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0.0 - 4.0 years
0 - 4 Lacs
Mumbai, Maharashtra, India
On-site
We are seeking a detail-oriented and strategically-minded professional for Media Buying & Operations within our Advertising Agency. This role is crucial for securing optimal media rates, ensuring seamless campaign execution across various ATL (Above-The-Line) mediums, and maintaining strong relationships with both media suppliers and clients. You will play a key role in making critical decisions about media placement and optimizing campaign performance to achieve maximum client impact. Key Responsibilities: Media Buying & Deals: Coordinate with media suppliers to obtain competitive rates and negotiate deals from channels and publications based on briefs provided by media planners. Maintain an updated rate card for all media houses and create a comprehensive rate benchmark repository for strategic reference. Generate Job Status Reports (JSR) on a weekly basis, along with Plans of Action (POA). Campaign Execution & Monitoring: Ensure all estimates for clients are accurately raised through Mediaware for all ATL mediums. Regularly interact with channels post Release Order (RO) to confirm campaign start dates and provide consistent updates on release dates to media planners. Create, maintain, and publish information on media innovations and market insights, including competitor activities, through strong relationships with media suppliers. Oversee the execution, buying, and monitoring aspects for designated clients. Ensure regular monitoring and diligently track make-goods (compensatory ad placements). Maintain regular interaction with clients regarding spot placements and page positions. Media Strategy & Optimization: Continuously assess the efficacy of communication platforms and media channels to make informed decisions about where advertising campaigns will be deployed. Work collaboratively alongside media planners when executing media-based promotional strategies for clients. Devise media buying strategies with media planners to achieve the right level of media coverage for campaigns. Review the success of campaigns and negotiate with media sales agencies to make vital adjustments and changes for optimization. Manage entrusted budgets wisely, ensuring efficient and effective media spending. Client Interaction & Reporting: Send Media Releases (MR) to clients and follow up for all releases. Handle all work related to execution, buying, and monitoring for designated clients. Required Skills: Proficiency in coordinating with media suppliers for rates and negotiating deals. Ability to ensure estimates are raised through Mediaware for ATL mediums. Skills in maintaining rate cards for media houses and creating a rate benchmark repository. Capability to generate weekly JSRs and POAs. Strong ability to interact with channels to confirm campaign start dates and provide release date updates to planners. Proficiency in creating, maintaining, and publishing media innovations/market info. Experience in sending MRs and following up with clients for releases. Ability to handle designated clients for execution, buying, and monitoring. Skills in ensuring regular monitoring and tracking of make-goods. Aptitude for regular interaction with clients for spot placement/page positions. Ability to assess communication platforms and media channels to make crucial decisions about campaign deployment. Experience working alongside media planners to execute promotional strategies and devise media buying strategies. Ability to establish relationships with media sales agencies and potential clients. Proficiency in reviewing campaign success and negotiating adjustments. Strong financial acumen to manage budgets wisely.
