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7.0 - 10.0 years

12 - 18 Lacs

Medak

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Mancherial

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Mahabubnagar

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Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Khammam

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Karimnagar

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Jangaon

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Jagtial

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Kothagudem

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Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Adilabad

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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7.0 - 10.0 years

12 - 18 Lacs

Hyderabad

Work from Office

Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.

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2.0 - 4.0 years

3 - 4 Lacs

New Delhi, Gurugram

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Job Description: We are seeking a detail-oriented Campaign Executive CRM & Retention to lead the end-to-end execution of customer communication campaigns across SMS, WhatsApp, Email, Push Notifications, and In-App messages. The ideal candidate will play a key role in driving user engagement, retention, and conversion through targeted, data-driven messaging and lifecycle automation. Key Responsibilities: Plan, create, and execute multi-channel customer engagement campaigns (SMS, WhatsApp, Email, Push, In-App) Collaborate with design and content teams to develop impactful creatives and messaging. Segment audiences based on user behavior, lifecycle stage, and purchase history. Track and optimize campaign performance using metrics such as delivery, open, click, and conversion rates. Manage CRM tools like Gupshup, WebEngage, MoEngageWebEngage, MoEngage, CleverTap , or similar platforms Design and implement automated journeys, triggers, and workflows for personalized communications. Ensure compliance with data privacy laws and regulatory requirements. Analyze campaign results and provide regular reports with actionable insights. Must-Have KGupshup,nowledge, Skills & Abilities: Hands-on experience with CRM platforms and campaign management tools Solid understanding of key communication metrics: delivery rate , open rate, CTR, conversions Basic knowledge of HTML for email formatting (preferred) Strong project management and organizational skills Ability to work cross-functionally and manage tight deadlines effectively Good to Have: Familiarity with customer lifecycle marketing and retention strategies Experience with A/B testing , journey building, and campaign optimization Exposure to eCommerce or mobile app user behavior Basic data analysis skills using Excel or tools like Looker Studio

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8.0 - 13.0 years

10 - 14 Lacs

Mumbai

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Job Title - Brand & Creative Group Project Manager | Associate Manager | The Strategy & Consulting Global Network Song Practice Management Level : 8 Associate Manager Must have skills: Branding and Creative Project Management Good to have skills: Content Strategy, Measurement, Creative Strategy and Execution Experience :8+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelors or Masters Degree in Business or Marketing Job Summary : You will work closely with our Clients and the Accenture Song team and be responsible for leading and growing client accounts, ensuring exceptional client satisfaction, and driving the overall strategic direction of campaigns. You will be working closely with creative, strategy, media, and production teams to ensure integrated and effective solutions. You will be overseeing the end-to-end process of campaign, conceptualization, execution and ensure campaigns are delivered on time, within budget, and to the highest standard. Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challengesDo you want to design, build and implement strategies to enhance business performanceDoes working in an inclusive and collaborative environment spark your interest Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Customer, Sales & Service practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. Your key responsibilities will include: Take full ownership of multiple marketing projects, ensuring clear vision, planning, execution, and successful delivery within scope, time, and budget. Develop and manage project plans, timelines, and workflows while aligning cross-functional teams, including account, creative, and production teams. Partner with business and strategy teams to develop holistic marketing and communications plans, including brand strategy, creative development, integrated campaigns, digital marketing, and market research. Leverage strong project management skills to oversee the execution of social media strategies, including content audits, social listening, playbook development, and communication roadmaps. Act as a bridge between clients and internal teams, ensuring seamless coordination, expectation management, and issue resolution throughout the project lifecycle. Build relationships with key client decision-makers, acting as a trusted advisor on all aspects of project execution, brand, and creative strategy. Stay updated on industry trends, emerging marketing technologies, and innovative solutions to bring fresh perspectives to client projects. Apply problem-solving skills to proactively identify risks, manage dependencies, and navigate challenges in a fast-paced environment. Maintain quality control across all deliverables, ensuring alignment with client objectives and brand standards. Familiarity with Gen AI tools and their applications in marketing project management would be an added advantage. Bring your best skills forward to excel at the role: Project Management | Marketing & Brand Strategy | Cross-functional Team Leadership | Client Relationship Management | Digital & Social Media Strategy | Data-driven Decision Making | Risk Mitigation | Campaign Execution & Optimization | Budget & Resource Management | Strong Communication & Presentation Skills Additional information: Work closely with leadership to support business development, thought leadership, and strategic initiatives. Analyze large volumes of data, integrating macroeconomic factors and competitive benchmarking to extract relevant insights. Thrive in a fast-paced, dynamic environment, managing both offshore and onshore project teams. Demonstrate strong stakeholder management, ensuring seamless client interactions and deepening relationships with key decision-makers. Exhibit leadership and team-building skills to collaborate with and motivate diverse teams toward achieving project goals. Identify new opportunities for business growth, develop innovative solutions, and drive end-to-end proposal development. Contribute to the enhancement of brand and creative strategy offerings by identifying areas of growth, skills, and emerging platforms. Read about us. Your experience counts! Strong portfolio or samples of work demonstrating strategic, end to end account management and key stakeholder management. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment Experience in working with middle to senior management levels within existing organization / client organizations. Hands-on experience and understanding of relevant tools / platforms Strong verbal communication skills. Good research, organizational, and time-management skills. Strong presentation skills and knowledge of using AI and GenAI tools. Experience in working across multiple industries. Experience in setting up and growing teams to meet needs across skills, geographies and industries. Whats in it for you An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. Qualification Experience :8+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelors or Masters Degree in Business or Marketing

