306 Campaign Optimization Jobs - Page 5

As a Digital Acquisition Senior Manager within the Technology, Analytics & Digital Banking department, your role will involve leading the growth of the bank's digital businesses through strategic leadership in the Digital Acquisition squads. Your primary responsibilities will include defining digital-first product value propositions, identifying target customer segments, and highlighting product USPs. You will be responsible for acquiring customers through various digital marketing channels such as Performance Marketing, SEO, ASO, Influencer Marketing, and Referral Marketing. Additionally, you will play a crucial role in optimizing the customer journey funnel through Conversion Rate Optimization (CRO) techniques to enhance conversion rates and eliminate friction points. It will be part of your duty to plan and execute campaigns and journey optimization experiments to ensure consistent business expansion and cost reduction. Furthermore, you will lead policy discussions when necessary to drive better growth outcomes and ensure compliance with regulatory guidelines and internal risk management policies in all digital marketing activities. Continuous benchmarking of competition to guarantee a competitive offering by the bank, studying evolving acquisition strategies, channels, and campaigns, and defining end-to-end KPIs for digital business growth will be integral parts of your responsibilities. You will also be expected to track relevant input metrics, collaborate with key stakeholders to streamline processes, provide coaching and mentorship to team members, and identify capability building needs while facilitating skill development programs as required. To qualify for this role, you should hold an MBA from a premier institution and possess 5 to 10 years of relevant experience in digital acquisition and marketing strategies.,

5minutes is a Digital First omnichannel consumer startup specializing in unique products that combine the goodness of fresh bakes and vinegared exotic vegetables with essential sauces and seasonings in mouthwatering recipes. We are looking for a BTL Brand Activation Manager to join our team. As the BTL Brand Activation Manager, you will lead Business Development & Brand Activation by owning and executing all BTL marketing initiatives. This includes ensuring strong market penetration through society activations, door-to-door sales, and retail outreach. You will be responsible for recruiting, training, and managing a team of BTL Brand Activation Officers and Interns, focusing on scaling and improving on-ground execution. Your role will involve driving structured door-to-door sales campaigns in residential societies, building relationships with RWA members, and leveraging word-of-mouth marketing within communities. Additionally, you will identify, onboard, and manage relationships with local retailers to expand product availability and visibility in target areas. Forming and nurturing partnerships with regular society service providers like newspaper vendors, milkmen, and delivery agents will also be part of your responsibilities to amplify reach and drive consistent sales. You will be tasked with tracking team KPIs, measuring campaign outcomes, and refining strategies for maximum impact and ROI. This role offers the opportunity to be at the forefront of scaling a fast-growing food startup, drive high-impact marketing and business growth strategies, and lead a dynamic team with significant career growth opportunities. If you have 1-3 years of experience in a similar role and are passionate about driving business development and brand activation, we invite you to apply for the position of BTL Brand Activation Manager. Please send your details/resume to workwithus@5minutes.shop, mentioning "BTL Brand Activation Manager- Mumbai" in the subject line.,

As a Team Leader for Google AdWords, you will be responsible for leading a team in executing effective strategies to optimize AdWords processes. With a minimum of 1 year of experience as a Team Leader in the Google AdWords domain, you will bring valuable insights and expertise to enhance the team's performance. The work location for this position is in Gachibowli, with a 5-day working schedule. We are looking for someone who can join us immediately, as the notice period for this role is minimal. The interview process will be conducted virtually and will be finalized within one day. In this role, you will be offered a CTC of up to 30% hike based on your current CTC, with a maximum of 7.5 LPA. Your knowledge and proficiency in AdWords will be evaluated based on various aspects including account activation, account optimization, campaign optimization, AdWords reporting options, and management of accounts, campaigns, budgets, and keywords. If you have the required experience and skills in Google AdWords and team leadership, we encourage you to apply for this exciting opportunity to lead and drive success in AdWords processes.,

