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6 Brand Execution Jobs

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2.0 - 6.0 years

0 Lacs

delhi

On-site

The role of an Executive in the Global Retail Experience team at Lenskart involves being the brand custodian for retail stores in India and global markets. You will play a crucial role in coordinating day-to-day activities, tracking projects, and ensuring seamless execution of in-store experiences. Collaboration with various teams is key to bringing together all elements of the in-store experience and translating ideas into impactful customer interactions. Your responsibilities will include project coordination, strategy planning, and retail rollouts. You will act as the anchor for projects, managing timelines, dependencies, and stakeholder deliverables. Maintaining trackers and creating dashboards for performance reviews will be essential for successful project execution. Additionally, you will be involved in mapping customer journeys, planning in-store communication touchpoints, and working closely with Design and Visual Merchandising teams to create high-impact displays for new launches and store openings. Cross-team collaboration is crucial in this role, as you will liaise with internal teams to ensure alignment of campaigns and collections with in-store execution. Monitoring store experience quality, analyzing feedback and performance data, and identifying improvement areas will be part of your responsibilities. Your exceptional ownership mindset, organizational skills, and attention to detail will be key assets in this dynamic and fast-paced environment. To excel in this role, you are expected to have at least 2-3 years of work experience in retail project coordination, marketing operations, client servicing, or brand execution. A Bachelor's or Master's degree in Marketing, Retail, Business, Communication, or related fields is preferred. Prior experience in brand/retail experience teams, creative agencies, or retail-tech brands will be an added advantage. If you enjoy solving problems, thrive in structured chaos, and are passionate about creating branded experiences that resonate with customers, this role offers an exciting opportunity to make a significant impact.,

Posted 2 weeks ago

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

You will be working as a YouTube Platform Manager at AIM, a leading platform focusing on technological advancements in analytics, artificial intelligence, data science, and big data. Your responsibilities will include developing content strategies, engaging with the audience, analyzing performance, and collaborating with content creators. The ideal candidate for this role is someone who is passionate about YouTube, has experience in content operations, and possesses a strong understanding of digital media and analytics. Your key responsibilities will involve uploading videos to the organization's YouTube channels, ensuring proper formatting, titling, tagging, and descriptions. You will also be responsible for maintaining quality standards and compliance with YouTube's community guidelines. Planning video release schedules, coordinating content calendars, optimizing video titles, descriptions, and tags for search engine visibility, and implementing best practices for video thumbnails and metadata are also part of your role. Monitoring and responding to comments, engaging with the YouTube audience, encouraging user interaction, and community building are crucial aspects of the job. Additionally, you will analyze YouTube analytics to track key performance metrics, use data to inform content and audience growth strategies, and implement search engine optimization (SEO) techniques for improved video rankings. Exploring and implementing monetization options like ads, sponsorships, and merchandise, documenting content and operational processes, and staying updated on YouTube policies and regulations are also essential tasks. To excel in this role, you should possess strong communication and interpersonal skills, a good understanding of social media platforms (especially YouTube, Facebook & Snapchat), excellent organizational skills with experience in data and sheet management (Excel/Google Sheets), the ability to multitask and coordinate across teams, and prior experience in talent management or brand execution. If you are looking for a challenging opportunity to leverage your YouTube expertise and digital media skills in a dynamic and innovative environment, this role at AIM could be the perfect fit for you.,

Posted 3 weeks ago

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6.0 - 11.0 years

5 - 11 Lacs

Chennai

Work from Office

Job Title: Assistant Brand Manager, Franchise Hotels Location: Chennai Department: Marketing Experience: 6+ yrs Role Overview Support the Brand Manager in strengthening franchise hotel brandenhancing consistency, visibility, and guest engagement across all touchpoints. You’ll help design and execute brand strategies, campaigns, and partnerships that align with overall commercial goals and drive franchisee success. Key Responsibilities 1. Brand Strategy & Campaign Execution Assist in developing and implementing brand-building strategies and campaigns tailored for franchise hotels, including digital, print, and on-site initiatives Coordinate with creative agencies and internal teams to deliver consistent brand messaging and hospitality experiences Manatal. 2. Market & Competitor Analysis Conduct market research on Chennai and South India travel trends, target segments, and competitors to guide brand positioning . Monitor franchise performance metrics and present monthly brand-impact insights. 3. Collaboration & Brand Alignment Work closely with franchise owners, hotel GMs, sales, F&B, and operations to ensure accurate brand execution in marketing collateral, on-site promotions, and guest communications Facilitate internal brand briefings—align teams on campaigns, style guides, and customer touchpoints. 4. Digital & Social Media Support Assist in managing franchise social media channels and digital ads (organic & paid) for brand awareness and engagement. Track digital KPIs (impressions, engagement, conversions) and support content planning. 5. Vendor & Budget Assistance Support brand collateral production—work with vendors and agencies, monitor quality, timelines, and adherence to brand guidelines . Help track marketing expenditures, ensuring campaigns meet ROI targets in consultation with Brand Manager. 6. Reporting & Insights Prepare monthly reports on brand campaign performance, market trends, ROI metrics, and upcoming action plans. Present findings to Brand Manager and market stakeholders for continuous optimization.