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7.0 - 10.0 years

9 - 12 Lacs

Mumbai, Gurugram, Bengaluru

Work from Office

Job Title - Brand & Creative Account Supervisor | Associate Manager | The Strategy & Consulting Global Network Song Practice Management Level : 8 Associate Manager Location: Mumbai, Gurgaon, Bangalore Must have skills: Branding, Marketing and Creative Project Management Good to have skills: Content Strategy, Measurement, Creative Strategy and Execution Marketing Job Summary : You will be responsible for managing day-to-day client interactions and ensuring the smooth execution of marketing campaigns. With 7-10 years of experience, this role requires a strong understanding of both B2B and B2C markets, as well as the ability to manage multiple projects simultaneously. You will work closely with the Account Director to develop and implement strategic plans that align with client objectives. In this role, as the Account Supervisor you will oversee a team of account managers and executives, providing guidance and support to ensure that all deliverables are met on time and within budget. Strong communication and organizational skills are essential, as the role involves coordinating with creative, strategy, and production teams to deliver high-quality work. The ideal candidate will have a proven track record of managing client relationships and delivering successful marketing campaigns. Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challengesDo you want to design, build and implement strategies to enhance business performanceDoes working in an inclusive and collaborative environment spark your interest Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Customer, Sales & Service practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. Your key responsibilities will include: Manage day-to-day client interactions, ensuring smooth execution of marketing campaigns across multiple accounts. Develop and implement strategic plans in collaboration with the Account Director to align with client objectives. Oversee a team of account managers and executives, providing guidance and support to ensure all deliverables are met on time and within budget. Coordinate with creative, strategy, media, and production teams to deliver high-quality, integrated marketing solutions. Build and maintain strong relationships with key client stakeholders, acting as a trusted advisor. Monitor project performance, ensuring campaigns are delivered within scope, time, and budget. Identify opportunities for process improvements, ensuring efficiency and effectiveness in campaign execution. Stay updated on industry trends and emerging marketing technologies to bring innovative solutions to client projects. Proactively manage risks, resolve challenges, and ensure seamless communication between internal and external teams. Familiarity with Gen AI tools and their applications in marketing project management would be an added advantage. Bring your best skills forward to excel at the role: Project Management | Marketing & Brand Strategy | Cross-functional Team Leadership | Client Relationship Management | Digital & Social Media Strategy | Data-driven Decision Making | Risk Mitigation | Campaign Execution & Optimization | Budget & Resource Management | Strong Communication & Presentation Skills Additional information: Support leadership in business development, thought leadership, and strategic initiatives. Analyze market trends, competitive landscapes, and consumer insights to drive strategic recommendations. Thrive in a fast-paced, dynamic environment while managing multiple projects simultaneously. Strengthen stakeholder relationships by ensuring seamless client interactions and delivering measurable results. Exhibit leadership and team-building skills to mentor and inspire account teams. Identify new growth opportunities, contribute to innovative solutions, and support end-to-end proposal development. Enhance brand and creative strategy offerings by identifying areas for skill development and emerging marketing platforms. Read about us. Your experience counts! Strong portfolio or samples of work demonstrating strategic, end to end account management and key stakeholder management. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment Experience in working with middle to senior management levels within existing organization / client organizations. Hands-on experience and understanding of relevant tools / platforms Strong verbal communication skills. Good research, organizational, and time-management skills. Strong presentation skills and knowledge of using AI and GenAI tools. Experience in working across multiple industries. Experience in setting up and growing teams to meet needs across skills, geographies and industries. Whats in it for you Accenture Strategy shapes our clients future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit Song | . Qualification Experience :8+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelors or Masters Degree in Business or

