306 Campaign Optimization Jobs - Page 6

You are a skilled Ads Manager with 35 years of paid ads experience, specializing in running international ad campaigns and cloaking techniques. Your role involves launching, optimizing, and scaling paid campaigns across various platforms such as Meta, Google, TikTok, targeting global markets, while ensuring compliance and efficiency. Your responsibilities include planning, executing, and scaling ad campaigns, setting up and managing cloaking systems, analyzing campaign performance, collaborating with content and design teams for ad creatives, monitoring accounts to prevent bans, running A/B tests, and generating performance reports for leadership. To excel in this role, you must have proven expertise in cloaking tools, tactics, and tracking setups, strong knowledge of ad platforms and their policies, a solid understanding of funnels, landing pages, and conversion metrics, as well as the ability to manage budgets and deliver ROI-positive campaigns. Additionally, quick problem-solving skills, a data-driven mindset, and experience with blackhat/greyhat affiliate marketing are desirable. It would be beneficial if you are familiar with tools like Red Track, Voluum, or Bemob and possess the ability to scale ad spends profitably across different geographies.,

As a Google Adwords Specialist at Mr. Proptek, you will be responsible for managing and optimizing Google Ad campaigns to enhance performance. Your role will involve analyzing campaign data, creating ad copies, conducting keyword research, and developing strategies to align ad campaigns with broader marketing objectives. You will work closely with the marketing team to ensure that the campaigns meet the company's goals. To excel in this role, you should possess strong analytical skills to evaluate campaign performance and provide insightful reports. Knowledge of keyword research tools and competitive analysis is essential for optimizing ad campaigns effectively. Your ability to create compelling ad copies and collaborate with the marketing team will be crucial in achieving success in this position. Candidates with a Bachelor's degree in Marketing, Business, or a related field are preferred. Google AdWords Certification would be advantageous. Excellent communication and organizational skills are also required to thrive in this dynamic role at Mr. Proptek. If you are looking to utilize your expertise in Google Adwords and contribute to a team that is dedicated to redefining the property buying experience, this opportunity in Mohali district awaits you. Join us at Mr. Proptek and be a part of our mission to make property acquisition easy and stress-free for property seekers.,

As a Digital Marketing Manager at our company, you will have the opportunity to plan and execute digital campaigns for direct-to-consumer (D2C) brands. Your responsibilities will include creating targeted content for various audiences such as parents/kids and beauty/luxury customers. You will be tasked with driving user acquisition, improving retention rates, and increasing app engagement. Additionally, you will be responsible for managing partnerships with influencers and collaborators to enhance brand visibility. It will be essential for you to closely monitor key performance indicators (KPIs), optimize campaigns for better results, and effectively manage allocated budgets. Your role will play a crucial part in the success of our digital marketing efforts and contribute to the growth of our brands. About Company: Jungleworks is a comprehensive technology solution provider for on-demand businesses. Our innovative platforms cater to all aspects of customer interaction, delivery management, and engagement. Our product suite includes Yelo, Tookan, Panther, and Hippo, offering a complete technological ecosystem for businesses to thrive in the on-demand market.,

Job Description Campaign Strategy & Planning Develop comprehensive media strategies tailored to e-commerce objectives. Allocate and forecast media budgets to maximize returns. Optimize media mix across channels (e.g., search, social, display) to ensure efficiency and impact. Campaign Execution & Management Lead ad campaign launches, ensuring smooth execution across platforms. Oversee ad account management, ensuring compliance and best practices. Conduct creative testing and iteration to improve ad performance continuously. Optimization & Performance Analysis Optimize campaigns in real-time to meet performance benchmarks (CPC, ROAS, CPA). Leverage audience segmentation and retargeting strategies to drive conversions. Data Reporting & Insights Prepare detailed performance reports and analytics for internal and external stakeholders. Use data-driven insights to inform and refine media strategies. Requirements Proven experience in media buying, specifically within the e-commerce sector. Strong understanding of various digital platforms, including Google Ads, Meta, and programmatic channels. Expertise in budget allocation, campaign optimization, and performance analysis. Ability to work with cross-functional teams and adapt to a fast-paced environment. Business Model: Drop shipping (Ecommerce) Industry: Ecommerce Benefits Flexible working hours Variable/Incentive Component in addition to Fixed Package 5 - Days working culture Health Insurance Benefits Tenure Recognition and Awards Leave Benefits as per Milestones Performance Linked Growth Opportunities Out of Term Appraisals check(event) ; career-website-detail-template-2 => apply(record.id,meta)" mousedown="lyte-button => check(event)" final-style="background-color:#6875E2;border-color:#6875E2;color:white;" final-class="lyte-button lyteBackgroundColorBtn lyteSuccess" lyte-rendered=""> Show more Show less