As an enthusiastic Marketing Intern, you will play a crucial role in supporting the development, execution, and optimization of performance marketing campaigns across various channels. Your responsibilities will include conducting in-depth market research, analyzing campaign performance metrics, and collaborating with the marketing team to create compelling ad copy and visuals. You will assist in tracking key performance indicators, managing budgets, and ensuring timely campaign delivery. Additionally, you will stay abreast of industry trends and best practices to enhance marketing strategies. To excel in this role, you should be currently pursuing a degree in Marketing, Business, Communications, or a related field. Strong analytical skills, familiarity with digital marketing tools, and excellent written and verbal communication abilities are essential. Your detail-oriented and proactive approach, coupled with the ability to manage multiple projects simultaneously, will be beneficial in this fast-paced environment. In return, we offer a supportive and collaborative work environment where your ideas are valued. You will gain hands-on experience with real-world marketing campaigns and tools, along with opportunities for professional development and networking within the industry. We provide flexible working hours to accommodate your academic schedule and the potential for future employment opportunities based on your performance. If you are looking to kickstart your marketing career and are excited about contributing to impactful campaigns, this Marketing Intern position could be the perfect opportunity for you. This position is available as a Full-time, Permanent, or Internship role with a contract length of 3 months. The work schedule includes both Day and Morning shifts, with the work location being in person.,

Seventh Triangle is a Direct-to-Consumer enabler and Digital Transformation Agency established in 2018 by a team of successful DTC Entrepreneurs. We specialize in helping brands achieve revenue and profitability growth through the strategic use of Data, Technology, and Marketing interventions. As a Shopify Plus Partner in India, we collaborate with renowned enterprise brands such as Jockey, Titan, Nykaa, V-Guard, and more. With a dedicated team of over 120 professionals spread across Noida and Bengaluru, Seventh Triangle stands as a trusted partner in the Indian D2C and Shopify landscape. We are currently looking for a dynamic Performance Marketing Specialist to join our team. The ideal candidate should possess a solid foundation in digital marketing, specifically focusing on performance marketing for Direct-to-Consumer businesses. As the Performance Marketing Specialist, your primary responsibilities will include creating, executing, and optimizing marketing campaigns across various platforms like Google Ads, Facebook Ads, Instagram Ads, and more. You will be expected to manage accounts on a daily basis, maintain a ROI-centric approach towards campaign performance, collaborate with senior marketing executives to identify opportunities for scaling ad spend and business growth, and track key marketing efficiency metrics such as CAC, LTV, and ROAS. Furthermore, you will be involved in conducting thorough keyword and website research, competitor analysis, ad grouping, and audience targeting. Effective client communication is also a crucial aspect of this role, requiring regular interaction with clients through calls and emails. Staying abreast of the latest industry trends, tools, and technologies is essential to provide recommendations for campaign optimization. Job Requirements: - Strong communication skills - Minimum of 2 years of experience in the digital marketing field - Excellent analytical and problem-solving abilities If you are passionate about driving performance marketing strategies and have the requisite skills and experience, we invite you to join our team at Seventh Triangle and contribute to the success of our clients in the D2C space.,

As a member of our team, you will play a vital role in assisting with setting up, managing, and optimizing Meta Ads campaigns. Your responsibilities will include conducting audience research, analyzing ad performance, and supporting A/B testing for creatives, copy, and targeting. Monitoring ad spend, ROI, and key performance metrics will be crucial, along with coordinating with creative teams for ad content and visuals. Generating reports and insights to enhance campaign performance will be a key part of your role, as well as staying updated with Meta Ads trends and best practices. To excel in this position, you should possess strong analytical and problem-solving skills, along with a basic understanding of Meta Ads and performance marketing. Your ability to interpret data and optimize campaigns will be essential, and being detail-oriented and eager to learn will be beneficial for your success in this role. This role will provide you with hands-on experience in running and optimizing Meta Ads, as well as knowledge in performance tracking, budget allocation, and audience targeting. You will also have the opportunity to learn A/B testing strategies and campaign scaling techniques, further enhancing your skills and expertise in the field.,

As a PPC Executive, you will be responsible for managing and optimizing paid advertising campaigns across various platforms such as Google Ads, Meta Ads, and other paid platforms. Your primary goal will be to enhance campaign performance, increase ROI, and drive maximum engagement. Your key responsibilities will include planning, executing, and optimizing PPC campaigns, conducting keyword research, ad copywriting, and A/B testing to enhance ad performance. You will be required to monitor and analyze campaign performance, make data-driven decisions to improve ROI, manage campaign budgets efficiently, and track important metrics like CTR, CPC, conversion rates, and CPA. To succeed in this role, you must have a minimum of 1+ years of experience in Google Ads, Meta Ads, and performance marketing. Strong analytical skills, expertise in campaign optimization, and the ability to manage budgets effectively are essential requirements. Additionally, experience with Google Analytics, Google Tag Manager, and tracking tools is preferred. You should stay updated with the latest trends, algorithm changes, and best practices in paid advertising. Collaborating with content and design teams to develop compelling ad creatives and implementing remarketing and audience targeting strategies for improved engagement will also be part of your responsibilities. Having knowledge of SEO and landing page optimization would be a plus. Good communication skills and the ability to effectively report key metrics are important for this role. If you are looking for a challenging opportunity to showcase your skills in paid advertising and drive impactful results, this role is ideal for you.,

