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3.0 - 5.0 years

2 - 13 Lacs

Thane, Maharashtra, India

On-site

1 . Asset Management: Oversee the trafficking and delivery of creative assets, ensuring they meet technical specifications and deadlines. Verify that all materials are compliant with broadcast standards and client guidelines, addressing discrepancies promptly. 2. Workflow Optimization: Troubleshoot any traffic-related issues in collaboration with the broadcast operations team, ensuring rapid resolution. 3 . Quality Assurance: Ensure all ads are accurately placed within the schedule and aired in accordance with agreed-upon parameters. 4 . Ad Scheduling and Optimization: Schedule Development: Build detailed ad schedules, balancing client requirements with available inventory and regulatory guidelines. Optimize schedules to maximize reach, minimize waste, and meet campaign goals efficiently. Conflict Resolution : Manage last-minute schedule changes, resolving conflicts while maintaining campaign integrity. Regulatory Compliance & Reporting and Insights Profile 2: Campaign Manager 1. End-to-End Campaign Oversight: Manage the entire lifecycle of linear / radio advertising campaigns, from initial booking to final reconciliation. Serve as the primary point of contact for clients, ensuring their objectives are met with precision and efficiency. 2. Campaign Execution: Oversee the seamless integration of client assets into the broadcast schedule, ensuring accurate and timely delivery. Monitor campaign performance during broadcast, addressing delivery issues such as under-deliveries or audience fluctuations. 3. Stakeholder Coordination: Act as a liaison between sales, creative, and broadcast operations teams, ensuring all stakeholders are aligned on campaign details. 4. Performance Monitoring: Continuously track campaign progress, ensuring targets like GRPs (Gross Rating Points) or reach and frequency are achieved. Desired Candidate Required for Profiles 1&2 1 . Qualifications: Bachelors degree in Media (TV / Radio), Advertising, Communications, or a related field. Proven track record of managing high-volume campaigns and resolving complex scheduling challenges. 2 . Technical Skills: Proficiency with traffic management systems (e.g., WideOrbit, IBMS, or similar). Advanced knowledge of Excel and ability to work with data to derive insights. Familiarity with media measurement tools (e.g., Nielsen, OzTAM) is a plus. 3 . Soft Skills: Strong organizational and multitasking skills, with a high level of attention to detail. Excellent communication and interpersonal skills for effective collaboration with internal teams and clients. Problem-solving mindset with the ability to handle high-pressure situations calmly and effectively.

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7.0 - 12.0 years

5 - 9 Lacs

Mumbai

Work from Office

JobDescription – Campaign Manager (Agency Channel ) Location Independent role based in HeadOffice. Requires travelling to various branches across the country Key Responsibilities Agency Channel Campaign Strategy & Execution: o Develop and execute sales-boosting cross sell campaigns tailored for the Agency channel,driving agent productivity and premium growth through cross sell in line withmonthly and quarterly channel objectives o Design data-driveninitiatives to enhance new agentproductivity, customer retention campaigns through cross sell and explore newcross-sell opportunities o Align campaignswith field sales teams, ensuring seamless execution and adoption at branch andagent levels Sales Performance & Growth Initiatives: o Work closely withregional and zonal sales heads to drive key performance metrics o Identify saleschallenges and create tactical interventions to improve agent engagement andbusiness outcomes o Track and optimizecampaigns based on business targets, agent productivity, and revenue impact Stakeholder & Field Engagement: o Partner with agencysales teams, training, and product teams to drive frontline enablement andcampaign effectiveness o Engage with branchleadership to execute localized sales strategies and ensure fieldparticipation in campaigns o Ensure alignmentwith digital, IT, and analytics teams for smooth execution oftech-enabled campaigns Process Optimization & Campaign Automation: o Leverage CRM, salesenablement tools, and automation platforms to optimize campaign execution o Create structuredSOPs to streamline campaign rollout and tracking mechanisms o Implement bestpractices for agent engagement, incentive campaigns, and digital adoption Experience Required 7-12 years in life insurance, with strong exposureto Agency sales, sales strategy and frontline campaign execution Key Skills Agency Channel Expertise Deep understanding of agent activation, retention and sales performance levers through cross sell Sales & Business Acumen Ability to drive revenue growth through targeted interventions and strategic execution Campaign Planning & Execution Proven track record in executing high-impact, data-driven campaigns at field level Stakeholder Management Strong collaboration with frontline sales, marketing, product, and training teams Tech & Digital Savvy Exposure to CRM tools, campaign automation, and data-driven decision-making Qualifications - Graduate / MBA

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2.0 - 5.0 years

4 - 5 Lacs

Gurugram

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Responsibilities: Identify market opportunities through research Generate leads via calls, networking, and social media Execute SEO, SEM, email, and social media campaigns Manage and optimize Google Ads