The Google Ads SME (Subject Matter Expert) is a highly knowledgeable and strategic individual who champions Google Ads best practices within the company. They act as a trusted resource for various teams, ensuring everyone leverages Google Ads effectively to achieve customers marketing goals. As a SME, you'll be a thought leader within our team. You'll leverage your in-depth product knowledge to guide high-spending clients in maximizing the return on their Google Ads investments. You'll also play a key role in shaping the future of Google Ads by providing strategic insights and collaborating on Google ads performance. Educational Qualification: Should have done Graduation from any stream Must be Google Adwords certified Qualification/Experience: 2+ years of experience indigital marketingwith a strong focus on Google Ads. Proven track record of success in managing complex Google Ads campaigns for large or enterprise-level clients. In-depth knowledge of Google Ads features (Billing & Policy), functionalities, and best practices across all campaign types (search, display, video, shopping). Experience in customer facing support rolesin Phone, Chat and Email channel A passion for staying up-to-date on the latest Google Ads developments and industry trends. Responsibilities: Serve as a trusted advisor to clients, providing expert guidance on Billing methods, Policy disapprovals, Campaign strategy, optimization, and best practices. Support Real Time internal teams, handle escalated cust issues and close with the clients, 24/7 support to the agents to enable them to provide timely and accurate resolution. Deep dive into client campaign data to identify performance opportunities and areas for improvement. Play client facing role in case of escalated issues by the team for complete closure Stay up-to-date on the latest Google Ads features and product updates, translating them into actionable strategies for clients. Identify and document best practices from consults data specifically relevant to the Platinum client Knowledge Management: Share deep-dives on top issue types consulted with L2 & pSMEs and stay up-to-date on the latest Google Ads features, updates, and best practices, and share this knowledge internally. Product Expertise: Stay informed about current trends and best practices in the digital advertising landscape. Skills - In-depth knowledge of the Google products and services in scope of Troubleshooting Passion for the product and the customer Excellent analytical skills with the ability to interpret complex campaign data and identify trends. Strong communication skills, with the ability to explain technical concepts in a clear and concise manner. Experience collaborating with clients at a strategic level and building strong relationships. Understanding of advertisers needs and behavior Ability to identify and prioritize process improvement opportunities Active listening and understanding customer needs

You will be working with COCOFIT INDIA, a company that upholds the highest international standards to provide top-quality products worldwide, particularly in the coconut industry. As a Digital Marketing Executive, based in Dundigal Gandimaisamma on a full-time basis, your primary responsibilities will revolve around the development and execution of digital marketing campaigns. This includes managing various social media platforms, analyzing web traffic, creating website content, collaborating with the marketing team, and optimizing campaigns to enhance engagement and conversion rates. Your qualifications should include expertise in digital marketing, encompassing the planning and implementation of campaigns across diverse platforms such as Facebook, Instagram, YouTube, and Google Ads. You will be in charge of managing social media accounts, including content planning, posting, engagement, and tracking analytics. Additionally, creating and refining ad campaigns to boost brand awareness, generate leads, and increase sales will be part of your routine tasks. Moreover, you will be expected to conduct market research and competitor analysis to identify trends and opportunities. Analyzing campaign performance and compiling reports with actionable insights will also be essential. Collaborating with the creative team to maintain brand consistency across all digital content will be crucial in this role. In terms of video editing, you should be proficient in producing high-quality videos for social media, advertisements, and website usage. This entails creating engaging reels, shorts, and promotional videos tailored for various platforms. Enhancing video storytelling through the addition of motion graphics, animations, subtitles, and effects is an integral aspect of your role. Keeping abreast of video trends, editing styles, and platform-specific requirements will be necessary to produce polished, brand-aligned final outputs. The ideal candidate should possess proven experience in digital marketing and social media management, along with strong video editing skills utilizing tools such as Adobe Premiere Pro, Final Cut Pro, or similar software. Basic knowledge of graphic design tools like Photoshop, Canva, and Illustrator would be advantageous. Familiarity with SEO, Google Analytics, and social media analytics tools is also preferred. A creative mindset, attention to detail, storytelling ability, and the capability to work autonomously while meeting deadlines in a fast-paced environment are key attributes for success in this role.,

You will be an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world's creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together. As a part of our team, your responsibilities will include managing paid campaigns on Google AdWords and Bing platforms, developing Ad copies, keyword insights, and bid optimization. You will be responsible for budget allocations for different campaigns and working with agency partners to provide recommendations to improve campaign performance. Additionally, you will provide analysis and insights to optimize overall account performance and undertake ongoing campaign optimization and competitor analysis. To qualify for this role, you should have 2 to 5 years of experience in media or search marketing with demonstrable knowledge of the latest trends in PPC, onsite marketing, and usability. You should possess the proven ability to deliver reporting and optimizing campaigns, with a good understanding of paid search services like Google and Bing. Google AdWords certification is a must. We are looking for someone who is highly organized, has an ability to manage time to deliver to deadlines, and is inquisitive with strong proven problem-solving skills.,

