking to monitor campaign performance and make data-driven decisions
Posted 3 months ago
1 - 4 years
5 - 9 Lacs
Ranchi, Kolkata
Work from Office
AM communication is looking for Digital Marketing Strategist / SMO / SEO to join our dynamic team and embark on a rewarding career journey Strategy Development: Develop and implement digital marketing strategies aligned with overall business goals and objectives Audience Segmentation: Identify target audiences, create buyer personas, and tailor marketing messages to specific demographics Channel Selection: Determine the most effective digital marketing channels (such as social media, email, SEO, SEM, content marketing, etc) to reach target audiences Content Planning: Collaborate with content creators to develop compelling and relevant content for various digital platforms Campaign Execution: Plan and execute digital marketing campaigns, including content creation, scheduling, and distribution Search Engine Optimization (SEO): Optimize website content and structure for improved search engine visibility and organic traffic
Posted 3 months ago
0 - 2 years
3 - 6 Lacs
Hyderabad
Work from Office
Sehat.com is looking for Online Marketing Professional to join our dynamic team and embark on a rewarding career journey Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate.
Posted 3 months ago
2 - 6 years
3 - 6 Lacs
Ernakulam
Work from Office
Iris holidays is looking for Sales & Marketing Professional to join our dynamic team and embark on a rewarding career journey Developing and executing marketing plans and campaigns to increase brand awareness and lead generation Conducting market research and analyzing data to inform marketing and sales strategies Creating and managing content, including website, social media, and promotional materials Managing the sales process, including lead generation, qualification, and closing Building and maintaining relationships with key customers and partners Collaborating with cross-functional teams to ensure a coordinated and effective approach to sales and marketing initiatives Tracking and analyzing sales and marketing performance and making adjustments as necessary Strong organizational, communication, and analytical skills
Posted 3 months ago
1 - 5 years
3 - 4 Lacs
Pune, Mumbai
Work from Office
Maruti Steel Fab is looking for Marketing Executive to join our dynamic team and embark on a rewarding career journey Develop and execute marketing strategies that align with the company's overall goals and objectives Collecting and analyzing data to identify customer needs, preferences, and behavior This information is used to develop effective marketing campaigns and strategies Developing and creating marketing collateral such as brochures, flyers, digital content, and other materials that promote the company's products or services Developing and managing the company's social media accounts and campaigns on platforms such as Twitter, Facebook, LinkedIn, Instagram, and others
Posted 3 months ago
2 - 3 years
3 - 4 Lacs
Faridabad
Work from Office
Help develop and execute social media strategies to boost brand awareness, engagement, and traffic. Plan and manage campaigns, schedule posts, track performance, and foster online community.
Posted 3 months ago
1 - 6 years
3 - 4 Lacs
Delhi NCR, Noida
Work from Office
Managing our brands' e-commerce websites & run digital marketing campaigns. Manage SEO for company websites and google analytics. Gain valuable experience working as a part of a start up and reporting will be directly to the Founder.
Posted 3 months ago
2 - 5 years
3 - 7 Lacs
Pune
Work from Office
Responsibilities Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization. Experience with A/B testing methodologies in campaign setup. Familiarity with API integrations for data exchange between marketing tools. Exposure to advanced campaign setup features, such as personalization and dynamic content. Understanding of compliance and regulatory considerations in marketing. Continuous learning and staying updated on industry trends in marketing technology. Experience with project management tools for coordination and tracking.
Posted 3 months ago
4 - 6 years
6 - 8 Lacs
Pune
Work from Office
Responsibilities Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization. Experience with A/B testing methodologies in campaign setup. Familiarity with API integrations for data exchange between marketing tools. Exposure to advanced campaign setup features, such as personalization and dynamic content. Understanding of compliance and regulatory considerations in marketing. Continuous learning and staying updated on industry trends in marketing technology. Experience with project management tools for coordination and tracking.
Posted 3 months ago
2 - 3 years
3 - 4 Lacs
Faridabad
Work from Office
Help develop and execute social media strategies to boost brand awareness, engagement, and traffic. Plan and manage campaigns, schedule posts, track performance, and foster online community.
