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2.0 - 5.0 years

3 - 5 Lacs

Hary, Punjab, Himachal

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Roles and Responsibilities Manage and optimize pay-per-click (PPC) campaigns across various platforms such as Google Ads, Facebook Ads, LinkedIn Ads, Instagram Ads, and Amazon Ads. Develop and implement effective advertising strategies to achieve desired ROI targets. Conduct keyword research and analyze campaign performance using tools like Google Analytics to identify areas for improvement. Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives. Desired Candidate Profile 2-5 years of experience in managing PPC campaigns or related field. Bachelor's degree in Any Specialization (BCA or B.Tech/B.E.). Proficiency in Google Ads, Facebook Ads Manager, LinkedIn Ads, Instagram Marketing, Bing Ads, and Amazon Ads.

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3.0 - 5.0 years

2 - 4 Lacs

Ahmedabad

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We Have An Urgent Hiring An PPC Specialist/Performance Marketing Role & Responsibilities Plan, create, and manage PPC campaigns across Google Ads, Bing, Facebook, LinkedIn, and other platforms. Conduct keyword research and selection for pay-per-click campaigns. Analyze campaign performance and provide actionable insights and recommendations. Manage budgets effectively to maximize ROI. Optimize landing pages for conversion rate improvement. Create compelling ad copy and conduct A/B testing to refine messaging. Monitor competitors paid media strategies. Generate weekly and monthly performance reports for key stakeholders. Stay updated with industry trends, tools, and best practices in paid media. Requirement 4+ years of experience in managing PPC campaigns. Strong understanding of Google Ads, Microsoft Advertising, and social media ad platforms. Experience with Google Analytics and conversion tracking. Proficiency with PPC tools like SEMrush, SpyFu, Google Keyword Planner, etc. Excellent analytical and problem-solving skills. Strong attention to detail and ability to manage multiple campaigns. Interested Candidates Share your updated resume on this mail id nisha@allianceinternational.co.in Contact Number- 9099408000

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3.0 - 5.0 years

5 - 6 Lacs

Vadodara

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Key Responsibilities: Plan, execute, and optimize paid ad campaigns across Google, Bing, Meta (Facebook & Instagram), YouTube, and other relevant platforms. Conduct keyword research, audience targeting, and budget allocation to maximise campaign performance. Collaborate with designers and copywriters to create high-converting ad creatives and landing pages. Track, analyze, and report on campaign performance metrics (CPC, CPA, ROAS, CTR, etc.) Monitor and adjust bids and budgets to ensure efficiency and ROI. A/B test creatives, audiences, and landing pages to continuously improve performance. Stay updated with platform changes, ad policies, and industry best practices. Coordinate with internal teams to align campaign goals with business objectives. Required Skills: Any Graduate Minimum 3 years of experience. Understanding of digital marketing concepts and best practices. Excellent Communication Skills Well-versed with Google AdWords, Bing, Meta ads, etc. Strong understanding of bidding techniques. Data-driven and analytical. Strong at statistical analysis and spreadsheets. Willing to try new strategies. Perks and benefits Service recognition awards. Market-leading pay rates Regular social and team-building activities. Maternity & Paternity Benefits Medical Insurance Benefits