Job Description: We are currently seeking an Email Marketing Specialist with a focus on B2B Lead Generation to join our Digital Marketing team in Hyderabad. As an Email Marketing Specialist, you will be responsible for developing and implementing email marketing strategies to generate high-quality leads for our sales team. The ideal candidate should have at least 3-5 years of experience in B2B email marketing and a proven track record of successful lead generation through cold email campaigns and nurturing workflows. You should possess a Bachelor's degree in Marketing, Communications, Business, or a related field, along with a strong understanding of outbound and inbound email marketing strategies. In this role, you will be expected to have hands-on experience with email platforms, CRM systems, and automation tools such as HubSpot, Apollo, Lemlist, and Mailshake. Strong analytical skills are a must, as you will be required to interpret campaign data to derive actionable insights for optimizing email campaigns. Moreover, excellent copywriting skills tailored for B2B decision-makers are essential for this position. If you meet the above qualifications and are passionate about driving B2B lead generation through email marketing, we encourage you to share your resume with us at giri@varundigitalmedia.com. Join us in creating impactful email campaigns that drive business growth and success.,

As a Google Ads Specialist at Vilvah, you will play a crucial role in developing and managing Google Ads campaigns across various channels to drive lead generation, website traffic, and sales for our clients. Your deep understanding of the Google Ads platform will be instrumental in optimizing ad performance, conducting keyword research, and enhancing conversion rates through compelling ad copy and landing pages. Your responsibilities will include setting up and optimizing conversion tracking, analyzing campaign performance data, and making data-driven recommendations for campaign optimization and budget allocation. Staying up-to-date with Google Ads platform updates and industry best practices, you will collaborate with the marketing team to develop integrated advertising campaigns and provide regular reports on campaign performance and ROI. The ideal candidate for this role should possess a Master of Business Administration (MBA) and have 4-6 years of hands-on experience in successful PPC campaigns, Google Ads management, and optimization. An in-depth understanding of SEM, digital marketing concepts, Google Analytics, and e-commerce platforms is essential. Excellent analytical, organizational, and communication skills, as well as the ability to work independently and collaboratively in a fast-paced environment, are key qualifications. Joining Vilvah offers you an open-door policy, a flat organization structure, and a fostering of genuine employee connections. You will have the opportunity to work in a fast-paced, high-growth environment, gaining exposure to innovative marketing strategies and cutting-edge tools. Our collaborative and dynamic work culture ensures that you are not just an employee but a valued part of a forward-thinking community where you can thrive, innovate, and make a meaningful impact. Together, let's build the future at Vilvah.,

We are searching for a skilled Ads Specialist with expertise in managing advertising campaigns on both Google and Meta platforms (including Facebook and Instagram). As an Ads Specialist, you will be responsible for developing, implementing, and optimizing campaigns to maximize ROI and achieve business objectives. The ideal candidate will possess a deep understanding of digital advertising principles, strong analytical skills, and a proven track record of driving results across multiple channels. Your responsibilities will include planning and running ads on Google and Meta platforms, searching for the best keywords and targeting specific groups of people to enhance ad effectiveness, writing compelling ads tailored to each platform's style, monitoring ad performance closely and utilizing data for optimization, utilizing smart strategies to reach the right audience at the right time for optimal results, conducting A/B testing of ad versions to identify top performers and implementing changes accordingly, collaborating with other teams such as design and content to ensure ad alignment with the overall marketing plan, staying updated on emerging trends and tools in advertising to maintain a competitive edge, and adhering to any rule changes for advertising on Google and Meta platforms. This is a full-time, permanent role with a day shift and morning shift schedule. The position requires the ability to commute or relocate to Agra, Uttar Pradesh. The ideal candidate should have a minimum of 2 years of experience in Google Ads, Meta Ads, and a total of 2 years of work experience. The work location for this role is in-person in Agra, Uttar Pradesh.,