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4.0 - 9.0 years

4 - 9 Lacs

Bengaluru, Karnataka, India

On-site

Key Responsibilities Puja Listings Updates: Upload new pujas, update existing ones, and ensure 100% accuracy and quality control across app/web. State-Level GTM Execution: Support Category Managers in state-specific research and local execution plans. Data Collection Analysis: Gather insights on regional puja trends, user behavior, and vendor inputs; submit actionable reports. Pricing Inventory Coordination: Maintain backend pricing and SKU mapping aligned with the frontend experience. Vendor Temple Coordination: Collaborate with the temple ops team/vendors to gather and update puja content (images, videos, timings). Campaign Execution Support: Assist in seasonal campaign launches curate banners, finalize naming, and implement offers. Internal Coordination: Liaise closely with Marketing, Ops, and Content teams to ensure seamless task execution. Quality Assurance: Perform regular checks on live puja pages and flag any discrepancies. CRM Repeat Order Nudges: Help drive nudges and personalized recommendations for repeat orders in collaboration with the CRM team. SOP Documentation: Maintain and regularly update SOPs for puja launches and execution processes. Key Deliverables: 100% accuracy and TAT 24 hrs for listing updates. Timely and actionable research reports (2 3 per month). Full QA coverage of puja pages and proactive issue flagging. Support for X state launches and X campaigns per month. Timely turnaround ( 48 hrs) for new puja requests. Zero delays in cross-functional coordination.

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2.0 - 4.0 years

2 - 4 Lacs

Bengaluru, Karnataka, India

On-site

Key Responsibilities Puja Listings Updates: Upload new pujas, update existing ones, and ensure 100% accuracy and quality control across app/web. State-Level GTM Execution: Support Category Managers in state-specific research and local execution plans. Data Collection Analysis: Gather insights on regional puja trends, user behavior, and vendor inputs; submit actionable reports. Pricing Inventory Coordination: Maintain backend pricing and SKU mapping aligned with the frontend experience. Vendor Temple Coordination: Collaborate with the temple ops team/vendors to gather and update puja content (images, videos, timings). Campaign Execution Support: Assist in seasonal campaign launches curate banners, finalize naming, and implement offers. Internal Coordination: Liaise closely with Marketing, Ops, and Content teams to ensure seamless task execution. Quality Assurance: Perform regular checks on live puja pages and flag any discrepancies. CRM Repeat Order Nudges: Help drive nudges and personalized recommendations for repeat orders in collaboration with the CRM team. SOP Documentation: Maintain and regularly update SOPs for puja launches and execution processes. Key Deliverables: 100% accuracy and TAT 24 hrs for listing updates. Timely and actionable research reports (2 3 per month). Full QA coverage of puja pages and proactive issue flagging. Support for X state launches and X campaigns per month. Timely turnaround ( 48 hrs) for new puja requests. Zero delays in cross-functional coordination.