Posted 3 months ago
5 - 7 years
9 - 13 Lacs
Mumbai, Bengaluru, Hyderabad
Work from Office
Practice: Strategy & Consulting Global Network Song I Areas of Work: Marketing Platform, Braze, Adobe Campaign, Marketo, Adobe Journey Optimizer | Level: Consultant | Location: Mumbai, Bangalore, Gurgaon, Hyderabad, Pune, Chennai | Years of Exp: 5+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Customer, Sales & Service practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner Key Responsibilities: Design innovative campaign strategies and marketing plans across channels using Braze. Gather business requirements and design processes and solutions for Braze implementation. Set up marketing journeys, programs, and campaigns within the Braze platform. Conduct assessments for Braze capability evaluations, define target operating models, and develop marketing use cases and business cases. Collaborate with clients to ensure seamless Braze implementation and adoption of new tools and processes. Lead assessments of marketing processes and technologies, defining KPIs, solutions, and vendor evaluations for Braze and related Martech tools. Contribute to thought leadership and business development in the campaign management and digital advertising space. Preferred Skills: Configure, test, and deploy marketing workflows in Braze and related platforms. Follow proven methodologies and best practices to enable clients to meet business objectives using Braze. Provide post-go-live consulting, ensuring smooth adoption and optimization of Braze implementations. Share best practices on solution delivery and positioning for maximizing campaign outcomes. Read about us. Qualifications Qualifications & Experience: 4+ years of hands-on/functional consultant experience in Braze implementation with deep functional, industry and client facing experience (or) Equivalent Adobe experience (Adobe Campaign, Adobe Journey Optimizer, Marketo). Extensive experience in gathering requirements, preparing functional blueprints, and coordinating multi-team deployments for Braze marketing solutions. Proven ability to design customer experience journeys and next-best-action strategies using Braze. Expertise in customer acquisition, journey lifecycle and engagement strategies. Strong analytical skills for monitoring trends, analyzing data, and optimizing campaigns. Experience in identifying process improvement opportunities and building business cases for campaign strategies and technology solutions. Familiarity with developing/supporting Martech/Adtech platform technologies with Braze or Adobe.
Posted 3 months ago
5 - 8 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Sr Analyst Qualifications: BSc/Any Graduation/Bachelors of Information Technology Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will help design, implement & manage Salesforce Marketing Cloud, a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. You will help incorporate incorporates integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis. What are we looking for? Salesforce Marketing Cloud Adobe Marketo Engage Oracle CX Marketing Cloud (Responsys) Adaptable and flexible Commitment to quality Problem-solving skills Ability to perform under pressure Collaboration and interpersonal skills Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification BSc,Any Graduation,Bachelors of Information Technology
Posted 3 months ago
5 - 7 years
9 - 13 Lacs
Bengaluru
Work from Office
Sales Partner Ecosystem Work Location: Bengaluru | Years of experience: 5+ years | Level: Consultant Accenture is a global professional services company with leading capabilities in digital, cloud & security. Combining unmatched experience & specialised skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations and Song all powered by the world's largest network of Advanced Technology and Intelligent Operations centers . Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at Ecosystem & Alliances Partnership Role Ethos: The Ecosystem & Alliances Partnership team is aligned to India Business & works with Operating Groups (Products, Resources, FS, CMT, H&PS) and Growth Platforms (Digital, Strategy, Consulting, Technology & Operations). We develop/ drive adoption of differentiated offerings/ assets co-created with the Alliance Partner within key Sales, Business teams in Accenture. You will work closely with our clients, leadership stakeholders to jointly originate opportunities and increase qualified pipeline through collaboration with Alliance Partners As part of this charter, you will drive the following: Act as a single point of contact between Alliance Partners & Accenture Operating Groups to drive new business Develop and align with Alliance Partners to frame the unique value proposition Drive new partnership formation and establish framework for Alliance Partner Relationship Build strategic relationship map between Alliance Partner team and Accenture leaders to fortify the partnership Discover stakeholder challenges and expectations of/ from the Alliance Partner to support the program and vision of the Ecosystem & Alliance Partnership Assist stakeholders in developing winning solutions co-created with the Alliance Partner to drive differentiation & value for clients Enable shaping strategies to focus on priority marquee opportunities / clients Implementing strategies to incubate new solutions & collaborate on client insights that help position joint solutions and win themes Measure and report key outcomes and facilitate Quarterly Business Reviews, Deal Audits, Offering enablement sessions, award submissions and wins Enable Joint Offerings Strategy and Positioning Enable the offering strategy and create a platform for