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6.0 - 10.0 years

15 - 25 Lacs

Gurugram, Bengaluru

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Job ID: 35501 Job level - PT1 Core Job Location - Gurgaon/Bangalore Function - DIO Employment Type - Permanent Working Pattern - Hyrid Why we need this role The Salesforce Marketing Cloud Lead Developer is required to design, develop, and implement solutions within Salesforce Marketing Cloud. This role involves creating personalised and dynamic marketing campaigns, integrating Marketing Cloud with other systems, and ensuring seamless data flow and synchronisation. What you will do: • Leadership o Lead architecture and design discussions with technical architects, solution architects, technical teams, and developers. o Lead and mentor junior developers providing technical guidance and support. • Platform Development: o Design and develop custom solutions within Salesforce Marketing Cloud, including email templates, landing pages, and automation workflows. o Utilize AMPscript, HTML, CSS, and JavaScript to create dynamic and personalised marketing content. o Implement and maintain Marketing Cloud configurations, data extensions, and automation workflows. o Design and develop scalable, high-performing Salesforce solutions across Sales Cloud and Marketing Cloud. o Design and develop custom solutions on the Salesforce platform using Apex, Visualforce, Lightning components, integrations and other Salesforce technologies. o Ensure data integrity, security, and compliance within the Salesforce environment. o Implement and maintain Salesforce configurations, custom objects, workflows, validation rules, and other standard functionalities. o Develop and maintain Lightning Web Components to enhance the user experience. o Stay updated with Salesforce innovations and emerging technologies to optimize solutions. o Support business teams in identifying opportunities for automation and process improvements. • Integration Development: o Design and Integrate Salesforce Marketing Cloud with other Salesforce clouds (e.g., Sales Cloud, Service Cloud) and external systems using APIs and middleware tools. o Ensure seamless data flow and synchronisation between systems. o Troubleshoot and resolve integration issues, ensuring data integrity and consistency. • Campaign Management: o Collaborate with marketing teams to understand campaign requirements and translate them into technical solutions. o Implement and manage marketing automation workflows, segmentation, and data extensions. • Quality Assurance: o Conduct code reviews to ensure code quality, performance, and security. o Develop and execute unit tests, integration tests, and user acceptance tests. o Troubleshoot and resolve issues related to Marketing Cloud applications and integrations. • Documentation & Training: o Create and maintain technical documentation for Salesforce Marketing Cloud solutions and integrations. o Provide training and support to end-users and team members on Salesforce Marketing Cloud functionalities and best practices. What we are looking for: Skills & Experience: • 8-9 years of experience in Salesforce Marketing Cloud development and integration. • Proven experience with AMPscript, HTML, CSS, and JavaScript. • Strong understanding of marketing automation, data management, and campaign execution. • Experience with Salesforce Marketing Cloud tools such as Email Studio, Journey Builder, Automation Studio, and Contact Builder. • Experience in multi-cloud Salesforce implementations. • Strong understanding of Salesforce best practices, design patterns, and development methodologies. • Experience with Sales Cloud and Marketing Cloud integrations. • Experience with JavaScript, HTML, CSS, and web services. • Knowledge and ability to follow SDLC as well as Agile/Scrum methodologies. • Experience in standard operating procedures to perform pre and post-production support activities. • Good verbal and presentation skills. • Good written communication skills. • Good problem-solving skills. Qualifications: • BE/B.Tech/ME/M.Tech/MCA/M.Sc • Certifications in the following will be strongly preferred: o Salesforce Certified Marketing Cloud Developer o Salesforce Certified Marketing Cloud Email Specialist Roles and Responsibilities Salesforce Marketing Cloud Lead Developer

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6.0 - 9.0 years

6 - 9 Lacs

Pune, Maharashtra, India

On-site

The Marketing Project Manager is responsible for planning, organizing, and executing marketing campaigns by managing tasks in Asana, coordinating across teams, and analyzing campaign performance to drive continuous improvement. This role ensures projects are on time, within budget, and aligned with marketing goals. Key Responsibilities Project & Campaign Management Organize and manage marketing campaign tasks using Asana. Develop project plans, timelines, and budgets. Ensure task delegation and resource alignment across teams. Cross-Functional Collaboration Partner with Product Marketing, Channel Field Marketing, Sales, and Marketing Operations. Ensure consistent messaging and cohesive campaign execution. Campaign Performance & Analysis Monitor progress and analyze campaign data. Provide insights and recommend adjustments to enhance effectiveness. Contribute to performance reports with actionable insights. Documentation & Reporting Maintain updated campaign promotion slides with data and activities. Work with Marketing Ops to ensure data integrity in performance tracking. Risk & Budget Management Identify and resolve risks or bottlenecks in projects. Ensure campaign execution stays within budget and resources are optimized. Performance Metrics Timeliness : Adherence to deadlines and milestones. Effectiveness : Campaign outcomes and engagement metrics. Budget : Efficient resource use and ROI alignment. Collaboration : Cross-functional alignment and execution quality. What You Will Bring Required Qualifications Experience : 35+ years in project management, preferably in marketing or digital marketing. Tools : Proficiency with Asana, Marketo, Salesforce. Analytics : Strong data analysis and reporting skills. Communication : Excellent verbal/written communication and reporting skills. Multitasking : Ability to manage several campaigns and timelines simultaneously. Education : Bachelor's degree in Marketing, Business, or a related field. Language : Fluent English (verbal and written). Preferred Certifications PMP (Project Management Professional) or equivalent.

