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Assistant Manager - Marketing (Content Marketing) JioStar

8.0 - 12.0 years

0 Lacs

kochi, kerala

On-site

As a Marketing Campaign Manager for Malayalam (JioHotstar) within the marketing team responsible for Asianet channel's brand, your role involves managing marketing campaigns, collaborating with the team to create revenue-generating content strategies, and ensuring strong brand presence in a competitive market. Key Responsibilities: - Develop and execute large-scale marketing campaigns across traditional and digital channels. - Manage complete campaign lifecycle including planning, budgeting, execution, and post-evaluation. - Design and implement BTL initiatives like on-ground activations, mall events, and experiential marketing. - Execute hyperlocal marketing strategies by partnering with lo...

Posted 1 week ago

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