Marketing Head (Brand Strategy & Business Enablement) Walktalk Radio Media Services

6.0 - 10.0 years

7 - 15 Lacs

gurugram

Work from Office

Role Overview: The Marketing Head will be the core enabler of WalkTalk Studios brand identity, visibility, and business facilitation. Working closely with the Business Development Head and founders, this leader will craft compelling narratives from the studios content offerings, design pitch-aligned campaigns, manage digital communications, and position WalkTalk as a premium media and production house. This role is key to generating inbound interest, supporting outbound sales, and turning creative reputation into measurable business outcomes. Key Responsibilities: Translate founders’ and business team vision into public-facing brand stories and marketing assets. Create brochures, lookbooks, reels, presentations, and brand kits for the content portfolio. Support Business Development Head with tailored decks, case studies, and corporate proposals. Drive awareness campaigns for branded documentaries, melodramatic films, and influencer series. Lead content marketing strategy across Instagram, LinkedIn, YouTube, and podcasts. Design market-specific campaigns targeting wellness, real estate, government, hospitality, and CSR sectors. Coordinate with design, production, and social media vendors to ensure seamless campaign execution. Ensure brand consistency across all touchpoints—visual, verbal, and strategic. Required Experience & Attributes: 6–10 years of marketing experience in content studios, ad agencies, or media platforms. Creative thinker with strong understanding of branded content and production workflows. Skilled in brand positioning, presentation design, content writing, and storytelling. Experience managing teams or vendors in content-driven organizations preferred.

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