As a Meta Ads Executive - Healthcare at HealthPioneers, a division of Branding Pioneers specializing in digital marketing with a strong focus on the healthcare sector, your primary responsibility will be to develop, execute, and manage Meta ads campaigns tailored specifically for the healthcare industry, with a keen focus on services like IVF, aesthetics, and related medical services. Crafting compelling ad copy and conceptualizing creative ad formats, including video ads and visual storytelling elements, will be an essential part of your role. You will also be responsible for writing and refining scripts for video ads to ensure they are engaging and effectively communicate the unique selling propositions of healthcare services. Collaborating closely with web developers to optimize landing pages used in conjunction with Meta ads to enhance conversion rates will be a crucial aspect of your job. Monitoring and optimizing ads to achieve better ROI, focusing on metrics such as cost per lead, conversion rates, and overall campaign performance, will also be a key responsibility. Regularly updating clients on campaign performance, strategizing together on improvements and future campaigns, managing brand awareness campaigns, and sophisticated remarketing strategies to increase clinic visibility and patient acquisition will be part of your daily tasks. Utilizing analytics tools to track ad performance and make data-driven decisions to improve campaign outcomes will also be vital. To qualify for this role, you should have a minimum of 2 years of experience in Meta ads management, preferably with direct experience in the healthcare sector, especially IVF and aesthetics. A Bachelor's degree in Marketing, Digital Media, or a related field is required. Proficiency in Meta Business Suite, CRM software, and analytics platforms is essential. Strong creative thinking ability for ad conceptualization and video storytelling, along with excellent communication skills to effectively manage client relationships and collaborate with team members, are also necessary. If you are passionate about elevating your career in Meta advertising and creating impactful campaigns that make a real difference in the healthcare industry, we encourage you to apply. The salary for this position is competitive and based on experience. This is a full-time position based in Gurgaon, Haryana. Interested candidates with a solid portfolio demonstrating successful Meta ad campaigns in healthcare are invited to submit their resume and a cover letter highlighting their experience with Meta ads in the healthcare sector to brandingpioneers@gmail.com. Join us at HealthPioneers and be a part of a team dedicated to revolutionizing Meta advertising in the healthcare sector!,

As a Meta Ads Executive focused on healthcare at HealthPioneers, a division of Branding Pioneers based in Gurgaon, Haryana, your role is crucial in developing and managing Meta ads campaigns tailored specifically for the healthcare sector, with a primary emphasis on IVF, aesthetics, and related medical services. Your responsibilities involve crafting compelling ad copy, conceptualizing creative ad formats including video ads and visual storytelling elements, and creating engaging video scripts that effectively communicate the unique selling propositions of healthcare services. Collaboration with web developers to optimize landing pages that complement Meta ads for improved conversion rates is an essential aspect of your role. Monitoring and optimizing campaigns to enhance ROI through metrics such as cost per lead, conversion rates, and overall performance is key. Client communication plays a vital role as you provide regular updates on campaign performance, strategize improvements, and work on brand awareness and remarketing campaigns to increase clinic visibility and patient acquisition. Utilizing analytics tools to track ad performance and make data-driven decisions, along with assisting in client onboarding by explaining ad strategies and expected outcomes clearly, are integral parts of your responsibilities. A minimum of 2 years of experience in Meta ads management, preferably within the healthcare sector, strong creative thinking ability, excellent communication skills, and proficiency in Meta Business Suite, CRM software, and analytics platforms are required qualifications for this role. This full-time position offers a competitive salary based on experience. If you are passionate about elevating your career in Meta advertising and contributing to impactful campaigns that drive change in the healthcare industry, we encourage you to apply by submitting your resume and cover letter showcasing your expertise in Meta ads within the healthcare domain to brandingpioneers@gmail.com. Join us at HealthPioneers to be a part of a team dedicated to creating meaningful campaigns in healthcare and making a real difference in the industry! Note: In-person work location, application deadline is 17/08/2025, and expected start date is 18/08/2025.,

As a Senior Manager / AVP in Performance Marketing within the Financial Services / Broking industry, you will be responsible for planning and executing various digital lead generation activities. Your key responsibilities include managing SEM, database, email, social media, display campaigns, affiliates marketing, retargeting, web tracking, and more for both B2B and B2C businesses across all verticals of the Group. You will be tasked with measuring and reporting the performance of all digital marketing campaigns, evaluating them against set goals such as ROI and KPIs. Additionally, you will be required to create and oversee new systems and processes to streamline lead flow, maximize lead utilization across individual businesses, facilitate cross-selling of products, and minimize lead wastage. Analyzing trends and insights to optimize existing campaigns, expenditures, and performance will be a crucial part of your role. You will also need to develop innovative growth and optimization strategies, collaborate closely with various business verticals, creative teams, agencies, IT teams, and other stakeholders to successfully plan and implement campaigns. Your strong analytical skills will be essential in evaluating the end-to-end customer experience across multiple channels and touchpoints. An MBA qualification along with a minimum of 3 years of work experience in a similar role is required for this position. Desirable technical skills and additional qualifications would be advantageous for this role.,

As a Performance Marketing Specialist at Lascade, a fast-growing mobile app studio, your primary responsibility will be to drive user acquisition and growth through data-driven strategies and creative advertising initiatives. You will have the opportunity to work across various sectors including health, travel, utilities, and education. Your key responsibilities will include: - Running and scaling paid campaigns on platforms such as Meta (Facebook/Instagram), Google Ads (UAC, Search, Display), TikTok Ads, and more. - Collaborating with the product and creative teams to develop high-performing ad creatives, encompassing both static and video formats. - Taking charge of performance dashboards and reporting utilizing tools like Google Analytics, Firebase, and Mobile Measurement Partners (MMPs). - Optimizing campaigns based on key performance indicators (KPIs) like Cost Per Acquisition (CPA), Return on Ad Spend (ROAS), Click-Through Rate (CTR), retention rates, and Customer Lifetime Value (LTV). - Conducting A/B tests on ad creatives, landing pages, and funnel experiences to enhance campaign performance. - Staying abreast of platform algorithms, targeting strategies, and performance benchmarks to maximize campaign effectiveness. The ideal candidate for this role will possess: - Proven experience in running ROI-driven paid campaigns within the mobile app industry. - Proficiency in tools like Firebase, Google Analytics, and Mobile Measurement Partners (MMPs). - A strong creative mindset with the ability to develop captivating ad content that captures user attention. - Proficiency in analyzing and interpreting campaign data efficiently to drive strategic decision-making. - A self-driven, analytical, and results-oriented approach to performance marketing. If you are passionate about leveraging data-driven insights to optimize user acquisition and growth for subscription-based mobile apps, we invite you to join our dynamic team at Lascade.,