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0.0 - 1.0 years

1 - 3 Lacs

Gurugram

Work from Office

Desired Candidate Profile 0-1 year of experience in digital marketing or a related field. Strong understanding of campaign management principles, including planning, execution, tracking & analysis. Proficiency in managing multiple campaigns simultaneously across different channels (Google Ads/Bing Ads). Experience with analytics tools such as Google Analytics or similar platforms. Basic knowledge of social media marketing concepts.

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0.0 - 3.0 years

1 - 4 Lacs

Gurugram

Work from Office

Key Responsibilities: Paid Ad Campaign Management: Plan, execute, and optimize Google Ads, Facebook Ads, Instagram Ads, and other paid channels to drive online sales and brand awareness. Keyword & Audience Targeting: Conduct research and develop targeting strategies for paid campaigns, ensuring maximum ROI. A/B Testing & Optimization: Continuously test ad creatives, landing pages, and campaign structures to improve conversion rates. Budget Management: Allocate and optimize marketing spend across multiple channels to achieve business objectives. Performance Tracking & Reporting: Monitor key metrics like CTR, CPC, ROAS, CPA, and provide data-driven insights to improve performance. SEO & Organic Growth Support: Collaborate with the content and SEO teams to ensure synergy between organic and paid marketing efforts. Retargeting & CRM Integration: Implement and optimize remarketing strategies to enhance customer retention and lifetime value. Collaboration with Creative Team: Work closely with designers & copywriters to develop high-performing ad creatives and landing pages. Competitor Analysis: Keep an eye on market trends, competitor ads, and new digital marketing tools to stay ahead in the industry.

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0.0 - 2.0 years

1 - 4 Lacs

Gurugram

Work from Office

About the Role: We are looking for a detail-oriented and agile Product Management Executive to manage the day-to-day operations of our D2C website. You will be responsible for ensuring a seamless consumer journey, timely updates of content and offers, site hygiene, merchandising, and collaboration across tech, marketing, and supply chain to drive conversions and customer satisfaction. Key Responsibilities: Site Management: Ensure product listings, banners, categories, and landing pages are updated accurately and on time. Campaign Execution: Coordinate with marketing teams to execute offers, new launches, and campaigns on the website. Tech Coordination: Work closely with developers or platform teams to raise bugs, UAT test releases, and ensure site speed and performance. Inventory Monitoring: Sync with supply chain and website to ensure real-time inventory accuracy and minimize out-of-stock situations against demand. User Experience: Ensure smooth navigation, optimize for mobile, and drive continual improvement in UX based on data and feedback. Analytics & Reporting: Track key website KPIs conversion rates, drop-offs, bounce rates — and derive insights to improve performance. Merchandising: Optimize product sequencing, category placement, and cross-sell modules to improve AOV and CVR. SEO & Content Hygiene: Ensure all PDPs and category pages follow SEO best practices and have updated, accurate information. Tool Management: Work with CMS, order management, search, and personalization tools as applicable. Preferred Skillsets Ability to coordinate with cross-functional teams in a fast-paced environment. Comfortable working with data and Excel/Google Sheets. Working knowledge of tools like Google Analytics, Hotjar, Search Console is a plus. Excellent attention to detail, ownership mindset, and bias for action.

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2.0 - 5.0 years

2 - 5 Lacs

Bengaluru / Bangalore, Karnataka, India

On-site

Responsibilities: Create and administer content on all social media platforms (LinkedIn, Facebook, Quora, Twitter, and Instagram) Build and ensure customer engagement on social media Monitor metrics (e.g., Google Analytics) across online platforms Support the Marketing & Sales team in creating and running online and offline campaigns Maintain strong communication between the brand and customers Conduct market research Drive brand consistency across different locations Qualifications: Bachelor's degree Proficiency in MS PowerPoint and Canva Additional Information: Strong communication skills Good copywriting and editing skills Self-starter