Posted 1 week ago
8.0 - 12.0 years
0 Lacs
maharashtra
On-site
The Marketing Transformation Senior Manager role within Accenture GN Song involves working at the core of the top global Life Sciences industry, including Pharmaceuticals, Biotechnology, and Medical Technology. As a Senior Manager, you will collaborate on innovative projects, leveraging deep industry knowledge and marketing skills. Your responsibilities will encompass strong project management to successfully plan, execute, and deliver content initiatives, while also coordinating cross-functional teams and managing resources effectively. An analytical and data-driven mindset will be crucial in driving result-oriented decisions. Your role will involve providing consulting and advisory services, including market research, analysis of the pharmaceutical market, competitor benchmarking, patient journey mapping, and segmentation & targeting. Additionally, you will be responsible for developing end-to-end digital marketing strategies and campaigns, leading content marketing initiatives, social media engagement programs, and web campaigns aligned with the overall content strategy. In terms of marketing technology, you will lead platform assessment and solution design, focusing on optimizing the MarTech stack, developing use cases to improve technology utilization, and recommending new MarTech systems. Expertise in tools and platforms such as Adobe Campaign, Marketo, Google Marketing Platform, and Salesforce Marketing Cloud will be essential for success in this role. Furthermore, you will be expected to stay updated on the latest AI developments in the Life Science industry, design and implement GenAI use cases, and drive new business engagements through lead generation and pursuing new opportunities. Practice development, leadership, collaboration with key stakeholders, and talent management will also be key aspects of your responsibilities. Your professional and technical skills should include in-depth knowledge of branding, creative development, digital marketing, campaign deployment, and optimization. Experience in working with middle to senior management levels, agencies, or marketing agencies for Life Sciences clients is desirable. Additionally, you should possess a strong understanding of marketing and advertising technologies and the ability to apply technology know-how to enhance client outreach strategies. This role offers the opportunity to work on transformative projects with key G2000 clients, co-create innovative solutions with industry experts, enterprise function practitioners, and business intelligence professionals. You will have access to personalized training modules to enhance your strategy and consulting acumen, industry knowledge, and capabilities. Accenture is committed to accelerating equality and fostering boundaryless collaboration across the organization. Qualifications for this position include a minimum of 8 years of experience and an MBA from a tier 1 institute, preferably with a bachelor's degree in marketing, journalism, communications, or a related field. Join us at Accenture to be part of a dynamic team driving marketing transformation and innovation in the Life Sciences industry.,
Posted 1 week ago
10.0 - 15.0 years
15 - 20 Lacs
Mumbai, Gurugram, Bengaluru
Work from Office
Must have skills:Omni-channel marketing activation, Data driven marketing, Customer Experience & Journey Development, Next Best Action Marketing, Mar-Tech Strategy Good to have skills: Marketing Job Summary: The Retail Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Retail clients and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills.Roles & Responsibilities: Develop relevant retail personae and journey designs. Identify key moments of truth that lead to differentiated retail experiences Develop digital marketing strategy/ campaigns:Study economic indicators, tracking changes in supply and demand, identifying Travelers and their current and future needs, and monitoring the competition. Plan, design, and execute all web, SEO/SEM, database marketing material:Lead and guide the project teams on emails, social media, consumer marketing, BTL and display advertising campaigns. MarTech Consulting Projects:Lead projects focusing on optimizing the MarTech/ AdTech stack and develop use cases to improve utilization of existing MarTech/ AdTech stack. Research, evaluate and recommend new martech /adtech systems and suppliers. Keep a holistic understanding of existing and upcoming martech/adtech platforms and how they connect into the broader marketing technology landscape. Lead Marketing Programs:Supporting full spectrum of Marketing program execution from strategy definition to technical delivery. Content Marketing Projects:Support on development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project Manage projects to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. Lead business development efforts, develop proposal responses, build marketing assets and accelerators for various industry. Work in a team of seasoned professionals & use relevant tools to develop business cases, strategic assessments, published written materials. Deploying strong analytical skills and drive result-oriented decisions with a Data-driven mindset Professional & Technical Skills: Deep skills in Marketing and digital marketing. Strong knowledge of designing marketing strategies and campaign management is a must. An ability to devise customer personas, customer journeys for specific personas, designing customer experiences. Strong understanding of key marketing value levers, metrics. An understanding of the various avenues available to drive innovative user experiences. A fundamental understanding of the functioning of a marketing technologies and how they enable marketing strategies Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project. Strong analytical skills to bring clarity to complex issues and gather data-driven insights. Ability to effectively team with others in a large, global organization. Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytelling An ability to communicate actionable insights, trends and measure performance. In addition, to excel at the role, you will also need to have. An ability to work with the leadership to support business development and thought leadership. Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations. Strong communication and presentation skills to share the perfect pitch with key stakeholders. Strong client handling skills to develop, manage and deepen relationships with key stakeholders. Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals. Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members. Additional Information: An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. Qualification Experience: Overall experience of 10+ years leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans. In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Experience in working with senior management levels within existing organization / client organizations. Educational Qualification:MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, or a related field
Posted 1 month ago
10.0 - 15.0 years
12 - 17 Lacs
Mumbai, Gurugram, Bengaluru
Hybrid
Must have skills: Loyalty, Traveler Experience & Journey Development, Digital Marketing, Creative Strategy, Campaign Management, Mar-Tech Strategy Good to have skills:Marketing Job Summary : The Travel Industry Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Travel Industry Client (Hospitality, Airlines, Airports and Travel Services) and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills Roles & Responsibilities: Lead Traveler experience assessment and journey design, marketing and advertising process and technology assessment, KPI and definition, solution and vendor assessment for different marketing technologies including Adobe, Salesforce and others Develop Travel loyalty strategy: Development of loyalty economics models to drive loyalty investments and designing loyalty program construct (earn-burn strategies, benefits, experiences, Partnerships, co-branded Card programs) Develop metrics / scorecard to gauge efficacy of loyalty / membership programs: Conceptualizing and implementing revenue generation programs specifically for loyalty members (cross sell / up sell / tier movement) Develop digital marketing strategy/ campaigns: Study economic indicators, tracking changes in supply and demand, identifying Travelers and their current and future needs, and monitoring the competition. Plan, design, and execute all web, SEO/SEM, database marketing material: Lead and guide the project teams on emails, social media, consumer marketing, BTL and display advertising campaigns. MarTech Consulting Projects: Lead projects focusing on optimizing the MarTech/ AdTech stack and develop use cases to improve utilization of existing MarTech/ AdTech stack. Research, evaluate and recommend new martech /adtech systems and suppliers. Keep a holistic understanding of existing and upcoming martech/adtech platforms and how they connect into the broader marketing technology landscape. Lead the team on Design & Execution of campaign strategies: Strategizing marketing plans across all channels and devices including business case for use cases driving acquisition and engagement. Designing new campaign strategies and marketing plans across all channels and devices Lead Marketing Programs: Supporting full spectrum of Marketing program execution from strategy definition to technical delivery. Content Marketing Projects: Support on development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project Leading a team of seasoned professionals & using relevant tools to develop business cases, strategic assessments, published written materials Deploying strong analytical skills and drive result-oriented decisions with a Data-driven mindset Professional & Technical Skills: Proven working experience (10+ years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the Travel Industry In-depth knowledge of Loyalty, Traveler Experience, Branding, creative development and execution, digital marketing, and campaign deployment and optimization Experience in working with middle to senior management levels within existing organization / client organizations Experience in implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms Strong understanding of marketing, advertising technologies (with hands on) and ability to apply technology know-how to better how our clients reach out to their customers Hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe, Cloud, Google Marketing platform, Google Ads, Pega decisioning, SFMC etc. Hands-on experience and understanding of Loyalty tools / platforms Has worked in the Marketing Team for leading Travel companies Additional Information: An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. Qualification Experience:Overall experience of 10+ years of experience in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the Travel Industry Educational Qualification:Post-Graduation (Preferably MBA)
Posted 1 month ago
10.0 - 15.0 years
12 - 18 Lacs
Mumbai, Gurugram, Bengaluru
Work from Office
Must have skills:Data driven marketing, Omni-channel marketing activation for Clients Good to have skills:Marketing Job Summary : The CG&S Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global CG&S Industry Client and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills Roles & Responsibilities: Work with leading firms to provide marketing services, to define the marketing vision, initiatives, roadmap, and business case to achieve the strategic objectives. Design marketing strategies, audience/segmentation strategies, personalization and optimization strategies, channel strategies for the client Design acquisition, engagement and retention campaigns Monitor and analyze market trends, assess competitor's product and services strategy, to design strategies for the client. Shape the operating model and design processes with an understanding of challenges of our clients. Drive innovation and bring thought leadership to our clients especially in areas such as GenAI. Provide solutions for complex client problems