You will play a pivotal role in leading the strategic planning, execution, and optimization, insights delivery for a fast-growing business within the LMN Team at Lowes India. As the Director of Lowes Retail Media Network, you will collaborate with US business leaders to deliver the overall strategy for the Retail Media Network, focusing on monetizing digital and in-store inventory. Your responsibilities will include owning and delivering media planning, collaborating with sales teams to tailor campaigns effectively, defining go-to-market strategies, overseeing media operations lifecycle, managing a team of ad ops, planners, and traffic managers, utilizing retail data and shopper insights, delivering and interpreting campaign insights, driving campaign optimization through data-driven analysis, enhancing media platform capabilities, and evaluating and implementing ad tech solutions. You will also collaborate cross-functionally with US-based teams, peers, and external partners to ensure smooth execution and delivery of day-to-day campaign operations. Working closely with creative teams, product managers, data science teams, and various business units, you will align campaign messaging, refine media platform capabilities, leverage advanced analytics, and develop new solutions to enhance targeting and measurement. Additionally, you will be required to read P&Ls, interpret strategic directions, lead, mentor, and develop teams at all levels. The ideal candidate for this role will have a minimum of 15 years of experience with at least 5 years in people leadership. A Bachelor's Degree in business, communications, marketing, or a related field is required, along with proven experience in leading planning, operations, and monetization. Desired secondary skills include an understanding of the sales process and financial management as retail media is a revenue-driving and bottom-line-based business. To excel in this role, you must possess core competencies such as focusing on customers, delivering results, taking action, showing courage, continuous learning, assessing and developing talent, and championing Lowes" mission. Driving engagement and creating a climate where associates feel valued and motivated to help Lowes achieve its objectives are key leadership behaviors expected in this role.,

The Head of Trade Marketing will be a key member of the Sales Development team at Piramal Consumer Healthcare in Mumbai. In this role, you will be responsible for devising customer marketing strategies primarily focused on offline channels. Your main objective will be to create Trade Marketing plans for brands such as Littles, Lacto, and other advertised products in collaboration with the sales and marketing teams. You will be tasked with developing Consumer/shopper decision trees and tools to enhance brand presence and drive market share growth across various retail channels like General Trade Chemist, General Trade Relevant non Chemist, Modern Trade, and Supermarkets. Your efforts will be instrumental in achieving targets for the brands you handle and ensuring successful NPD launches in coordination with the marketing organization. As the Head of Trade Marketing, you will engage with key stakeholders both internally and externally. Internally, you will work closely with the Sales Team, Brand Marketing Team, and Sales Development Team. Externally, you will build relationships with Retailers, Customers across all channels, and External Agencies. Reporting to the Head of Sales Development, you will leverage your 6-9 years of experience in customer marketing or sales development to drive retail sales through strategic planning and execution. Your track record as a high performer in roles such as Area Manager, Regional Key Account Manager, or Regional/Central Trade Marketing professional will be crucial in designing and implementing effective customer marketing strategies that align with business objectives. Your key competencies will include strategic thinking, data-driven decision-making, strong leadership skills, and the ability to foster cross-functional collaboration. You must excel in building relationships, negotiating with retail partners, analyzing customer insights, managing retail partnerships, and overseeing promotional planning. Furthermore, your proficiency in project management, attention to detail, adaptability in a dynamic retail environment, communication skills, and presentation abilities will be essential for success in this role. Your primary responsibilities will involve leading and executing customer marketing strategies to drive business growth in offline channels, collaborating with the sales team to identify growth opportunities, designing innovative in-store promotional campaigns, managing budgets effectively, developing relationships with retail partners, leveraging data analytics for strategy refinement, overseeing marketing asset creation and distribution, monitoring competitor activities, conducting training sessions, and evaluating program performance for continuous optimization. Piramal Consumer Healthcare, a division of Piramal Pharma Limited, is committed to inclusive growth and ethical practices. As part of the Piramal Group, we uphold values of Knowledge, Action, Care, and Impact in our operations. We offer equal employment opportunities based on merit, ensuring fairness in all aspects of personnel matters. With a rich legacy and a mission to "Do Well and Do Good," Piramal CPD aims to be a market leader in the Indian OTC market by delivering innovative consumer care solutions that positively impact millions of lives.,

