515 Campaign Optimization Jobs - Page 2

As a Performance Marketing Specialist, you will be responsible for driving online marketing campaigns across multiple platforms, optimizing them for performance, and maximizing ROI. You will work closely with the digital marketing team to develop strategies that align with business goals and deliver measurable results. - Manage, optimise, and scale paid digital campaigns across Meta Ads Facebook, Instagram, and other performance channels. - Analyze campaign performance, identify trends, and implement strategies to improve KPIs (CPC, CPA, ROAS). - Collaborate with cross-functional teams to ensure marketing efforts align with business objectives. - Develop, implement, and monitor A/B testing t...

Role Overview: As an Ads Manager, your primary responsibility will be to develop and implement strategies for ad campaigns on Facebook, Instagram, and Google. You will be working closely with clients, analyzing campaign performance, and collaborating with internal teams to achieve measurable results. Key Responsibilities: - Plan, execute, and optimize Meta ad campaigns for multiple brands. - Scale campaigns efficiently to ensure profitability and effectively manage monthly budgets. - Generate performance reports and deliver insights to clients. - Collaborate with creative, content, and analytics teams to ensure the success of campaigns. - Conduct A/B testing across various creatives, audienc...

Role Overview: As a Paid Media Specialist, your role will involve media planning, execution, optimization, and management of campaigns on various platforms such as Google, Facebook, Instagram, YouTube, and other ad-buying platforms. Your primary focus will be on delivering impactful results for the campaigns you manage. Key Responsibilities: - Conduct research and analysis for client campaigns - Perform Competition and Competitors Analysis - Launch and optimize various PPC campaigns - Manage day-to-day activities for enterprise-level Paid Search (PPC) campaigns, including bid management, budget allocation, forecasting, performance monitoring, strategic testing, campaign expansion, etc. - Con...

As the Digital Marketing Lead, you will play a crucial role in driving the organization's e-commerce visibility and customer acquisition strategy. Your responsibilities will include planning, executing, and managing digital campaigns across various channels such as paid, organic, and social media to enhance online traffic, sales, and brand presence. Key Responsibilities: - Design and execute a comprehensive digital marketing strategy to meet organizational goals. - Manage paid campaigns on platforms like Google, Meta, etc. to drive traffic and conversions. - Drive initiatives related to SEO, SEM, and social media to improve online visibility and engagement. - Oversee the alignment of content...

About WeRize Founded in 2019 by Vishal Chopra and Himanshu Gupta, WeRize is building India's largest full stack fintech platform for 500 million underserved middle-class customers who live in 5000+ small towns of India. WeRize (Wortgage technologies pvt ltd) also owns RBI registered NBFC subsidiary (Wortgage Finance pvt ltd). This customer segment is not served by private sector banks, Insurers and Mutual Fund companies due to their low ticket-size and lifetime value and is dependent on PSU/Govt. banks. PSU/Government banks rarely provide financial products beyond basic savings accounts and these customers lack access to unsecured loans, MSME loans, credit cards, affordable housing loans, lo...

About Us: What's Up Wellness is transforming the health & wellness industry with our premium, easy-to-consume gummy supplements. Ranked #2 by Inc42 as India's fastest-growing D2C brand, we are committed to delivering holistic wellness experiences. Join us in our mission to make wellness fun and accessible! We're seeking a proactive Influencer Marketing Specialist to drive impactful collaborations and expand our community reach. Roles & Responsibilities: Develop and execute the overall influencer marketing strategy aligned with brand and campaign goals. Identify, evaluate, and onboard influencers across multiple categories (macro, micro, nano) to drive brand awareness and conversions. Lead ne...

Role & responsibilities Plan, launch, and manage paid advertising campaigns across platforms including Google Ads, YouTube Ads, Meta Ads (Facebook & Instagram) , and others as needed. Manage large-scale advertising budgets efficiently, with a focus on ROI and performance metrics . Conduct in-depth keyword research , audience segmentation , and competitor analysis to maximize campaign impact. Execute and optimize performance marketing strategies including bid management, A/B testing , landing page optimization, and funnel refinement. Track, analyze, and report on campaign performance using tools like Google Analytics, Meta Business Suite , and relevant dashboards. Collaborate cross-functional...

We are seeking an experienced & Seasoned Performance Marketer with a proven track record in managing and optimizing Meta Ads and Google Ads campaigns. The ideal candidate will have a deep understanding of performance marketing strategies, campaign management, and data analysis, with a strong preference for candidates who have experience in the real estate, nutra and e-commerce industries. Key Responsibilities Develop, manage, and optimize Meta Ads and Google Ads campaigns to drive traffic, conversions, and revenue. Conduct detailed audience segmentation, keyword research, and A/B testing to maximize ROI. Monitor campaign performance daily and make data-driven adjustments to improve KPIs such...

