267 Audience Segmentation Jobs - Page 6

You will be responsible for leading the digital media planning and buying efforts for Kapiva, a modern Ayurvedic nutrition brand. As a strategic media buyer, you will play a crucial role in executing high-budget branding campaigns to elevate the brand's presence and awareness. Your key responsibilities will include: - Strategizing, planning, and executing high-budget digital branding campaigns across various platforms such as Google Ads (YouTube, Display), Meta, Programmatic, and OTT platforms. - Defining clear campaign objectives and KPIs tied to brand metrics like reach, recall, engagement, and perception. - Building detailed media plans and forecasts aligned with brand goals, product laun...

Were looking for a Performance Marketing Specialist who can take charge of Meta Ads campaigns and deliver high-quality leads and sales for our clients. Key Responsibilities Plan, launch, and optimize Meta (Facebook & Instagram) ad campaigns for lead generation & sales. Monitor campaign performance and ensure KPIs (CPL, ROAS, CTR) are consistently met. Conduct A/B testing on creatives, audience targeting, and ad placements. Analyze data and generate insightful reports for clients. Stay updated with Meta Ads trends, algorithm changes, and best practices. Requirements 34 years of hands-on experience managing Meta Ads campaigns . Strong knowledge of campaign structures, audience segmentation, an...

As a Market Research Intern at our company, you will play a crucial role in gathering and analyzing data to support our marketing and business strategies. Your responsibilities will include: - Collecting, cleaning, and organizing data from various sources to build and maintain research databases. - Verifying and validating data accuracy to ensure reliability for business decision-making. - Assisting in identifying and segmenting target audiences based on research insights. - Supporting in extracting and analyzing datasets to generate meaningful reports. - Conducting research on industry trends, competitors, and customer databases. - Assisting in developing and maintaining data dashboards for...

As a Marketing Automation Specialist (Mailchimp) at VenturEdu, your role will involve designing, implementing, and optimizing automated email campaigns to engage customers, generate leads, and drive conversions. Key Responsibilities: - Design, implement, and optimize automated email workflows within Mailchimp. - Set up audience segmentation, workflows, and attribution models for campaign tracking. - Create and edit basic HTML newsletters aligned with brand templates. - Conduct A/B and multivariate testing of creatives, communications, subject lines, and headlines. - Collaborate with writers and designers, advising on content framing and layout to maximize impact. - Track, analyze, and report...

You are seeking an experienced and innovative Email Marketing and Automation Strategist to lead Email Marketing for IW (Ideal World) and SMS Marketing for both IW and TJC. Your role will involve developing, executing, and optimizing email and SMS campaigns to drive engagement, increase conversions, and enhance customer loyalty. A deep understanding of audience segmentation, marketing automation, and performance optimization is essential for this position. **Role Overview:** As an Email Marketing and Automation Strategist, you will be responsible for: - Developing and managing end-to-end email marketing campaigns, including promotional, lifecycle, and triggered campaigns. - Collaborating with...

You are seeking a proactive and insights-driven Consultant to join the Digital Insights Delivery team. The role involves using social media listening tools to uncover trends, decode consumer conversations, and translate data into actionable insights for brands in industries such as streaming, fashion, QSR, and gaming. Responsibilities include managing delivery of digital and social media reports, interpreting conversation data, drafting insight-rich narratives, validating tagging and queries, collaborating with stakeholders, and supporting ad hoc research requests. Key Responsibilities: - Manage delivery of recurring digital and social media reports focusing on consumer behavior and content ...

About the Role: As a Chief Marketing Manager at NextGen Group, you will be responsible for leading the marketing team and driving the strategic vision of the brand. With over 7 years of experience in marketing leadership roles, you will bring expertise in team management, performance marketing, and digital strategy execution within the technology industry. Your deep knowledge of custom sales funnels, audience segmentation, content marketing, SEO, and AI-driven tools will be instrumental in enhancing marketing productivity and effectiveness. Key Responsibilities: - Develop and execute a comprehensive marketing strategy aligned with business objectives and growth targets. - Lead, mentor, and m...