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2.0 - 6.0 years

4 - 8 Lacs

Mumbai, Chennai

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Senior SEM Specialist LocationMumbai / Chennai (hybrid) (other cities remote) Exp6+ years This position will report into a paid search manager. In this role you will be required to set up and manage paid search campaigns and mentor junior members of the team. You will work closely with the wider paid search team to grow our online presence and conversions. Responsibilities: - Ensure campaigns deliver positive ROI to achieve desired results. - Manage multiple accounts,this will bring variety in the role, while challenging, as a result of a busy workload and tight deadlines. - Maintain and monitor keyword bids, audience targeting, account daily and monthly budgets, impression share, quality score and other important account metrics on existing and new categories. - Manage the creation of large keyword lists - Implement creative copy suggestions - Define campaign budgets, algin campaign goals and ensure search campaigns meet best practice principles. - Provide recommendations and execute strategies for keyword and audience opportunities, campaign structuring, targeting, DSA, Pmax and other areas of paid search to deliver performance goals. - Keep upto date with search engine and PPC industry trends and developments. - Utilize data driven analysis insights, identify opportunities, making recommendations for performance optimisations. - Collaborate with other stakeholders in the business (SEO, Social, Native, Data) to achieve desired goals. - Welcome new starters to the team, mentor junior team members through training, regular meetings and feedback. Professional Competencies: - Passion for Search and digital marketing. - A detailed knowledge of PPC best approaches, principles and standards. - A good understanding of how PPC fits in to the wider area of digital marketing - Proven ability to achieve targets and results and make a tangible impact on ROI and revenues. - Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere. - Proven experience in training or mentoring junior staff Professional Skills & Qualifications: - Proven5+yearsofexperience in Performance marketing, creating, managing and executing paid search campaigns on Google and Bing ads. - Proficiency in MS Excel and data manipulation. - Google/Bing ads certification, a plus - Strong analytical skills - Ability to think creatively - Excellent attention to detail - Strong relationship building skills - Ability to think strategically and develop innovative paid search strategies - Ability to present information effectively to a range of audiences - Proficiency in managing moderate to large scale paid search accounts. - Skills in campaign performance analysis and digital traffic metrics - Experience using an automated bidding platform such as Search Ads 360, Kenshoo, Marin, a plus. - Experience working with paid search tools to analyze and audit performance such as SEM Rush, Google search console. - Proven experience in using smart bidding strategies (tROAS, tCPA, maximize conversion, maximize conversion value) Apply Save Save Pro Insights

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2 - 4 years

2 - 5 Lacs

Noida, Patna

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1. Ability to think creatively, strategically and identify & resolve problems 2. Knowledge of PPC tools, platforms & data analysis skill 3. Ability to work within a team & independently B.A in English, B.Tech/B.E. in Any Specialization, B.Sc in Any Specialization, B.B.A/ B.M.S in Any Specialization, BCA in Any Specialization, B.Com in Any Specialization

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3 - 5 years

6 - 7 Lacs

Pune

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Roles and Responsibilities Manage paid media campaigns across multiple platforms including Facebook Ads, Google Ads, LinkedIn Ads, Instagram Ads, and Bing Ads. Develop and execute comprehensive advertising strategies to achieve business objectives. Conduct keyword research and target audience segmentation to optimize ad performance. Monitor campaign metrics, analyze results, and provide insights for data-driven decision making. Collaborate with cross-functional teams to integrate marketing efforts. Desired Candidate Profile 3-5 years of experience in Paid Media Management or related field (Performance Marketing). Proficiency in managing multiple ad platforms such as Facebook Ads Manager, Google Ads, LinkedIn Ads, Instagram Ads, and Bing Ads. Strong understanding of digital marketing principles including SEM/SEO best practices.