As a Performance Marketing & Business Analyst at IRA Realty, you will play a pivotal role at the nexus of data, digital marketing, and business strategy. With over 2 years of hands-on experience, you will be responsible for measuring and optimizing paid-media campaigns, constructing analytical frameworks, and providing insights that drive growth across IRA Realty's residential project portfolio. Your main duties will include planning, launching, and monitoring performance marketing campaigns across various channels such as Google Ads, Meta Ads, programmatic, and affiliate platforms. You will be tasked with tracking and analyzing key performance indicators (KPIs) like CPC, CPA, ROAS, and LTV, while also conducting A/B and multivariate tests to enhance campaign performance continually. Collaboration will be a key aspect of your role as you will work closely with cross-functional teams including Finance, Sales, Product, and Leadership to establish business requirements, KPIs, and success metrics. Additionally, you will be responsible for developing forecasting models and budget allocation strategies that align marketing expenditures with revenue targets and market trends. Conducting market, competitive, and customer segmentation analyses will also be part of your responsibilities to inform effective go-to-market strategies. In terms of data reporting and visualization, you will be expected to create and maintain automated dashboards using tools like Tableau, Power BI, and Data Studio for marketing and overall business metrics. Regular and ad-hoc reports that identify trends, opportunities, and risks will need to be produced, translating complex data into actionable recommendations. Your technical expertise will be put to use as you write SQL queries to extract, cleanse, and aggregate data from various marketing platforms, CRM systems, and data warehouses. Ensuring accurate tag implementation across web and mobile analytics tools and documenting standardized processes for campaign setup, tracking, reporting, and data governance will also be crucial components of your role. To excel in this position, you should have a minimum of 2 years of experience in performance marketing analytics, business analysis, or a related marketing/business analysis hybrid role. Proficiency in analytical tools such as Google Analytics, Google Ads, Meta Business Manager, and at least one BI tool (Tableau, Power BI, Looker) is required. Strong Excel skills, including pivot tables, advanced formulas, and macros, are essential. Additionally, you should possess knowledge in statistical analysis, attribution modeling, funnel and cohort analyses, as well as LTV/CAC calculations. Effective communication skills are a must, as you will be required to present complex analyses and business cases to both technical and non-technical stakeholders. A Bachelor's degree in Marketing, Business, Economics, Statistics, or a related field is necessary, while an MBA or relevant post-graduation qualification is advantageous. Preferred qualifications include experience with CRM/engagement platforms, a background in real estate, B2B, or high-growth startup environments, and certifications such as Google Analytics IQ or CBAP (Certified Business Analysis Professional). Joining IRA Realty will offer you the opportunity to work on impactful projects, contribute to high-visibility launches within the real estate portfolio, and shape marketing and business decisions in a data-driven culture. You will collaborate closely with various teams in a fast-paced, entrepreneurial environment and have access to ongoing training, certifications, and growth opportunities as IRA Realty continues to expand.,

Job Description: You will be joining as a Digital Marketing Manager at Fydaa, a SEBI-registered investment advisory firm headquartered in Mumbai, India. Fydaa specializes in providing personalized financial planning and offering ETF-driven multi-asset portfolios customized to suit individual financial profiles. As a Digital Marketing Manager, your primary focus will be on strategizing, executing, and optimizing digital marketing campaigns to drive high-quality leads, enhance brand visibility, and engage with the target audience effectively. Your responsibilities will include spearheading targeted campaigns to generate leads, crafting compelling content to establish and uphold a robust brand presence, expanding reach and engagement through trend-driven social media strategies, ensuring seamless alignment of marketing activities across different teams, and overseeing budget management while leading strategic growth initiatives. To excel in this role, you should possess 4 to 5+ years of demonstrated experience in a marketing leadership position, demonstrating your ability to establish and scale marketing functions, particularly within a startup environment. Proficiency in content creation, brand messaging, and utilizing tools and AI platforms to optimize marketing efficiency will be essential for success in this role. If you are a results-driven marketer with a keen understanding of digital lead generation, content marketing, and data-driven campaign optimization, and are eager to contribute to Fydaa's growth and success, we encourage you to apply for this exciting opportunity.,

