About the Role We are seeking a highly driven and data-oriented Performance Marketing Specialist to join our growth team. This role is ideal for someone with a strong foundation in digital marketing and experience managing significant ad spends, optimizing campaigns, and owning performance KPIs across multiple channels. You will work closely with cross-functional teams (product, content, data, and business) to scale user acquisition, improve conversion funnels, and drive measurable business outcomes. Key Responsibilities Paid Marketing & Media Buying Manage and optimize end-to-end paid media campaigns across platforms including Google Ads, Facebook Ads, YouTube, DV360, etc. Drive cost-efficient acquisition and retention strategies across lending, commerce, and fintech offerings. Ensure CAC, ROI, and ROAS goals are met consistently while staying within budget. SEO & Organic Growth Own and implement the SEO strategy to drive qualified organic traffic. Work with the content and tech team to ensure on-page, off-page, and technical SEO best practices. Analytics & Reporting Track, analyze, and report performance metrics across all marketing campaigns using tools like Google Analytics, GA4, Mixpanel, and Excel/Sheets. Provide actionable insights to improve campaign performance and customer lifecycle metrics. Content & Conversion Optimization Collaborate with the content and design teams to create high-converting ad copies, landing pages, and campaign content. Run A/B tests on creatives, CTAs, and page layouts to improve funnel conversions. Cross-Team Collaboration Partner with product, data, and engineering teams to align on user journeys, attribution modeling, and growth initiatives. Provide marketing insights to inform product development and new launches. Growth Experiments & Innovation Test new digital channels and campaign formats to identify additional levers for growth. Run quarterly pilots with emerging adtech tools and platforms. Required Skills & Qualifications 3+ years of experience in performance/growth marketing, preferably in a high-growth tech or fintech startup. Proven track record of managing annual media spends upwards of ₹5–10 Cr . Strong hands-on expertise in Google Ads, Facebook Ads Manager, SEO tools (Ahrefs, SEMrush), and Analytics platforms. Excellent understanding of attribution models, customer acquisition funnels, and retention strategies. Strong communication and collaboration skills; ability to work cross-functionally. Highly analytical, with strong decision-making capabilities even in ambiguous situations. A self-starter with ownership mindset and results-driven approach. Nice to Have Experience in the fintech space or understanding of lending/commerce ecosystem in India. Familiarity with marketing automation tools (e.g., MoEngage, Clevertap). Background in content marketing, UGC-led campaigns, or influencer marketing. Why Join Us? Be part of a fast-paced team driving real business impact through data-driven marketing. Opportunity to manage large budgets and drive digital-first growth at scale. Work in a culture that values innovation, ownership, and performance. Job Type: Full-time Pay: ₹30,000.00 - ₹35,000.00 per month Experience: Performance marketing: 3 years (Preferred) Work Location: In person
Company Description MetaSquare Technologies Pvt. Ltd. is a leading IT services company based in Gurugram, specializing in web development, app development, and cloud infrastructure solutions . With expertise across diverse domains like healthcare, e-commerce, and fintech , we deliver tailored, innovative, and results-driven solutions that empower our clients’ digital growth. Role Description We are seeking a creative and detail-oriented UI/UX Designer to join our team in Gurugram. In this role, you will be responsible for designing engaging user interfaces, conducting user research, and optimizing user experiences across web and mobile platforms. You will collaborate closely with cross-functional teams to ensure designs align with both user needs and business goals . Key Responsibilities Design and enhance user interfaces for websites and mobile applications. Conduct user research (interviews, usability testing, card sorting, etc.) to inform design decisions. Develop user journey maps, wireframes, and prototypes to visualize design concepts. Collaborate with developers, product managers, and other stakeholders for seamless implementation. Stay updated with the latest design trends, tools, and technologies . Qualifications Education: Bachelor’s degree (or equivalent experience) in Graphic Design, Interaction Design, HCI, or related field. Experience: Minimum 1 year in UI/UX design. Strong knowledge of design & prototyping tools : Figma, Sketch, Adobe Creative Suite, InVision, Principle. Experience with user research & usability testing . Familiarity with HTML, CSS, and JavaScript (preferred). Excellent communication, presentation, and collaboration skills . Strong problem-solving and critical thinking abilities . Job Details Pay Range: ₹25,327 – ₹39,878 per month Schedule: Day shift Location Requirement: Gurugram, Haryana (reliable commute or relocation required before joining) Preferred Skills & Experience UX Design: 1 year (Preferred) HTML5: 1 year (Preferred) Total Work Experience: 1 year (Preferred) How to Apply Speak directly with the employer: 9050930065 Job Type: Full-time Pay: ₹400,000.00 - ₹480,000.00 per year Benefits: Health insurance Provident Fund Application Question(s): Do you have a portfolio of UI/UX design work you can share? Have you worked on both web and mobile design projects? Are you proficient in tools like Figma, Adobe XD, or Sketch? Have you ever conducted user research or usability testing? Are you familiar with responsive and accessible design principles? Do you have at least 3 years of experience in UI/UX design? Do you have experience collaborating directly with developers? Work Location: In person
We’re Hiring: UX Designer We’re looking for an experienced UX Designer to join our team and craft seamless, user-centric experiences for our business applications. If you thrive in solving complex problems with elegant design and love turning user insights into intuitive interfaces — we want to hear from you! What You’ll Do: Conduct user research & usability tests Design flows, wireframes, prototypes, and polished UIs Build and maintain design systems Collaborate with developers and stakeholders in Agile teams Ensure accessibility (WCAG compliance) Analyze UX metrics and drive improvements What We’re Looking For: 2+ years in UX design (preferably in business apps) Proficiency in Figma, Adobe XD, or Sketch Strong UX fundamentals and collaboration skills Familiarity with Agile, Jira/Confluence, and accessibility standards Bonus: Experience with dashboards, data-heavy UIs, or HTML/CSS Interested or know someone who’s a great fit? Let’s connect! #UXDesign #Hiring #UXJobs #ProductDesign #DesignOpportunity #Accessibility #AgileDesign #DesignSystems Job Type: Full-time Pay: ₹400,000.00 - ₹480,000.00 per year Benefits: Health insurance Provident Fund Application Question(s): Do you have a portfolio of UI/UX design work you can share? Are you proficient in tools like Figma, Adobe XD, or Sketch? Have you ever conducted user research or usability testing? Are you familiar with responsive and accessible design principles? Do you have experience collaborating directly with developers? Do you have at least 2 years of experience in UI/UX design? Work Location: In person