market awareness Develop go-to-market strategy and execute joint marketing campaigns Develop commercial structures and contract terms to support sales efforts Qualification Help Execute Vision and Strategy Evaluate start-ups or other prospective Alliance partners across landscape to identify emerging top players Find the right way to partner in a client account early based on mutual agendas Adopt quick learning methods on new offerings and capabilities & accelerate learning to rethink an integrated ecosystem enabling superior client experience Work in a high paced environment & understand industry-specific & market specific functional needs Skills to manage stakeholder expectations & be engaging in resolving issues & risks for the success of the partnership agenda Ability to assess & adapt in dynamic & challenging situations Contribute to practice building efforts such as training and attending industry events Knowledge and skill requirements Self-motivated individual who will represent the firm with highest levels of professionalism 5-8 years of experience in consulting and partner management Demonstrated experience in relationship building & networking skills Ability to manage large programs & initiatives Outstanding written, presentation & communication skills Ability to engage with senior client stakeholders across levels MBA or an equivalent preferred Whats in-store for you? Learn and grow continuously: Build new skills, grow existing skills, develop new areas of expertise within functional, technical or industry areas of the business with Accentures unmatched 24/7 expert-curated learning boards, webinars and classroom-style training programs Innovate: Get access to resources that will allow you to leverage the latest technologies and bring innovation to life with the worlds most recognizable companies Thrive and advance: Grow your career as far as your ambitions take you Truly human: Bring your whole self to a company that aims to be the most diverse in the world and delivers real-time performance feedback based on your strengths, not stats
Posted 3 months ago
8 - 13 years
35 - 45 Lacs
Pune, Bengaluru, Mumbai (All Areas)
Work from Office
- Ability to understand the D2C & Fashion marketing landscape - Shape & communicate the uniqueness of their brand - Translate brand elements into creatives that drive recall & differentiation at each touchpoint Required Candidate profile - Lead creative development to motivate the target audience to "take action" - Ability to work with external agency partners to deliver the above within budgets - Devise innovative growth strategies
Posted 3 months ago
10 - 14 years
3 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Content management Designation: Digital Content Management Assoc Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designThe Content Management team focuses on organizing, categorizing, auditing and publishing content and information with the help of specific tools and channels, for use by different groups and individuals. They are also responsible for auditing and ensuring quality of online content by flagging risks and providing clear feedbacks on errors. The team is responsible for managing the content on websites, social media pages, email campaigns, and responses. What are we looking for? ?Understanding client requirements for multichannel Campaign/content and cascading tasks to content authors/art workers etc. Managing and triaging tickets to relevant teams as per agreed timelines?Ensuring Standards and Data Privacy Compliance for every Campaign?Maintain high quality standards for the campaign delivery and ensure timelines are met with Quality ?Execute Projects in line with project management principles of Communication, Stakeholder management, Risk & Issue Management etc. Ensure Process, Metrics & Reporting compliance for every Campaign throughout the various stages of campaign journey & delivery?Ability to prioritize tasks and complete assignments?Bachelor's degree, willing to work across different shift?Excellent Communication Skills?Managing and triaging tickets to relevant teams as per agreed timelines?Experience with digital marketing background, project management skills and exposure in managing international clients preferred?Should have experience on working on "Work orchestration" platforms like JIRA, Workfront, D365 etc?Understands the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform , eCommerce, SEO, mobile marketing?Experience on campaign and content management platforms will be added advantage?Any certification in Project Management skills will also be an added advantage?Highly organized, detail oriented, and results focused. Should be proactive?Must have an ability to effectively handle tight deadlines and multiple projects?Managing client expectations with regards to quality and timelines?Working with different teams to get the project completed by meeting the required quality standards?Experience in handling Microsoft Office production (Excel, PowerPoint, Word, Project)?Quick learner and ability to highlight risks and issues?Ability to honor commitments and deadlines on assigned tasks Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems Typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures The person requires understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor or team leads Generally interacts with peers and/or management levels at a client and/or within Accenture The person should require minimal guidance when determining methods and procedures on new assignments Decisions often impact the team in which they reside and occasionally impact other teams Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts ?Will be