Flynaut LLC is a global leader in digital transformation, collaborating with startups, SMEs, and large enterprises across various industries since 2004. Our dedicated team of professionals turns innovative ideas into reality by delivering cutting-edge mobile apps, robust web platforms, and comprehensive IT solutions. Specializing in healthcare, finance, education, retail, and more, we provide customized solutions that go beyond expectations. Our core values of innovation and quality drive us to establish enduring relationships built on trust and transparency. With a track record of successfully completing numerous projects that yield tangible business results. We are currently looking for a ...

As the Head of Marketing for IPs & Special Projects at Cond Nast India, you will play a key role in leading the planning and execution of amplification strategies for flagship IPs and special initiatives. Your responsibilities will include developing integrated marketing strategies, targeted communication and amplification, influencer & creator-led marketing, campaign efficiency & reporting, and cross-functional collaboration. You will be responsible for developing end-to-end offline and digital marketing plans for marquee IPs such as Vogue, GQ, AD, and CNT, with a focus on reach, impact, and luxury alignment. Collaborating with ad ops, content, and distribution teams, you will build efficie...

As an Email Marketing Executive at our company located in Alkapuri, Vadodara, you will play a crucial role in planning, executing, and optimizing email marketing campaigns to engage our audience, enhance brand promotion, and drive business growth. Your primary responsibilities will include creating and managing engaging email campaigns aligned with our marketing strategies, designing email templates, crafting compelling copy, and ensuring precise targeting. You will also be responsible for monitoring campaign performance metrics such as open rates, click-through rates, and conversions, conducting A/B testing to enhance campaign effectiveness, and growing email lists while complying with data...

MotorInc is dedicated to assisting individuals in making confident vehicle purchases. As a leading platform for Indian auto enthusiasts, MotorInc provides a space for discovering, discussing, and making informed decisions about automobiles. Through a robust YouTube presence, an engaged community, compelling content, and an expanding app ecosystem, MotorInc is transforming the vehicle buying and ownership experience in India. We are currently seeking a Marketing Operations Specialist to join our team. The ideal candidate will be responsible for ensuring the seamless execution of campaigns and initiatives across various media channels, including owned, earned, and bought media. The primary foc...

You are a seasoned and purpose-driven professional looking to take on the role of Head CRM, Business Analytics & Remarketing. In this leadership position, you will be responsible for designing and executing funnel automations across Marketing, Sales/Contact Centre, and Operations in the Healthcare/Fertility/Gynaecology industry. Your main objective will be to enhance CRM functionalities for customer acquisition, retention, and brand experience by collaborating with business, sales, and marketing leaders. As the ideal candidate, you should possess advanced expertise in SQL, MS Excel (Macros, VBA), and Power BI. Your proven experience in remarketing, funnel optimization, and digital performanc...

As a PPC Expert (Google & Meta) specializing in FMCG and D2C brands, you will be responsible for developing and executing PPC strategies tailored to achieve the specific goals of these sectors. Your expertise in Google Ads and Meta campaigns will be instrumental in driving results through paid search and social advertising, ultimately optimizing campaigns for maximum ROI. Your key responsibilities will include conducting audience segmentation, A/B testing, keyword analysis, and ad copy adjustments to ensure campaign effectiveness. Utilizing tools like Google Analytics and Meta Ads Manager, you will track, measure, and report campaign performance. Efficiently managing PPC budgets across chann...