As a Performance Marketing Manager at Comfort Click, you will be responsible for developing and executing end-to-end performance marketing strategies for the D2C eCommerce website. Your main focus will be on running paid ad campaigns across various platforms like Google Ads, Meta Ads, SEO, and Email Marketing to drive revenue and optimize performance. Your role will involve managing high-ROI Google Ads campaigns with a strong emphasis on revenue generation rather than just traffic or leads. You will also lead Meta Ads campaigns to drive full-funnel growth through acquisition, retargeting, and retention strategies. Additionally, you will work on optimizing product feeds for Shopping Ads, implementing email marketing automation flows, and overseeing the SEO strategy in collaboration with tech and content teams. To excel in this role, you should have a solid track record of successfully managing performance marketing campaigns for D2C eCommerce websites, with a focus on driving revenue directly through the website. Your experience with Google Ads, Meta Ads, email marketing, SEO, and team management will be crucial in achieving monthly revenue goals and optimizing campaign performance. Furthermore, you will be responsible for monitoring campaign tracking, analyzing data to uncover insights, and continuously A/B testing to maximize performance. Collaboration with creative, product, tech, and eCommerce teams will be essential to ensure seamless campaign execution and alignment across all channels. In addition to a competitive salary, Comfort Click offers performance-based incentives, opportunities for career advancement, service recognition awards, and a dynamic international team environment. Regular performance recognition awards and fantastic social events further contribute to a positive and motivating work culture. If you have 8-12 years of experience in performance marketing for D2C eCommerce websites, a strong understanding of paid advertising channels, email marketing, SEO, and team management skills, we encourage you to apply for this exciting opportunity at Comfort Click.,

Marketing Lab is a team of unconventional and creative marketers based in Kolkata, specializing in no-nonsense Digital Marketing focused on delivering results. The approach combines experience, experimentation, and a commitment to providing value. If you prioritize outcomes over fluff, Marketing Lab might be the right fit for you. Your mission will be to drive successful ad campaigns and elevate the digital presence of Marketing Lab. You will contribute to revenue growth through strategic media buying on Meta platforms. Dive into data analysis, strategize effectively, and optimize campaigns for optimal performance. Moreover, the opportunity to learn from experts awaits you. Responsibilities include conducting thorough Market Research to inform campaign strategies, learning and mastering Meta advertising platforms, assisting in crafting engaging ad campaigns tailored for Meta platforms, identifying and targeting the right audience segments, collaborating with the team to develop creative solutions, assisting in budget management and optimization, and generating insightful reports on campaign performance. The internship spans a duration of 3 months and is a full-time commitment. A stipend of INR 8000/- per month will be provided, and the location for the internship is Pune. Here's the catch: If your performance during the internship dazzles the team, a full-time role might be offered. However, it will be purely performance-based. Bring your A-game, and let's make magic happen!,

As a Paid Marketing Manager, your primary responsibility will be to plan, execute, and optimize paid marketing campaigns across various digital channels including Google Ads and social media platforms. By developing and implementing effective bidding strategies, you will aim to optimize ad spend and increase ROI through both manual and automated techniques. Your role will also involve continuous monitoring, analysis, and optimization of campaigns to enhance performance, reduce costs, and ensure that targeted Key Performance Indicators (KPIs) are met. Utilizing Google Ads Analytics and other analytics platforms, you will manage and analyze PPC campaigns to drive performance and make data-driven decisions to adjust campaigns accordingly. Budgeting and estimation will be a crucial aspect of your job, requiring you to efficiently allocate campaign budgets across multiple channels while achieving optimal results. You will be responsible for using performance marketing strategies to drive sales growth and revenue, ensuring measurable and sustained progress in the company's marketing efforts. Working with key metrics such as CPM, CPR, CPL, and ROI, you will focus on analyzing campaign performance to optimize results. Data analysis will be a core component of your responsibilities, involving the use of tools like Excel and Google Sheets to analyze campaign data, generate insights, and identify areas for improvement. This is a full-time position with benefits including Provident Fund. The work schedule is during the day shift, and the role requires in-person work at the designated location.,