As a Marketing Specialist, you will be responsible for managing paid media campaigns across various platforms such as Google Ads, Meta Ads, and more. Your key duties will include planning, executing, and optimizing campaigns to enhance performance. Monitoring campaign metrics and providing actionable insights for enhancement will be crucial in maximizing ROI. Additionally, conducting A/B tests to refine ad creatives and targeting strategies will be part of your role. You will also be involved in supporting SEO initiatives to boost organic search rankings and writing SEO & LLM friendly blogs. Collaboration on content strategy and optimization, as well as monitoring website performance to recommend enhancements, will be integral to your tasks. In the realm of social media management, you will develop and implement strategies across relevant platforms. Crafting engaging content calendars, overseeing daily social media activities, and collaborating with agencies to create compelling content are key responsibilities. Monitoring social media metrics and engagement rates will also be essential in evaluating performance. Furthermore, you will contribute to integrated marketing campaigns, ensuring brand positioning and messaging consistency. Working closely with cross-functional teams on marketing initiatives and aiding in the development of comprehensive marketing strategies will be part of your day-to-day activities. Your role will also involve bringing innovative perspectives and solutions to marketing challenges. Staying abreast of industry trends and emerging digital marketing tools, proposing new growth strategies, and supporting data-driven decision-making through regular reporting and analysis will be vital aspects of your contribution. This full-time permanent position offers benefits such as cell phone reimbursement, health insurance, leave encashment, and life insurance. The ideal candidate should have at least 3 years of experience in marketing. The work location is in person, and the application deadline is 10/08/2025.,

As a Marketing Specialist focused on international markets, your primary responsibility will involve conducting in-depth market research to identify potential markets outside the domestic sphere. This will include evaluating market trends, competitors, and customer needs to gain a comprehensive understanding of the landscape. Your role will also entail analyzing data to derive insights into consumer behavior, preferences, and purchasing patterns within the target markets. Based on this analysis, you will be required to develop robust international marketing strategies that are closely aligned with the organization's overarching goals and objectives. Creating detailed marketing plans and budgets for specific regions or countries will be a crucial aspect of your job. These plans should outline tactical approaches aimed at achieving market penetration and driving sales growth in the international arena. Adapting marketing materials and messaging to resonate effectively with diverse international audiences is another key responsibility you will be entrusted with. It will be essential to position the organization's products and services strategically in each market, taking into consideration cultural, economic, and regulatory nuances. You will oversee the execution of digital marketing campaigns across various platforms, including social media, search engines, and email marketing, to enhance brand awareness and generate leads on a global scale. Monitoring campaign performance, optimizing strategies based on data insights, and reporting on key metrics will also be part of your core duties. Establishing partnerships with key stakeholders, distributors, influencers, and industry leaders in target markets will be crucial for expanding the organization's reach internationally. Additionally, you will coordinate logistics and shipment activities to ensure the timely delivery of products to customers worldwide. Collaboration with sales teams to support distributor relationships and facilitate effective market entry strategies is essential. Aligning marketing strategies with product launches, promotions, and sales initiatives in close coordination with product development and other departments is also a key aspect of your role. Your responsibilities will further encompass customer engagement through calls and visits, both domestically and internationally. Attendance at exhibitions, coordination with laboratories to ensure product-sample consistency, providing samples to customers, and liaising with various departments for timely consignment delivery will be part of your daily tasks. Furthermore, you will coordinate with management to seek guidance, support, and promotion opportunities. Your role will involve launching products in new markets to foster growth and providing valuable market insights and feedback to enhance product/service offerings and maintain competitive positioning. To excel in this role, you should possess proven working experience in sales and marketing, especially within the same industry, covering both Indian and international markets. Strong analytical skills and a data-driven approach are essential, along with a BS/MS degree in marketing or a related field.,

