We are seeking a highly skilled and experienced SEO & PPC Manager to lead our digital marketing efforts. The ideal candidate will be responsible for driving organic growth, managing paid campaigns, and delivering data-driven results to meet business goals. Roles and Responsibilities: • Develop, implement, and manage comprehensive SEO strategies to increase organic traffic. • Conduct keyword research and analysis to identify content opportunities and optimize existing assets. • Perform technical SEO audits and collaborate with web developers to resolve issues. • Monitor and report on website performance metrics using tools like Google Analytics, Search Console, and SEO platforms (e.g., SEMrush, Ahrefs, Moz). • A minimum of 6+ years of relevant experience is mandatory. • Manage link-building campaigns and partnerships to enhance domain authority. • Keep up to date with the latest SEO and digital marketing trends, algorithm changes, and best practices. • Optimize content for user experience (UX) and search intent. • Collaborate with content creators to align blog posts, landing pages, and metadata with SEO goals. • Analyze competitors websites and SEO strategies to identify gaps and opportunities. • Develop and present regular performance reports to stakeholders. • Plan, execute, and manage PPC campaigns across Google Ads, Bing, and social media platforms. About Us: Baniwal Infotech Pvt. Ltd. is a fast-growing IT solutions company specializing in web and mobile application development, digital transformation, and innovative technology services. With a commitment to quality and excellence, we help global clients build robust digital solutions that drive success. We foster a collaborative, performance-driven, and growth-oriented work environment.
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