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7.0 - 11.0 years

4 - 8 Lacs

Mumbai

Work from Office

Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Fleet & Dealer Comms & Campaign Lead ANZ develops and executes integrated marketing campaigns for B2B customers, such as Fleet & Transport, and independent service station operators (Dealers), to enhance brand visibility, engage audiences, and drive business objectives. This role ensures effective multi-channel communication, manages compliance and approvals, and collaborates with internal teams and external partners to deliver seamless campaigns. Additionally, the role is responsible for campaign planning, offer development, and ensuring marketing initiatives align with audience segmentation and business priorities. What are we looking for Ability to interpret performance data, market trends & customer insight to build brands and inform and execute local plans and campaignsAbility to manage multiple campaigns simultaneously, ensuring timely approvals and adherence to compliance requirements.High attention to detail in campaign execution, data accuracy, and creative content review.Excellent stakeholder management and communication skills, ensuring alignment across internal teams and external partners.Problem-solving mindset, proactively addressing campaign or system issues and implementing resolution strategies.Strong analytical skills for interpreting customer data, optimizing audience targeting, and measuring campaign performance.Experience with campaign tracking and reporting tools (Google Analytics, Power BI, Tableau) to assess KPIs and engagement metrics.Experience & Education:8+ years of experience in campaign management, or communications within a fast-paced marketing environmentProven experience in managing approvals, compliance processes, and partner collaborationsStrong background in loyalty programs, audience segmentation, and offer developmentBachelor s degree in Marketing, CommuCommunications, Business, or a related field Roles and Responsibilities: Develop and execute marketing campaigns aligned with business goals, including email, SMS, push notifications, and digital communications. This could include brand marketing campaigns or tactical sales driving incentives and B2B competitions.Adapt and execute campaigns, as needed, for local markets.Act as a key point of contact for internal and external stakeholders, ensuring smooth execution of marketing and communication initiatives.Manage campaign timelines, budgets, and approvals, ensuring compliance with legal, privacy, and regulatory standards.Develop and implement platform specific segments, rules, and offers, ensuring smooth execution across multiple channels.Source and provide creative assets and copy points, coordinating with marketing teams and external agencies to ensure brand consistency.Load, track, and optimize campaign activity in systems Ensure compliance with local laws and internal guidelines, maintaining data integrity and customer privacy standards.Conduct performance analysis, live proof testing, and final production reviews to measure campaign effectiveness and drive improvements.Manage loyalty and partner initiatives ensuring successful implementation and execution.Facilitate issue resolution by coordinating with IT, marketing teams, and external partners, managing corrective actions and system fixes.Lead internal and external approval processes for offers and creative assets, including engagement with partners.Provide detailed briefs to marketing teams, outlining campaign objectives, reporting requirements, and audience insights.Work with agencies or partners to develop and execute events and sponsorship activationsFacilitates end to end offers for B2B customers i.e., associations, fleet customers, etcThis role would oversee and input into budget decisions for Brand & Comms team budgetsThis role plays a key role in the client website in Australia and NZ Tasks would include:oGather requirements from key business stakeholdersoReview & update brand assets, visuals & contentoImprove CX and flow of pagesoBrief agencies or Technology partners Qualification Any Graduation

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3.0 - 5.0 years

3 - 4 Lacs

Chennai

Work from Office

Role & responsibilities: Strategize, set up, and manage paid advertising campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, and other relevant platforms. Perform keyword research, audience segmentation, and competitor analysis to refine targeting for optimal ROI. Collaborate with design and web teams to create high-converting landing pages aligned with campaign goals. Allocate and monitor daily, weekly, and monthly budgets for all campaigns while minimizing cost per lead/acquisition. Use tools like Google Analytics, Meta Business Suite, and UTM tracking to monitor campaign KPIs. Adjust bids, creatives, and targeting to improve CTR and conversions. Work with content and design teams to craft compelling ad copies, creatives, and A/B test variations. Generate weekly/monthly campaign performance reports, highlighting ROI, CPL, CTR, and other key metrics. Recommend actionable insights based on data. Set up and manage remarketing audiences to drive repeat visits, nurture leads, and reduce drop-offs. Ensure all ads follow platform guidelines, are properly tagged, and free of policy violations. Budget Handling of 1L to 50L+ monthly budgets across platforms

