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6.0 - 10.0 years

0 Lacs

karnataka

On-site

As a Manager of Social Media Marketing at Navi, you will play a crucial role in scaling the brand's social media channels to enhance brand visibility, engagement, and reach. Crafting innovative strategies to boost the brand's presence will be a key part of your responsibilities. Your focus will be on creating engaging content that resonates with the target audience while maintaining the brand's voice and authenticity. Collaboration with various teams including content, design, and marketing will be essential to ensure a consistent brand message across all channels. You will be responsible for planning and executing social media campaigns that align with marketing objectives, such as product promotions and brand storytelling. Analyzing the performance of these campaigns, deriving insights, and implementing improvements based on metrics will be a critical aspect of your role. Managing relationships with influencers and influencer agencies is another key responsibility. You will need to identify and engage with influencers to amplify the brand's message and reach, as well as work closely with influencer agencies to create campaigns that align with brand goals and resonate with audiences. Providing detailed briefs to influencers to ensure content consistency and quality will also be part of your duties. To excel in this role, you should possess 6-7 years of relevant experience in social media management and influencer marketing. A proven track record of successfully scaling social media channels, ideating and producing engaging content, and managing influencer relationships is required. Your innovative and creative approach to content creation and campaign management will be a valuable asset in driving the brand's social media presence forward. Join Navi and be part of a dynamic team dedicated to delivering digital-first financial products that are simple, accessible, and affordable. Embrace the challenge of creating delightful customer experiences through your expertise in social media marketing.,

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5.0 - 9.0 years

0 Lacs

jaipur, rajasthan

On-site

As a Meta Media Buyer at Vaibhav Global Limited (VGL) based in Jaipur, Rajasthan, your primary responsibility will be to manage and optimize paid advertising campaigns across Meta platforms such as Facebook and Instagram. Your role will involve developing, executing, and monitoring ad campaigns to achieve various business goals including leads, sales, and brand awareness. You will be required to conduct thorough audience research and segmentation to target the right demographics and interests. Additionally, creating and testing various ad creatives, headlines, and messaging will be essential to optimize campaign performance. Setting up campaigns within Meta Ads Manager, ensuring proper tracking and attribution will also be part of your duties. Continuous analysis of ad performance and making data-driven decisions to improve results will be crucial. You will need to optimize ad spend, bid strategies, and budget allocation for maximum return on investment. Conducting A/B tests on different ad variations and monitoring key performance indicators such as CTR, CPC, ROAS, and conversion rates will be key aspects of your role. Developing and refining custom audiences, lookalike audiences, and interest-based targeting will be important for audience targeting and retargeting strategies. Implementing retargeting campaigns to maximize conversions and utilizing first-party data, CRM insights, and pixel data to enhance targeting strategies will also be part of your responsibilities. Collaborating closely with the creative team to develop high-performing ad creatives, providing insights and recommendations based on data analysis and market trends, generating detailed reports on campaign performance, key learnings, and growth opportunities, and staying updated with Meta's advertising policies and best practices will be integral to your role. To qualify for this position, you should have at least 5 years of experience in Paid Meta Ads advertising, proficiency in Meta Ads Manager and Facebook Business Suite, strong analytical skills with experience in A/B testing and performance optimization, ability to interpret data and turn insights into actionable strategies, and experience with third-party tools like Google Analytics, Shopify, or ClickFunnels (preferred). A creative mindset with an understanding of ad copywriting and design best practices, excellent communication skills, and the ability to thrive in a fast-paced environment will be beneficial. This is a mid to senior level position requiring a minimum of 5 years of experience and an MBA qualification. The work mode is hybrid and the job type is full-time. The compensation package offered by VGL is competitive with yearly benefits. Join us at VGL and be part of a dynamic team that is driving results through innovative digital marketing strategies.,

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1.0 - 5.0 years

0 Lacs

pune, maharashtra

On-site

We are seeking an experienced Performance Marketing Executive to support in the planning, execution, and optimization of our online marketing efforts. The promotion of products and services through digital channels is a multifaceted process with significant potential, especially for companies like ours. The ideal candidate should possess a passion for marketing and technology, with a solid understanding of digital marketing concepts and how the Internet can be leveraged to drive revenue growth. If you are tech-savvy, intuitive, and full of innovative ideas to enhance our marketing campaigns, we want to hear from you. Your responsibilities will include managing digital marketing paid campaigns throughout the project life cycle, ensuring that campaigns align with client requirements, providing stakeholders with analytical reports on campaign performance, developing and executing the overall digital marketing strategy, overseeing all digital marketing channels, and evaluating the effectiveness of digital marketing efforts using various Web analytics tools such as Google Analytics and Google Tag Manager. Additionally, you will need to stay informed about online marketing trends and keep strategies current. To be successful in this role, you must have a Bachelor's degree in Marketing, Business, Communications, or a related field, along with 1 to 2 years of proven experience in digital marketing. You should thrive in a fast-paced and dynamic environment, have proficiency in Google Ads, possess strong written and verbal communication skills, and excel in collaboration. Strong analytical abilities are essential, as you will be required to measure and report on campaign performance. This is a full-time position with a day shift schedule. Candidates must be able to reliably commute or plan to relocate to Pune, Maharashtra, before starting work.,

