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7 - 10 years
11 - 16 Lacs
Pune, Mumbai
Work from Office
About the Role : To build and execute city-level marketing and activation plans. Build and close partnerships, visibility and activation opportunities at a city level by finding residual inventory opportunities, bartering referrals and cashbacks, and pitching synergistic growth opportunities to other businesses. Build offline to online conversion with independent service providers and other city communities. Ideal candidate would build offline to online conversion with independent service providers and other city communities. Expectations/ Requirements: Regional Market Analysis: Conduct in-depth market research to identify opportunities, segment the target audience within the new region and adapt marketing efforts accordingly. Marketing Strategy Development: Develop comprehensive target marketing strategies for activating new regions; design and implement tailored campaigns to penetrate new markets, considering local cultural, economic, and demographic factors City Market & Activation: Lead the end-to-end execution of regional marketing campaigns, from concept to delivery, across digital, social media, and offline channels. Coordinate with creative teams to produce region-specific content, ensuring it is engaging and relevant Cross-functional Collaboration: Partner with Sales, Product, and Operations teams to ensure seamless execution of regional strategies Reporting & Performance Tracking: Regularly provide updates to senior leadership on campaign success, ROI while using insights & feedback to refine and improve regional marketing strategies. Superpowers/ Skills that will help you succeed in this role: 1. Strong knowledge of regional marketing strategies, digital marketing channels, and campaign execution. 2. Strong communication, negotiation, and interpersonal skills. 3. 7- 10 years of experience to build and execute city-level marketing and activation plans. 4. Has a proven track record of launching and managing successful marketing campaigns in new experience in market research, data analysis & consumer insights for targeted marketing initiatives 5. Build and close partnerships, visibility, and activation opportunities at a city level by finding residual inventory. opportunities, bartering referrals and cash back, and pitching synergistic growth opportunities to other businesses. 6. Must speak regional language. 7. Ability and willingness to independently manage all compliance-related functions and activities. Proactive and strategic approach in addressing compliance challenges, ensuring seamless alignment with regulatory expectations and organizational objectives. Education : Bachelors degree in Marketing, Business Administration, or a related field. MBA preferred.
Posted 2 months ago
2 - 4 years
2 - 4 Lacs
Mumbai Suburbs, Mumbai (All Areas)
Work from Office
Looking for a candidate as a Sr Social Media Executive for Digital Marketing company based in Mumbai(Western Line) Exp in Social Media platforms like Instagram,Facebook,LinkedIn,You Tube & Tik Tok Collaborate with marketing, design, and content teams Required Candidate profile Develop and execute monthly social media calendars aligned with brand objectives, ensuring cohesive storytelling across all platforms Strategize, set up, and optimize paid campaigns on Google and Meta
Posted 2 months ago
2 - 4 years
2 - 4 Lacs
Mumbai Suburbs, Mumbai (All Areas)
Work from Office
Looking for a candidate as a Social Media Manager for a Interior & Design company based in Mumbai (Western Line) Exp in Social Media platforms like Instagram,Facebook,LinkedIn,You Tube & Tik Tok Collaborate with marketing, design, and content teams Required Candidate profile Develop and execute monthly social media calendars aligned with brand objectives, ensuring cohesive storytelling across all platforms Strategize, set up, and optimize paid campaigns on Google and Meta
Posted 2 months ago
3 - 5 years
5 - 7 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Primary point of contact to stakeholders for MCM Campaign execution? Maintain and communicate project plans, manage status meetings and updates? Liaison for supporting functions:digital production, IT, fulfillment, call center, etc. Ensure deliverables follow standards (cookbooks, metrics tagging, standard consent language, etc)? Campaign reporting activities, including measurement planning, post launch monitoring, campaign report delivery and communication to key stakeholders? Global- Engage with International MCM Operations to ensure seamless delivery of global programs to the regionsAt least 4-9 years experience in the following field (level of experience requirements will vary by brand they interface with) Project management- Worked in international projects in the capacity of PM Internet Information technology B2C & B2B portal environment Internet Information technology and B2C & B2B portal environment experience should have been around 3 or more of the following: Content Management- Exposure in creation of web content for cross functional entities Database management- Understand the concept of consumer data being captured in a backend database. Reporting and Tracking- Exposure to analyzing web traffic reports using different tracking tools Understand the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform, eCommerce, SEO, Marketing What are we looking for? Content management Digital Marketing Program Project Management Written and verbal communication Ability to meet deadlines Process-orientation Ability to manage multiple stakeholders Ability to handle disputes Digital Marketing Analytics Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation
Posted 2 months ago
6 - 7 years
8 - 10 Lacs
Bengaluru
Work from Office
About the Role : To build and execute city-level marketing and activation plans. Build and close partnerships, visibility and activation opportunities at a city level by finding residual inventory opportunities, bartering referrals and cashbacks, and pitching synergistic growth opportunities to other businesses. Build offline to online conversion with independent service providers and other city communities. Ideal candidate would build offline to online conversion with independent service providers and other city communities. Expectations/ Requirements: Regional Market Analysis: Conduct in-depth market research to identify opportunities, segment the target audience within the new region and adapt marketing efforts accordingly. Marketing Strategy Development: Develop comprehensive target marketing strategies for activating new regions; design and implement tailored campaigns to penetrate new markets, considering local cultural, economic, and demographic factors City Market & Activation: Lead the end-to-end execution of regional marketing campaigns, from concept to delivery, across digital, social media, and offline channels. Coordinate with creative teams to produce region-specific content, ensuring it is engaging and relevant Cross-functional Collaboration: Partner with Sales, Product, and Operations teams to ensure seamless execution of regional strategies Reporting & Performance Tracking: Regularly provide updates to senior leadership on campaign success, ROI while using insights & feedback to refine and improve regional marketing strategies. Superpowers/ Skills that will help you succeed in this role: 1. Strong knowledge of regional marketing strategies, digital marketing channels, and campaign execution. 2. Strong communication, negotiation, and interpersonal skills. 3. 6-7 years of experience to build and execute city-level marketing and activation plans. 4. Has a proven track record of launching and managing successful marketing campaigns in new experience in market research, data analysis & consumer insights for targeted marketing initiatives 5. Build and close partnerships, visibility, and activation opportunities at a city level by finding residual inventory. opportunities, bartering referrals and cash back, and pitching synergistic growth opportunities to other businesses. 6. Must speak regional language. 7. Ability and willingness to independently manage all compliance-related functions and activities. Proactive and strategic approach in addressing compliance challenges, ensuring seamless alignment with regulatory expectations and organizational objectives. Education: Bachelors degree in Marketing, Business Administration, or a related field. MBA preferred.