responsible for demand management and scope management?Compliance and regulatory requirements adherence?Co-ordinate with various stakeholders for multiple projects simultaneously?Timely & appropriate communication to all stakeholders. Provide support to the onshore team?Constantly update campaign status to stakeholders and red flag if there are any issues?Proactively create mitigation and action plans to resolve risks, issues and align them with stakeholders. Create, maintain and communicate project plans, revise them as appropriate to meet changing needs and requirements of the Marketing team?Manage status meetings, updates. Share Minutes of Meeting promptly?Lead Business discussions and manage client expectations on the project and is able to negotiate/align on plans?Follow ups with Marketing Manager for the required feedback/approvals?Suggest improvement ideas to current processes based on developed expertise?Participate in team initiatives and actively contribute to team success Qualifications Any Graduation
Posted 3 months ago
5 - 8 years
7 - 10 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Marketing Platform Auto Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be responsible for working primarily on HTML (Hypertext Markup Language) which is a set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages. What are we looking for? Requirements:Campaign Planning and Requirements Gathering: Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any). Collaborate with creative teams to ensure the seamless integration of visual elements into HTML templates.HTML Email Template Development: Design and develop HTML email templates (from PSDs) optimized for various email clients, ensuring compatibility and responsiveness across desktop and mobile devices. Implement dynamic content and personalized elements using personalization languages (example AMPscript or SSJS) to create dynamic and personalized email experiences.Email Build Testing: Conduct thorough testing to verify email rendering across different email clients and devices to ensure consistent display and functionality.Email Design Best Practices: Stay up to date with email design best practices, industry trends, and email marketing standards to create visually compelling and effective email campaigns.Troubleshooting and Issue Resolution: Identify and resolve any HTML/CSS-related issues that may arise during email campaign devel Marketing Automation platform knowledge:Familiarity with the Braze, Adobe builder knowledge including the use of Content Builder, Data Extensions, and AMPscript for personalization etc. JavaScript and AMPscript:Knowledge of JavaScript and AMPscript enables advanced dynamic content personalization and interactivity within emails. Email Automation:Familiarity with email automation tools and processes, including journey-based emails and triggered campaigns. Graphic Design:Basic graphic design skills to assist in creating visual elements for email templates. SQL:Understanding of SQL queries to work with data A/B Testing:Experience in setting up and analyzing A/B tests to optimize email campaign performance. Accessibility:Awareness of email accessibility best practices to ensure emails are inclusive and compliant with accessibility standards. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualifications Any Graduation
Posted 3 months ago
2 - 5 years
4 - 7 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Specialist Qualifications: BTech/MCA/BCA Years of Experience: 4 to 8 years Language - Ability: English(International) - Intermediate What would you do? Responsible for list extraction for different type of campaigns on UNICA platform. Strong SQL knowledge is required. Maintain campaign calendar with real time status of campaigns and go live status. Ensure timely completion of tasks and requests Ensure accurate reporting at required frequency Escalate risks as per the escalation matrix defined Identify gaps and areas for improvement in execution processes and propose improvement solutions Apply learning and industry standard best practices from experience Ability to master the current UNICA CRM environment.Team ManagementStakeholder ManagementThe role requires you to have a strong understanding of digital marketing, email marketing and technologies like UNICA & SQL What are we looking for? Experience working in campaign eco-system specially email, SMS, or direct mail channels Execution experience in UNICA platform or similar marketing automation platform Hands on experience on SQL to perform data extraction using relevant tools Understanding of offers, collaterals, segment, and collateral mapping concepts. Execution experience in database marketing, experience working in high pressure environments. 2-5 years of experience in marketing technology and operations focusing on execution of marketing campaigns on behalf of the Client. Execution experience in database marketing, experience working in high pressure environments. Ability to manage team of 12-15 resources Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adapting existing methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance would be provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Qualifications BTech,MCA,BCA
Posted 3 months ago
2 - 7 years
4 - 9 Lacs
Bengaluru
Work from Office