across marketing areas, providing subject matter expertise on respective industry. Build relationships with key client decision-makers and act as a trusted advisor on all aspects of marketing strategy. Manage projects to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. Lead business development efforts, develop proposal responses, build marketing assets and accelerators for various industry. Work in a team of seasoned professionals & use relevant tools to develop business cases, strategic assessments, published written materials. Professional & Technical Skills: Key Skills: Deep skills in Marketing and digital marketing. Strong knowledge of designing marketing strategies and campaign management is a must. An ability to devise customer personas, customer journeys for specific personas, designing customer experiences. Strong understanding of key marketing value levers, metrics. An understanding of the various avenues available to drive innovative user experiences. A fundamental understanding of the functioning of a marketing technologies and how they enable marketing strategies Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project. Strong analytical skills to bring clarity to complex issues and gather data-driven insights. Ability to effectively team with others in a large, global organization. Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytelling An ability to communicate actionable insights, trends and measure performance. In addition, to excel at the role, you will also need to have. In addition, to excel at the role, you will also need to have. An ability to work with the leadership to support business development and thought leadership. Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations. Strong communication and presentation skills to share the perfect pitch with key stakeholders. Strong client handling skills to develop, manage and deepen relationships with key stakeholders. Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals. Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members. Strong client handling skills to develop, manage and deepen relationships with key stakeholders. Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals. Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members. Qualification Experience: Overall 10+ years of experience in leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans. Proven experience in leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans. In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Experience in working with senior management levels within existing organization / client organizations. Educational Qualification: MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, or a related field
Posted 1 month ago
8 - 12 years
12 - 18 Lacs
Mumbai
Work from Office
Job Title - Brand & Creative Group Project Manager | Associate Manager | The Strategy & Consulting Global Network Song Practice Management Level : 8 Associate Manager Location: Mumbai Must have skills: Branding and Creative Project Management Good to have skills: Content Strategy, Measurement, Creative Strategy and Execution Experience :8+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelor's or Master's Degree in Business or Marketing Job Summary :You will work closely with our Clients and the Accenture Song team and be responsible for leading and growing client accounts, ensuring exceptional client satisfaction, and driving the overall strategic direction of campaigns. You will be working closely with creative, strategy, media, and production teams to ensure integrated and effective solutions. You will be overseeing the end-to-end process of campaign, conceptualization, execution and ensure campaigns are delivered on time, within budget, and to the highest standard. Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Customer, Sales & Service practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. Your key responsibilities will include Take full ownership of multiple marketing projects, ensuring clear vision, planning, execution, and successful delivery within scope, time, and budget. Develop and manage project plans, timelines, and workflows while aligning cross-functional teams, including account, creative, and production teams. Partner with business and strategy teams to develop holistic marketing and communications plans, including brand strategy, creative development, integrated campaigns, digital marketing, and market research. Leverage strong project management skills to oversee the execution of social media strategies, including content audits, social listening, playbook development, and communication roadmaps. Act as a bridge between clients and internal teams, ensuring seamless coordination, expectation management, and issue resolution throughout the project lifecycle. Build relationships with key client decision-makers, acting as a trusted advisor on all aspects of project execution, brand, and creative strategy. Stay updated on industry trends, emerging marketing technologies, and innovative solutions to bring fresh perspectives to client projects. Apply problem-solving skills to proactively identify risks, manage dependencies, and navigate challenges in a fast-paced environment. Maintain quality control across all deliverables, ensuring alignment with client objectives and brand standards. Familiarity with Gen AI tools and their applications in marketing project management would be an added advantage. Bring your best skills forward to excel at the role Project Management | Marketing & Brand Strategy | Cross-functional Team Leadership | Client Relationship Management | Digital & Social Media Strategy | Data-driven Decision Making | Risk Mitigation | Campaign Execution & Optimization | Budget & Resource Management | Strong Communication & Presentation Skills Additional information: Work closely with leadership to support business development, thought leadership, and strategic initiatives. Analyze large volumes of data, integrating macroeconomic factors and competitive benchmarking to extract relevant insights. Thrive in a fast-paced, dynamic environment, managing both offshore and onshore project teams. Demonstrate strong stakeholder management, ensuring seamless client interactions and deepening relationships with key decision-makers. Exhibit leadership and team-building skills to collaborate with and motivate diverse teams toward achieving project goals. Identify new opportunities for business growth, develop innovative solutions, and drive end-to-end proposal development. Contribute to the enhancement of brand and creative strategy offerings by identifying areas of growth, skills, and emerging platforms. Read about us. Your experience counts! Strong portfolio or samples of work demonstrating strategic, end to end account management and key stakeholder management. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment Experience in working with middle to senior management levels within existing organization / client organizations. Hands-on experience and understanding of relevant tools / platforms Strong verbal communication skills. Good research, organizational, and time-management skills. Strong presentation skills and knowledge of using AI and GenAI tools. Experience in working across multiple industries. Experience in setting up and growing teams to meet needs across skills, geographies and industries. Qualifications Experience :8+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelors or Masters Degree in Business or Marketing
Posted 2 months ago
8 - 12 years
30 - 35 Lacs
Mumbai
Work from Office
Job Title - Brand & Creative Group Project Manager | Associate Manager | The Strategy & Consulting Global Network Song Practice Management Level : 8 Associate Manager Location: Mumbai Must have skills: Branding and Creative Project Management Good to have skills: Content Strategy, Measurement, Creative Strategy and Execution Experience :8+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelor's or Master's Degree in Business or Marketing Job Summary :You will work closely with our Clients and the Accenture Song team and be responsible for leading and growing client accounts, ensuring exceptional client satisfaction, and driving the overall strategic direction of campaigns. You will be working closely with creative, strategy, media, and production teams to ensure integrated and effective solutions. You will be overseeing the end-to-end process of campaign, conceptualization, execution and ensure campaigns are delivered on time, within budget, and to the highest standard. Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Customer, Sales & Service practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. Your key responsibilities will include Take full ownership of multiple marketing projects, ensuring clear vision, planning, execution, and successful delivery within scope, time, and budget. Develop and manage project plans, timelines, and workflows while aligning cross-functional teams, including account, creative, and production teams. Partner with business and strategy teams to develop holistic marketing and communications plans, including brand strategy, creative development, integrated campaigns, digital marketing, and market research. Leverage strong project management skills to oversee the execution of social media strategies, including content audits, social listening, playbook development, and communication roadmaps. Act as a bridge between clients and internal teams, ensuring seamless coordination, expectation management, and issue resolution throughout the project lifecycle. Build relationships with key client decision-makers, acting as a trusted advisor on all aspects of project execution, brand, and creative strategy. Stay updated on industry trends, emerging marketing technologies, and innovative solutions to bring fresh perspectives to client projects. Apply problem-solving skills to proactively identify risks, manage dependencies, and navigate challenges in a fast-paced environment. Maintain quality control across all deliverables, ensuring alignment with client objectives and brand standards. Familiarity with Gen AI tools and their applications in marketing project management would be an added advantage. Bring your best skills forward to excel at the role Project Management | Marketing & Brand Strategy | Cross-functional Team Leadership | Client Relationship Management | Digital & Social Media Strategy | Data-driven Decision Making | Risk Mitigation | Campaign Execution & Optimization | Budget & Resource Management | Strong Communication & Presentation Skills Additional information: Work closely with leadership to support business development, thought leadership, and strategic initiatives. Analyze large volumes of data, integrating macroeconomic factors and competitive benchmarking to extract relevant insights. Thrive in a fast-paced, dynamic environment, managing both offshore and onshore project teams. Demonstrate strong stakeholder management, ensuring seamless client interactions and deepening relationships with key decision-makers. Exhibit leadership and team-building skills to collaborate with and motivate diverse teams toward achieving project goals. Identify new opportunities for business growth, develop innovative solutions, and drive end-to-end proposal development. Contribute to the enhancement of brand and creative strategy offerings by identifying areas of growth, skills, and emerging platforms. Read about us. Your experience counts! Strong portfolio or samples of work demonstrating strategic, end to end account management and key stakeholder management. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment Experience in working with middle to senior management levels within existing organization / client organizations. Hands-on experience and understanding of relevant tools / platforms Strong verbal communication skills. Good research, organizational, and time-management skills. Strong presentation skills and knowledge of using AI and GenAI tools. Experience in working across multiple industries. Experience in setting up and growing teams to meet needs across skills, geographies and industries. What's in it for you? An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everything"from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions " underpinned by the world's largest delivery network " Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy & Consulting: Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategys services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world."For more information visit Song | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, . Qualifications Experience :8+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelors or Masters Degree in Business or Marketing