Posted 2 months ago
10 - 15 years
12 - 16 Lacs
Kolkata
Work from Office
Lead branding and digital strategies, develop marketing campaigns, oversee social media, and enhance brand visibility. Ensure consistent messaging and impactful engagement. Must have healthcare experience. Drive digital innovation and compliance. Required Candidate profile MBBS with experience in branding and digital marketing in healthcare. Skilled in campaign management, online engagement, & aligning branding with business goals. Strong leadership & analytical skills.
Posted 2 months ago
3 - 8 years
2 - 4 Lacs
Noida
Hybrid
Ideal Candidate Profile 3-5 years of marketing experience in the Learning, eLearning, or Learning Consulting industry . Strong experience in content marketing, case study creation, and collateral development . Hands-on experience in LinkedIn growth strategy and engagement tracking . Proficiency in email marketing and CRM tools (e.g., HubSpot, Mailchimp). Strong project management skillsability to execute and coordinate marketing activities efficiently. Excellent writing and storytelling
Posted 2 months ago
4 - 7 years
9 - 15 Lacs
Bengaluru
Work from Office
Creative Lead (Art) Bodycraft stands at the intersection of beauty, wellness, and personal care. Founded in 1997 by Mrs. Manjul Gupta, we revolutionised the beauty landscape by introducing India's first hybrid model, combining premium salon services with clinical treatments under one roof. With a 28-year legacy of excellence, we now operate 25 state-of-the-art clinics and 25 premium salons across India, employing over 800 professionals and serving more than 350,000 loyal patrons. Our vision is to create sanctuaries where patrons not only receive exceptional treatments but also find space to simply be, relax, and rejuvenate. What You'll Do Shape & Elevate Brand Identity Serve as the primary custodian of the Bodycraft visual brand identity across all touchpointsfrom social media to in-store environments Evolve our visual language to reflect our transformation into an integrated beauty and wellness destination Create a cohesive design system that works across the clinic and salon, to build long-term brand equity and recall Develop stunning, distinctive visual assets that differentiate us in the market Lead Creative Development Conceptualise and design seasonal campaigns that communicate our unique positioning Create compelling visual stories that showcase the interconnected nature of beauty and wellness Design in-store graphics and experiential elements for our physical spaces Oversee photography and videography direction to ensure consistent visual storytelling Have an opinion on our brand strategy Craft print, digital, and environmental design solutions that elevate the member experience Own new store visual merchandising, and play a pivotal role in ensuring consistent branding across all new stores Build & Mentor Creative Talent Lead and inspire a team of designers, photographers, and videographers Provide constructive feedback and creative direction to help team members grow Foster a culture of creative excellence and continuous innovation Collaborate with marketing, retail, and operations teams to ensure brand consistency Deliver Exceptional Execution Translate strategic objectives into beautiful, effective visual solutions Balance creative excellence with practical implementation requirements Maintain quality control across all designed materials and experiences Know when to adhere to brand guidelines and when strategic deviation serves the brandbreak the rules when required. You: Possess exceptional aesthetic sensibility and an eye for sophisticated, premium design Understand how to create visuals that evoke emotion and build deeper brand connections Have a stellar portfolio demonstrating your ability to develop distinctive visual identities Stay current with design trends while maintaining a timeless approach Have 6+ years of experience in graphic design with at least 2 years in a leadership role Have experience designing for premium lifestyle, wellness, or beauty brands (ideal, but not compulsory) Current Challenges You Will Solve Design System Fragmentation : Our rapid expansion has led to inconsistent visual expression across different channels and locations. You will unify our design language to create a cohesive brand experience regardless of touchpoint. Visual Elevation : While our service quality is premium, our current visual system doesn't fully capture the aspirational nature of our brand. You will elevate our visual identity to match the exceptional experience we deliver. Brand Breakthrough : We need big, bold creative ideas that can put Bodycraft on the map nationally. You will develop distinctive campaign concepts that break category conventions and establish Bodycraft as a leader in the integrated beauty and wellness space. Qualifications Bachelor's degree or equivalent in Graphic Design, Visual Communications, or related field Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) Experience with photography direction and video production Strong typography skills and understanding of print and digital production Portfolio demonstrating versatility across brand identity, campaign design, and environmental graphics Location This position is based at our Bangalore headquarters (Koramangala) with occasional travel to other locations across India. This role is not hybrid or remote.