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3.0 - 7.0 years

0 Lacs

noida, uttar pradesh

On-site

As a Campaign Manager at BraceIt Media, your primary responsibility will be to plan, strategize, and execute marketing campaigns on various social media platforms in order to drive brand awareness and engagement. You will collaborate with brands, pitch campaign ideas, and close deals to maximize reach and revenue. Additionally, you will be responsible for connecting with social media influencers, negotiating commercial terms, and maintaining strong relationships with them. You will play a crucial role in developing compelling content calendars, overseeing content creation, and ensuring alignment with brand goals. Data management and analysis will also be a key part of your role, as you gather, organize, and analyze data from campaigns and influencer negotiations to optimize future strategies. It will be essential for you to stay updated with social media trends, platform updates, and best practices to enhance engagement. Furthermore, as part of your responsibilities, you will monitor social media channels, engage with the audience, and respond to queries to build a loyal community. BraceIt Media specializes in connecting brands with the right influencers to create impactful marketing campaigns. The company's mission is to help businesses grow their digital presence, engage with their target audience, and boost sales through authentic and strategic influencer partnerships. With a diverse network of influencers across various industries and platforms, BraceIt Media tailors each campaign to meet the unique goals and vision of their clients. In addition to influencer marketing, the company also provides social media management services for leading brands and India's top creators.,

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5.0 - 9.0 years

0 - 0 Lacs

jaipur, rajasthan

On-site

As a Senior Media Buyer at Shop LC Germany, you will play a key role in leading the development and execution of paid media strategies across various platforms including Meta (Facebook, Instagram), Google Ads, and TikTok. Your focus will be on driving customer acquisition, maximizing ROI, and expanding reach in European markets. You will be responsible for managing large-scale ad campaigns, ensuring continuous optimization through detailed A/B testing, audience segmentation, and advanced bidding strategies to boost performance and profitability. By aligning paid media efforts with organic, social, and email marketing initiatives, you will create a unified customer journey that amplifies conversion rates and fosters long-term engagement. Collaborating with the creative team, you will develop, test, and iterate ad creatives tailored to platform-specific formats, with a focus on TikTok, Meta, and Google best practices. Your goal will be to increase customer lifetime value and improve Net Dollar Retention (NDR) through targeted remarketing, retention campaigns, and personalized ad experiences. Using analytics tools, you will monitor campaign performance, identify trends, and optimize campaigns in real-time, focusing on first-order profitability, LTV (lifetime value), and NDR. Tailoring paid media strategies to specific European markets, you will adjust creatives, messaging, and targeting based on local consumer behavior and trends. You will stay ahead of market trends and competitor strategies within the jewelry, fashion, and lifestyle verticals, applying insights to outperform competitors and maximize campaign results. Exploring and scaling advertising on emerging platforms like TikTok will be crucial to driving incremental sales, capturing new audience segments, and enhancing engagement. Providing actionable insights and comprehensive performance reporting to senior stakeholders, you will highlight growth opportunities and optimization strategies. You will oversee high-end monthly ad budgets, ensuring optimal allocation to balance cost efficiency with high-impact growth strategies across various platforms. To be successful in this role, you should have 5+ years of experience managing large-scale ad accounts, particularly in US and European markets, with a proven track record of success across Meta, Google, and TikTok platforms. Proficiency in advanced bidding strategies, audience segmentation, and A/B testing is required, along with a deep understanding of Meta Ads Manager, Google Ads, TikTok Ads, and analytics tools. A strong understanding of cultural nuances and consumer behavior in US and European markets, as well as experience adapting campaigns accordingly, will be advantageous. Your ability to interpret complex data and make data-driven decisions to optimize campaigns for maximum profitability and retention will be essential. Ideally, you should have experience working with creative teams to develop high-impact, engaging ad creatives across multiple platforms. Experience in e-commerce, particularly in jewelry, fashion, or lifestyle categories, and familiarity with Net Dollar Retention strategies are preferred. Join us at Shop LC Germany in Jaipur, Rajasthan, and be part of a dynamic team that is committed to delivering joy and value through electronic retailing of jewelry and lifestyle products.,

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3.0 - 7.0 years

0 Lacs

pune, maharashtra

On-site

Are you ready to take charge of field operations for a political campaign As a Field Manager at The Strelema in Pune, you will be responsible for coordinating field staff, executing strategies, and engaging with voters effectively. You will work closely with the Campaign Director to develop and implement field strategies that align with the overall campaign goals. Your key responsibilities will include overseeing daily field operations, collaborating with teams for efficient campaign execution, supervising field staff to ensure timely updates and performance feedback, and coordinating with the field force through State Heads and Regional Coordinators. Additionally, you will conduct team meetings, offer ongoing support, monitor performance, and manage the logistical needs of the field office. It will be crucial for you to allocate and utilize resources efficiently while maintaining accurate records of field operations. To excel in this role, you should possess skills in team leadership, logistics and resource management, campaign management, leadership and management, team management, political advertising, field operations management, strategic planning, and staff supervision. If you are passionate about making a difference in the political landscape and have a knack for effective field management, this position is perfect for you.,

