402 Audience Segmentation Jobs - Page 9

As an E-commerce & Performance Marketing Manager at our company, you will play a crucial role in managing our online sales platforms and executing ROI-focused ad campaigns. Your analytical thinking and creative problem-solving skills will be essential in boosting brand visibility, driving sales, and creating a seamless e-commerce experience for our customers. Key Responsibilities: - E-commerce Management: - Manage and optimize listings on our website (Shopify) and other marketplaces. - Ensure accurate product uploads, descriptions, categorization, and inventory sync. - Coordinate with design, production, and logistics teams for smooth order fulfillment. - Improve UI/UX, conversion rates, and...

Who We Are Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact. To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate...

Basic Functions/Job Responsibility Develop, execute, and optimize digital campaigns across channelsSEO, SEM/PPC, social media, email, displayto boost brand awareness, traffic, and conversions. Create and refine digital assets (landing pages, ad copy, graphics, blog posts, webinars), ensuring brand consistency. Analyze performance KPIs (CTR, conversion rates, ROI), and iterate strategies for continual improvement. Manage budgets and coordinate with internal teams (content, design, academia, product, industry) and external vendors. Has a good understanding of the Martech stackCRM, marketing automation such as Zoho, CMS, CRM dashboards, analytics. Implement, test (A/B and multivariate), and opt...

Opendoor PURPOSE The purpose of this document is to help prospective team members better understand the role and responsibilities with the position of Planning Group Head at OpenDoor, WPP's bespoke global operating model for Amazon. About Wpp & Opendoor At WPP, we're constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP's impact for our largest clients by bringing them the best of WPP. Each team is custom-built around ...

Role Overview: As an experienced comms professional enthusiastic about Employer Brand, you have a fantastic opportunity to join London Stock Exchange Group (LSEG) to partner with the Engineering Division. Your role will involve attracting the best talent by differentiating what Engineering means at LSEG and reshaping perceptions through an insights-led, multi-media campaign solution. Key Responsibilities: - Support in the creation, design, and delivery of LSEG's Engineering Recruitment Marketing Campaign, collaborating with trusted vendors and internal cross-functional SME teams. - Expertise in audience segmentation, particularly Engineering/Tech, employee brand advocacy, and inclusive attra...

Role Overview: As a Digital Marketing Manager, you will play a crucial role in developing, implementing, and managing effective digital marketing campaigns to enhance brand awareness, drive lead generation, and boost online sales. Your responsibilities will include creating and managing digital advertising campaigns across various platforms, analyzing ad performance, and collaborating with internal teams to align paid advertising efforts with overall marketing goals. Key Responsibilities: - Develop, implement, and manage digital advertising campaigns on platforms like Facebook, Google, and Instagram. - Monitor and analyze ad performance to maximize ROI and make necessary strategy adjustments...

Role Overview: As a Performance Marketing Specialist at Sector 82, Mohali, you will be responsible for developing and executing performance marketing campaigns across various third-party ad platforms to drive user acquisition and ROI. Your key responsibilities and duties will include: Key Responsibilities: - Developing and executing performance marketing campaigns across multiple third-party ad platforms aligned with business objectives. - Building and optimizing targeted audience segments across platforms to reach ideal customers. - Managing campaign budgets and bidding strategies to ensure efficient ad spend and maximize ROI. - Conducting A/B tests and continually optimizing campaigns for ...

As a Google Ads Manager at ThoughtWin, your role will involve expertise in creating, managing, and optimizing PPC campaigns across Google Search, Display, and YouTube. You will conduct keyword research, A/B testing, audience segmentation, and performance analysis to maximize ROI. Managing ad budgets, monitoring ad spend, and implementing retargeting strategies to improve conversion rates will be your responsibility. It is essential to have strong analytical skills and experience with Google Analytics, Tag Manager, and Google Data Studio. A deep understanding of digital marketing trends, bid strategies, and conversion tracking is necessary for driving successful ad campaigns. Key Responsibili...

Performance Marketing Executive Experience: 23 years Location: Andheri, Mumbai About Nap Chief Nap Chief is a premium kidswear brand on a mission to make bold, comfortable and sustainable clothes for kids who love to stand out. We're a D2C powerhouse scaling across India with a strong digital presence. Performance marketing is the engine behind our growth and we're looking for someone who's ready to take the wheel. This is not a push buttons role. You'll be strategising, experimenting, analysing and scaling campaigns that directly move revenue, while working closely with founders and senior leadership. What You'll Do (Your Impact) Own the performance funnel end-to-end plan, launch and contin...