Posted 2 months ago
1 - 5 years
2 - 4 Lacs
Pune
Work from Office
Meeting Potential Doctors as per Working schedule regularly with the help of seniors to promote company's product & generate max. prescriptions through conversion. Meeting & Achieving Successful outcomes from Doctors, Chemists, Hospital Authorities & Stockiest. Meeting Potential Doctors as per Working schedule regularly with the help of seniors to promote company product & generate max. prescriptions through conversion. To achieve the monthly, quarterly and annual sales targets, product wise and unit wise, head quarter wise for the Area. Plan and execute own tour programs and joint field work. Plan for effective input utilization and campaign execution as per brand matrix. Ensure availability of all brands (particularly new products launched) at the retailer level. Smooth functioning of trade channel (stockists/institutions) by ensuring optimum primary secondary ratio, secondary stock days, no outstanding and speedy resolution of any issues To create awareness about the company products by conducting CMEs, CRMs, Product promotion campaigns etc. and ensure return on investments Responsibilities Desired Candidate Profile B.Pharma / Any Graduate with 1 - 5 years experience as a Medical Representative prefer from Pune area - Wakad ,Kharadi , Hadapsar , Katraj , Swargate and Kothrud. Candidates must have Two Wheeler with License Candidates must know the Pune area. Perks and Benefits Salary + Traveling Allowance + Incentive as per company policy
Posted 2 months ago
5 - 10 years
10 - 20 Lacs
Bengaluru
Work from Office
Job description Position : Account Based Marketing (ABM) Manager Experience : 3 to 10 years relevant experience Location : Bangalore Working Days : 5 Days (Saturday & Sunday Off) Shift : 9.30 am to 6.30 pm (Work from Office) Education : Any Degree Salary : Negotiable Role Overview: The ABM Manager will be responsible for developing and executing highly targeted, multi-channel ABM campaigns to engage and convert high-value accounts. This role requires a mix of strategic planning, campaign execution, sales alignment, and data analysis to drive pipeline growth and customer expansion. Key Responsibilities: ABM Strategy & Execution: Develop and implement 1:1, 1:few, and 1:many ABM campaigns tailored to specific accounts or segments. Identify high-value target accounts in collaboration with sales and develop personalized marketing strategies. Leverage digital channels (email, LinkedIn, paid media, website personalization, webinars, etc.) to engage target accounts. Align closely with the sales team to ensure marketing efforts support revenue goals and pipeline growth. Sales & Marketing Alignment: Partner with sales to identify target accounts, develop messaging, and optimize outreach strategies. Provide sales teams with account intelligence, personalized content, and engagement insights. Organize ABM playbooks and enablement materials to ensure a seamless customer journey. Content & Personalization: Work with content and creative teams to develop personalized marketing assets for target accounts. Customize messaging and content based on account needs, industry trends, and buyer personas. Measurement & Optimization: Track, analyze, and report on ABM campaign performance, pipeline influence, and ROI. Optimize campaigns based on engagement metrics, conversion rates, and sales feedback. Use HubSpot to execute and measure ABM programs. Required Qualifications & Skills: 3-7 years of experience in B2B marketing, demand generation, or account-based marketing. Strong understanding of ABM frameworks (1:1, 1:few, 1:many) and demand generation strategies. Hands-on experience with marketing automation platforms and CRM tools (Hubspot preferred). Excellent cross-functional collaboration skills to align marketing and sales. Strong analytical skills with experience in campaign measurement and reporting. Exceptional copywriting and content marketing skills to craft compelling messages for targeted audiences. Knowledge of digital marketing channels (paid media, social, email, SEO, content syndication). Preferred Qualifications: Experience in B2B SaaS, Tech, or Enterprise marketing. Knowledge of intent data and predictive analytics for ABM targeting. Experience with event-driven marketing and account engagement tactics. Why Join Us? Opportunity to drive high-impact marketing programs targeting key enterprise accounts. Work in a fast-paced, collaborative environment with a focus on growth. Competitive salary, benefits, and career growth opportunities. Interested candidates kindly share your CV and below details to usha.sundar@adecco.com 1) Present CTC (Fixed + VP) - 2) Expected CTC - 3) No. of years experience - 4) Notice Period - 5) Offer-in hand - 6) Reason of Change - 7) Present Location -
Posted 2 months ago
7 - 11 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Analytics & Reporting Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? The Fuels & Mobility Comms & Campaign Lead ANZ develops and executes integrated marketing campaigns for B2C or B2B customers to enhance brand visibility, engage audiences, and drive business objectives. This role ensures effective multi-channel communication, manages compliance and approvals, and collaborates with internal teams and external partners to deliver seamless campaigns. Additionally, the role is responsible for campaign planning, offer development, and ensuring marketing initiatives align with audience segmentation and business priorities. This post will primarily focus on fuels & mobility campaigns, e.g. Client Ultimate, Supercars etc. What are we looking for? Ability to interpret performance data, market trends & customer insight to build brands and inform and execute local plans and campaigns Ability to manage multiple campaigns simultaneously, ensuring timely approvals and adherence to compliance requirements. High attention to detail in campaign execution, data accuracy, and creative content review. Excellent stakeholder management and communication skills, ensuring