Brand & Comms Advisor

As a Brand and Communications Advisor at The Strategy & Consulting Global Network Song Practice, you will play a crucial role in shaping and managing the brand narrative and communication strategy for various clients. Your responsibilities will include developing brand strategies, planning communication initiatives, managing media relations, overseeing content creation, stakeholder management, and measuring the impact of the communication efforts. You will need a deep understanding of brand positioning, messaging, and the ability to provide strategic advice to senior leadership on effective communication with internal and external audiences. In this role, you will collaborate with a team of professionals at Accenture who work on customer-facing challenges across sales, service, and marketing domains to drive business transformation. You will have the opportunity to work on key offerings like Living Marketing, Connected Commerce, and Next-Generation Customer Care, focusing on optimizing marketing, sales, and customer service strategies to enhance business performance for clients. Your responsibilities will involve defining and refining brand identity, ensuring consistency of messaging and visual identity across various platforms, advising on branding and communication strategies aligned with corporate goals, providing guidance and training to internal teams, analyzing brand performance in the market, designing comprehensive communication strategies, and creating brand-related content for different platforms. You will also be involved in developing social media strategies, tracking brand sentiment, and ensuring brand visibility, engagement, and customer loyalty. To excel in this role, you should have a proven track record in managing brand positioning, strategic counsel experience, proficiency in digital marketing and analytics tools, and the ability to work collaboratively within multidisciplinary teams. Additionally, experience in developing and executing communication strategies, familiarity with digital marketing strategies, and hands-on experience with relevant tools such as video editing and animation software will be beneficial. Joining Accenture will provide you with the opportunity to work on transformative projects with key clients, collaborate with industry experts, develop your consulting acumen through personalized training modules, and contribute to a culture committed to equality and boundaryless collaboration. If you are passionate about driving business change through effective brand and communication strategies, this role offers an exciting opportunity to grow and make a meaningful impact within a global organization like Accenture.,