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2.0 - 6.0 years

0 Lacs

lucknow, uttar pradesh

On-site

You will be joining Barrownz Pearl Web Private Limited, a company based in Lucknow that specializes in offering tailored solutions for web development, web designing, app development, and software development. The primary aim of our team is to build long-lasting relationships with clients by delivering cutting-edge and tech-savvy solutions. As an Online Campaign Manager at Barrownz Pearl Web Private Limited, you will have a full-time on-site role in Lucknow. Your key responsibilities will include overseeing online campaigns, utilizing web analytics, driving sales, and executing digital marketing strategies to enhance our online presence. To excel in this role, you should possess expertise in campaign management and online marketing. Proficiency in Google Ads, meta ads, PPC, and lead generation is essential. Previous sales experience and a solid understanding of digital marketing concepts are also required. Effective communication skills, both written and verbal, along with strong interpersonal abilities are crucial for this position. Additionally, you should have the capacity to analyze data effectively and derive actionable insights from it. Familiarity with SEO and SEM techniques is preferred for this role. A Bachelor's degree in Marketing, Business, or a related field would be beneficial in fulfilling the requirements of this position.,

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2.0 - 6.0 years

0 Lacs

maharashtra

On-site

The Pinkvilla team is seeking a skilled and experienced Social Media professional to collaborate closely with the Leadership, Marketing, and Product teams and contribute to the overarching social media strategy. Pinkvilla, a prominent digital platform in the entertainment, lifestyle, and fashion realms, boasts 30 million unique users and 21 million social media followers. The organization is based in Mumbai. In this role, you will be responsible for creating innovative and captivating social media content to drive user growth and enhance brand visibility across all social media platforms for Pinkvilla's 17'Looms and other properties. You will also be accountable for achieving and managing business targets related to social media reach and user engagement. As the Social Media specialist, your duties will include managing the day-to-day operations of all social media channels, tailoring content to suit each platform, scheduling posts using tools like Sprinklr and Hootsuite, and producing compelling multimedia content for platforms such as Instagram, Pinterest, Facebook, and Snapchat. Additionally, you will be tasked with conceptualizing and executing new competitions and campaigns to promote the brand, overseeing social media communities, and analyzing performance metrics using tools like Google Analytics, Facebook insights, and Meta Business Suite. The ideal candidate for this position should have relevant experience in managing social media platforms for E-commerce and Fashion brands, a proven track record of driving growth and achieving target metrics in social media, proficiency in utilizing data and metrics to assess impact and drive enhancements, a Bachelor's degree or equivalent qualification, and expertise in various social media platforms including Instagram, Snapchat, YouTube, and Facebook. Familiarity with tools like Google Analytics, Sprinklr, Hootsuite, and Meta Business Suite is also desired. If you are a dynamic individual with a passion for social media management and a knack for driving engagement and growth, we encourage you to apply and be a part of our collaborative and innovative team at Pinkvilla.,

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3.0 - 7.0 years

0 Lacs

karnataka

On-site

As a Public Relations & Content Lead at our forward-thinking mobility solutions company based in Bengaluru, you will play a crucial role in shaping and communicating our brand's narrative to a broader audience. Your primary responsibilities will involve developing and implementing a cohesive brand communication strategy, creating captivating content across various platforms, and leading PR campaigns to increase brand visibility and drive user acquisition growth. Your key responsibilities will include planning and executing a brand communication strategy that resonates with our target audience, producing engaging content that showcases our products in a glamorous way, cultivating relationships with media outlets and influencers, leading PR campaigns to position our products as must-haves, and designing strategies to attract and retain a larger audience and user base. You will also be expected to stay updated on market trends, collaborate cross-functionally with design, marketing, and sales teams, track and analyze the performance of content and PR campaigns, and continuously strive to improve campaign effectiveness. The qualifications we are looking for in an ideal candidate include proven experience in public relations, brand communication, or content marketing, strong writing and storytelling skills, proficiency in social media platforms and content management tools, excellent communication and organizational skills, a creative mindset, analytical skills to measure campaign performance, the ability to work independently and remotely, experience in graphic design and video editing, and knowledge of analytics tools and SEO. In return, we offer a competitive salary and benefits package, the opportunity to lead impactful projects in a fast-growing company, and a collaborative and innovative work environment. If you are passionate about storytelling, brand communication, and creating compelling campaigns that drive growth, we encourage you to apply and help us elevate our brand to new heights.,