alignment across internal teams and external partners. Problem-solving mindset, proactively addressing campaign or system issues and implementing resolution strategies. Strong analytical skills for interpreting customer data, optimizing audience targeting, and measuring campaign performance. Experience with campaign tracking and reporting tools (Google Analytics, Power BI, Tableau) to assess KPIs and engagement metrics.Experience & Education: 8+ years of experience in campaign management, or communications within a fast-paced marketing environment Proven experience in managing approvals, compliance processes, and partner collaborations Strong background in loyalty programs, audience segmentation, and offer development Bachelor s degree in Marketing, Communications, Business, or a related field Certifications in digital marketing, or campaign management preferred. Background in the retail, oil and gas or energy industries is a plus. Roles and Responsibilities: Develop and execute marketing campaigns aligned with business goals, including email, SMS, push notifications, and digital communications. This could include brand marketing campaigns or tactical sales driving incentives and B2C or B2B competitions. Adapt and execute NOE campaigns, as needed, for local markets. Act as a key point of contact for internal and external stakeholders, ensuring smooth execution of marketing and communication initiatives. Manage campaign timelines, budgets, and approvals, ensuring compliance with legal, privacy, and regulatory standards. Develop and implement platform specific segments, rules, and offers, ensuring smooth execution across multiple channels. Source and provide creative assets and copy points, coordinating with marketing teams and external agencies to ensure brand consistency. Load, track, and optimize campaign activity in systems Ensure compliance with local laws and internal guidelines, maintaining data integrity and customer privacy standards. Conduct performance analysis, live proof testing, and final production reviews to measure campaign effectiveness and drive improvements. Manage loyalty and partner initiatives ensuring successful implementation and execution. Facilitate issue resolution by coordinating with IT, marketing teams, and external partners, managing corrective actions and system fixes. Lead internal and external approval processes for offers and creative assets, including engagement with partners. Provide detailed briefs to marketing teams, outlining campaign objectives, reporting requirements, and audience insights. Work with agencies or partners to develop and execute events and sponsorship activations This role would oversee and input into budget decisions for Brand & Comms team budgets
Posted 2 months ago
7 - 11 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? The Fleet & Dealer Comms & Campaign Lead ANZ develops and executes integrated marketing campaigns for B2B customers, such as Fleet & Transport, and independent service station operators (Dealers), to enhance brand visibility, engage audiences, and drive business objectives. This role ensures effective multi-channel communication, manages compliance and approvals, and collaborates with internal teams and external partners to deliver seamless campaigns. Additionally, the role is responsible for campaign planning, offer development, and ensuring marketing initiatives align with audience segmentation and business priorities. What are we looking for? Ability to interpret performance data, market trends & customer insight to build brands and inform and execute local plans and campaigns Ability to manage multiple campaigns simultaneously, ensuring timely approvals and adherence to compliance requirements. High attention to detail in campaign execution, data accuracy, and creative content review. Excellent stakeholder management and communication skills, ensuring alignment across internal teams and external partners. Problem-solving mindset, proactively addressing campaign or system issues and implementing resolution strategies. Strong analytical skills for interpreting customer data, optimizing audience targeting, and measuring campaign performance. Experience with campaign tracking and reporting tools (Google Analytics, Power BI, Tableau) to assess KPIs and engagement metrics.Experience & Education: 8+ years of experience in campaign management, or communications within a fast-paced marketing environment Proven experience in managing approvals, compliance processes, and partner collaborations Strong background in loyalty programs, audience segmentation, and offer development Bachelor s degree in Marketing, CommuCommunications, Business, or a related field Roles and Responsibilities: Develop and execute marketing campaigns aligned with business goals, including email, SMS, push notifications, and digital communications. This could include brand marketing campaigns or tactical sales driving incentives and B2B competitions. Adapt and execute campaigns, as needed, for local markets. Act as a key point of contact for internal and external stakeholders, ensuring smooth execution of marketing and communication initiatives. Manage campaign timelines, budgets, and approvals, ensuring compliance with legal, privacy, and regulatory standards. Develop and implement platform specific segments, rules, and offers, ensuring smooth execution across multiple channels. Source and provide creative assets and copy points, coordinating with marketing teams and external agencies to ensure brand consistency. Load, track, and optimize campaign activity in systems Ensure compliance with local laws and internal guidelines, maintaining data integrity and customer privacy standards. Conduct performance analysis, live proof testing, and final production reviews to measure campaign effectiveness and drive improvements. Manage loyalty and partner initiatives ensuring successful implementation and execution. Facilitate issue resolution by coordinating with IT, marketing teams, and external partners, managing corrective actions and system fixes. Lead internal and external approval processes for offers and creative assets, including engagement with partners. Provide detailed briefs to marketing teams, outlining campaign objectives, reporting requirements, and audience insights. Work with agencies or partners to develop and execute events and sponsorship activations Facilitates end to end offers for B2B customers i.e., associations, fleet customers, etc This role would oversee and input into budget decisions for Brand & Comms team budgets This role plays a key role in the client website in Australia and NZ Tasks would include:oGather requirements from key business stakeholdersoReview & update brand assets, visuals & contentoImprove CX and flow of pagesoBrief agencies or Technology partners