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2.0 - 5.0 years

2 - 6 Lacs

Gurugram

Work from Office

: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the team: This team involves in making a difference. A lot of contingency and new challenges are encouraged within the team to do stuff that is meaningful for those we serve. We are successful, and our successes are rooted in our people's collective energy and unwavering focus on the employees, and that's how it will always be change management in Social Media. About the role: Paytm Ambassador role will support various initiatives within the marketing/PR department aimed at driving Paytm’s growth. This includes event management, customer acquisition, and social media engagement, as well as contributing to the development and success of the other programs. Why join us If you are the right fit, we believe in creating wealth for you with enviable 500 mn+ registered users, 21 mn+ merchants, and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story! Job TitleCreator Community Executive / Campaign Manager DepartmentPaytm Ambassador Program Employment TypeFull-Time LocationLucknow, Jaipur, Allahabad, Ahmedabad, Indore, Guwahati, Hyderabad, Chennai, Bangalore, Delhi NCR Campaign Managers (3 Total): Central team management role Pan-India influencer onboarding and campaign execution City Executives (10 Positions):CitiesLucknow, Jaipur, Allahabad, Ahmedabad, Indore, Guwahati, Hyderabad, Chennai, Bangalore, Delhi NCR Role Overview: We’re building a high-impact, creator-led content engine under the Paytm Ambassador Program. This team will identify, onboard, and manage nano/micro influencers in key cities across India. City Executives will handle local onboarding and engagement, while Campaign Managers will centrally oversee execution, coordination, and reporting. The role blends community management, influencer marketing, and content execution — ideal for someone passionate about short-form content and creator culture. Key Responsibilities Common to All Roles: Identify and recruit relevant nano/micro content creators on Instagram & YouTube Explain program structure, payouts, and campaign briefs (via calls, WhatsApp) Ensure video content is delivered on time and matches campaign tone & tagging guidelines Log submissions, track creator performance, and maintain dashboards Build and maintain long-term creator relationships for consistent participation Manage city-specific WhatsApp/Telegram channels to keep creators engaged Additional for Campaign Managers: Coordinate campaign rollouts across multiple cities Host monthly Zoom check-ins with regional teams and creators Handle payout/content-related escalations with empathy and clarity Submit structured weekly performance updates to the central team Eligibility Criteria 1–3 years of experience in influencer marketing, community building, or content management Strong communication skills in English, Hindi, and one regional language Familiarity with Instagram, YouTube, and short-form video culture Basic working knowledge of Excel/Google Sheets Hands-on experience with creators is highly preferred Ability to edit basic reels/short-form videos using mobile apps or simple tools Preferred Traits Self-driven with a “hustler” mindsetQuick and reliable execution with attention to detail Familiarity with grassroots networkscollege creators, artists, regional influencers Active on Instagram or YouTube (personally or professionally) Ability to manage multiple stakeholders and timelines 3,20,000 - 3,60,000 a year

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3.0 - 5.0 years

7 - 10 Lacs

Bengaluru

Work from Office

Senior Ad Operations Executive Location: Bangalore, In-office role Exp: 3 to 4 years Role Overview We are seeking a highly motivated and experienced Senior Ad Operations Executive to join our growing team. In this role, you will take ownership of end-to-end campaign delivery,ensure operational excellence, and support the optimisation of programmatic advertising campaigns. You will play a critical role in driving performance, supporting sales efforts, and helping shape the future of decentralised advertising. Key Responsibilities Collaborate with internal teams to understand client objectives and translate them into effective programmatic strategies. Set up, monitor, and optimise campaigns across major DSPs and curation platforms to ensure optimal performance. Analyse campaign data, provide actionable insights, and produce regular performance reports for clients. Act as a key point of contact for operational and technical support, proactively resolving any issues that may arise. Work closely with the commercial team to identify upselling and cross-selling opportunities. Keep abreast of industry developments, trends, and new platform features, sharing relevant updates with internal teams and clients. Maintain campaign and platform documentation, and support the implementation of process improvements where needed. Ensure all activities comply with industry standards, regulations, and data privacy policies. Requirements Bachelors degree in Marketing, Advertising, Business or a related field. Proven experience in programmatic advertising, with hands-on knowledge of major DSPs and curation platforms. Strong understanding of the digital advertising ecosystem including DSPs, SSPs, DMPs, and other key technologies. Highly process-driven with a track record of implementing or enhancing operational workflows. Excellent analytical skills and the ability to derive insights from performance data to inform decision-making. Exceptional verbal and written communication skills, with confidence in presenting to internal stakeholders and clients. Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively. Proactive, adaptable, and solutions-focused, with a keen attention to detail. Strong understanding of industry regulations and compliance standards, including GDPR and other data protection requirements. Please share profile to anand@anvayainfo.com