The Strategy & Consulting Global Network Song Practice | Salesforce Marketing Senior Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Salesforce Marketing Cloud, Marketing Cloud Account Engagement (Pardot) | Level: Senior Manager | Location: Gurugram / Mumbai / Bengaluru /Hyderabad/ Chennai / Pune | Years of Exp: 12+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build, and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Customer, Sales & Service practice. The Practice- A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Practice of Accenture and works with clients across their marketing, sales, and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Developing Account based marketing programs (ABM) Designing interventions to drive customer acquisition / customer engagement. Managing full spectrum of Marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/Pardot, personalization, CDP etc. Lead and managed at least 2 large transformation programs spanning across multiple geographies. Extensive experience and hands-on role in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Monitoring trends, analyzing data, to optimize marketing campaigns. Identifying marketing process improvement opportunities and re-define the processes. Developing business case for campaign strategies, technology solutions. Solution for large Marketing transformation programs with salesforce marketing solutions. Developing / supporting development of MarTech/AdTech platform technology. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Bring your best skills forward to excel at the role: Hands-on experience of SFMC/ Pardot / Personalization/ CDP / Loyalty etc. Good Consulting experience is preferred. Experience in working with middle to senior management levels within existing organization / client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Exposure to the process of developing capability. Read about us. Blogs Qualifications Your experience counts! Overall experience of 12+ years in designing / managing marketing campaigns with at least 10+ years of hands-on/functional consultant experience in Salesforce Marketing Cloud/ Pardot implementation with deep functional, industry and client facing experience Should be certified in Salesforce Marketing Cloud/Pardot Experience with CRM, Marketing software, Channel integration, Real Time Decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Experience with organizing 1st, 2nd, 3rd party data, segments, and campaign setup. Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore. Ability to establish and build on working relationships effectively. Experience in managing small / mid-sized teams. Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead project teams. What’s in it for you? An opportunity to work on transformative projects with key G2000 clients. Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit https://www.accenture.com/us-en/Careers/capability-network Accenture Global Network | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team.
Posted 3 months ago
3 - 6 years
3 - 7 Lacs
Vadodara
Work from Office
Here Quality Excellence Pvt. Ltd is looking for Digital Marketing Professional to join our dynamic team and embark on a rewarding career journey Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate.
Posted 3 months ago
2 - 5 years
2 - 5 Lacs
Vadodara
Work from Office
Here Quality Excellence Pvt. Ltd is looking for Sales & Marketing Professional to join our dynamic team and embark on a rewarding career journey Developing and executing marketing plans and campaigns to increase brand awareness and lead generation Conducting market research and analyzing data to inform marketing and sales strategies Creating and managing content, including website, social media, and promotional materials Managing the sales process, including lead generation, qualification, and closing Building and maintaining relationships with key customers and partners Collaborating with cross-functional teams to ensure a coordinated and effective approach to sales and marketing initiatives Tracking and analyzing sales and marketing performance and making adjustments as necessary Strong organizational, communication, and analytical skills
Posted 3 months ago
0 - 4 years
5 - 9 Lacs
Dehradun, Mumbai, Mehsana
Work from Office
OXY GROUP is looking for Domestic Marketing Professional to join our dynamic team and embark on a rewarding career journey Responsible for planning and executing marketing campaigns to promote a company's products or services Conduct market research, identify target audiences, and develop strategies to reach those audiences Creating and managing marketing materials, such as advertisements, email campaigns, and social media content Analyze data and track the results of marketing initiatives to make adjustments and improvements Work with cross-functional teams, including sales, product development, and creative professionals, to ensure the success of marketing initiatives
Posted 3 months ago
5 - 6 years
9 - 13 Lacs
Dehradun, Mumbai, Mehsana
Work from Office
OXY GROUP is looking for International Marketing Expert to join our dynamic team and embark on a rewarding career journey Responsible for planning and executing marketing campaigns to promote a company's products or services Conduct market research, identify target audiences, and develop strategies to reach those audiences Creating and managing marketing materials, such as advertisements, email campaigns, and social media content Analyze data and track the results of marketing initiatives to make adjustments and improvements Work with cross-functional teams, including sales, product development, and creative professionals, to ensure the success of marketing initiatives
Posted 3 months ago
1 - 4 years
5 - 9 Lacs
Noida
Work from Office