As a Performance Marketing Manager & Media Buying Expert, you will be responsible for planning, executing, and optimizing paid advertising campaigns across various platforms, with a focus on Meta Ads (Facebook & Instagram). Your expertise will drive measurable growth for both Indian and International clients, ensuring client KPIs such as ROAS, CPA, CTR, and conversion goals are achieved. Your key responsibilities will include developing strategies, managing budgets efficiently, collaborating with clients to understand their objectives, and leading a team to consistently deliver results. Monitoring and analyzing campaign performance, staying updated with industry trends, and identifying new opportunities to scale campaigns will be essential to your success in this role. To excel in this position, you should have proven experience in Performance Marketing & Media Buying, particularly on Meta Ads. Strong communication skills, the ability to work with clients from different geographies and industries, and a problem-solving attitude are crucial. Leadership skills, analytical mindset, and expertise in campaign tracking and reporting tools will also be valuable assets. Preferred qualifications for this role include an MBA in Marketing or equivalent degree, along with professional certifications in Digital Marketing and Meta Ads. In return, we offer you the opportunity to work on diverse projects with Indian & international brands, a collaborative work environment focused on growth, a competitive salary, and performance-based incentives. This is an on-site full-time role with excellent career growth opportunities.,

Games2win is a leading global mobile games publisher with over 500 million downloads and 10 million monthly active players. The company focuses on building its Intellectual Property (IP) and leveraging consumer love for game marketing. Their popular titles include Driving Academy, Decisions, International Fashion Stylist, and more. To know more about Games2win, visit https://games2winmedia.com/company-profile/. As a Social Media Executive specializing in Car Games at Games2win, you will be responsible for creating buzz, excitement, and engagement on Social Media platforms, starting with Instagram, for the immensely popular Car Game "Driving Academy Simulator Game" (iTunes) and "Car Driving Game Open World" (Play Store). The role involves playing the games, utilizing the existing content creatively, and connecting with players and viewers through social media to enhance player engagement and potentially attract new downloads. Your main responsibilities include monitoring Instagram accounts of all car games, publishing posts, creating engaging content, collaborating with product managers on social media strategy, expanding to other social media channels, growing followers and engagement, analyzing campaigns, interacting with users, and staying updated on competitor games for marketing ideas. Qualifications for this role include at least 3 years of social media management experience, a passion for cars and mobile games, strong writing skills tailored to the Car Game Players audience, ability to work independently and in teams, prioritize tasks, engage online communities, attention to detail, eye for impactful content, and knowledge of social, digital, content, and channel marketing best practices. Educational qualifications include being a graduate from any discipline with excellent written and spoken English skills and perfect grammar.,

PPC Expert (Google & Meta) - FMCG & D2C Focus Location: On Site Job Type: Full-time We are seeking an experienced PPC Expert with strong expertise in Google Ads and Meta campaigns, specifically for a FMCG and D2C brand. The ideal candidate will have a proven ability to drive results through paid search and social advertising, optimizing campaigns for maximum ROI. Responsibilities: Develop and execute PPC strategies for Google and Meta platforms tailored to FMCG and D2C goals. Conduct audience segmentation and optimize campaigns through A/B testing, keyword analysis, and ad copy adjustments. Track, measure, and report campaign performance using tools like Google Analytics and Meta Ads Manager. Manage PPC budgets efficiently across channels to maximize campaign results. Collaborate with cross-functional teams to align paid media strategies with broader marketing objectives. Requirements: 3+ years of PPC experience with Google Ads and Meta Ads in FMCG or D2C sectors. Strong proficiency in campaign optimization, analytics, and reporting tools. Expertise in keyword research, bid management, and ad copy creation. Familiarity with audience segmentation, budget management, and performance forecasting. Bachelors degree in Marketing or related field; certifications in Google Ads/Meta Ads a plus. Benefits: Competitive salary and Professional development opportunities If you&aposre a results-driven PPC expert ready to impact FMCG and D2C campaigns, we want to hear from you. Show more Show less

Role Description This is a full-time on-site role for a Senior Facebook & Google Ads Specialist based in Mumbai. The specialist will be responsible for developing and executing comprehensive advertising strategies on Facebook and Google platforms. Key tasks include managing and optimizing ad campaigns, analyzing performance metrics, conducting A/B testing, and collaborating with other marketing teams. The specialist will also track and report campaign performance to ensure the attainment of marketing goals. Qualifications Proficiency in managing Facebook Ads and Google Ads campaigns with 12-15 years of experience Experience in campaign optimization, A/B testing, and performance analysis Skills in data analysis, audience targeting, and conversion rate optimization Strong knowledge of digital marketing concepts and advertising strategies Excellent written and verbal communication skills Ability to work collaboratively in a team environment At least 3-5 years of experience in digital advertising Bachelor&aposs degree in Marketing, Business, or a related field preferred Show more Show less