Prudentials purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our peoples career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed. Prudential (UK) in partnership with the HCL group plans to set-up a standalone Indian health insurance company to address the growing healthcare needs of the Indian consumer. This joint venture will combine Prudential&aposs global expertise in insurance and financial services with HCL Groups experience in technology and healthcare solutions. Prudential, with its longstanding presence in India, already operates two leading businesses in life insurance and asset management with the ICICI Group. Prudential was also the proud sponsor of the 1983 Cricket World Cup, Indias first World Cup Victory! Prudential Health India is a Zero to One team undertaking a no-legacy, greenfield health insurance deployment in India, building journeys that truly empathize with the customer and offer a differentiated experience. To partner with us in this mission, we are looking for a talented Social Media - Lead to join our Marketing team in Mumbai. Your Typical Week Will Include The Following Managing and growing brand presence on social media platforms like LinkedIn, Instagram, YouTube, and Facebook. Deploying strong platform-specific strategies and driving engagement, reach, and conversion through compelling content and campaigns. Plan and manage social media channels, design campaigns and help build brand identity. Produce witty and engaging content, with good analytical skills. Stay updated with the latest trends and design impactful social media strategy. Collaborate with the design team / social media agency to get the images, videos and posts designed on time. Build a community by engaging the audience with meaningful conversations and responding to their comments. Connect with industry influencers for brand promotions. Monitor brand mentions and promote user-generated content to connect with the audience personally. Analyse social media analytics to measure the performance of the campaigns. Deploy relevant AI tools/technologies and build an organisation wide AI ecosystem, including conversational AI for chat and web/app journeys Conceptualise and plan Influencer led campaigns and UGC for reach and engagement amongst relevant audience You could be the right candidate if you have Master&aposs degree in marketing, Communications or a related field. Minimum of 5 years of experience as a social media manager / specialist Expertise in managing brand pages on LinkedIn, Instagram, YouTube, and Facebook. Knowledge of paid social advertising and campaign optimization. Proficiency with tools like Sprinkler, Meta Business Suite, Creator Studio, Buffer, Hootsuite. Strong copywriting and visual storytelling skills. Excellent communication and time-management abilities This could be the gig for you if you Are passionate about consumer behaviour and culture; enjoy spending time with customers to understand what they want. Have an attentive ear to listen to new ideas. Join hands with other colleagues to solve for the customer. Have the ability and willingness to be hands-on with strong attention to detail. Can work independently and handle multiple concurrent initiatives. Like to work in a culture where everyone can see what others are doing. Take help from others when stuck and encourage others when there are setbacks. Take full responsibility for your teams contribution output while thinking wing-to-wing across the organization. Are passionate about setting up best-in-class capabilities from scratch Location: Mumbai Title: Lead Social Media Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements. Show more Show less

As a proactive and detail-oriented Client Servicing Senior Executive, you will play a crucial role as the bridge connecting our clients with internal teams. Your responsibilities will include managing client relationships, understanding client requirements, coordinating project deliverables, and ensuring overall client satisfaction. You will be involved in operational support & troubleshooting, where you will investigate and resolve operational queries from client/account teams related to inventory, creative assignments, tracking discrepancies, and under-delivery issues. Acting as the primary point of contact for clients and agencies during live campaigns, you will ensure that expectations are met efficiently and professionally. Additionally, you will monitor campaign performance daily, analyze results, and recommend optimization strategies to maximize outcomes. You will also prepare Post Campaign Reports (PCRs) in visually compelling formats and maintain daily MIS and revenue tracking reports. Collaboration with sales, operations, and finance teams will be essential to ensure smooth month-end billing and campaign closure processes. It is imperative to stay updated with industry trends and best practices in the digital media sector, contributing insights and suggestions to enhance team capabilities. The ideal candidate for this role should have 2-3 years of experience in client servicing within the digital media/advertising industry. A strong understanding of digital media platforms, campaign execution, and performance metrics is required. Excellent communication and interpersonal skills are essential to efficiently manage client expectations and internal teams. Proficiency in Google Sheets, Microsoft Excel, PowerPoint, and reporting dashboards is needed. Being highly organized, detail-oriented, and comfortable working in a fast-paced environment is a key attribute. In return, you can expect a competitive salary, performance reviews twice a year, annual paid leave, health insurance, and a creative office environment. This role offers the opportunity to work in a professional and dynamic environment and explore new trends in the digital market.,

As the Performance Marketing Account Manager at Digital ROI, you will be responsible for owning and managing 36 key performance marketing accounts from end to end. Your main focus will be on building and maintaining strong, long-lasting client relationships by understanding their goals and translating them into actionable strategies. Working closely with internal teams, you will plan, launch, and optimize campaigns across various platforms such as Meta, Google, YouTube, and others. It will be your responsibility to analyze performance data, derive insights, and provide clear recommendations to improve campaign effectiveness. In addition, you will proactively identify growth opportunities for clients and recommend relevant services to upsell. Leading monthly and quarterly business reviews with clients, you will ensure timely reporting, clear communication, and resolution of any issues that may arise. To excel in this role, you must stay updated on digital trends and platform changes that could impact client success. Digital ROI is a 7-year-old performance marketing agency based in Pune, with a team of 50 digital experts managing significant ad spends for our customers. Join us in driving exceptional ROI for our clients and making a meaningful impact in the digital marketing world.,