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4.0 - 8.0 years

8 - 17 Lacs

Pune, Chennai, Bengaluru

Work from Office

Immediate joiners preferred .. Job Title: Senior Account Manager (Paid Search) Experience: Minimum 4+ Years Location: Remote [Hybrid later] (Pune / Coimbatore / chennai / Mumbai / Gurugram / Bengaluru) Type: Full-Time Shift : Night Shift Role Overview: We are looking for an Account Manager to implement and execute Paid Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets. Key Responsibilities: Provides day to day implementation, optimisation and upload of client campaigns through direct input and supervising junior staff Liaises with vendors and third-party reps to maintain and develop relationships and build knowledge of new features and betas Interprets performance reports to provide actionable insights and analysis to meet campaign objectives Coaches and develops junior staff, supervising their projects and day to day activities Builds strong relationships across client services team and with client Technical Skillset Required: Microsoft Ads (Bing Ads) Min. 1.5 to 7 Yrs. Client Campaign Implementation, optimisation and uploads Managing programmatic pages, social pages and paid ad campaigns Very good in communication. Interested share resume on devi.kalyai@weareams.com

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8.0 - 13.0 years

7 - 15 Lacs

Noida

Work from Office

Job Title : PPC Manager Business Function/Sub Function: Digital Marketing Location: Noida, Sector- 64, India ROLE PURPOSE: We are seeking a skilled and results-oriented PPC (Pay-Per-Click) Manager to join our higher education company. As a PPC Manager, you will play a critical role in developing and executing strategic paid search campaigns to promote our educational programs, drive student enrolment, and enhance our brand visibility. Your expertise in PPC advertising and data analysis will contribute to the success of our digital marketing initiatives. This is an exciting opportunity to make a significant impact on our student recruitment efforts and overall business growth. ROLE and RESPONSIBILITIES: Develop and implement PPC strategies for student recruitment: Create and execute comprehensive PPC campaigns that effectively target prospective students, promote our programs, and drive quality leads. Conduct market research, competitor analysis, and audience segmentation to identify opportunities and refine targeting strategies. Manage PPC campaigns and budgets: Set up, monitor, and optimize PPC campaigns across various advertising platforms, including Google Ads, Bing Ads, and social media channels. Monitor budget allocations, bid strategies, and ad performance to maximize return on investment (ROI) and achieve enrolment targets. Conduct keyword research and ad copywriting: Perform in-depth keyword research to identify relevant and high-converting keywords for our target audience. Develop compelling ad copy that aligns with our brand voice, highlights our unique value proposition, and encourages user engagement and conversions. Monitor and analyse campaign performance: Regularly monitor campaign metrics, including click-through rates (CTR), conversion rates, cost per acquisition (CPA), and return on ad spend (ROAS). Utilize analytics tools to gather insights and make data-driven decisions to optimize campaigns, improve performance, and increase student enrolment. Implement landing page optimization strategies: Collaborate with the marketing and web development teams to create and enhance landing pages that align with PPC campaigns. Implement best practices for landing page design, user experience, and conversion rate optimization to improve lead quality and conversion rates. Stay updated on industry trends and best practices: Continuously stay abreast of industry trends, emerging technologies, and best practices in PPC advertising, digital marketing, and higher education marketing. Leverage this knowledge to propose innovative strategies and drive ongoing improvements to our PPC campaigns. Essential Skills and Experience Bachelor's degree in marketing, advertising, or a related field (preferred) Proven experience as a PPC Manager or in a similar role, preferably in the higher education industry Proficiency in Google Ads, Bing Ads, and social media advertising platforms Strong analytical skills with the abilit to interpret data and make informed decisions. Excellent understanding of keyword research, ad copywriting, and campaign optimization techniques Familiarity with analytics tools such as Google Analytics and conversion tracking Ability to work effectively in a fast-paced, deadline-driven environment. Strong communication and collaboration skills, with the ability to work cross-functionally with marketing and web development teams. Experience in education industry will be a plus. Join us on this exciting journey!

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3.0 - 8.0 years

8 - 17 Lacs

Chennai, Coimbatore

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Immediate joiners preferred .. Job Title: Account Manager (Paid Search) Experience: Minimum 3 Years Location: Remote [Hybrid later] Type: Full-Time Shift : Night Shift Role Overview: We are looking for an Account Manager to implement and execute Paid Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets. Key Responsibilities: Provides day to day implementation, optimisation and upload of client campaigns through direct input and supervising junior staff Liaises with vendors and third-party reps to maintain and develop relationships and build knowledge of new features and betas Interprets performance reports to provide actionable insights and analysis to meet campaign objectives Coaches and develops junior staff, supervising their projects and day to day activities Builds strong relationships across client services team and with client Technical Skillset Required: Microsoft Ads (Bing Ads) Min. 1.5 to 7 Yrs. Client Campaign Implementation, optimisation and uploads Managing programmatic pages, social pages and paid ad campaigns Very good in communication. Interested share resume on dhanashree.chitre@weareams.com

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3.0 - 5.0 years

5 - 7 Lacs

Pune

Work from Office

Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization.