Posted 1 month ago

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3.0 - 7.0 years

9 - 13 Lacs

Noida

Work from Office

Brand Manager- Naukri India What We're Looking For • 2-3 years of experience in brand marketing, brand campaign execution, or related roles. • Strong project management skills with a hands-on approach to execution. • Experience working across digital and on-ground brand activations. • Excellent stakeholder management and coordination abilities. • Ability to thrive in a fast-paced, dynamic environment. What You'll Do • Brand Execution: Own the end-to-end execution of brand campaigns across digital, social, and offline channels. • Campaign Management: Work closely with creative, media, and external partners to roll out campaigns on time and with excellence. • On-Ground Activations: Lead planning and execution for brand-led events, sponsorships, and experiential marketing initiatives. • Digital Brand Presence: Collaborate with digital, content, and performance teams to ensure brand consistency across platforms. • Project Coordination: Streamline workflows, manage timelines, and ensure cross-functional teams are aligned on deliverables. • Vendor & Partner Management: Liaise with agencies, production teams, and external stakeholders for smooth execution. • Insights & Reporting: Track performance of brand initiatives and provide actionable recommendations for improvement.

Posted 1 month ago

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3.0 - 8.0 years

5 - 10 Lacs

Gurugram

Work from Office

About the role: We are seeking a Brand Manager to build Fitty's identity, drive awareness, and foster a loyal community, initially via social media and influencers. This is a unique 0-1 journey offering significant autonomy and learning as you shape a brand for the Gen Z/millennial market. If you thrive on building things from scratch and making a direct impact, this role is for you. Specifically, this role will involve: Brand Strategy & Execution: Develop and manage Fitty's brand strategy, ensuring consistency across all touchpoints (voice, visuals, values). Social Media & Content: Own the social media strategy (primarily Instagram) - create engaging content (copy, visuals, video), drive engagement, build community, and manage influencer campaigns. Brand Guardianship: Ensure all communications and assets adhere strictly to brand guidelines. Performance & Analysis: Track key marketing metrics, analyze performance, and optimize strategies based on data. Collaboration: Work closely with product, operations, and customer service teams. Market Intelligence: Stay updated on trends, competitors, and Gen Z culture. Budget Management: Manage the brand marketing budget effectively. Ideal candidate will have: 3-5+ years in brand/digital/social media management (D2C, wellness, lifestyle, fashion, or FMCG targeting young adults/Gen Z preferred). Proven success building brands via organic social media (esp. Instagram), content creation, and influencer marketing. Strong grasp of the Indian digital landscape and Gen Z consumer behavior. Exceptional creative, copywriting, and communication skills. Strong analytical skills & experience with analytics tools. Ability to work independently, own projects, and thrive in a fast-paced startup environment, understands Gen Z culture and communication. Strategic thinker, highly creative, and proactive. Excellent interpersonal skills. Organized, detail-oriented, adaptable, and collaborative. Possesses a strong sense of ownership and drive. Qualifications: Bachelor's degree in Marketing, Communications, Business, or related field

Posted 1 month ago

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4.0 - 9.0 years

4 - 9 Lacs

Bengaluru, Karnataka, India

On-site

Horizontal Expansion /Customer Acquisition: Identify new / potential customers in On-Premise / Night Life segment. Customer engagement, business proposal, negotiation & closure of TOT. Signing of Agreement & initiation of business with complete product range. Sales Plan Execution: Craft and execute a comprehensive strategy to achieve Product / Brand wise secondary target in new and existing customer segment. Monitoring secondary sales & offtake trend at Brand / pack level for Premium product range. Driving best in class execution: Implementing customer / account / brand specific execution plan to boost offtake PICOS - CDE Management / Activation of Promos / Execution of Combo / Brand Communication & Activation Deriving right business strategy for Special events/Festivals/Large parties in coordination with customers. Customer Relationship Management: Cultivate and maintain strong relationships with decision makers. Addressing inquiries, concerns, and feedback promptly and professionally Capability building: Training & educating customer's staffs on the value proposition of key products, especially Schweppes mixers, Smartwater & Monster. Periodical training for bartenders & maintaining relationship to promote HCCBPL brands. Training and support MGRs on upselling and explain the value proposition of premium products. Cross-functional Collaboration: Collaborate with both MT & GT sales team members, Finance, Channel & CDE team to address bottlenecks & enhance business. Tracking Competition & Trend Analysis: Stay informed about latest trends in On-Premise business & competitor activities to maintain growth & leadership.

Posted 1 month ago

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