Job Objective: The objective of this role is to enhance our India client base by acquiring new business and renewal for our online recruitment solutions through Outbound calls / emails, Campaigns and Social Media. Job Description: New Client Acquisition: Accelerate customer adoption in India through well-developed sales engagements and successful Go To Market Strategy. Business Renewal: Achieve sales targets by growing business from existing clients. Lead Generation: Develop a database of qualified leads through referrals, digital media, canvassing and cold calling. Closure and Collection: Manage Prospects, negotiating and freezing on commercials taking them to a logical closure with required documentation. Be a customer advocate Convey partner and enterprise customer feedback as input to the product roadmap. Process Adherence: Execution of the role in line with the organizations guidelines and processes. Build organization assets Identify patterns and implement solutions that can be leveraged across customer base. Improve productivity through tooling and process enhancements. Required Skills: Experience in a B2B process is must Exceptional communication and presentation skills. Demonstrated ability to think strategically about business and product. Outstanding customer relationship management experience and collaboration skills Vertical industry sales and delivery experience of services and solutions Desired Skills: Having a prior experience of working with a Consumer internet organization. Having prior experience of subscription based sales. Roles and Responsibilities Job Objective: The objective of this role is to enhance our India client base by acquiring new business and renewal for our online recruitment solutions through Outbound calls / emails, Campaigns and Social Media. Job Description: New Client Acquisition: Accelerate customer adoption in India through well-developed sales engagements and successful Go To Market Strategy. Business Renewal: Achieve sales targets by growing business from existing clients. Lead Generation: Develop a database of qualified leads through referrals, digital media, canvassing and cold calling. Closure and Collection: Manage Prospects, negotiating and freezing on commercials taking them to a logical closure with required documentation. Be a customer advocate Convey partner and enterprise customer feedback as input to the product roadmap. Process Adherence: Execution of the role in line with the organizations guidelines and processes. Build organization assets Identify patterns and implement solutions that can be leveraged across customer base. Improve productivity through tooling and process enhancements. Required Skills: Experience in a B2B process is must Exceptional communication and presentation skills. Demonstrated ability to think strategically about business and product. Outstanding customer relationship management experience and collaboration skills Vertical industry sales and delivery experience of services and solutions Desired Skills: Having a prior experience of working with a Consumer internet organization. Having prior experience of subscription based sales.
Posted 4 weeks ago
1 - 3 years
1 - 1 Lacs
Lucknow, Gomti Nagar
Work from Office
- Implement on-page and off-page SEO strategies - Create and manage ad campaigns across platforms - Good Knowledge of Analytics - Manage and grow our social media profiles (Instagram, Facebook, LinkedIn, etc.) - Growing e-commerce brand, good career growth for deserving candidates.
Posted 4 weeks ago
7 - 11 years
9 - 14 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Specialist Qualifications: BSc/Any Graduation Years of Experience: 7 to 11 years What would you do? ?Individual will be responsible to manage the Email Campaign Team?Individual will be responsible to ensure all deliverables for the team are completed with specified quality standards and deployed within timelines?Manage team utilization and Forecast for future campaigns?Individual will be responsible to manage Email Marketing requests received via email/phone/OC?Manage the communications with the Onshore team and delegate campaigns and tasks with the Offshore team?Manage end-to-end email campaign process for Pharma industry?Individual is needed to complete tasks (deploy emails, Generate Distribution list, manage calls with the project managers) on time and error-free. ?Ensure progress, issues and agreements are properly documented and acted upon. Follow transactions/issues tracking mechanism and capture all the details required on the tracking tool?Bachelor's degree ?Minimum 5 years of Email Marketing Experience. Minimum 5 years of experience of working on MOS products:particularly Word, PowerPoint, Excel & Outlook. ?Strong analytical knowledge in the marketing space. Impeccable time management and communication skills?Project and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management.Design, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for? Detail orientation Strong analytical skills Ability to establish strong client relationship Ability to manage multiple stakeholders Collaboration and interpersonal skills?Candidate should be a graduate?Strong verbal and written communication skills?Strong listening skills?Excellent customer service skills and experience in customer facing role. ?Able to work in a highly dynamic environment and able to multi-task. ?Basic Knowledge of how a Database works which can be leveraged for Email Marketing Programmes is a must. Knowledge of Adobe Campaign Management ?Intimate knowledge of Email Marketing Best Practices and trends. Salesforce Marketing Cloud Customer Data Platform Microsoft Office Suite Campaign Management Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adapting existing methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance would be provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Qualifications BSc,Any Graduation
Posted 1 month ago
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