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2.0 - 6.0 years

0 Lacs

haryana

On-site

We are seeking a creative and dynamic Influencer Marketing Executive to join our marketing team. As an Influencer Marketing Executive, you will be responsible for developing and executing influencer marketing campaigns that enhance our brand's visibility, engage target audiences, and drive business growth. Your role will involve collaborating with influencers across various platforms to create authentic content that resonates with our audience. Key Responsibilities: - Identify, research, and cultivate relationships with relevant influencers, bloggers, and content creators on social media platforms such as Instagram, YouTube, and TikTok. - Plan and implement influencer marketing campaigns, from initial outreach to content creation, monitoring, and reporting. - Negotiate contracts and oversee influencer partnerships to ensure they align with campaign objectives and brand messaging. - Work closely with internal teams (creative, marketing, and PR) to ensure influencer content meets brand guidelines and objectives. - Utilize analytics tools to track and assess the impact of influencer campaigns, providing reports on performance, ROI, and overall effectiveness. - Keep abreast of the latest trends in social media, influencer marketing, and industry news to deliver cutting-edge campaigns. - Monitor influencer content for quality, accuracy, and compliance with brand guidelines and legal regulations (e.g., FTC disclosure rules). - Assist in formulating influencer marketing strategies to support product launches, brand campaigns, and long-term objectives. - Maintain an influencer database and nurture ongoing relationships with key partners. Qualifications: - Demonstrated experience in influencer marketing, social media marketing, or a related role within a marketing agency or brand. - Profound understanding of social media platforms and influencer ecosystems. - Outstanding communication and negotiation skills with the ability to forge relationships and manage partnerships. - Familiarity with influencer marketing platforms, tools, and analytics. - Innovative thinking and the capacity to generate unique and captivating campaign concepts. - Strong organizational abilities, attention to detail, and the capacity to oversee multiple campaigns concurrently. - Knowledge of influencer marketing trends, FTC regulations, and best practices. Preferred Qualifications: - Background in working with influencers in sectors such as fashion, beauty, lifestyle, tech, or fitness. - Proven track record of successful influencer marketing campaigns with quantifiable ROI. - Familiarity with influencer marketing tools such as AspireIQ, Traackr, or Upfluence. Job Type: Full-time Work Location: In person,

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7.0 - 12.0 years

5 - 9 Lacs

Mumbai

Work from Office

JobDescription Campaign Manager (Agency Channel ) Location Independent role based in HeadOffice. Requires travelling to various branches across the country Key Responsibilities Agency Channel Campaign Strategy & Execution: o Develop and execute sales-boosting cross sell campaigns tailored for the Agency channel,driving agent productivity and premium growth through cross sell in line withmonthly and quarterly channel objectives o Design data-driveninitiatives to enhance new agentproductivity, customer retention campaigns through cross sell and explore newcross-sell opportunities o Align campaignswith field sales teams, ensuring seamless execution and adoption at branch andagent levels Sales Performance & Growth Initiatives: o Work closely withregional and zonal sales heads to drive key performance metrics o Identify saleschallenges and create tactical interventions to improve agent engagement andbusiness outcomes o Track and optimizecampaigns based on business targets, agent productivity, and revenue impact Stakeholder & Field Engagement: o Partner with agencysales teams, training, and product teams to drive frontline enablement andcampaign effectiveness o Engage with branchleadership to execute localized sales strategies and ensure fieldparticipation in campaigns o Ensure alignmentwith digital, IT, and analytics teams for smooth execution oftech-enabled campaigns Process Optimization & Campaign Automation: o Leverage CRM, salesenablement tools, and automation platforms to optimize campaign execution o Create structuredSOPs to streamline campaign rollout and tracking mechanisms o Implement bestpractices for agent engagement, incentive campaigns, and digital adoption Experience Required 7-12 years in life insurance, with strong exposureto Agency sales, sales strategy and frontline campaign execution Key Skills Agency Channel Expertise Deep understanding of agent activation, retention and sales performance levers through cross sell Sales & Business Acumen Ability to drive revenue growth through targeted interventions and strategic execution Campaign Planning & Execution Proven track record in executing high-impact, data-driven campaigns at field level Stakeholder Management Strong collaboration with frontline sales, marketing, product, and training teams Tech & Digital Savvy Exposure to CRM tools, campaign automation, and data-driven decision-making Qualifications - Graduate MBA

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1.0 - 5.0 years

0 - 0 Lacs

Hyderabad

Work from Office

Job Title: Digital Marketing Campaign Manager Location: Hyderabad (Onsite) Employee Type: Full Time Notice Period: Immediate to 15 Days Role Overview: The Digital Marketing Campaign Manager is responsible for planning, executing, and optimizing multi-channel digital marketing campaigns that drive brand awareness, lead generation, and revenue growth. This role collaborates closely with creative, content, analytics, and sales teams to ensure campaigns meet performance targets and align with overall business objectives. Key Responsibilities Campaign Strategy & Planning: Define campaign objectives, target audiences, messaging, channels, and KPIs. Develop integrated media plans covering paid search (SEM/PPC), display, social media, email, and programmatic advertising. Execution & Optimization: Set up, launch, and monitor campaigns in platforms such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager, and programmatic DSPs. Perform A/B tests on ad creatives, copy, landing pages, and audience segments to maximize ROI. Continuously analyze performance metrics (CTR, CPA, CPL, ROAS, conversion rates) and adjust bids, budgets, and targeting parameters to meet or exceed targets. Cross-Functional Collaboration: Work with content and design teams to develop high-impact creatives, ad copy, and landing page assets. Coordinate with marketing operations to ensure accurate tracking, tagging (UTMs), and reporting setups. Liaise with sales to align on lead qualification criteria and hand-off processes, enabling timely follow-up and pipeline growth. Reporting & Analysis: Build and maintain campaign dashboards and weekly/monthly reports highlighting performance trends, insights, and recommendations. Present campaign results and strategic learnings to senior leadership and stakeholders. Budget & Vendor Management: Manage campaign budgets, pacing, and forecast spend across channels. Evaluate and manage relationships with external agencies, media partners, and technology vendors. Market Research & Innovation Stay current on digital marketing trends, emerging channels, and industry best practices. Recommend and pilot new tools or platforms (e.g., AI-driven optimization, attribution models) to improve campaign effectiveness. Qualifications & Experience: Bachelors degree in Marketing, Business, Communications, or related field. 46 years of hands-on experience managing B2B or B2C digital marketing campaigns. Proven track record driving measurable results across multiple paid channels. Proficiency with Google Ads, Facebook/Instagram Ads, LinkedIn Ads, email-marketing platforms (e.g., Mailchimp, HubSpot), and analytics tools (Google Analytics, Data Studio). Strong analytical skills and comfort working with large datasets; ability to translate data into actionable insights. Core Skills & Competencies: Excellent project management, organizational, and time-management abilities. Strong written and verbal communication skills; capable of crafting compelling copy and presenting insights clearly. Detail-oriented mindset with a bias toward testing and optimization. Ability to thrive in a fast-paced, deadline-driven environment and manage multiple campaigns simultaneously. Collaborative team player with a proactive, solution-oriented attitude.