Posted 2 months ago
2 - 7 years
0 Lacs
Bengaluru
Work from Office
Job Title: Social Media Manager Location: Gopalan Enterprises Experience: 2 to 8 Years Employment Type: Full-time Job Summary: We are looking for a dynamic Social Media Manager to develop, implement, and manage our companys social media strategy across various platforms. The ideal candidate will have experience in content creation, community engagement, analytics, and campaign execution to drive brand awareness and audience growth. Key Responsibilities: Develop and execute a comprehensive social media strategy aligned with business goals. Manage and create engaging content (text, images, videos, and infographics) for social media platforms like Facebook, Instagram, LinkedIn, Twitter, YouTube, and TikTok . Plan and implement paid and organic social media campaigns to increase engagement and conversions. Monitor and analyze social media performance metrics , generating reports and insights for improvement. Stay updated with the latest trends, tools, and algorithm changes across social media platforms. Engage with the online community by responding to comments, messages, and reviews promptly. Collaborate with internal teams (marketing, design, and sales) to ensure brand consistency. Identify and partner with influencers and brand ambassadors to enhance brand reach. Manage social media advertising budgets and optimize ROI. Handle crisis management and brand reputation on social media. Requirements: Bachelor’s degree in Marketing, Communications, Business, or a related field. 2 to 8 years of experience in social media management, content creation, and digital marketing. Proven track record of growing social media presence and engagement for brands. Strong understanding of social media analytics tools (Meta Business Suite, Google Analytics, Hootsuite, Sprout Social, etc.). Experience in Facebook Ads, Instagram Ads, LinkedIn Ads, and Google Ads is a plus. Excellent written and verbal communication skills . Creative mindset with a keen eye for design and storytelling . Ability to multitask, prioritize , and work in a fast-paced environment. Experience with video content creation and editing tools (Canva, Adobe Premiere, or CapCut) is preferred. Perks & Benefits: Competitive salary Performance-based incentives Health insurance Flexible work environment Learning and development opportunities Would you like me to customize this further based on your industry or company specifics? 4o
Posted 2 months ago
6 - 7 years
9 - 13 Lacs
Hyderabad
Work from Office
About the Role : To build and execute city-level marketing and activation plans. Build and close partnerships, visibility and activation opportunities at a city level by finding residual inventory opportunities, bartering referrals and cashbacks, and pitching synergistic growth opportunities to other businesses. Build offline to online conversion with independent service providers and other city communities. Ideal candidate would build offline to online conversion with independent service providers and other city communities. Expectations/ Requirements: Regional Market Analysis: Conduct in-depth market research to identify opportunities, segment the target audience within the new region and adapt marketing efforts accordingly. Marketing Strategy Development: Develop comprehensive target marketing strategies for activating new regions; design and implement tailored campaigns to penetrate new markets, considering local cultural, economic, and demographic factors City Market & Activation: Lead the end-to-end execution of regional marketing campaigns, from concept to delivery, across digital, social media, and offline channels. Coordinate with creative teams to produce region-specific content, ensuring it is engaging and relevant Cross-functional Collaboration: Partner with Sales, Product, and Operations teams to ensure seamless execution of regional strategies Reporting & Performance Tracking: Regularly provide updates to senior leadership on campaign success, ROI while using insights & feedback to refine and improve regional marketing strategies. Superpowers/ Skills that will help you succeed in this role: 1. Strong knowledge of regional marketing strategies, digital marketing channels, and campaign execution. 2. Strong communication, negotiation, and interpersonal skills. 3. 6-7 years of experience to build and execute city-level marketing and activation plans. 4. Has a proven track record of launching and managing successful marketing campaigns in new regions.with experience in market research, data analysis & consumer insights for targeted marketing initiatives 5. Build and close partnerships, visibility, and activation opportunities at a city level by finding residual inventory. opportunities, bartering referrals and cash back, and pitching synergistic growth opportunities to other businesses. 6. Must speak regional language. 7. Ability and willingness to independently manage all compliance-related functions and activities. Proactive and strategic approach in addressing compliance challenges, ensuring seamless alignment with regulatory expectations and organizational objectives. Education: Bachelors degree in Marketing, Business Administration, or a related field. MBA preferred.