Responsibilities: Manage technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on leads Establish and maintain scalable processes that ensure best practices in campaign and lead management Create and maintain metrics reports on marketing and sales activities and effectiveness and business impact Analyze marketing and sales data to develop insights and make recommendations on areas for optimization Monitor and maintain data quality within the marketing database Evaluate new technologies and add-on applications to improve and optimize marketing team performance Help marketing team in the list building exercise through various channels C...

We are seeking a solution-oriented Campaign Optimizer to drive performance for campaigns running within the 99acres portal. This role is pivotal in ensuring that top developers and channel partners achieve their marketing goals through smart, data-led interventions and a deep understanding of portal dynamics. You will own campaign outcomes, proactively identify challenges, and implement timely fixesensuring not just delivery, but the right kind of delivery , with renewals as the North Star metric . Key Responsibilities: Campaign Optimization with a Solution Lens Own end-to-end campaign performance within the portal—identify pacing issues, delivery bottlenecks, and low engagement zones Use a ...

Role Overview: As a dynamic Advertising Sales Representative at Sense Digital, you will play a crucial role in growing the company's brand presence in the digital marketing world. Your primary focus will be on building lasting relationships with clients, pitching innovative advertising solutions, and exceeding sales targets to drive impactful campaigns for publishers like Reddit, Skyscanner, Tripadvisor, Swiggy, Zomato, and more. Key Responsibilities: - Cultivate strong, long-term relationships with clients and prospects to drive business growth. - Research potential clients and identify new business opportunities to expand market reach. - Drive sales by presenting tailored advertising propo...

As a candidate for this role, you should have a strong understanding of digital marketing tools and advertising platforms such as Google Ads, Meta Ads, etc. Your excellent communication, creativity, and organizational skills will be key in this position. An analytical mindset is essential, as you will be required to interpret data and optimize campaigns. Additionally, leadership and team management skills are necessary for this role. Key Responsibilities: - Utilize digital marketing tools and advertising platforms effectively - Communicate effectively with team members and stakeholders - Creatively develop campaigns to meet objectives - Organize and manage campaign data for optimization - Le...

As a Meta and Google Ads Specialist at GSPL, your role will involve strategizing, creating, and managing effective ad campaigns on Meta (Facebook, Instagram) and Google Ads platforms. You will be responsible for monitoring ad performance, optimizing campaigns, conducting keyword research, analyzing data, and generating reports. Collaboration with the marketing team to develop and implement ad strategies to achieve desired outcomes will be a key part of your responsibilities. Key Responsibilities: - Strategize, create, and manage ad campaigns on Meta (Facebook, Instagram) and Google Ads platforms - Monitor ad performance and optimize campaigns for better results - Conduct keyword research to ...

As an experienced professional with 12 years in managing paid search campaigns (Google Ads, Bing Ads, or other PPC platforms), you will be responsible for the following key responsibilities: - Create, manage, and optimize PPC campaigns across platforms such as Google Ads, Bing Ads, Facebook, etc. - Set up ad copy, keyword targeting, bidding strategies, and budget management. - Perform regular account audits and identify areas for improvement. - Conduct thorough keyword research to identify new opportunities and optimize ad campaigns. - Utilize tools like Google Keyword Planner, SEMrush, or Ahrefs to refine keyword lists. - Monitor and analyze campaign performance using Google Analytics, Goog...

As a Jr. Media Analyst at Adsparkx, located in Sector 66, Gurugram, Haryana, your role will involve managing and scaling paid social campaigns, primarily on Facebook. You will need to combine analytical skills with creative execution to ensure profitable outcomes, optimize ad performance, and scale campaigns to high daily spends. Key Responsibilities: - Plan, create, and test ad creatives across Facebook and other social platforms. - Scale winning campaigns to achieve daily spends in the 6-figure range. - Continuously analyze campaign data and optimize for profitability. - Ensure all campaigns deliver measurable ROI and align with business goals. Requirements & Skills: - Proven hands-on expe...

As a TikTok Ad Specialist, your primary role will involve developing, managing, and optimizing comprehensive paid TikTok campaigns for the clients you work with. Key Responsibilities: - Develop, manage, and optimize paid TikTok campaigns for clients - Have experience in a role where TikTok ad management was a core responsibility (Agency experience preferred) Qualifications Required: - Experience in managing TikTok ads - Ability to create and set up TikTok ads - Experience in managing multiple TikTok accounts - Specialization in a specific niche for TikTok ads - Knowledge of running various types of campaigns (Reach, Traffic, Conversion, etc) - Familiarity with client advertising budgets and ...

Role Overview: As a Digital Communications & Network Specialist at I-PAC, you will play a crucial role in strategizing and executing digital campaigns, managing online communities, and mobilizing grassroots digital networks for impactful political engagement on various social media platforms. Your ability to think strategically and thrive in a fast-paced environment will be essential in managing multiple stakeholders effectively. Key Responsibilities: - Build and maintain strong relationships with political leaders, community influencers, journalists, and key stakeholders to amplify campaign messaging and enhance engagement. - Oversee and manage social media accounts by creating and posting ...