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3.0 - 5.0 years

6 - 8 Lacs

Kolkata

Work from Office

Strategy Development: Develop and implement strategic marketing plans leveraging WhatsApp Business features to achieve business goals, such as increasing brand awareness, driving sales, and improving customer engagement Content Creation: Craft engaging and persuasive messages, including promotional announcements, product updates, and customer service interactions. Campaign Execution: Plan, create, and execute marketing campaigns on the WhatsApp platform, including automated sequences, personalized messages, and catalog displays Audience Management: Build and manage quality contact lists, segment audiences based on demographics, interests, and behaviors, and ensure targeted communication. Collaboration: Work with other marketing team members to ensure consistency in messaging and branding across all channels. ability to effectively communicate and engage with customers through personalized, relevant, and timely messages.

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1.0 - 3.0 years

3 - 5 Lacs

Gurugram

Work from Office

About Paytm Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team This team involves in making a difference. A lot of contingency and new challenges are encouraged within the team to do stuff that is meaningful for those we serve. We are successful, and our successes are rooted in our people's collective energy and unwavering focus on the employees, and that's how it will always be change management in Social Media. About the role Paytm Ambassador role will support various initiatives within the marketing/PR department aimed at driving Paytm s growth. This includes event management, customer acquisition, and social media engagement, as well as contributing to the development and success of the other programs. Why join us If you are the right fit, we believe in creating wealth for you with enviable 500 mn+ registered users, 21 mn+ merchants, and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants - and we are committed to it. India s largest digital lending story is brewing here. It s your opportunity to be a part of the story! Job TitleCreator Community Executive / Campaign Manager DepartmentPaytm Ambassador Program Employment TypeFull-Time LocationLucknow, Jaipur, Allahabad, Ahmedabad, Indore, Guwahati, Hyderabad, Chennai, Bangalore, Delhi NCR Campaign Managers (3 Total) Central team management role Pan-India influencer onboarding and campaign execution City Executives (10 Positions) CitiesLucknow, Jaipur, Allahabad, Ahmedabad, Indore, Guwahati, Hyderabad, Chennai, Bangalore, Delhi NCR Role Overview We re building a high-impact, creator-led content engine under the Paytm Ambassador Program. This team will identify, onboard, and manage nano/micro influencers in key cities across India. City Executives will handle local onboarding and engagement, while Campaign Managers will centrally oversee execution, coordination, and reporting. The role blends community management, influencer marketing, and content execution ideal for someone passionate about short-form content and creator culture. Key Responsibilities Common to All Roles Identify and recruit relevant nano/micro content creators on Instagram & YouTube Explain program structure, payouts, and campaign briefs (via calls, WhatsApp) Ensure video content is delivered on time and matches campaign tone & tagging guidelines Log submissions, track creator performance, and maintain dashboards Build and maintain long-term creator relationships for consistent participation Manage city-specific WhatsApp/Telegram channels to keep creators engaged Additional for Campaign Managers Coordinate campaign rollouts across multiple cities Host monthly Zoom check-ins with regional teams and creators Handle payout/content-related escalations with empathy and clarity Submit structured weekly performance updates to the central team Eligibility Criteria 1-3 years of experience in influencer marketing, community building, or content management Strong communication skills in English, Hindi, and one regional language Familiarity with Instagram, YouTube, and short-form video culture Basic working knowledge of Excel/Google Sheets Hands-on experience with creators is highly preferred Ability to edit basic reels/short-form videos using mobile apps or simple tools Preferred Traits Self-driven with a hustler mindset Quick and reliable execution with attention to detail Familiarity with grassroots networkscollege creators, artists, regional influencers Active on Instagram or YouTube (personally or professionally) Ability to manage multiple stakeholders and timelines 3,20,000 - 3,60,000 a year

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14.0 - 16.0 years

35 - 40 Lacs

Bengaluru

Work from Office

Role Overview Seeking an experienced and passionate General Manager Brand Marketing to lead strategic brand initiatives, oversee end-to-end campaign execution, and drive market impact through powerful storytelling and innovative marketing practices. You will be responsible for enhancing brand equity, managing large-scale integrated campaigns, and steering a high-performing team toward creative and commercial success. Key Responsibilities Brand Strategy & Management Lead brand development and positioning for multiple projects across the portfolio Define brand architecture, personality, and tone to ensure consistency across channels Oversee brand health metrics and continuously optimize strategies based on insights Campaign Development & Execution Conceptualize and lead end-to-end 360 marketing campaigns, from ideation to execution Collaborate with internal stakeholders and external agencies to deliver high-impact results Maintain creative excellence while ensuring commercial relevance Digital & Performance Marketing Oversee digital marketing strategy including paid media, SEO/SEM, content, and social media Leverage digital platforms for lead generation, engagement, and brand amplification Use analytics to optimize performance across channels Media Planning & Budget Management Manage media strategy, buying, and planning across offline and online channels Own the marketing budget and deliver strong ROI through smart allocation and tracking Negotiate with vendors and agencies to ensure cost-effective outcomes Market Research & Consumer Insights Commission and interpret market research to inform strategy and decision-making Stay ahead of market trends, competitor movements, and consumer behaviors Translate insights into actionable plans to drive competitive advantage Leadership & Team Development Build, lead, and mentor a high-performing team of brand, digital, and campaign managers Foster a culture of creativity, accountability, and continuous learning Align team goals with organizational priorities and brand vision Key Skills & Qualifications 14-16 years of marketing experience, with at least 4-6 years in a leadership role Strong foundation in brand management, campaign strategy, and execution Deep understanding of digital marketing, social media, and performance-driven tactics Experience in media planning and budget ownership Proficient in interpreting market research and leveraging consumer insights Exceptional communication, stakeholder management, and storytelling skills Ability to thrive in a fast-paced, high-growth environment Real estate or lifestyle industry experience is a plus (but not mandatory)