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3.0 - 7.0 years

3 - 7 Lacs

Pune, Maharashtra, India

On-site

Maintain and enhance SAS RTDM (Real-Time Decision Manager) workflows for decisioning logic and customer treatment strategies. Develop and design and execute marketing campaigns using SQL, and SAS CI360, SAS Direct. Maintain and enhance existing SAS Direct campaign configurations and ensure timely campaign execution. Technologies -SAS Direct, SAS CI 360, BI Tools Degree in Computer Science or Industrial Engineering & Management - Information System. Customer-facing experience - ability to communicate the Amdocs solution using various methods (presentations, demos, and so on). Wide knowledge of relevant products and E2E Business process. Knowledge of the telecom industry and Amdocs business processes (ETOM, ASOM). Experience in managing a team in cross-Amdocs domain solutions.

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1.0 - 2.0 years

2 - 3 Lacs

Noida

Work from Office

Key Responsibilities: Plan, run, and optimize ad campaigns on Meta, Google, and YouTube. Conduct A/B testing on creatives and landing pages. Manage Google My Business for local SEO and visibility. Required Candidate profile Skilled in Meta Ads Manager & Google Ads . Experienced in campaign setup, budgeting, bidding & audience targeting. Proficient in Google My Business optimization.

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2.0 - 4.0 years

0 Lacs

Hyderabad, Telangana, India

On-site

About Swiggy: Founded in 2014, Swiggy is India's leading tech-driven on-demand delivery platform with a vision to elevate the quality of life for the urban consumer by offering unparalleled convenience. The platform is engineered to connect millions of consumers with hundreds of thousands of restaurants and stores across 500+ cities. Our phenomenal growth has come on the back of great technology, incredible innovation and sound decision-making. About Mumbai Foodie: In 2024, Swiggy joined forces with Mumbai Foodie and all its verticals (rebranded to Servd).We are creating a digital guide to the F&B scene in Hyderabad to explore and recommend, film and write about restaurant openings, events, pop-ups, collaborations and more on Instagram.Through captivating imagery and engaging narratives, Hyderabad Servd will be all about the discovery and storytelling ofHyderabad's F&B culture. What will you work on . Lead storytelling efforts by staying deeply connected to Hyderabad's dynamic food and culture scene - from hidden gems to buzzy new launches - and turning these into compelling content pieces. . Collaborate closely with content leads and the larger team to shape and execute content strategies that drive growth and engagement. . Write, script, and present high-quality, content for reels, posts, and other digital formats, with a strong focus on storytelling and audience resonance. . Represent the brand at events, tastings, and restaurant launches, capturing insights and experiences for digital storytelling. . Stay on top of trends in Hyderabad's F&B, lifestyle, and digital content to help the brand remain relevant and innovative. . Edit and polish content produced by junior team members, ensuring tone, quality, and accuracy align with brand standards. . Use analytics to assess performance, draw insights, and improve content output and effectiveness. . Contribute to planning and maintaining the content calendar, ensuring timely and strategic content rollouts. . Make independent calls on scripts with no feedback required, using sound judgment on what will perform. . Support and execute collaboration requests from Swiggy, ensuring timely content delivery. Who are we looking for: . 2-4 years of proven content creation experience, ideally in lifestyle, F&B, or media-related industries. . Strong on-camera presence and/or prior experience as a Host, Presenter, or Anchor - comfortable representing the brand in video content. . Exceptional writing, scripting, and editorial skills, with a strong grasp of voice, narrative, and detail. . A self-starter with a passion for discovering Hyderabad's ever-changing food and cultural scene. . Experience with content planning, campaign execution, and working with cross-functional teams. . Well-versed with content performance tools, SEO, and social media best practices. . Leadership skills to guide junior creators and contribute to the editorial direction of the page. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regards to race, color, religion, sex, disability status, or any other characteristic protected by the law