About the Role: We are looking for a results-driven Social Media Lead Generation Executive to plan, execute, and optimize performance-based campaigns across multiple digital platforms. The candidate must be an expert in Facebook, Instagram, TikTok, Snapchat, Google Ads, Search Arbitrage, SEO, PPC, SMO, and Display Advertising , with a proven track record of generating high-quality leads for USA-based affiliate marketing campaigns . This role requires a strong understanding of affiliate networks, compliance with advertiser guidelines, and the ability to scale campaigns while maintaining ROI. Key Responsibilities: Plan and execute paid social media campaigns (Facebook, Instagram, TikTok, Snapchat) focused on lead generation for USA clients. Manage and optimize Google Ads (Search, Display, YouTube) for high-intent conversions. Implement Search Arbitrage strategies to drive compliant and profitable traffic. Perform PPC campaign management including keyword bidding, audience targeting, retargeting, and A/B testing. Optimize campaigns for ROI, CPL, and CPA goals . Execute Search Engine Optimization (SEO) and Social Media Optimization (SMO) tactics to increase organic reach and lower acquisition costs. Monitor campaign performance, analyze KPIs, and prepare detailed reports. Stay updated on the latest affiliate marketing trends, traffic policies, and platform compliance updates . Collaborate with creative and technical teams to develop high-converting landing pages and ad creatives. Ensure fraud prevention and traffic compliance across campaigns. Key Skills & Competencies: Hands-on expertise in Facebook Ads Manager, TikTok Ads, Snapchat Ads, Google Ads, and Display Networks. Strong knowledge of affiliate marketing funnels and lead generation tactics for USA markets. Proven experience in PPC, SEO, SMO, Search Arbitrage, and Display Advertising . Excellent analytical skills with the ability to interpret campaign data and optimize accordingly. Knowledge of tracking tools (Voluum, RedTrack, Binom, or similar). Strong understanding of compliance and fraud detection in affiliate marketing . Creative mindset for designing & testing ad copies, creatives, and landing pages . Ability to manage budgets effectively and maximize ROI. Qualifications: Bachelors degree in Marketing, Digital Media, Business, or a related field. 25 years of experience in lead generation & paid media (Affiliate / Performance Marketing industry preferred). Proven track record of running successful campaigns for USA-based clients . Certifications in Google Ads / Meta Ads / SEO will be an advantage. What We Offer: Competitive salary + performance incentives. Opportunity to work with top USA clients in affiliate marketing . Growth-oriented role with cutting-edge digital marketing strategies . Collaborative team culture and fast-paced learning environment.

Manage Google Ads (Search/Display/Video), optimize real estate listings, track campaign metrics, and boost lead generation. Skills: Performance Marketing,Google Ads, Analytics, keyword research, copywriting, and data-driven marketing strategies etc.

Roles and Responsibilities Media Planning & Strategy (Full Funnel / Organic & Paid) Understand client goals, market, competitors to strategically plan and create media plans to achieve defined goals. Assessing the impact of strategies implemented in the curated plan and recommend edits to achieve set goals. Amalgamation of Real-time Strategies/ Changes in the ongoing media plan as per clients immediate needs. Lead strategic initiatives for the clients and derive key insights as per actions overtaken periodically (Weekly, Monthly, Quarterly) Media Innovation & Team Growth Be the centre point of innovation and adapt new marketing technologies & media channels within the company. Understand and stay current on industry trends, competitive landscape, and internal product development efforts. Explore and implement new channels to our media mix. Demonstrate results basis the innovation, driven within the company. While leading the innovation within the organization, facilitate / conduct periodic trainings to help upskill respective teams. Client Retention/ Strategic Relations: While driving results via planning & innovation, ensure the clients are satisfied & continue to collaborate with us efficiently as they scale. Periodically set up strategic meetings with clients to drive better engagement & long term retention. Team Collaboration & CXO Engagement Closely engage with CXOs to drive long term organization vision & goals. Collaborate with cross functional team to drive results throughout the client funnel. Lead innovative projects within the ecosystem to improve overall delivery & results across the organization. What we need Graduate/ Postgraduate in any Specialization 5+ years of experience in the media planning and strategy. Ability to drive strategic discussion with clients. Proven experience of managing a large team and fast growing business. Professional Attributes Hands-on, action-oriented approach to problem solving A team player with strong leadership and project management capabilities Strong verbal and written communication Strong analytical and problem-solving skills Personal Attributes Persistent with a high sense of ownership Strong interpersonal and influencing skills, with a closure mindset Demonstrate ability to work in a fast paced, hyper-normal growth environment Join us and write the future of Digital Marketing.