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5.0 - 8.0 years

7 - 10 Lacs

Bengaluru

Work from Office

Build, execute, deploy and monitor campaigns using Adobe Campaign in multiple channels, including email, SMS, digital, and direct mail Provide forecasted volumes in campaign requirement sessions understand JS in Adobe Campaigns and APIs Apply business rules, inclusions, exclusions and guide segmentation. Collaborate with client team to set up email, and SMS creatives using standard templates in Adobe Campaign Classic. Coordinate with the Client stakeholders to receive campaign files, validate HTML is rendering accurately in the Adobe Campaign template and personalization attributes are correct. Perform QA on audience and creative to ensure the right customers are receiving the correct campaign content and the defined mandatory checks for all email creatives are completed before scheduled/manual deployments. Perform Audience file validation against the specific creative to confirm correct set of customers is receiving the campaign. Perform checks on the creative for design, layout and preview with the actual populated data. Perform rendering validation across multiple operating systems and device types Scheduling and launching campaigns after all QC steps are performed. Track deployment details and schedules per requirements. Report bounces, undeliverable, unsubscribes and invalid email addresses and maintain a list of undeliverable emails and perform checks against the list prior to each deployment High-level understanding of databases from Customer data to Campaign data level Understanding of data flows and ETL/workflow schedules Hands-on experience in SQL, Oracle, or another relational database for building package triggers Monitoring system health, providing input for the application server and providing database server clean-up activities Monitor automated campaigns Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Graduate or postgraduate with 5 to 8 years of relevant work experience in marketing automation/ marketing cloud platforms and digital marketing with certification in Adobe Campaign Business Practitioner level. Adobe, SQL, MS Office Project management skills by collaborating with key stakeholders.

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2.0 - 3.0 years

4 - 6 Lacs

Ahmedabad

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Key Responsibilities Campaign Planning & Execution Design and implement thematic social campaigns (health, education, environment, etc.) targeting citizen participation. Coordinate cross-platform promotions across social media, emailers, local partners, and press. Work with the content/design teams to develop messaging and creative collateral. Event Management Plan and manage all aspects of community events, donation drives, cause walks, and workshops. Liaise with vendors, venues, logistics teams, and volunteers to ensure seamless execution. Engage local communities, schools, RWAs, and youth groups as event partners. Community & Stakeholder Engagement Build a network of citizen volunteers, youth ambassadors, and local champions. Partner with nonprofits and institutions to co-host initiatives. Represent IndiGive at external forums and collaborations as needed. Reporting & Impact Documentation Track campaign/event metrics, feedback, and outcomes. Create impact reports, case studies, and media content post-campaign. Maintain databases of event participants, partners, and outreach channels. What Were Looking For Graduate/Postgraduate in Event Management, Development Communication, Mass Media, or Social Work. 2–4 years of experience in social campaigns, public events, or community outreach. Strong organizational skills and ability to manage multiple projects simultaneously. Excellent verbal and written communication in English and Hindi. Experience with event planning tools, CRM systems, and creative coordination is a plus. What You’ll Gain Ownership of high-visibility campaigns and public-facing events for a national nonprofit. Opportunities to work on diverse causes with measurable community impact. Creative freedom to conceptualize experiences that connect citizens to change. A dynamic, collaborative, and purpose-driven work culture.