Pratra is a leading travel technology company based in Bengaluru, with a strong global presence in the US and UK. The company specializes in developing innovative software products that cater to travel agencies and TMCs worldwide. As a Marketing Automation Specialist at Pratra, you will be responsible for managing and executing marketing automation workflows, email campaigns, and nurture streams. Your role will involve handling lead scoring, segmentation, and lifecycle automation, as well as analyzing campaign performance to drive continuous improvement. Collaboration with the sales team to ensure alignment in lead hand-off and pipeline impact will be crucial. Additionally, maintaining clean and compliant marketing databases and working with platforms like HubSpot, Marketo, or Pardot will be part of your responsibilities. Supporting A/B testing, personalization, and dynamic content strategies will also be key aspects of the role. The ideal candidate for this position should have at least 5 years of hands-on experience in marketing automation and a strong proficiency in tools such as HubSpot, Marketo, Pardot, or similar platforms. Experience in integrating automation with CRM platforms, particularly Salesforce, would be advantageous. An analytical mindset with the ability to interpret campaign performance metrics is essential, along with a good understanding of email marketing compliance standards like GDPR and CAN-SPAM. Possession of certifications in HubSpot, Marketo, or other automation tools would be a bonus. Joining Pratra offers you the opportunity to work with a rapidly growing global tech team in a flexible work environment that includes remote and hybrid options. The company provides competitive compensation and performance-based growth opportunities, allowing you to innovate in a high-impact marketing role within a collaborative and ambitious company culture.,

The Digital Marketing Specialist (Google & Meta Ads) position in Educational Robotics / EdTech industry is currently open for remote work from anywhere. As a Search Marketing Specialist, you will be responsible for leading Google Search, Display, Performance Max, and Meta Ads campaigns for educational robotics products. Your responsibilities will include planning and optimizing Google Search, Display, PMax & Meta Ads campaigns, managing budgets, improving ROAS, and ensuring that campaigns align with the education market trends. You will also be expected to analyze and report performance, driving growth through creative and data-backed strategies. Preferred qualifications for this role include experience with EdTech, STEM products, or digital agencies. If you are passionate about performance marketing and the future of education, we invite you to join us in building the future of learning together.,

As a Performance Marketing Executive within our eCommerce team, you will work closely with the Performance Marketing Lead and play a critical role in driving our eCommerce business by leveraging media touchpoints across Search, Display and Video. You will collaborate with internal brand teams, performance marketing agencies, eCommerce partners and multiple departments to create and execute impactful media strategies, not only on our DRL personal care portfolio, but also on our DRLxNestle Health Sciences JV portfolio. Key Responsibilities: Media Strategy, Budgeting & Planning: - Working close with the Performance Marketing Lead to develop the BrandxPlatform media investment strategy, to deliver the expected business outcomes - Maintain & deploy brand-wise platform-wise media budgets at monthly, quarterly and annual levels - Manage all media estimates, POs and ROs end-to-end being the liaison between agency, platforms and internal stakeholders Search Campaigns Planning, Execution & Reporting: - Collaborate with the Performance Marketing agency to ensure timely execution of Search campaigns across Self-serve platforms - Conduct keyword research using available tools and make recommendations for campaign optimizations accordingly - Maintain daily/weekly/monthly Search performance reports of Managed platforms - Analyze reports to identify what's working and what's not working; make recommendations for A/B testing of keywords/campaigns/creatives/copies, etc. Display Campaigns Planning, Execution & Reporting: - Brief respective brand teams and ensure delivery of platform-wise creatives as per plans - Share budgets, creatives and other media inputs in a timely manner with platform POCs for execution; maintain creative repository - Ensure on-platform visibility plans are getting executed as per plan with the creatives as planned - Maintain monthly performance reports at platform x campaign x creative level - Analyze reports to identify what's working and what's not working; make recommendations for A/B testing of campaigns/creatives, etc. Site Merchandising & Consumer Journey Optimization: - Conduct regular keyword research to optimize PDP titles, descriptions and bullet points - Study competition PDPs and make recommendations for the optimal catalogue images and A+ content on our PDPs - Deploy fresh PDP content and ensure consistency of PDP content deployment across platforms - Optimize consumer journey on Brandstores by suggesting the right wireframes for meeting brand objectives; co-ordinate on creatives with Brand teams, as needed Qualifications: Bachelor's degree in Marketing, Business Administration, or related field 2+ years of experience in e-commerce merchandising and e-commerce marketing Proficiency in e-commerce platforms, SEO/SEM, and analytics tools Strong analytical skills and data-driven mindset Excellent communication and teamwork skills Ability to multitask and manage multiple projects simultaneously

The selected intern will be responsible for assisting in creating and managing digital marketing campaigns across various channels such as social media, email, and organic search. This includes conducting market research and competitor analysis to identify trends and opportunities. The intern will also be required to monitor and analyze the performance of these campaigns and optimize them based on performance data and trends. Additionally, the intern will contribute to social media management by creating engaging content, scheduling posts, and monitoring engagement. They will assist in content creation for digital marketing materials like blog posts and newsletters. The intern will collaborate with cross-functional teams, including design and content, to execute marketing initiatives. It is essential for the intern to stay up-to-date on the latest digital marketing trends and technology advancements. About Company: Make Indias is a proactive digital marketing agency that supports startups in building and nurturing their online presence. The company provides guidance and support by blending traditional online marketing strategies with technologically driven digital media solutions.,