The CRM Lead will play a pivotal role in driving customer engagement, enhancing loyalty, and improving customer experience through the effective implementation and management of CRM strategies. The individual will oversee the CRM operations, ensuring that customer insights are leveraged to increase retention, drive revenue, and optimize marketing initiatives. The CRM Lead will work closely with cross-functional teams to enhance customer journeys, while managing CRM tools and platforms. Responsibilities: Develop and implement customer segment Data Analysis and Reporting CRM Systems Management and Optimization Customer Communication and Engagement Cross-Functional Collaboration and Leadership Education & Experience: Bachelor’s degree in Business Administration, Marketing, Data Science, or a related field. A Master's degree is a plus. Minimum of 7 years of experience in CRM management or customer lifecycle management, with at least 2 years in a leadership role. Proven track record in e-commerce, retail, or a customer-centric industry, preferably with experience in luxury or fashion retail. Systems & Languages: Proficiency in CRM platforms (Salesforce, HubSpot, Microsoft Dynamics, etc.), data management tools, and reporting dashboards. Familiarity with integrating CRM systems with other business systems (ERP, Marketing Automation, Customer Service, etc.). Strong communication skills in English Show more Show less
We are seeking a detail-oriented and analytical Digital Marketing Specialist with a strong understanding GCC digital landscape to join our growing team. You will be responsible for creating, implementing, and managing various digital marketing campaigns to achieve our brand awareness, consideration, and sales goals. You will be a data-driven professional with a commitment to excellence and a passion for staying ahead of the latest trends e-commerce and performance marketing. Key Responsibilities: Digital Campaign Development & Execution Market & Competitor Analysis Content Creation & Coordination Performance Tracking & Reporting Budget Management & Optimization Requirements: Bachelor’s degree in marketing, Business, or related field Hands on experience in performance marketing Proven experience managing paid campaigns across digital channels Strong understanding of attribution models, bidding strategies, and audience segmentation Proficiency in analytics tools Certifications in Google Ads or Meta Blueprint (preferred) Show more Show less
We are seeking a detail-oriented and analytical Digital Marketing Specialist with a strong understanding GCC digital landscape to join our growing team. You will be responsible for creating, implementing, and managing various digital marketing campaigns to achieve our brand awareness, consideration, and sales goals. You will be a data-driven professional with a commitment to excellence and a passion for staying ahead of the latest trends e-commerce and performance marketing. Key Responsibilities: Digital Campaign Development & Execution Market & Competitor Analysis Content Creation & Coordination Performance Tracking & Reporting Budget Management & Optimization Requirements: Bachelor’s degree in marketing, Business, or related field Hands on experience in performance marketing Proven experience managing paid campaigns across digital channels Strong understanding of attribution models, bidding strategies, and audience segmentation Proficiency in analytics tools Certifications in Google Ads or Meta Blueprint (preferred)
We are seeking a detail-oriented and analytical Digital Marketing Specialist with a strong understanding GCC digital landscape to join our growing team. You will be responsible for creating, implementing, and managing various digital marketing campaigns to achieve our brand awareness, consideration, and sales goals. You will be a data-driven professional with a commitment to excellence and a passion for staying ahead of the latest trends e-commerce and performance marketing. Key Responsibilities: Digital Campaign Development & Execution Market & Competitor Analysis Content Creation & Coordination Performance Tracking & Reporting Budget Management & Optimization Requirements: Bachelors degree in marketing, Business, or related field Hands on experience in performance marketing Proven experience managing paid campaigns across digital channels Strong understanding of attribution models, bidding strategies, and audience segmentation Proficiency in analytics tools Certifications in Google Ads or Meta Blueprint (preferred) Show more Show less
Are you obsessed with customer journeys, data-driven campaigns, and turning insights into action? Are you fluent in CRM tools and fluent in both English and Arabic? Boutiqaat is calling, and this might be your moment! Now, we’re on the hunt for a creative and analytical CRM Specialist to take our customer engagement to the next level. You’ll drive personalized messaging, smart segmentation, and automated campaigns that matter. What You’ll Be Doing: • Craft and launch compelling email, push, and multi-channel campaigns that make our customers feel seen and valued. • Develop automated journeys and lifecycle campaigns that turn new users into loyal fans. • Use tools like Clever Tap, Insider, or similar platforms to build dynamic, data-driven customer journeys. • Test, learn, repeat design A/B experiments, track KPIs (open rates, CTRs, conversions), and optimize accordingly. • Work together with our content and design teams to ensure that messages are not just smart but beautiful. • Launch triggered campaigns based on behavior, milestones, and events. • Ensure we’re on top of our compliance game (think GDPR, CAN-SPAM, and beyond). • Report on performance, share insights, and recommend strategies to increase loyalty, boost LTV, and reduce churn. What You Bring to the Table: • Bachelor’s degree in marketing, Communications, Business, or a related field. • Fluent in Arabic and English written and spoken. • 2+ years of hands-on CRM or email marketing experience. • Proven expertise with CRM/marketing automation platforms (Clever Tap, Insider, or others). • Strong grasp of segmentation, personalization, automation, and A/B testing. • Bonus: Basic HTML/CSS knowledge for email tweaks. • A sharp eye for detail and crystal-clear communication. • Experience in e-commerce, beauty, or lifestyle brands is a major plus. • Confident with Excel/Google Sheets; SQL skills = brownie points. Why Boutiqaat? At Boutiqaat, you won’t just join a company you’ll join a movement redefining e-commerce beauty and lifestyle retail. Here, every day offers new challenges, learning opportunities, and a chance to help build a smarter, more efficient operation from the ground up. Ready to Grow with Us? Kickstart your career with hands-on experience, expert mentorship, and real impact. Apply now and be part of something exciting!