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8.0 - 12.0 years

17 - 19 Lacs

Bengaluru

Work from Office

LG Ad Solutions LG Ad Solutions is a global leader in connected TV (CTV) and cross-screen advertising. We pride ourselves on delivering state-of-the-art advertising solutions that integrate seamlessly with todays ever-evolving digital media landscape. Opportunity: Campaign Management is the driving force of our client s experience! We provide consultative solutions that maximize value and results for their business, and growth for our company. Through strategic planning and execution we scale existing accounts and ensure seamless and continuous support/guidance that perform as expected. The Campaign Manager oversees the implementation and execution of the campaign process while contributing to its strategic optimization and account growth. This position includes daily Campaign Management tasks but goes beyond that with strategic planning and incremental opportunities. Responsibilities: Manages advertising campaigns and execution - including setup, launch, creative implementation, securing traffic supply, interpreting insertion orders, etc Leads performance communication by tracking, measuring, and analyzing the performance of multiple campaigns simultaneously, ensuring exceptional service and troubleshooting Provides strategic and proactive campaign support and development based on insights, client objectives/KPIs and LG Ad s product suite and capabilities Demonstrates a solid understanding of our client s business and provides optimization and incremental ideas Partners with Pod (Account Management & Sales) and other internal teams when necessary, to collaborate overall client strategy, managing expectations, communication and reporting metrics Troubleshoots with cross-functional stakeholders in case of any campaign related issues, always ensuring campaigns, reports, and projects are functioning properly Responsible for fulfillment of all campaigns and achieving agreed upon KPIs, including QA of campaign setups and updates Collaborates with internal teams to improve capabilities, tools, and processes and understands larger financial picture Maintains strong knowledge of products and technical capabilities and can communicate in a client facing manner Educates clients and internal teams on best practices, provoking thoughtful future initiatives Requirements: Experience in Digital Ad Operations advertising platform, online publisher, ad networks, digital agencies, etc Strong analytical skills, with experience of digital media, performance advertising, advanced insights, and measurement. CTV experience a plus Idea-driven; creates and improves strategies and processes Ability to see the big picture , identify key issues, and provide proactive tactical and strategic recommendations Detail-oriented and diligent work ethic with excellent organizational, project/time management, and problem-solving skills Communicates efficiently, skillfully and tactfully written and verbal Analytical thinker, digests data to make conclusions and recommendations Strong cross-functional team player Ability to excel in a highly dynamic, fast-paced environment that requires fast learning, meticulous attention to detail, flexible thinking, strong multitasking with tight deadlines

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3.0 - 6.0 years

15 - 20 Lacs

Pune

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Job Title: Manager - Retention & Engagement Experience: 3-5 years Job location: Pune Key Responsibilities & Key Requirements Key Responsibilities: Retention Strategy: Define and implement strategies to retain users and reduce churn across cohorts. Engagement Campaigns: Lead end-to-end campaign planning (emails, push, in-app, SMS) using marketing automation tools like MoEngage/Clevertap. Cross-sell & Upsell: Collaborate with product, risk, and analytics teams to identify upsell and cross-sell opportunities across Fibes financial products. Business Ownership: Own growth KPIs for the Repeat PL businesscustomer reactivation, revenue from base, NPS, etc. Data-led Decisions: Use internal data, Behavioral trends, and external competition insights to identify high-intent customers and improve LTV. Collaboration: Work closely with Product, Risk, Collections, Analytics, and Tech teams to drive execution on lifecycle journeys and business experiments. Key Requirements: 35 years of relevant experience in lifecycle marketing / retention / CRM / growth / digital marketing (preferably in fintech, BFSI, or consumer-tech). Strong understanding of personal loan customer behavior and lifecycle management. Hands-on experience with CRM platforms like MoEngage, Clevertap, Netcore, etc. Proficient in data analyticsSQL basics, Excel, cohort analysis, funnel drop-offs. Strong business ownership mindset, ability to solve problems independently. Excellent communication and stakeholder management skills. Exposure to A/B testing, segmentation, and growth experiments is a plus.