1 yrs Amazon Ads experience Skilled in Seller Central, Helium 10, Jungle Scout Strong analytical & ROI focus Adapts to trends & updates Excellent communication & organization

Job Title: Amazon/Flipkart Ads Specialist Company: 4Fox Business Solution Pvt. Ltd. Location: Kanpur (Shastri Nagar) Job Type: Full-time Salary: Negotiable based on experience About the Role: We are looking for a smart, experienced, and result-oriented Ads Specialist to manage and optimize performance-driven advertising campaigns on Amazon and Flipkart. The ideal candidate will have strong experience in increasing ROAS, lowering ACoS, and scaling e-commerce sales through advanced PPC strategies. Key Responsibilities: Plan, launch, and manage Sponsored Products, Sponsored Brands, and Sponsored Display Campaigns On Amazon Set up and optimize both automatic and manual targeting campaigns Work with Amazon DSP (Demand Side Platform) for advanced targeting Manage Flipkart advertising campaigns through Flipkart Seller Hub Perform in-depth keyword research and competitor analysis Monitor, analyze, and report on key performance metrics like ACoS, ROAS, CTR, and Conversion Rate Use tools like Helium 10 or Jungle Scout for market and keyword insights Collaborate with sales and product teams to align on business goals Regularly present campaign results, growth opportunities, and strategic plans Requirements: Minimum 1 year of hands-on experience in Amazon/Flipkart ad management Strong understanding of e-commerce KPIs such as CPC, ACoS, ROAS, etc. Proficient in using tools like Helium 10 or Jungle Scout Good communication, analysis, and reporting skills Ability to work independently and take ownership of campaign performance How to Apply: Send your updated resume and any campaign results or portfolio to: arohi.bhatia@4foxbusiness.com Or WhatsApp at 63079 96772 with the subject: Ads Specialist Application

We are seeking a highly skilled Manager/Assistant Manager - Data Science to join our team in Mumbai. The ideal candidate will have expertise in Data Science, Machine Learning, Time Series Forecasting, Digital Marketing Analytics, Traffic Analysis, Portfolio Analysis, Campaign Optimization, and Model Deployment. Responsibilities Develop and implement data-driven solutions to drive business growth and improvement Lead and manage a team of data scientists to achieve project goals and objectives Design and deploy machine learning models to solve complex business problems Conduct time series forecasting and predictive analytics to inform business decisions Analyze and optimize digital marketing campaigns to improve ROI Develop and maintain portfolio analysis and traffic analysis models Collaborate with cross-functional teams to integrate data science insights into business strategies Stay up-to-date with industry trends and advancements in data science and AI Requirements Bachelor's degree in Computer Science, Statistics, Mathematics, or related field8+ years of experience in data science, or related field Expertise in Data Science, Machine Learning, Time Series Forecasting, Digital Marketing Analytics, Traffic Analysis, Portfolio Analysis, Campaign Optimization, and Model Deployment Strong programming skills in languages such as Python, R, or SQL Experience with data visualization tools such as Tableau, Power BI, or D3.js Ability to communicate complex technical concepts to non-technical stakeholders Strong leadership and team management skills Benefits Opportunity to work with a dynamic and innovative team Professional growth and development opportunities Comprehensive health insurance Contact Person - Priya Srinivasan Email - priya@gojobs.biz