Job Title: PPC Specialist Location: Gurugram, Sector 43 Work Mode: Work from Office (5 Days Working) Experience: 45 Years Job Description We are looking for a PPC Specialist with 45 years of experience in managing and optimizing paid campaigns. The candidate should be well-versed in Google Ads, meta-ads, and social media advertising, with strong analytical and reporting skills. Responsibilities: Manage and optimize PPC campaigns across multiple platforms. Conduct keyword research, create ad copies, and manage budgets. Monitor daily performance and ensure maximum ROI. Perform A/B testing on ads and landing pages. Prepare performance reports and provide insights. Stay updated on industry trend...

### Job Description **About the Role:** We are seeking a results-driven Digital Marketing Specialist with hands-on experience in managing and optimizing paid marketing campaigns across Meta Ads (Facebook/Instagram), Google Ads, YouTube, and other platforms. The ideal candidate should have a passion for digital growth, a deep understanding of audience targeting, and the ability to generate measurable ROI from campaigns. **Key Responsibilities:** - Plan, create, and optimize Meta Ads, Google Ads, and YouTube Ads campaigns. - Manage and optimize Google My Business (GMB) profile for enhanced visibility. - Develop Instagram Marketing strategies to increase followers and engagement. - Execute effe...

About Us: Brelex Media is a fast-growing digital marketing agency that partners with Direct-to-Consumer (D2C) brands to drive growth through effective online marketing strategies. We are looking for a talented and experienced Ads Specialist to manage Meta Ads campaigns and help our clients achieve exceptional results. Key Responsibilities Plan, create, and manage high-performing Meta Ads (Facebook & Instagram) campaigns. Conduct audience research and develop targeting strategies to maximize campaign performance. Write compelling ad copy and work with the creative team to develop engaging visuals. Continuously monitor and optimize ad campaigns to improve ROAS and achieve client goals. Analyze...

Role Overview: As a Facebook and Google Ads Specialist at AdyGrow in Varachha Area Surat, your main responsibility will be to manage and optimize Facebook and Google ads campaigns. You will be analyzing performance metrics to track the effectiveness of the campaigns and implementing strategies to improve ROI and reach the target audiences effectively. Key Responsibilities: - Manage and optimize Facebook and Google ads campaigns - Analyze performance metrics to evaluate campaign effectiveness - Implement strategies to improve ROI and reach target audiences - Utilize ad targeting and audience segmentation techniques - Collaborate effectively with team members - Work in a fast-paced environment...

As a D2C PPC Specialist, your role will involve directly managing and scaling paid advertising campaigns for the e-commerce brand, along with overseeing the Shopify website. You will be responsible for setting up, optimizing, and tracking key performance indicators of paid campaigns across Google Ads and Meta Ads to drive D2C growth. Additionally, you will be required to perform keyword research, audience segmentation, and competitor benchmarking to continuously improve campaign efficiency. Testing ad creatives, audiences, and landing pages will be essential to enhance cost-effectiveness and scalability. Staying updated with platform changes, D2C trends, and best practices is crucial for suc...

As an intern at Genix Entertainment, a fast-growing performance marketing agency in Jaipur, you will have the opportunity to learn and work on real client campaigns. During this 6-month full-time internship, you will receive a paid stipend while gaining hands-on experience directly under expert media buyers. Here's what you can expect during your internship: **Role Overview:** You will assist in setting up and managing Meta (Facebook/Instagram) and Google ad campaigns. Additionally, you will learn about ad account structure, audience segmentation, ad copywriting, and creative analysis. Monitoring campaign performance, providing data-driven insights, conducting research, setting up tracking (...

You will be part of a fast-growing digital marketing agency that partners with fashion, lifestyle, and wellness brands to drive measurable growth. One of the flagship accounts is Ayurheals, a leading Ayurvedic wellness and e-commerce brand, along with other premium fashion & lifestyle clients and brands under Reason Beyond. Your role as a Performance Marketing Specialist will involve managing and scaling campaigns across Meta Ads & Google Ads for Ayurheals and other brands under Reason Beyond. This high-impact position requires strong technical expertise and leadership qualities to drive strategy, execution, and business growth. - Plan, manage, and optimize campaigns across Meta Ads & Google...

As a Digital Marketing Specialist at our company, your role will involve developing, executing, and optimizing digital campaigns across various channels such as SEO, SEM/PPC, social media, email, and display to enhance brand awareness, drive traffic, and increase conversions. Your responsibilities will include: - Creating and refining digital assets including landing pages, ad copy, graphics, blog posts, and webinars to maintain brand consistency. - Analyzing performance KPIs such as CTR, conversion rates, and ROI to continuously improve strategies. - Managing budgets and collaborating with internal teams (content, design, academia, product, industry) and external vendors. - Demonstrating a ...