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2.0 - 3.0 years

12 - 16 Lacs

Bengaluru

Work from Office

A Sprinkr Anayst is a professiona responsibe for managing and optimizing the use of Sprinkr, a socia media management and customer experience patform. Their primary focus is on utiizing Sprinkr's toos and features to enhance a company's socia media presence, engagement, and customer interactions. The roe invoves a combination of technica proficiency, strategic thinking, and strong communication skis. Key Responsibiities: Patform Management: Administer and configure Sprinkr patform settings to aign with the organization's socia media goas. Stay updated on the atest Sprinkr features and functionaities and recommend updates to enhance efficiency. Data Anaysis: Anayze socia media data using Sprinkr anaytics toos to derive actionabe insights. Generate reports and dashboards to measure the performance of socia media campaigns and activities. Campaign Execution: Pan, impement, and manage socia media campaigns using Sprinkr toos. Coaborate with marketing and content teams to ensure campaigns aign with overa business objectives. Set up and manage Googe Marketing Patform and the different aspects of Googe Ad campaigns, incuding Campaign Manager 360, Search Ads 360, Adwords, YouTube, DoubeCick, Foodight, and Googe Dispay Network among others. Deveop PPC strategies to enhance onine visibiity and brand awareness. Lead and optimize dispay campaigns for mutipe devices. Continuousy anayze and optimize ad campaigns for improved performance. Required education Bacheor's Degree Preferred education Master's Degree Required technica and professiona expertise Proven experience in socia media management, with a focus on Sprinkr. Strong anaytica skis and the abiity to interpret socia media data. Famiiarity with socia media trends, patforms, and best practices. Technica proficiency in using Sprinkr toos and features. Understanding of customer experience and engagement strategies At east 2 to 3 years of experience in Googe Ads and search engine marketing. Knowedge of marketing anaytics toos, such as Googe Anaytics and Adobe Anaytics Knowedge of GTM (Googe Tag Manager) and impementing Googe Anaytics, FB Pixes and a other marketing pixes using GTM Abiity to set up and manage ad campaigns on socia media channes, such as Meta, X, Instagram, and YouTube among others Preferred technica and professiona experience Strong communication skis necessary to ead conversations with the cient to understand their Googe ad campaign needs and expectations, and taior soutions accordingy. Proficiency in deveoping and impementing a programmatic ad strategy in DV360. Abiity to test and adopt new Googe ads toos, based on avaiabiity and feasibiity.