Posted 2 months ago
8 - 12 years
12 - 18 Lacs
Mumbai
Work from Office
Job Title - Brand & Creative Group Project Manager | Associate Manager | The Strategy & Consulting Global Network Song Practice Management Level : 8 Associate Manager Location: Mumbai Must have skills: Branding and Creative Project Management Good to have skills: Content Strategy, Measurement, Creative Strategy and Execution Experience :8+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelor's or Master's Degree in Business or Marketing Job Summary :You will work closely with our Clients and the Accenture Song team and be responsible for leading and growing client accounts, ensuring exceptional client satisfaction, and driving the overall strategic direction of campaigns. You will be working closely with creative, strategy, media, and production teams to ensure integrated and effective solutions. You will be overseeing the end-to-end process of campaign, conceptualization, execution and ensure campaigns are delivered on time, within budget, and to the highest standard. Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Customer, Sales & Service practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. Your key responsibilities will include Take full ownership of multiple marketing projects, ensuring clear vision, planning, execution, and successful delivery within scope, time, and budget. Develop and manage project plans, timelines, and workflows while aligning cross-functional teams, including account, creative, and production teams. Partner with business and strategy teams to develop holistic marketing and communications plans, including brand strategy, creative development, integrated campaigns, digital marketing, and market research. Leverage strong project management skills to oversee the execution of social media strategies, including content audits, social listening, playbook development, and communication roadmaps. Act as a bridge between clients and internal teams, ensuring seamless coordination, expectation management, and issue resolution throughout the project lifecycle. Build relationships with key client decision-makers, acting as a trusted advisor on all aspects of project execution, brand, and creative strategy. Stay updated on industry trends, emerging marketing technologies, and innovative solutions to bring fresh perspectives to client projects. Apply problem-solving skills to proactively identify risks, manage dependencies, and navigate challenges in a fast-paced environment. Maintain quality control across all deliverables, ensuring alignment with client objectives and brand standards. Familiarity with Gen AI tools and their applications in marketing project management would be an added advantage. Bring your best skills forward to excel at the role Project Management | Marketing & Brand Strategy | Cross-functional Team Leadership | Client Relationship Management | Digital & Social Media Strategy | Data-driven Decision Making | Risk Mitigation | Campaign Execution & Optimization | Budget & Resource Management | Strong Communication & Presentation Skills Additional information: Work closely with leadership to support business development, thought leadership, and strategic initiatives. Analyze large volumes of data, integrating macroeconomic factors and competitive benchmarking to extract relevant insights. Thrive in a fast-paced, dynamic environment, managing both offshore and onshore project teams. Demonstrate strong stakeholder management, ensuring seamless client interactions and deepening relationships with key decision-makers. Exhibit leadership and team-building skills to collaborate with and motivate diverse teams toward achieving project goals. Identify new opportunities for business growth, develop innovative solutions, and drive end-to-end proposal development. Contribute to the enhancement of brand and creative strategy offerings by identifying areas of growth, skills, and emerging platforms. Read about us. Your experience counts! Strong portfolio or samples of work demonstrating strategic, end to end account management and key stakeholder management. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment Experience in working with middle to senior management levels within existing organization / client organizations. Hands-on experience and understanding of relevant tools / platforms Strong verbal communication skills. Good research, organizational, and time-management skills. Strong presentation skills and knowledge of using AI and GenAI tools. Experience in working across multiple industries. Experience in setting up and growing teams to meet needs across skills, geographies and industries. What's in it for you? An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everything"from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions " underpinned by the world's largest delivery network " Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy & Consulting: Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategys services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world."For more information visit Song | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, . Qualifications Experience :8+ years of branding, overseeing end-to-end execution, social strategy or advertising experience in account management or related role with a major consulting firm or advertising agency or leading MNC. Educational Qualification: Bachelors or Masters Degree in Business or Marketing
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