Skills: Google Ads, YouTube Ads, Audience Segmentation, Conversion Tracking, Demand Generation, lead generation, audience targeting, a/b testing, Job Title: Google Ads Media Buyer (Demand Gen & YouTube) Location: Remote- India Working Days: 5 Days Company: Blurbpoint Media An award-winning digital marketing agency About The Role Blurbpoint Media is seeking a results-driven Google Ads Media Buyer to join our performance marketing team. In this role, you will be responsible for managing and scaling paid media campaigns across Demand Gen and YouTube with a strong focus on ROI, ROAS, and customer acquisition costs . We are looking for someone who thrives in a fast-paced, data-driven environment,...

As an Adobe RTCDP professional, you will be responsible for the following key areas: **Role Overview:** You will play a crucial role in data integration and management within Adobe RTCDP. This includes configuring and managing data sources, ingesting data, and mapping it to the Adobe Experience Data Model (XDM). Additionally, you will create and manage XDM schemas, datasets, and data flows while defining and managing audiences to deliver personalized experiences across multiple channels. **Key Responsibilities:** - Configuring and managing data sources, ingesting data, and mapping it to XDM - Creating and managing XDM schemas, datasets, and data flows - Defining and managing audiences, build...

As a Campaign Manager at our company, you will play a crucial role in managing the set-up and configuration of data-driven campaigns aimed at delivering engagement, retention, and conversion. Your responsibilities will include: - Building emails, push notifications, and SMS within Iterable - Devising testing strategies, such as A/B/MVT tests for ongoing BAU trading activities - Optimizing the performance of existing campaigns and automations - Overseeing campaigns from creation to execution, including analysis and reporting - Being comfortable with audience selection, segmentation, and analysis - Proactively communicating with stakeholders to ensure efficient management of workloads and dead...

As a PPC Specialist, you will play a crucial role in developing comprehensive PPC advertising strategies that align with client goals, target audience, and budget requirements. Your responsibilities will include: - Collaborating with clients and internal teams to create effective PPC advertising strategies. - Conducting thorough keyword research to identify relevant search terms and phrases. - Optimizing landing pages and crafting compelling ad copy to drive clicks and conversions. - Setting up and configuring PPC campaigns across various platforms like Google Ads, Meta Ads, and social media advertising platforms. - Managing campaign budgets, bidding strategies, and targeting parameters to m...

As an experienced Sr. Media Buyer, your role will involve developing data-driven media plans aligned with clients" objectives. You will be responsible for defining audience segmentation, targeting strategies, and budget allocation. Your expertise will be crucial in setting up, monitoring, and optimizing ad campaigns across Google Ads and Meta platforms (Facebook, Instagram). It will be your responsibility to ensure delivery against KPIs such as ROAS, CTR, and CPA. A/B testing to improve campaign performance and ad creatives will be a key part of your responsibilities. Utilizing GA4 for comprehensive campaign tracking and insights is essential. Generating detailed performance reports with act...

As an Email Marketing Automation Expert at our company in Mohali, you will be responsible for owning the end-to-end email strategy and execution across sales and marketing funnels. Your role will involve working closely with both teams to drive engagement, nurture leads, and generate conversions. Key Responsibilities: - Plan, build, and execute email marketing campaigns using marketing automation platforms such as Zoho, HubSpot, Mailchimp, ActiveCampaign, etc. - Design and optimize automation workflows for lead nurturing, onboarding, retention, and re-engagement. - Manage IP/domain warming strategy for new email domains or tools to ensure high deliverability and sender reputation. - Collabor...

As an Email Marketing Specialist at our company, you will play a crucial role in creating, managing, and optimizing email campaigns to drive engagement, nurture leads, and contribute to overall business growth. Your strategic thinking, creativity, and analytical skills will be key to ensuring that our email campaigns are visually compelling and effective in achieving measurable outcomes. Key Responsibilities: - Design and implement comprehensive email marketing campaigns aligned with business goals - Craft compelling email copy, CTAs, and subject lines to maximize engagement - Optimize email content for mobile responsiveness and deliverability - Develop segmentation strategies based on demog...

Role Overview: As an Email and Marketing Strategist at our global team, you will be responsible for developing, implementing, and optimizing email-specific marketing campaigns to drive engagement, conversions, and brand loyalty. Your role will involve strategic planning, audience segmentation, content creation, performance analysis, and ensuring compliance with email marketing best practices. By collaborating with cross-functional teams and utilizing various marketing tools, you will deliver cohesive, audience-focused brand experiences across global markets. Key Responsibilities: - Develop and execute email marketing strategies aligned with business goals. - Collaborate with cross-functional...