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4.0 - 8.0 years

8 - 12 Lacs

Bengaluru

Work from Office

ATTENTION: Current Alcon Employee/Contingent Worker If you are currently an active employee/contingent worker at Alcon, please click the appropriate link below to apply on the Internal Career site. Find Jobs for Employees Find Jobs for Contingent Worker

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4.0 - 7.0 years

20 - 25 Lacs

Gurugram

Work from Office

The purpose of this role is to provide support to the senior team, taking responsibility for all administrative tasks within the team to ensure campaigns run smoothly and to plan. Job Description: The purpose of this role is to: Effectively runs the day-to-day planning on key accounts. Builds and develops media owner relationships in order to drive market leading planning for clients. Works with other departments to ensure a campaign goes live on time through the use of best practice and adherence to Service Level Agreement s. Uses understanding of commercial opportunities and trading focuses to ensure investment is guided towards the most appropriate partners. Create, manage and co-ordinate the implementation of digital media plans to achieve campaign objectives. Track digital campaign performance and maintain post evaluations of all key campaigns executed and provide recommendations. Prepare and deliver presentations. Monitor Market trends and identify new digital opportunities and advertising spaces. Perform ad-hoc and other job-related duties as assigned. A bit about you: At least 4-7 years of Agency experience in Digital advertising. Good knowledge of Display, Paid Search and Paid Media Advertising with hands on experience on Google Ads, Meta Ads, LinkedIn & X(Twitter) Ads. Experience with campaign management and ad serving technology like Sizmek & Google Analytics Well versed with tools such as SimilarWeb, ComScore, etc. Organizational and time management skills. Location: Gurugram Brand: Carat Time Type: Full time Contract Type: Permanent

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1.0 - 5.0 years

2 - 4 Lacs

Raipur

Work from Office

* Develop and implement performance marketing strategies. * Manage paid campaigns across Google Ads, Meta Ads, LinkedIn Ads. * Monitor, analyze, and optimize campaign performance. * Prepare detailed performance reports and communicate insights.

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0.0 - 3.0 years

2 - 6 Lacs

Kolkata, Mumbai, New Delhi

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Spericorn Technology is a global software development firm aiming to impact the world through technology positively. We are curious-minded IT professionals who have been contributing to reputed organizations and open-source projects for many years globally. We welcome you to join our talented team and transform ideas into reality. We are looking forward to candidates who can sustain our organization's quality, commitment, and integrity. We offer services in various cutting-edge technologies, including blockchain and Artificial Intelligence. "A team is a group of people who support each other to achieve great results, and we give utmost importance to teamwork." We are looking for a Digital Marketing Specialist who can add more value to our organization. 3+ years proven experience as a Digital Marketing Specialist or in a similar role. Expertise in Digital Marketing, Campaign Management and Keyword Research. Proficient in digital marketing tools, analytics platforms, and SEO tools Strong understanding of SEO principles and their integration into digital marketing. Analytical mindset for interpreting data and providing actionable insights. Excellent communication and collaboration skills. Conduct thorough keyword research to identify high-impact keywords relevant to the business Develop and implement effective keyword strategies to enhance organic search rankings. Optimize website content, meta tags, and other on-page elements to improve search engine visibility. Implement technical SEO best practices, including optimizing website structure, sitemaps etc. Optimize existing content for search engines, ensuring alignment with SEO best practices. Generate and present comprehensive SEO reports to track key metrics and performance. Formulate and implement digital marketing strategies aligned with overall business objectives Develop and execute content strategies to drive brand awareness, generate leads etc

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5.0 - 8.0 years

5 - 9 Lacs

Hyderabad

Work from Office

KEY AREAS DETAILS FOR RECRUITMENT, PERFORMANCE MANAGEMENT AND DEVELOPMENT RELATED ACTIVITIES Job Title Senior Executive Functional Job Title Senior Executive Marketing Communication Department Marketing Communication Reports to Manager Marketing Communication Scope Brand Development, Advertising, Digital Marketing, Collateral Creation and Event Management (Why does this Job Exist?) The purpose of this role is to increase brand recall, improve brand perception and inculcate top-of-the-mind recall of VEKA products amongst the target audience. Minimum Qualification Graduate / Postgraduate / MBA (preferably in Marketing or Communication) Experience 5-8 years of experience in relevant field Minimum Competencies (Knowledge and Skills) Understanding of the Industry and challenges thereof Social Media Management. Experience in executing large Events, Running Digital / Social Media Campaign, 360 Degree Marketing Campaigns, and Print Campaigns Advertising Knowledge Vendor Hiring and Relationship Management Behavioural Competencies Understanding of SEO & Website Development processes Presentation Skill and knowledge of MS Office Suite Coordination Skill People Management Skills Communication Skills Primary Responsibilities / Accountabilities (What this job expects from you?) Vendor Management, Creative Acumen Campaign Management Website Management Design, Develop and Implement a Campaign strategy by brand and product. Monitor its performance across various mediums and incorporate changes as required to enhance brand engagement Identify, educate and manage vendors to build and enhance VEKA Brand Coordinate with advertising agencies to develop collaterals and campaigns Collaborate and coordinate with the sales team to ensure that fabricators have access to / prepare relevant branding materials that include brochures, collaterals and all supporting documents Responsible for all marketing activities related to events, exhibitions, seminars, roadshows etc. Internal & External Communications Set-up maintain and track Marketing calendar Digital certification preferrable Job Category: Building materials Marcom Job Type: Full Time Job Location: Hyderabad

