3.0 - 5.0 years

7 - 12 Lacs

pune

Work from Office

Role & responsibilities Own implementation, customization, and integration of GTM tools (CRM, marketing automation, sales engagement, CS tools, etc.) Maintain and improve our CRM (e.g., HubSpot, Salesforce) and its data quality, pipeline visibility, and reporting accuracy Set up triggers, automations, and workflows to ensure leads are captured, routed, and followed up on effectively Design and document workflows across lead management, opportunity lifecycle, onboarding, renewals, and upselling Work closely with Marketing, Sales, and CS to operationalize campaigns, sequences, playbooks, and lifecycle touchpoints Monitor funnel health, conversion rates, and identify leakage or bottlenecks Collaborate with marketing to structure and launch automated email journeys for lead nurturing, reactivation, onboarding, and retention Implement A/B testing frameworks, behavioral triggers, and segmentation logic Build dashboards and reports that give the team visibility into key GTM metrics: lead source attribution, CAC, conversion, churn, LTV, etc. Enable data-driven decision-making by connecting product usage data with GTM systems Preferred candidate profile 25 years of experience in GTM operations, RevOps, or similar technical-commercial role Experience with CRM tools & marketing automation platforms preferred Ability to build and manage integrations (via Zapier, Make, API’s) and data flows Solid understanding of the SaaS customer lifecycle and B2B funnel dynamics Strong analytical skills and ability to turn messy data into actionable insight Excellent communicator and cross-functional collaborator Experience with product-led growth tools or customer data platforms Strong experience & familiarity with SQl, Python or low-code/no-code tools

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