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7.0 - 10.0 years

6 - 11 Lacs

Bengaluru

Work from Office

Were looking for a Senior Manager, Account-Based Marketing to help drive our growth by designing and executing strategic campaigns focused on high-value accounts. This role is key to accelerating the pipeline and deepening engagement with our most important segments. Youll work cross-functionally to bring campaigns to lifealigning tightly with sales, product marketing, and other marketing teams to drive targeted pipeline and revenue outcomes. Key Responsibilities Account-Based Campaign Strategy & Execution: Define, orchestrate and report on the cross functional demand generation efforts for a defined segment and personas across their lifecycle stages Develop and execute multi-channel ABM campaigns that align with sales priorities and business goals. Partner with sales teams to define target accounts, craft personalized campaign tactics, and measure pipeline impact. Manage campaign timelines, assets, and execution across channels including social, email, digital, events, and direct mail. Cross-Functional Collaboration: Collaborate with product marketing, content, and digital teams to build compelling messaging and creative assets tailored to targeted accounts. Coordinate campaign execution with the rest of the marketing team to maintain consistency. Event and Campaign Integration: Support the execution of pre-, during-, and post-event campaigns tied to key virtual and in-person events. Partner with the events team to increase account engagement and maximize ROI from field marketing activities. Campaign Performance & Optimization: Track, report, and analyze campaign performance across engagement, pipeline, and revenue metrics. Use data and insights to continuously optimize campaign performance and account engagement strategies. Requirements 710 years of experience in B2B marketing, with at least 35 years in account-based marketing or integrated campaign roles, within SaaS or tech. Strong understanding of multi-touch campaign execution across email, digital, content, and events. Proven ability to collaborate cross-functionally, particularly with sales teams, and influence without authority. Experience using marketing automation and CRM platforms to run and track campaigns. Strong analytical skills; comfortable with campaign data and reporting. Excellent project management and organizational skills with attention to detail. Creative and strategic thinker with a passion for building compelling experiences for target accounts. Working at SpotDraft When you join SpotDraft, you will be joining an ambitious team that is passionate about creating a globally recognized legal tech company. We set each other up for success and encourage everyone in the team to play an active role in building the company. Opportunity to work alongside a talented team: You'll be surrounded by some of the brightest minds in the industry, learning and growing together. Professional network expansion: Interact with influential founders, investors, venture capitalists, and market leaders, building valuable connections. Ownership and impact: Take charge of your projects and see the direct impact of your work on the company's success. Outcome-driven environment: We're focused on results and trust our team to achieve ambitious goals. We are an outcome-driven organisation and trust each other to drive outcomes whilst being audacious with our goals. Our Core Values Our business is to delight Customers - We're all about making our customers happy. Their success is our success. Be Transparent. Be Direct: We believe in open communication and honest feedback. Be Audacious: We're not afraid to think big and take risks. Outcome-Oriented: We're focused on results. We set ambitious goals and work tirelessly to achieve them. Be 1% Better Everyday: We're always learning and growing. We strive to grow continuously. Elevate Each Other: We lift each other up and celebrate each other's wins. We're stronger together. Bring Passion. Take Ownership: We're passionate about what we do, and we take ownership of our work. We're committed to making a difference.

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3.0 - 5.0 years

2 - 13 Lacs

Thane, Maharashtra, India

On-site

1 . Asset Management: Oversee the trafficking and delivery of creative assets, ensuring they meet technical specifications and deadlines. Verify that all materials are compliant with broadcast standards and client guidelines, addressing discrepancies promptly. 2. Workflow Optimization: Troubleshoot any traffic-related issues in collaboration with the broadcast operations team, ensuring rapid resolution. 3 . Quality Assurance: Ensure all ads are accurately placed within the schedule and aired in accordance with agreed-upon parameters. 4 . Ad Scheduling and Optimization: Schedule Development: Build detailed ad schedules, balancing client requirements with available inventory and regulatory guidelines. Optimize schedules to maximize reach, minimize waste, and meet campaign goals efficiently. Conflict Resolution : Manage last-minute schedule changes, resolving conflicts while maintaining campaign integrity. Regulatory Compliance & Reporting and Insights Profile 2: Campaign Manager 1. End-to-End Campaign Oversight: Manage the entire lifecycle of linear / radio advertising campaigns, from initial booking to final reconciliation. Serve as the primary point of contact for clients, ensuring their objectives are met with precision and efficiency. 2. Campaign Execution: Oversee the seamless integration of client assets into the broadcast schedule, ensuring accurate and timely delivery. Monitor campaign performance during broadcast, addressing delivery issues such as under-deliveries or audience fluctuations. 3. Stakeholder Coordination: Act as a liaison between sales, creative, and broadcast operations teams, ensuring all stakeholders are aligned on campaign details. 4. Performance Monitoring: Continuously track campaign progress, ensuring targets like GRPs (Gross Rating Points) or reach and frequency are achieved. Desired Candidate Required for Profiles 1&2 1 . Qualifications: Bachelors degree in Media (TV / Radio), Advertising, Communications, or a related field. Proven track record of managing high-volume campaigns and resolving complex scheduling challenges. 2 . Technical Skills: Proficiency with traffic management systems (e.g., WideOrbit, IBMS, or similar). Advanced knowledge of Excel and ability to work with data to derive insights. Familiarity with media measurement tools (e.g., Nielsen, OzTAM) is a plus. 3 . Soft Skills: Strong organizational and multitasking skills, with a high level of attention to detail. Excellent communication and interpersonal skills for effective collaboration with internal teams and clients. Problem-solving mindset with the ability to handle high-pressure situations calmly and effectively.

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