Join our high-performing marketing team, a strategic growth engine driving inbound demand. We are looking for a data-driven Performance Marketing Executive who thrives in campaign optimization, lead generation, and digital advertising. If you are passionate about scaling campaigns, maximizing ROI, and collaborating with cross-functional teams, this role is for you! Campaign Management - Develop, execute, and manage performance-driven campaigns across Google Ads, LinkedIn Ads, Meta Ads, and AdRoll, for specific audience segments. Performance Optimization - Continuously monitor and analyze campaign performance, making real-time optimizations and scaling ads to improve CPL, lead quality, and CAC. Data Analysis & Reporting - Ensure data accuracy and consistency across all campaign touchpoints. Analyze performance data, generate insights, and provide recommendations for continuous improvement. Budget Management - Strategically allocate and manage ad spend to maximize efficiency and ROI while staying within budget. A/B Testing & Experimentation - Design and execute A/B tests for ad creatives, landing pages, and targeting strategies to improve campaign effectiveness. Direct Call & WhatsApp Campaigns - Run and optimize direct call and WhatsApp ad campaigns to drive high-intent leads and customer interactions. Market Research & Trend Analysis - Stay updated with industry trends, competitor strategies, and emerging digital marketing technologies to ensure cutting-edge campaign execution. Collaboration & Cross-Functional Alignment - Work closely with the content team, creative team, sales, and other stakeholders to align on campaign goals, messaging, and deliverables. Brand Awareness & Growth Initiatives - Execute and optimize brand awareness campaigns to increase visibility, engagement, and brand recall across digital platforms. Creative & Ad Format Expertise - Experience in ad creative development, messaging optimization, and asset testing. Expertise in multiple ad formats, including video, carousel, lead ads, and dynamic retargeting. Programmatic Advertising - Experience with programmatic ad platforms beyond AdRoll is desirable. Requirements Experience: 4-6 years in B2B performance marketing, specifically in Google Ads, LinkedIn Ads, and Meta Ads, with a focus on brand awareness and lead generation. Strong proficiency in Google Ads, Meta Ads Manager, Google Analytics, and marketing automation tools. Hands-on experience with direct call and WhatsApp campaigns. Expertise in A/B testing, conversion rate optimization (CRO), and audience segmentation. Ability to interpret campaign data, optimize performance metrics, and generate actionable insights. Strong understanding of customer journey mapping, funnel optimization, and data-driven decision-making. Ability to work cross-functionally with creative, sales, and tech teams to execute performance-driven marketing strategies. Preferred Qualifications Certifications: Google Ads & Meta Blueprint certifications (preferred but not mandatory). Experience in B2B lead generation and demand generation campaigns. Familiarity with CRM & third-party ad tracking and attribution models.

Paid Media Specialist We are looking for a Paid Media Specialist with a strong track record in managing and optimizing paid social campaigns, particularly on Meta. This role will drive the companys user acquisition and upper-funnel advertising efforts, focusing on maximizing ROI, optimizing creative strategies and scaling our presence across multiple markets (APAC, ME, SEA, etc.) Key Responsibilities:- Develop, manage, and optimize upper-funnel paid social campaigns with a focus on Meta, ensuring alignment with user acquisition strategies across European markets. Collaborate closely with creative and acquisition teams to develop high-performing ads, experiment with creative formats, and continually challenge our creative strategies. Monitor campaign budgets, analyze performance data, and adjust as needed to meet key performance goals. Provide actionable insights through regular performance reporting, making data-driven recommendations for continuous optimization. Design and execute growth hacking strategies for paid and organic channels. Work alongside BI and Tech teams to enhance internal tools and improve campaign tracking and analysis. Stay on top of social media trends and algorithm updates to ensure campaigns are competitive and cutting-edge. Skills & Qualifications: - Experience: 3 to 4 years in paid social advertising or user acquisition, with deep expertise in Metas advertising platform and knowledge of Google Ads, TikTok, DSPs, and more. Analytical Skills: Strong data-driven decision-making abilities, including experience with A/B testing, ROI analysis, and conversion tracking. Creative Collaboration: Ability to provide feedback on ad creatives, with an understanding of audience engagement and creative performance. Platform Knowledge: Strong expertise in Meta Ads, SKAN Conversion Schema, and MMPs, with a proven ability to leverage analytics tools for campaign optimization and performance tracking. Growth Mindset: Innovative approach to trying out organic and paid tactics for user acquisition. Organizational Skills: Ability to prioritize effectively, work under tight deadlines, and manage concurrent projects. Communication: Fluent in English, capable of working in a fast-paced, international environment. Bonus Points:- Experience in media buying across other channels. Understanding of marketing psychology and user behavior. Familiarity with the Travel industry.

Looking for a Lead Marketing & Data Cloud Specialist to drive SFMC & Data Cloud operations, design customer journeys, optimize campaigns, ensure compliance, leverage data for personalization, and deliver scalable, data-driven marketing growth.