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8 - 12 years

14 - 20 Lacs

Bengaluru

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Role: Manager, Paid Search Years of Experience: 8-12 years Job Location: Bangalore (Indiranagar) Work Type: Hybrid Shift Timing : 9:30 AM to 6:30 PM Notice Period : Looking for candidate who can join us in 30 days About Assembly Global: Assembly is a global marketing services company designed with the modern mixture of omnichannel media expertise, powered by data, technology and business consulting solutions that help the best brands on the planet find the change that fuels growth. We are Assembly and were not like the rest. Were the modern alternative agency, bringing together industry-leading data, talent, and tech to Find the Change That Fuels Growth for the best brands on the planet. Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide enabling brands to engage and move consumers anywhere. We use STAGE, Assemblys proprietary, privacy-centric data solutions platform, to surface powerful insights that transform into actionable brand opportunities. We are investing in expanding our Digital Team with some key roles. Manager, Paid Search would be responsible for running large online SEM advertising campaigns for US clients on Google and Bing Ad platforms. The individual will be responsible for planning, optimizing, and analyzing campaign performance based on client objectives. He/she may eventually also manage a team based on his/her capabilities and performance. Primary Duties: Manage paid marketing campaigns based on the agreed-upon strategic direction provided by the Regional team members. Ensure campaign setup and delivery is aligned with the tactical plan and offer strategic and tactical recommendations to help shape future planning. Optimize media campaigns towards the target KPIs within various advertising platforms, including but not limited to: *Google Ad Words *Microsoft Advertising *Pmax *SA360 ( Search Ads 360) Required Skills: At least 8 years of experience and ability to build Paid Search/PPC campaign strategies based on client goals and objectives. Expertise in building and optimizing campaigns, keyword lists, extensions etc. Proficient in writing and testing ad copy. Experience with Google AdWords Editor. Ability to develop budget projections and pace campaigns based on monthly budgets. Experience with bidding tools and strategies. Excellent English language skills (both written and verbal) as the role involves working and communicating with teams overseas. Strong analytical and reporting skills. Must be able to understand and analyze marketing campaigns data. Strong Excel skills including formulas, filtering, pivot tables, and trending charts development. Reporting will be an essential element of the day-to-day job. Knowledge of online business marketing principals (Impressions, clicks, conversions, ROI, Cost per Acquisition). Preferred Skills: Working knowledge of one or more third party tools like DoubleClick and Omniture. Experience in running Google Shopping campaigns. Macros and introductory Visual Basic. Personal Characteristics: Self-Starter Ability to take a set of directions and complete the task at hand, giving any insight you might have come across while working on the project. Ability to move quickly and proactively for client success in a deadline-driven environment. Team-Player Who can work within a dynamic team but also get work done individually. Managerial skills Who can lead by example while being a mentor. Analytical, problem solver, collaborative, strategic, results-oriented, and multi-task oriented. Strong organizational skills and ability to prioritize projects based on business needs. Keen eye for detail and interest in Internet trends. Ability to quickly pick up new concepts Willingness to try something new with limited experience and/or direction Ability to communicate effectively to overseas based counterparts EQUAL OPPORTUNITIES Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

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2 - 7 years

3 - 4 Lacs

Kochi

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Job Summary: Technovalley is seeking an experienced and results-driven Digital Marketing Manager to lead and execute our digital marketing strategies, focusing on lead generation for our 100+ certification programs. The ideal candidate will have extensive knowledge and hands-on experience with Meta (Facebook, Instagram), Google, and other lead generation campaign platforms. Key Responsibilities: Develop and implement comprehensive digital marketing strategies to generate high-quality leads for Technovalleys certification programs. Manage and optimize lead generation campaigns across multiple digital platforms, including Meta (Facebook, Instagram), Google Ads, LinkedIn, and other relevant channels. Monitor and analyze campaign performance, providing actionable insights and recommendations to improve ROI and achieve lead generation targets. Collaborate with the content and creative teams to develop engaging and persuasive ad copy, graphics, and landing pages that resonate with our target audience. Conduct A/B testing and other optimization techniques to refine campaign strategies and maximize lead generation efficiency. Utilize marketing automation tools and CRM systems to track, nurture, and convert leads into customers. Stay current with industry trends and best practices in digital marketing, lead generation, and marketing technology. Manage the digital marketing budget, ensuring efficient allocation of resources and maximizing campaign impact. Prepare and present regular reports on campaign performance, lead generation metrics, and other key performance indicators to senior management. Collaborate with cross-functional teams to align marketing strategies with overall business objectives and ensure a seamless customer journey from lead generation to enrollment. Required Qualifications: Bachelor’s degree in Marketing, Business, or a related field. Proven experience (5+ years) in digital marketing, with a strong focus on lead generation and campaign management. In-depth knowledge of Meta (Facebook, Instagram) Ads Manager, Google Ads, LinkedIn Campaign Manager, and other digital advertising platforms. Strong analytical skills and proficiency in using tools such as Google Analytics, Google Tag Manager, and marketing automation platforms (e.g., HubSpot, Marketo). Demonstrated success in developing and executing multi-channel digital marketing campaigns that drive lead generation and customer acquisition. Excellent written and verbal communication skills, with the ability to create compelling ad copy and marketing content. Strong project management skills, with the ability to manage multiple campaigns and projects simultaneously. Ability to work independently and as part of a team, with a proactive and results-oriented mindset. Preferred Qualifications: Master’s degree in Marketing, Business, or a related field. Industry certifications such as Google Ads Certification, Facebook Blueprint Certification, or similar. Experience in the education or certification industry. Familiarity with SEO, content marketing, and social media marketing strategies. Application Process: Interested candidates should submit the following documents: A cover letter outlining their qualifications and experience relevant to the position. A detailed resume (CV). Examples of successful digital marketing campaigns or case studies.