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3.0 - 5.0 years

5 - 9 Lacs

Kolkata, Mumbai, New Delhi

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About AirlinePros International AirlinePros International is a globally recognized leader in airline and travel representation, facilitating market access and driving sales and distribution from over 60 locations worldwide. With a commitment to integrity, passion, accountability, and quality partnerships, we support the success of over 70 airline and travel partners globally. We are an equal opportunity employer with a diverse team of dedicated professionals. If you are a dynamic and creative individual looking to make an impact, we invite you to join us as a Social Media Marketing Manager in our Marketing and Communications team. Role Overview As a Social Media Marketing Manager , you will leverage your creativity and strategic expertise to enhance our brand presence, engage our audience, and drive impactful marketing campaigns. You will be responsible for developing content, managing campaigns, and analyzing performance to optimize our digital strategy. Key Responsibilities Strategy Development & Implementation Create and execute strategic social media marketing plans aligned with business objectives. Collaborate with internal teams to integrate social media strategies with broader marketing initiatives. Content Creation & Management Develop engaging and brand-aligned content, including graphics, videos, and copy for . The selected candidate will be required to work from the office as needed. Compensation: We offer competitive salaries, commensurate with qualifications and experience. Join us and help shape the digital presence of a global leader in airline representation!

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5.0 - 10.0 years

9 - 13 Lacs

Bengaluru

Work from Office

Job Summary : We are seeking a results-driven Performance Marketing Manager with 5-10 years of experience in planning, executing, and optimizing digital ad campaigns. The ideal candidate must have hands-on expertise in running paid campaigns across Google Ads and Meta platforms, with a strong focus on ROI, CPL, and ROAS. Key Responsibilities: Plan, execute, and optimize paid marketing campaigns (Google, Meta) Manage PPC campaigns to maximize CTR, CPL, and ROI Monitor campaign performance and adjust strategies for optimal results Conduct A/B tests, landing page optimization, and CRO initiatives Analyse data to track performance metrics and prepare detailed reports Collaborate with creative and content teams to align messaging and targeting Stay updated with digital marketing trends and platform changes Qualifications and Skills: Paid Search & Paid Campaign Management PPC, ROI, CTR, CPL, ROAS Google Ads & Meta Ads Conversion Rate Optimization (CRO) Campaign Analytics & Reporting Strong analytical and problem-solving mindset 5-10 years of relevant experience in performance marketing Proven track record of managing large-scale paid campaigns Proficiency in ad platforms, analytics tools, and reporting dashboards

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3.0 - 5.0 years

15 - 16 Lacs

Bengaluru

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Job Description: Who We Are: Saks is a world-renowned luxury ecommerce destination. The company s unique approach combines a focus on the digital customer experience with a strong connection to a network of extraordinary stores that extends that seamless experience into the real world. On its website and app, Saks offers an unparalleled selection of curated merchandise across fashion for women and men, beauty, jewelry, home d cor and more. In addition to the shopping experience, customers come to Saks for inspiring editorial content, access to digital stylists, lifestyle experiences and other world-class services. The company is currently in the midst of a dramatic expansion, driven by significant enhancements to its platforms and offerings, with the goal of becoming the preeminent destination for luxury internationally. Role Summary: The successful candidate will primarily focus on driving business results through the development and execution of world class analytics designed to meet evolving business needs. He/she will support Saks s strategies through the delivery of best of breed campaign management, measurement of all-channel and cross banner marketing promotions, the extraction of key analytical insights and by providing customer centric recommendations. The scope of work spans across the saks.com business channel. The ability to think strategically about customer and business challenges and proactively propose solutions will be critical to their success. Forward thinking is the key to this role as new technologies and opportunities present themselves Key Qualifications: Bachelor s degree, preferably in Business, Marketing or a quantitative field like Economics, Mathematics or Statistics 3 to 5 years of experience in SQL, command-line statistical analysis software (Python), Data Visualization (Tableau) and working with web analytics packages (e.g. Adobe Analytics) Strong Microsoft Excel skills. Ability to code macros in VBA a plus. Proven ability to apply findings to business problems to lift revenue and profits. Strong marketing analytics acumen. Understanding of MMM, MTA a plus Role Description: Below is a list of the major tasks, duties, and responsibilities performed by this position Performance Analytics & Reporting (70%) Act as the primary analytics liaison for Marketing and Media teams. Own and manage marketing and merchandising performance reporting. Conduct statistical analyses and develop dashboards to address key business questions. Support marketing and media measurement initiatives as needed. Ensure accurate media tracking and lead process improvements to enhance reporting effectiveness. Create executive-ready presentations summarizing insights and strategic recommendations. Build and automate reports and dashboards that deliver ongoing value to the organization. Web & Media Analytics Operations (30%) Manage business aspects of Adobe Analytics, Monitor clickstream data and user behavior to detect conversion issues and support timely resolution with technical teams. Serve as a cross-functional resource for Adobe Analytics inquiries and troubleshooting. Partner with marketing and merchandising teams to address tracking issues, implement new analytics requirements, and deliver impactful reporting. Contribute to the development and execution of on-site A/B testing strategies. Your Life and Career at Saks: Exposure to rewarding career advancement opportunities A culture that promotes a healthy, fulfilling work/life balance Benefits package for all eligible full-time employees (including medical, vision and dental). An amazing employee discount Thank you for your interest in Saks. We look forward to reviewing your application. Saks provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Saks complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Saks welcomes all applicants for this position. Should you be individually selected to participate in an assessment or selection process, accommodations are available upon request in relation to the materials or processes to be used. Saks.com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. "