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3.0 - 8.0 years

6 - 10 Lacs

Bangalore Rural, Bengaluru

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We are hiring a results-driven professional with a passion for project management and cross-functional collaboration . If youre looking to contribute to global strategic initiatives while working in a structured yet dynamic environment, this role offers a compelling opportunity. Your Future Employer A leading global enterprise offering robust business enablement support and campaign execution across international markets. This is your chance to be part of a high-impact team focused on performance, innovation, and excellence. Responsibilities Develop and manage campaign and project plans, ensuring timely delivery. Collaborate with content, design, and digital teams to roll out marketing initiatives. Support reporting, budgeting, and documentation using tools like Excel and PowerPoint. Ensure alignment of internal/external materials with brand and business goals. Track campaign effectiveness and suggest optimizations through detailed reporting. Requirements Bachelors/Masters degree in Business Administration, Communications, or Project Management. 58 years of hands-on experience in a similar role. Excellent organizational and time management skills. Proficiency in Microsoft Office Suite especially Excel, PowerPoint. Strong communication and stakeholder management abilities. Familiar with tools like JIRA, WORKFRONT and other PM tools. What is in it for you Opportunity to contribute to cross-functional, international projects. Exposure to high-level business planning and marketing operations. A hybrid work environment that values flexibility and productivity. Growth-oriented team culture and supportive leadership. Reach us If you think this role is aligned with your career aspirations, kindly write to us along with your updated CV on parul.arora@crescendogroup.in for a confidential discussion on the role. Disclaimer Crescendo Global specializes in senior to C-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging and memorable hiring experience. Crescendo Global does not discriminate on the basis of race, religion, color, gender, age, or disability status. Note – We receive a high volume of applications. If you do not hear from us within one week, please consider your profile not shortlisted. Thank you for your patience. Profile Keywords – Project Management, Program Coordination, Stakeholder Management, Campaign Execution, Budget Management, Content Planning, Microsoft Excel, Microsoft PowerPoint, Reporting Tools, Communication Skills, Time Management, Analytical Thinking

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5.0 - 10.0 years

15 - 25 Lacs

Gurugram, Mumbai (All Areas)

Hybrid

Job Description: Marketing Manager JD Title Description Marketing Calendar Planning Assist IN marketing lead in proactive planning of marketing campaigns by interlocking with Lenovo & alliance partners business team by understanding the business needs Drive independently , Regular & Proactive interlocks with Sales / Channel teams & alliance partners to ensure flawless planning & execution of activities Marketing Campaigns Execution & Program managementGenerate leads for sales teams by planning & executing the following activities:Digital / social campaigns to generate Top of the funnel universe [Marketing Ready Leads] Lenovo events / webinars: Manage independently, flawless project execution of marketing webinars / events thru closely working & managing all 3rd party agencies (event, media, analyst houses, etc) and internal stakeholders. Drive the messaging and execution for the events and other marketing programs to drive leads and qualified opportunities. Tele Lead Generation: Manage Tele lead generation programs for various products lines to generate pipeline for sales teams Channel Co marketing: Independently plan and manage end to end execution of Channel Co marketing campaigns, such as B2B webinars / events with the channel partners, enablement & other activation programs Business Outcome & ROI Tracking of marketing activities Marketing MDF KPIs attainment [MRLs, MQLs, SQOs, Pipeline & Revenue] Attainment of business KPIs as per the approved plan: Tight & close tracking of sales follow up: Independently ensuring [SQOs, Pipe & Revenue] movement as per target by following up with sales / segment stakeholders on leads Analyse lead flow and contribution to revenue and evaluate ROI against all marketing programs. POE Management Independently manage POE compliance: ensuring all activities are executed under the POE guidance of alliance partners. 100% attainment of accuracy of POEs guidelines to be maintained during marketing activity execution Key Expertise Required: a) Experience in planning and managing B2B Marketing campaigns with a mix of: Webinars / events Digital / Social content creation & campaign management Planning and management of end-to-end execution of Channel Co marketing campaigns, such as B2B webinars / events with the channel partners, enablement & other activation programs Tele Lead Generation b) Experience in B2B IT marketing will be an added advantage Self-starter, independent, proactive, results-oriented, hard worker, and a high degree of motivation to go above and beyond the task at hand. Highly organized with excellent verbal and written communication.

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3.0 - 8.0 years

5 - 12 Lacs

Chennai, Coimbatore

Work from Office

Immediate joiners preferred .. Job Title: Account Manager (Paid Search) Experience: Minimum 3 Years Location: Remote [Hybrid later] Type: Full-Time Shift : Night Shift Role Overview: We are looking for an Account Manager to implement and execute Paid Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets. Key Responsibilities: Provides day to day implementation, optimisation and upload of client campaigns through direct input and supervising junior staff Liaises with vendors and third-party reps to maintain and develop relationships and build knowledge of new features and betas Interprets performance reports to provide actionable insights and analysis to meet campaign objectives Coaches and develops junior staff, supervising their projects and day to day activities Builds strong relationships across client services team and with client Technical Skillset Required: Microsoft Ads (Bing Ads) Min. 1.5 to 7 Yrs. Client Campaign Implementation, optimisation and uploads Managing programmatic pages, social pages and paid ad campaigns Very good in communication.