As an experienced and results-driven SEM Specialist, you will be responsible for managing, optimizing, and scaling paid marketing campaigns across search engines and digital platforms. Your in-depth knowledge of Google Ads, Bing Ads, keyword strategy, bidding, and campaign optimization will be crucial in maximizing ROI. **Key Responsibilities:** - Plan, execute, and scale paid campaigns across Google Search, Display, YouTube, Meta (Facebook & Instagram). - Conduct detailed keyword and audience research to identify high-performing segments. - Optimize campaigns daily for CTR, CPC, CPA, and ROAS performance metrics. - Write and test ad creatives, copy, and landing pages in collaboration with d...

As a Digital Marketing Manager at Rahane AiTech Private Limited, you will play a key role in leading the digital marketing strategy for real estate clients. Your focus will be on generating high-quality leads through Google Ads and Meta Ads, while also managing and mentoring a team to ensure successful campaign execution. **Key Responsibilities:** - Lead the digital marketing strategy for real estate clients, prioritizing lead generation. - Plan, execute, and optimize campaigns on Google Ads and Meta Ads platforms for maximum ROI. - Conduct thorough keyword research and continuously refine campaigns to enhance ROI. - Analyze campaign performance, create insightful reports, and make data-driv...

As an Affiliate/Digital Sales Manager at our company, you will be responsible for onboarding and acquiring new affiliates to expand the sales pipeline. You will play a key role in scaling revenue from existing affiliates through relationship building and upselling. Additionally, you will own digital sales key performance indicators (KPIs) including revenue, margins, and conversions. A crucial aspect of your role will be to lead and mentor a high-performing affiliate/digital sales team. Key Responsibilities: - Onboard and acquire new affiliates to expand the sales pipeline - Scale revenue from existing affiliates through relationship building and upselling - Own digital sales KPIs such as rev...

As a Google Ads Specialist, your role will involve planning, creating, and managing various Google Ads campaigns across different platforms such as Search, Display, YouTube, Performance Max, and Shopping. You will be responsible for conducting keyword research, competitor analysis, and audience targeting to optimize campaign performance. Your key responsibilities will include: - Writing and optimizing ad copies to ensure high click-through rates (CTR) and conversions. - Managing daily budgets, bids, and overall campaign performance effectively. - Tracking, analyzing, and reporting campaign results using Google Ads & Analytics. - Running A/B tests for ads, landing pages, and bidding strategie...

You will be responsible for leading and optimizing paid advertising campaigns across Google, Meta, and other platforms to drive high-quality leads and maximize ROI for retail showrooms and digital initiatives. - Plan, execute, and manage Google Ads, Meta Ads, and other paid campaigns. - Collaborate closely with the campaign team to align strategy, creatives, and targeting. - Optimize campaigns for conversions, reach, and cost efficiency. - Conduct keyword research, audience targeting, and competitor analysis. - Monitor and analyze campaign performance using Google Analytics, Looker Studio, Meta Ads Manager, and other reporting tools, and provide actionable insights. To be considered for this...

As an Internet Marketing company, AdCeptive Media LLC collaborates with global E-Commerce, Social Media, and Performance Marketing clients to help advertisers acquire, activate, and understand their core consumers through data-driven performance solutions. With a professional team, we enable businesses to reach larger audiences. Key Responsibilities - Conduct keyword research, competitive analysis, and audience targeting to maximize ROI. - Optimize campaigns for CPL (Cost Per Lead), CPA (Cost Per Acquisition), and call quality metrics. - Collaborate with landing page, design, and content teams for high-converting creatives and funnels. - Monitor campaign performance daily and implement A/B t...

As a Performance Marketer, you will be responsible for developing and executing strategies to drive measurable results in various digital marketing channels. Your primary focus will be on optimizing campaigns to achieve specific performance metrics such as conversions, ROI, and customer acquisition costs. You will collaborate closely with cross-functional teams including marketing, analytics, and creative to ensure alignment with overall business objectives. Additionally, you will stay updated on industry trends and leverage data-driven insights to continuously improve campaign performance. Responsibilities: - Develop and implement comprehensive performance marketing strategies across digita...

Role Overview: As a Senior Programmatic Lead at Innocean, your role will be pivotal in driving strategic programmatic media solutions. You will be responsible for designing robust campaign frameworks, leading optimizations and insights using DV360, managing end-to-end performance, mentoring mid-level team members, and ensuring programmatic excellence across the agency. Key Responsibilities: - Strategic Programmatic Leadership: Lead programmatic media strategy across various channels such as display, video, CTV/OTT, audio with a strong expertise in DV360. - Campaign Oversight & Optimization: Direct setup, activation, and real-time optimization of programmatic campaigns utilizing advanced targ...