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8.0 - 10.0 years

11 - 18 Lacs

Bengaluru

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Store Layout and Design : Develop and implement store layout plans and visual displays to optimize space utilization and highlight key merchandise categories. Ensure that displays are visually appealing, on-brand, and in line with current trends. Window Displays : Design and execute captivating window displays that showcase featured products and promotions. Utilize seasonal themes, props, and lighting to attract attention and drive foot traffic. Product Presentation : Arrange merchandise within the store to create visually compelling presentations that emphasize product features, benefits, and styling. Ensure that displays are organized, well-stocked, and easy for customers to navigate. Visual Merchandising Guidelines : Develop and maintain visual merchandising guidelines and standards for all stores within the retail chain. Train store staff on best practices for merchandise presentation and display maintenance. Seasonal Campaigns : Collaborate with marketing and merchandising teams to develop visual merchandising concepts for seasonal campaigns, promotions, and events. Ensure that displays align with campaign messaging and objectives. Inventory Management : Monitor inventory levels and coordinate with store managers to replenish merchandise as needed. Maintain accurate records of display materials and props, and order supplies as necessary. Store Visuals Maintenance : Regularly inspect and maintain store visuals, including displays, signage, and lighting. Make adjustments as needed to ensure that displays remain fresh and engaging for customers. Competitor Analysis : Stay informed about competitor visual merchandising strategies and industry trends. Use insights to identify opportunities for improvement and innovation in store presentations. Customer Feedback and Insights : Solicit feedback from customers regarding store visuals and displays. Use customer insights to make data-driven decisions and continuously improve the shopping experience.

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8.0 - 10.0 years

11 - 18 Lacs

Bengaluru

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Developing Marketing Strategies : Collaborate with senior management to develop comprehensive marketing strategies aligned with business objectives and market trends. Campaign Planning and Execution : Lead the planning, execution, and optimization of multi-channel marketing campaigns, including digital advertising, email marketing, social media, print media, and events. Brand Management : Ensure brand consistency across all marketing channels and touchpoints. Develop and maintain brand guidelines, and oversee the implementation of branding initiatives. Market Research and Analysis : Conduct market research to identify consumer trends, preferences, and competitors' activities. Analyze data to make informed decisions and adjust marketing strategies accordingly. Digital Marketing : Oversee digital marketing efforts, including website management, SEO/SEM, social media marketing, and online advertising. Stay updated on digital marketing trends and technologies to drive innovation and effectiveness. Content Development : Supervise the creation of compelling content for various marketing materials, including website copy, social media posts, blog articles, and email newsletters. Budget Management : Develop and manage marketing budgets effectively, ensuring optimal allocation of resources to achieve desired outcomes while maintaining cost efficiency. Collaboration and Cross-Functional Support : Work closely with cross-functional teams such as merchandising, sales, and store operations to align marketing efforts with overall business strategies and objectives. (CRM) : Implement CRM strategies to enhance customer acquisition, retention, and loyalty. Utilize customer data and insights to personalize marketing communications and improve customer experiences. Performance Tracking and Reporting : Establish key performance indicators (KPIs) to measure the effectiveness of marketing campaigns. Regularly monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.

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7.0 - 10.0 years

8 - 12 Lacs

Noida

Work from Office

Are you a data-driven marketer with a passion for digital strategies and customer loyalty? Join our team as Marketing Manager Digital Marketing & Loyalty Programs and help us grow our brand presence while building meaningful relationships with our customers. Location:- Sector-62, Noida Key Responsibilities: Develop and execute end-to-end digital campaigns across key platforms including Google Ads, Meta (Facebook & Instagram), YouTube, LinkedIn, and email marketing. Manage performance marketing campaigns to drive lead generation, sales, and brand engagement. Collaborate with creative and content teams to ensure all digital assets align with brand messaging. Design and implement a customer loyalty program to enhance retention and customer lifetime value. Analyze campaign performance and loyalty data to generate insights and optimize ROI. Work closely with internal teams (Sales, Product, Customer Service) to align marketing efforts. Oversee content creation, social media, and digital assets in line with brand guidelines. Identify and collaborate with external agencies or tools to scale performance. Qualifications & Skills: Bachelors/Masters degree in Marketing, Business, or a related field. Minimum 5 years of experience in digital marketing and CRM/loyalty management. Strong understanding of marketing automation tools, analytics platforms (Google Analytics, CRM tools), and ad platforms. Excellent communication, project management, and analytical skills. Creative mindset with attention to detail and customer behavior.

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