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1.0 - 2.0 years

48 - 72 Lacs

Faridabad

Work from Office

Responsibilities: * Maximize revenue through strategic planning & optimization * Collaborate with brands on campaign execution & performance monitoring * Manage affiliate network, recruit partners, track sales Health insurance

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2.0 - 7.0 years

3 - 6 Lacs

Mumbai Suburban, khar west, bandra west

Work from Office

Role & responsibilities Develop and execute PR strategies to build and maintain brand image • Manage media relations, influencer partnerships, and press coverage • Create content for press releases, campaigns, and social media • Oversee communication for events, fashion shows, and product launches • Ensure consistent brand messaging across all platforms and public touchpoints Preferred candidate profile NIFT and NID prefered

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6.0 - 10.0 years

7 - 12 Lacs

Jammu

Work from Office

Talla Jewellers is seeking a proactive and creative Digital Marketing Manager/Head to join our team. This role is ideal for someone who can handle the operational aspects of digital marketing while overseeing the brand's digital presence. The candidate should have a foundational understanding of digital marketing, with experience in website management (preferably WordPress), social media oversight, and performance marketing. Digital Marketing Operations : Assist in the implementation and coordination of digital marketing campaigns. Monitor and track campaign performance metrics, ensuring alignment with brand goals. 2. Website Management : Update and maintain the company website, preferably using WordPress. Ensure the website remains optimised, user-friendly, and aligned with SEO best practices. 3. Social Media Oversight : Oversee and review social media content, ensuring posts reflect the brand voice and strategy. Monitor engagement and report on performance analytics. 4. Performance Marketing : Coordinate basic paid media campaigns (e.g., Google Ads, social media ads). Analyse performance data to suggest improvements for ROI. 5. Content Planning and Management : Develop and implement content calendars in collaboration with the team. Assist in crafting compelling and relevant content across platforms. 6. Account and Stakeholder Management : Collaborate with internal teams and external partners to ensure cohesive messaging and campaign delivery. Act as a point of contact for digital marketing-related tasks. 7. Brand Strategy Implementation : Support the execution of brand strategies to maintain consistent messaging and aesthetics. Work closely with the marketing team to align digital efforts with overall brand objectives. 8. Basic SEO Knowledge : Conduct keyword research and assist in optimising content for search engines. Monitor SEO performance and recommend enhancements. 9. Collaboration with Leadership : Work directly with the MD and CMO to execute digital marketing strategies in line with the companys vision. Provide updates and insights on digital marketing performance and opportunities for growth.

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3.0 - 8.0 years

9 - 15 Lacs

Pune

Hybrid

Position Overview: As Programmatic Senior Associate, you will be responsible for the end-to-end management of programmatic campaigns across various Demand Side Platforms (DSPs). This includes campaign execution, performance monitoring, and optimization to meet client KPIs. You will also serve as a key contact for internal teams and external clients, contributing to reporting and providing valuable insights. In this role, you'll play a pivotal part in ensuring the success of the campaigns while mentoring junior team members when necessary. Responsibilities: Campaign Management: Independently manage the execution, monitoring, and optimization of programmatic campaigns across DSPs like DV360, The Trade Desk (TTD), and Amazon. Optimization & Pacing: Proactively monitor campaign delivery and performance, ensuring KPIs such as pacing, and ROI are met. Identify opportunities for optimization and implement strategies to improve results. Data Analysis & Reporting: Utilize DSP and Excel for daily analysis of campaign performance. Generate and deliver comprehensive performance reports with actionable insights for clients or internal stakeholders. Troubleshooting: Diagnose and resolve technical issues related to campaign setup, performance, and pacing. Handle challenges such as under-delivery or poor deal performance. Client & Team Collaboration: Work closely with internal teams (AdOps, Client Services) and external partners to ensure the smooth execution of campaigns. Communicate insights and optimization recommendations to clients and internal teams. Process Improvement: Contribute to the development and maintenance of quality control procedures for programmatic campaign implementation and optimization, ensuring best practices are followed. Mentorship: Provide guidance and mentorship to junior team members, sharing best practices and assisting them in campaign setups and optimizations. Required Skills: DSP Expertise: Proven experience in managing programmatic campaigns across multiple DSPs such as DV360, TTD, and Amazon. Demonstrated ability to manage simple to complex campaigns without technical support. Data-Driven Mindset: Strong skills in data analysis, utilizing tools like Excel (pivot tables, advanced formulas) to assess campaign performance, pacing, and KPI achievement. Problem-Solving: Ability to troubleshoot and resolve issues in programmatic campaigns, including technical, delivery, or performance-related challenges. Communication & Reporting: Proficiency in English (B2 level or higher). Able to provide high-quality performance reports and communicate recommendations for optimization to both clients and internal teams. Certifications: Relevant certifications in DSP platforms (DV360, TTD) are required. Additional experience with brand safety tools like IAS, DV, or MOAT is preferred. Desired Skills: Cross-DSP Experience: Experience with more than one DSP platform, with a proven ability to manage various types of buys and targeting strategies. Brand Safety: Knowledge of brand safety providers such as IAS, MOAT, or Channel Factory, and experience implementing safety measures in programmatic campaigns. Basic AdServer Knowledge: Theoretical understanding of campaign tracking in AdServers for better campaign optimization.

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