Posted 2 months ago
3 - 6 years
3 - 7 Lacs
Pune
Work from Office
Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization. Experience with A/B testing methodologies in campaign setup. Familiarity with API integrations for data exchange between marketing tools. Exposure to advanced campaign setup features, such as personalization and dynamic content. Understanding of compliance and regulatory considerations in marketing. Continuous learning and staying updated on industry trends in marketing technology. Experience with project management tools for coordination and tracki
Posted 2 months ago
12 - 16 years
15 - 20 Lacs
Bengaluru
Work from Office
Summary Great companies need great teams to propel their operations. Join the group that solves business challenges and enhances the way we work and grow. Working at Gainwell carries its rewards. Youll have an incredible opportunity to grow your career in a company that values your contributions and puts a premium on work flexibility, learning, and career development. The Marketing Operations Leader manages our marketing technology stack, ensures seamless execution of campaign plans, tracks and reports on campaign performance, and leads a team of operations, graphic design , web design, and content creation resources. This role will implement and optimize digital marketing campaigns, manage marketing operations platforms, and overseeing the operational efficiency of all marketing campaigns targeting state agencies and public health sectors. The successful candidate will ensure that our marketing tools, data, people and processes are aligned to drive growth and customer engagement across our key accounts. Your role in our mission Marketing Technology Stack Management : Oversee the marketing tech stack (e.g., account-based marketing (ABM), marketing automation tools, analytics platforms), ensuring tools are fully integrated and optimized for efficient campaign execution. Campaign Execution : Work closely with the US Field Marketing & ABM Strategy Managers to implement digital marketing campaigns across email, web, social, and other digital channels, ensuring timely and precise execution. Data and Process Optimization : Manage data integrity within marketing systems, creating and optimizing workflows, lead routing, and segmentation to improve targeting and personalization. Performance Tracking & Reporting : Monitor the performance of marketing campaigns using analytics tools and dashboards, providing insights to internal stakeholders on effectiveness, ROI, and areas for improvement. Automation and Scalability : Develop automated marketing workflows to scale personalized campaigns for different state accounts while maintaining operational efficiency. Creative Team Leadership : Build and lead a team of graphic design, content creation, and web development professionals to deliver high-quality assets that support campaign objectives. Building and Leading a Creative Team : Build and lead a team of graphic design, content creation, and web development professionals, ensuring that creative outputs align with campaign strategies and organizational goals. Cross-Functional Collaboration : Partner with marketing, sales, and IT teams to ensure alignment on technology usage, data integration, and reporting requirements. Budget Oversight : Manage the budget for digital marketing tools and platforms, ensuring cost-effective solutions that support campaign goals. Compliance and Governance: Ensure marketing operations comply with relevant regulations, particularly around data privacy and security, in public sector marketing initiatives. What we're looking for Bachelors degree in Marketing, Information Systems, Business, or a related field. 12+ years of experience in digital marketing operations or marketing technology management. Strong experience with marketing automation platforms (e.g., Marketo, HubSpot, Eloqua), account-based marketing campaign execution and CRM systems (e.g., Salesforce). Demonstrated ability to manage end-to-end digital campaigns, from setup to reporting, with a focus on data-driven decision-making. Proven track record of optimizing marketing operations to improve efficiency, lead management, and personalization at scale. Strong leadership skills and experience building and managing high-performing India-based teams for US businesses Strong technical skills in integrating and optimizing marketing tech stacks, including data management, segmentation, and reporting. Excellent project management skills with a strong focus on meeting deadlines and managing multiple priorities. Experience in building and leading creative teams to support marketing objectives. Knowledge of public sector or healthcare marketing is a plus. Strong attention to detail, analytical skills, and ability to translate data into actionable insights.
Posted 2 months ago
10 - 20 years
45 - 50 Lacs
Mumbai
Work from Office
Job Title - Brand & Creative Strategy Director | Manager | The Strategy & Consulting Global Network Song Practice Management Level : 7 Manager Location: Mumbai Must have skills: Branding, Marketing and Creative Project Management Good to have skills: Content Strategy, Measurement, Creative Strategy and Execution Job Summary :As the Strategy Director you will be responsible for developing and implementing strategic plans that drive business growth and achieve client objectives. With 7-10 years of experience, this role requires a deep understanding of both B2B and B2C markets, as well as the ability to analyze market trends and consumer insights. You will work closely with account, creative, and production teams to develop integrated marketing solutions that deliver measurable results. In this role, you will be responsible for leading a team of strategists, providing guidance and support to ensure that all strategic initiatives are aligned with client goals. Strong analytical and communication skills are essential, as the role involves presenting strategic recommendations to clients and internal stakeholders. The ideal candidate will have a proven track record of developing and implementing successful marketing strategies that drive business growth. Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Customer, Sales & Service practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. Your key responsibilities will include Develop and implement strategic plans that drive business growth and align with client objectives across B2B and B2C markets. Analyze market trends, consumer insights, and competitive landscapes to inform data-driven marketing strategies. Collaborate with account, creative, and production teams to develop integrated marketing solutions that deliver measurable results. Lead a team of strategists, providing guidance and mentorship to ensure alignment with client goals and industry best practices. Present strategic recommendations to clients and internal stakeholders, translating complex insights into clear, actionable plans. Oversee the execution of strategic initiatives, ensuring consistency, efficiency, and high-quality deliverables. Stay ahead of emerging marketing technologies and industry innovations to bring fresh perspectives to client projects. Act as a key advisor to clients, building strong relationships and ensuring long-term business success. Apply problem-solving skills to proactively identify risks, manage dependencies, and navigate challenges in a fast-paced environment. Familiarity with Gen AI tools and their applications in marketing strategy would be an added advantage. Bring your best skills forward to excel at the role Strategic Planning | Market & Consumer Insights | Data-Driven Decision Making | Cross-functional Team Leadership | Brand & Marketing Strategy | Client Relationship Management | Digital & Social Media Strategy | Campaign Execution & Optimization | Communication & Presentation Skills | Business Growth & Innovation Additional information: Work closely with leadership to support business development, thought leadership, and strategic initiatives. Analyze large data sets, integrating macroeconomic trends and competitive intelligence to drive strategic recommendations. Thrive in a fast-paced, dynamic environment while managing multiple projects simultaneously. Strengthen stakeholder relationships by ensuring seamless client interactions and delivering high-impact solutions. Exhibit leadership and team-building skills to mentor and inspire diverse teams. Identify new business growth opportunities, contribute to innovative solutions, and support end-to-end proposal development. Enhance brand and creative strategy offerings by identifying emerging industry trends and opportunities for skill development. Read about us. Your experience counts! Strong portfolio or samples of work demonstrating strategic, end to end account management and key stakeholder management. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment Experience in working with middle to senior management levels within existing organization / client organizations. Hands-on experience and understanding of relevant tools / platforms Strong verbal communication skills. Good research, organizational, and time-management skills. Strong presentation skills and knowledge of using AI and GenAI tools. Experience in working across multiple industries. Experience in setting up and growing teams to meet needs across skills, geographies and industries. What's in it for you? An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everything"from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions " underpinned by the world's largest delivery network " Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy & Consulting: Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategys services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world."For more information visit Song | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, . Qualifications Experience :10+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelors or Masters Degree in Business or Marketing
Posted 2 months ago
1 - 3 years
3 - 5 Lacs
Hyderabad
Work from Office
We are hiring a Sales & Marketing Executive in Hyderabad. Should have core Retail Sales Experience. Marketing must know Telugu & English. Should have Clinic handling experience. Should be target oriented.