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6 - 11 years

6 - 12 Lacs

Noida

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Job Description: We are looking for a results-driven Google Ads Expert with a proven track record in lead generation to join our dynamic team. The ideal candidate will have hands-on experience managing high-performing campaigns, optimizing ROI, and consistently delivering quality leads through Google Ads (Search, Display, Video, Performance Max, etc.). You will play a key role in driving our customer acquisition strategy and fueling our growth through paid search advertising. Key Responsibilities: Plan, create, manage, and optimize Google Ads campaigns focused on lead generation. Conduct thorough keyword research, competitor analysis, and audience targeting. Develop effective ad copy, creatives, and landing page strategies to maximize conversions. Monitor campaign performance and continuously optimize bids, budgets, and targeting. Use Google Analytics, Tag Manager, and conversion tracking to measure and analyze ROI. Run A/B tests on ad copies, landing pages, and audience segments. Prepare and present detailed performance reports with actionable insights. Stay updated with the latest Google Ads features, tools, and algorithm updates. Collaborate with the content, SEO, and design teams to align messaging and creative strategy. Manage multiple campaigns across different geographies and customer segments. Requirements: 8+ years of experience in Google Ads campaign management with a focus on lead generation. Strong understanding of Google Ads (Search, Display, Remarketing, PMax, YouTube Ads). Hands-on experience with Google Analytics, Google Tag Manager, and conversion tracking. Proven success in lowering CPL (Cost Per Lead) and increasing lead quality. Experience with CRM tools and lead funnel integration (HubSpot, Zoho, Salesforce, etc.) is a plus. Strong analytical and reporting skills. Google Ads Certification is preferred. Excellent communication and time management skills. Agency experience is a plus but not required.

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1 - 3 years

7 - 11 Lacs

Gurugram

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You will work on Indian and International Search Campaigns for the company (Budget ~1Cr per month)- Conduct keyword research on SEM rush to identify new opportunities - Create search campaigns on Google and Bing Ads ,

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3 - 6 years

8 - 10 Lacs

Gurugram

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Job Title: Assistant Manager - Performance Marketing Overview The Assistant Manager - Performance Marketing is responsible for developing, managing, and optimizing digital marketing campaigns with the aim of driving customer acquisition and engagement across various online platforms. This role requires a data-driven individual who can strategically allocate budgets, measure campaign performance, and implement actionable insights to achieve marketing objectives. Key Responsibilities 1. Campaign Management: • Manage end-to-end campaign execution, including setting up, tracking, optimizing, and reporting on campaigns • Plan and execute digital marketing campaigns across multiple channels, including but not limited to, Google Ads, Facebook Ads, Instagram, LinkedIn, and other digital platforms • Conduct A/B testing to optimize ad creatives, landing pages, and audience targeting • Continuously monitor and adjust campaigns to improve performance and ROI 2. Budget Management: • Develop and manage the marketing budget, ensuring efficient allocation and expenditure • Forecast and track marketing spend, ensuring alignment with financial goals 3. Analytics & Reporting: • Analyze campaign performance data to derive actionable insights • Generate detailed reports on campaign performance, including metrics such as CTR, CPC, CPA, ROI, and conversion rates • Present findings and recommendations to senior management and stakeholders 4. Collaboration & Communication: • Work closely with the creative team to develop engaging ad creatives • Collaborate with the sales and product teams to ensure marketing efforts align with overall business objectives • Communicate campaign performance and insights to stakeholders effectively 5. Market Research & Trends: • Stay updated with the latest trends in digital marketing and the competitive landscape • Conduct market research to identify new opportunities for growth Qualifications: Bachelors degree in Marketing, Business Administration, or a related field. A Masters degree is a plus. Experience: • 3-6 years of experience in performance marketing/digital advertising • Proven track record of managing and optimizing high-budget digital marketing campaigns Skills: • Proficiency in using digital marketing platforms and tools such as Google Ads, Facebook Ads, Bing, etc. • Strong analytical skills with the ability to interpret data and make data-driven decisions. • Ability to work collaboratively in a team environment.

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