11 Brand Equity Jobs

Role Overview: You play a pivotal role within the Global Capabilities team at PepsiCo, significantly impacting the business by developing, deploying, and supporting Market teams with core Insights on Superiority. Your focus is on the Superior Proposition Capability, mastering the art and science of being chosen by consumers. You collaborate with various teams to interrogate data and provide analysis that informs strategic decisions, driving operational excellence and ensuring products meet consumer expectations. Key Responsibilities: - Develop and deploy Insights capabilities for Global and Market teams, elevating the Insights function and enhancing efficiency through streamlined processes. ...

You will be responsible for conceptualizing and executing brand programs to enhance brand equity. Your key responsibilities will include: - Creating brand-centric content - Acting as the custodian of the brand - Providing branding support for events and activations - Developing and implementing branding and innovative marketing content across online and offline platforms - Curating content for brand campaigns, initiating conversations around the content, and ensuring continuous engagement with the target communities - Amplifying stories through various media channels to increase the brand's share of voice - Managing incoming media requests, establishing relationships with online influencers,...

As a Brand Manager at GreenFortune Windows and Doors, you will play a crucial role in owning and driving the brand strategy, storytelling, and marketing roadmap. Your responsibilities will include: - Leading the development and execution of GreenFortune's brand strategy, encompassing positioning, messaging frameworks, tone of voice, and brand values. - Translating consumer insights and market trends into actionable marketing plans to strengthen the market position and achieve business goals. - Conducting and managing market research, competitor benchmarking, and consumer studies to inform strategic decisions and identify unmet customer needs. - Collaborating with product and CX teams to alig...

As a Marketing Manager at AkzoNobel, you will play a crucial role in defining the road map for the portfolio and delivering the brand strategy for each category. Your responsibilities will include managing the volume, revenue, and CM delivery as per AOP, portfolio planning and management based on 4Ps, and driving brand equity through communication and consumer activation programs. Additionally, you will be responsible for executing ATL communication, always-on digital programs, and collaborating with advertising and media agencies for creating effective communication strategies. Key Responsibilities: - Define the road map for the portfolio and deliver the brand strategy for each category - M...

You will be responsible for conceptualizing and executing brand programs to enhance brand equity. This includes creating brand-centric content and acting as the custodian of the brand. Additionally, you will provide branding support for events and activations, as well as conceive, create, and execute branding and innovative marketing content for various platforms both online and offline. Your role will involve curating content for brand campaigns, initiating conversations around the content, and ensuring continuous engagement with target communities. You will also be expected to amplify stories through different media channels and increase the organization's share of voice. Furthermore, you ...

About the Opportunity: You are looking to join MakeMyTrip as an Associate Director/ Director in the Brand Marketing role based in Gurugram. In this position, you will be reporting directly to the Vice President - Brand Marketing. The Brand Marketing function at MakeMyTrip is crucial for driving rapid growth and market expansion through innovative and data-driven strategies. The team focuses on creating impactful ATL and BTL campaigns, as well as digital platform strategies, to enhance brand visibility and engagement in the competitive travel industry landscape. About the role: Your role as the Brand Marketing Lead at MakeMyTrip will involve spearheading the brand and mobile marketing initiat...

This individual plays a pivotal role within the Global Capabilities team, significantly impacting PepsiCo's business by developing, deploying, and continually supporting Market teams with core Insights on Superiority. They elevate the broader Insights function, pushing it to new horizons and enhancing efficiency through streamlined, standardized processes. By identifying connections across business needs, they ensure seamless capability integration into strategic processes, driving operational excellence. Focusing on the Superior Proposition Capability, this individual masters the art and science of being chosen by consumers. The new Proposition Testing methodology provides comprehensive dia...

We are seeking a sharp, creative, and execution-driven individual to take on the role of Content & Community Specialist. In this position, your main focus will be on leading creator content development, social media storytelling, and community engagement across various platforms. Your responsibilities will include collaborating with creators and internal teams to produce high-performing content that aligns with Daughter Earth's voice, vision, and values. Additionally, you will be responsible for nurturing the digital community by engaging meaningfully with followers, creators, and customers. This role is highly impactful and offers the opportunity to shape the brand narrative and grow alongs...

Company Size Mid-Sized Experience Required 2 - 4 years Working Days 5 days/week Office Location Prabhadevi, Mumbai Role & Responsibilities Were looking for an energetic, detail-oriented and creatively driven Brand Marketing Associate to support theexecution of on-ground events and brand partnerships. This role is ideal for someone who thrives on bringing brand experiences to life, loves working with people, and wants to grow in the world of experiential marketing and strategic collaborations. Events What you would need to do: Support in conceptualizing and executing brand-led events (pop-ups, workshops, community meet-ups, etc.) Coordinate with vendors, venues, artists/talent and internal st...

The role requires you to provide strategic leadership to the Projects Sales vertical, focusing on specification-led sales in commercial, hospitality, and high-end residential segments. You will lead and develop a high-performing team of Project Specification Engineers pan-India to drive pipeline generation, stakeholder engagement, and conversion to orders. It is essential to build SOMFY's thought leadership and brand equity within the AEC (Architects, Engineers, Consultants) ecosystem by defining and executing national specification strategies aligned with SOMFY's automation solutions for faades, blinds, and connected technologies. Strengthening the ecosystem of specifiers, system integrator...

You will be responsible for overseeing creative development for print campaigns, product launches, POSM, and promotional collaterals, ensuring alignment with brand guidelines and messaging. Collaborating with creative agencies and internal teams to develop impactful advertising assets for offline marketing campaigns will be a key part of your role. Working closely with the Product team to conceptualize and implement CTU, FSU, video content, pricelist, brochures, Research Initiatives, and other offline marketing materials will also be a crucial aspect of your responsibilities. You will need to ensure proofreading and quality control of all offline marketing materials, including dealer panels,...