Posted 2 months ago
3 - 8 years
4 - 6 Lacs
Mumbai
Work from Office
--Role & responsibilities Creative & Content Strategy - Develop and execute end-to-end creative strategy for Bodivite's product portfolio - Ensure brand consistency in storytelling, design, and communication - Oversee visual representation for performance marketing Producing documents, briefing papers, reports and presentations Marketing & Campaign Management - Execute marketing campaigns for new product launches - Lead social media strategy, ensuring brand engagement and business growth. - Manage influencer collaborations and search for content sponsorship opportunities. Copy and Communication - Supervise all brand communication across platforms, including website, social media, and packaging - Develop persuasive messaging for advertisements and digital assets Brand Growth and Expansion - Strategize proposals for new client acquisitions and business expansion - Conduct market research to identify trends and consumer behavior Project and Team Management - Work with creative teams to ensure smooth execution of campaigns and meeting revenue targets. - Manage cross-functional projects involving branding, e-commerce, and performance marketing Preferred candidate profile - Can from Pharma industry background may be preferred. - Qualification - Graduate in Marketing / Communication / Design / Business with an MBA preferred with 4+ years of experience in creative strategy, content direction, or brand marketing in a Marketing Agency. - Technical -Proficiency in branding, digital marketing, and campaign execution, Strong understanding of design, content strategy, and performance marketing. - Strong creativity and problem-solving ability, Excellent communication and copywriting skills, Ability to multitask and manage multiple projects, Strong strategic thinking and decision-making skills Perks and benefits As per Candidature Interested Candidates may apply on : gita.hr@vsinternational.co.in
Posted 2 months ago
2 - 4 years
3 - 5 Lacs
Kolkata
Work from Office
Key Responsibilities: Campaign Execution: Assist in the planning and implementation of marketing campaigns (online and offline). Coordinate with design and content teams for brochures, banners, and social media creatives. Support product/service promotions and manage campaign deliverables. Digital Marketing Support: Assist with content posting and analytics tracking on social media platforms (Facebook, Instagram, LinkedIn, etc.). Coordinate email marketing campaigns and assist in SEO/SEM efforts. Update website content and monitor online engagement. Market Research & Outreach: Conduct market and competitor research to identify trends and customer preferences. Gather and analyze feedback on campaigns and customer engagement. Help in organizing promotional events, exhibitions, and activations. Client & Partner Coordination: Coordinate with vendors, partners, and media agencies. Follow up with potential leads and assist the sales team in lead generation. Reporting & Documentation: Maintain records of campaign results, marketing materials, and activity reports. Support the preparation of presentations, reports, and performance summaries.
Posted 2 months ago
0 - 1 years
0 Lacs
Nagpur
Work from Office
Marketing Associates (50 Positions) Key Responsibilities: Manage day-to-day operations of marketing campaigns. Data Entry of running campaign Review and ensure the quality and accuracy of entered information. Generate reports based on data as requested. Please make sure that data entry tasks are completed while meeting deadlines. Qualifications: Good in English (reading and writing). Any Graduate Why Join Us? Flexible Work Environment Performance-Based Bonuses Open-Minded and Collaborative Culture Opportunities for Growth and Development Working Hours: 12:30 PM to 7:30 PM
Posted 2 months ago
4 - 6 years
3 - 7 Lacs
Noida
Work from Office
Execute marketing campaigns through FB Ads ensuring high ROAS Optimize campaigns to achieve the best ROI & meet targets Handle various campaign: conversion, website clicks, traffic, remarketing, etc. Conduct A/B testing on campaigns to improve ROI Required Candidate profile Proficient in executing and optimizing high-performing campaigns, including conversion, website clicks, traffic, and remarketing, to achieve superior Return on Ad Spend (ROAS).
Posted 2 months ago
3 - 5 years
6 - 8 Lacs
Bengaluru
Work from Office
Client Servicing Manager Job Description As Client Servicing Manager you need to be self-motivated, dependable, well-organized, adaptable, flexible, resourceful, computer savvy, and detail oriented with strong written & verbal communications skills and the ability to balance multiple priorities. A can do attitude is required and the individual must be able to work in a fast-paced, challenging, energetic environment. Responsibilities: Manage budgets, timelines and client expectations Anticipate and make recommendations for client needs. Be exceptionally responsive to all client requests. Understanding the clients needs and the internal resources available to you throughout the production cycle by clearly and proactively managing communications between our staff and clients. Create proposals for existing clients to improve their business utilizing company services. Identify sales leads, pitch services to new clients and maintain a good working relationship with new contacts. Coordinate projects by communicating effectively with client & production team to follow all steps to ensure project stays on track. Work with creative team to bring ideas into the mix, offer suggestions, research, and ability to share & constantly learn new technology. Provide EXCELLENT customer service with a positive attitude to every client, on every occasion. Quality assurance including proof reading and ensuring that all work presented to our clients meets their specifications and brand mandates. Requirements: Excellent communication skills and the ability to anticipate the needs of customers Should possess strong problem solving skills and the ability to make sound judgement calls Superior organizational and time management skills Knowledge of customer service programs and databases, or the ability to learn new software quickly Innovative, creative thinking skills to ensure the organization is providing a cutting edge client experience. Basic understanding of digital marketing.
Posted 2 months ago
0 - 2 years
2 - 4 Lacs
Bengaluru
Work from Office
Day-to-Day Work. Media Partnerships:Reaching out to media partners to acquire media inventory, negotiate. rates, and manage contracts. Marketing Collaterals & Offers:Creating marketing materials and offers for upcoming. sporting events to enhance client engagement. Sales Support:Assisting the sales team with pitch decks, client proposals, and targeted sales. strategies. Campaign Execution:Overseeing sports campaign delivery, ensuring timely execution, and. recording proof of execution during live events. Pipeline Management:Conducting brand scans, managing client pipelines, and tracking. potential business opportunities. Project Planning:Preparing project timelines and coordinating with internal teams for. seamless delivery. Go-To-Market Strategies:Contributing to the development and execution of GTM strategies. for sports properties and events. Administrative Support:Managing business trackers, CRM systems, and generating reports. Industry Insights:Staying updated on industry trends, competitor activities, and emerging. opportunities in sports advertising. About Company:The Media Ant is a 12-year-old platform for media discovery, planning, and execution of marketing campaigns. We aim to disrupt the traditional process of executing ad campaigns through a physical media agency and replace it with a self-serve advertising platform. The platform works equally well for both online and offline media. This platform will empower any advertiser, irrespective of their budget and level of marketing understanding, to be able to plan and launch a campaign. The Media Ant is the winner of various startup awards and is used by more than a million users every year. Please visit our website (www.TheMediaAnt.com) to learn more
Posted 3 months ago
1 - 6 years
5 - 8 Lacs
Bengaluru, Hyderabad, Mumbai (All Areas)
Work from Office
We are hiring for one of our multinational client for the role of Campaign Specialist (Oracle Eloqua ) based out at Mumbai/Remote. PFB the details: Industry: Chemical (MNC) Payroll Company: Randstad India Location: Mumbai/Remote Position Overview The Marketing Campaign Specialist plays a critical role in executing successful email marketing campaigns , with a strong focus on demand generation and lead nurturing . Operating from a Shared Service Centre , this specialist collaborates with regional business marketing teams to develop, deploy, and optimize email marketing strategies and reports. Reporting to Dows Global Commercial Excellence function, the ideal candidate will have expertise in email marketing best practices , keen attention to detail, and the ability to manage multiple campaigns simultaneously. This includes campaign creation, email design, performance tracking, A/B testing, audience segmentation, and Oracle Eloqua proficiency. Key Responsibilities Email Campaign Deployment & Management Collaborate with Marketing Communications to create visually appealing email templates and content , including subject lines, body text, graphics, and CTAs, ensuring alignment with brand guidelines and campaign goals. Work with Marketing stakeholders to understand campaign objectives and target audiences. Manage and segment audiences within Eloqua and Customer Data Platforms (CDP) for targeted and effective campaigns. Schedule and execute email campaigns using Oracle Eloqua and Adobe Real-Time Customer Data Platform (CDP) while monitoring and troubleshooting deployment issues. Design landing pages and forms to support campaign objectives. Performance Tracking & Reporting Track and analyse key email performance metrics (open rates, click-through rates, conversion rates, etc.). Generate reports with actionable insights to improve future campaigns. Create and manage Campaign IDs (CIDs) within Eloqua for tracking and reporting. Conduct A/B testing and other optimization techniques to enhance email engagement. Compliance & Best Practices Ensure all email campaigns comply with GDPR and other data privacy regulations , as well as Dow best practices . Maintain data privacy protocols to ensure compliance and database accuracy. Collaboration & Support Implement, maintain, and test lead scoring models to optimize automatic lead qualification . Support marketing technology/capability management with routine maintenance activities. Provide training and support to team members and new hires on email marketing tools and techniques. Critical Success Factors Strong organizational skills , with the ability to prioritize and manage multiple projects. Ability to work effectively in diverse, cross-functional teams across multiple regions. Sense of urgency in meeting commitments and completing campaigns on schedule. Analytical mindset, creativity, and a customer-centric approach . Excellent verbal and written communication skills . Understanding of digital marketing trends and a curiosity for innovation in the field. Required Qualifications Education : Bachelor’s degree in Marketing, Business, or Technology (or related field. Experience : 2+ years of hands-on experience in digital communication and campaign management, preferably in a B2B environment. Technical Skills : Strong proficiency in Oracle Eloqua , including end-to-end campaign setup, email design, landing page creation, and audience management . Ability to analyze campaign performance data and provide data-driven insights . Preferred Skills Familiarity with Microsoft Dynamics CRM is an added advantage. Knowledge of best practices in email marketing and digital campaign optimization . Experience with HTML, CSS, and JavaScript is an advantage. Eloqua certification or other marketing automation certifications . Experience with Customer Data Platforms (CDP) for audience segmentation and management. Interested candidates may share their CV at: anisha.rana@randstad.in OR WhatsApp: 7973641471
Posted 3 months ago
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