We are hiring a Salesforce Marketing Cloud Developer at Avenoir. The role requires expertise in designing, developing, and optimizing Marketing Cloud solutions, creating customer journeys, managing campaigns, and integrating with Salesforce. Required Candidate profile Minimum 3 years of hands-on experience with Salesforce, particularly Marketing cloud Experience in at least 2 successful Marketing cloud projects

SuperBottoms is on a strong growth trajectory, operating at a healthy run rate with plans to achieve EBITDA positivity in the next fiscal year. Originally a cloth diaper company, we have evolved into a full kids' bottom wear brand offering diapers, underwear, joggers, and more. Our vision is to become the pioneer of kids bottom wear a one-stop destination for functional, stylish, and comfortable essentials. As a category-creating brand, we thrive on innovation and offer an exciting, dynamic workplace for those who love experimentation and solving real-world challenges. Website: www.superbottoms.com Designation - Performance Marketing Manager Role Overview: We are seeking an analytical and re...

Job Description: What You Will Be Doing As a part of the global team, an Email and marketing Strategist is responsible for developing, implementing, and optimizing email specific marketing campaigns to drive engagement, conversions, and brand loyalty. This role involves strategic planning, audience segmentation, content creation, performance analysis, and ensuring compliance with email marketing best practices. This strategic role combines integrated marketing strategy, email campaign strategy, and stakeholder collaboration to deliver cohesive, audience-focused brand experiences across global markets. You will be part of high-performing marketing team, breaking down silos between marketing d...

A creative agency in Bangalore is currently seeking a talented individual to join their team as a "Meta Ad Specialist". With at least 2 years of experience, you will be responsible for developing, managing, and optimizing high-performing Meta ad campaigns. Your role will involve creating engaging creatives, implementing effective targeting strategies, and executing campaign strategies to drive results. As a Meta Ad Specialist, you will be tasked with monitoring metrics, conducting A/B tests, and refining strategies based on data insights to ensure optimal campaign performance. You will also be responsible for efficiently allocating budgets, optimizing CPA & ROAS, and providing detailed perfo...

As a PPC Expert specializing in Google Ads and Meta campaigns for FMCG and D2C brands, you will play a key role in developing and implementing strategies to drive successful outcomes through paid search and social advertising. Your primary objective will be to optimize campaigns for maximum ROI, adding value to the brand and contributing to its growth. Your responsibilities will include crafting and executing PPC strategies on Google and Meta platforms that are aligned with the specific goals of FMCG and D2C sectors. You will conduct audience segmentation, A/B testing, keyword analysis, and ad copy adjustments to enhance campaign performance. Utilizing tools such as Google Analytics and Meta...

As a highly skilled and results-driven AdTech and Data Monetization Specialist, your role will involve leading and optimizing our digital advertising technology stack to unlock revenue opportunities through data-driven strategies. You will be responsible for managing our AdTech infrastructure, developing monetization strategies, and collaborating with cross-functional teams to enhance advertising performance and maximize the value of first-party and third-party data assets. Key Responsibilities: - Design, implement, and optimize AdTech solutions, including DSPs, SSPs, DMPs, CDPs, and ad servers like Google Ad Manager, The Trade Desk, and Adobe Experience Platform. - Develop and execute data ...

As a Performance Marketing Specialist at HamBOLDs Pvt Ltd, you will play a key role in managing and optimizing paid campaigns on Google Ads and Meta Ads (Facebook/Instagram) to drive high Return on Ad Spend (ROAS). You will work closely with our dynamic brands - Epitight, Cozitis, and Niconi, to deliver innovative and effective products to our customers. Your responsibilities will include planning, executing, and optimizing paid campaigns across Google Ads and Meta platforms, conducting keyword research, audience segmentation, and A/B testing. You will monitor, analyze, and report campaign performance using tools like Google Analytics, Ads Manager, and other dashboards to optimize campaigns ...

As an experienced Google Media Buyer, you will be responsible for planning, executing, and optimizing digital advertising campaigns across various Google platforms such as Google Ads, YouTube, Display & Video 360 (DV360), and the Google Display Network. Your primary focus will be on managing paid media strategies to drive traffic, conversions, and ROI. Your key responsibilities will include creating and managing PPC campaigns on Google Ads, planning and executing media buys through DV360 and other Google Marketing Platform tools, conducting keyword research, audience targeting, bid management, and A/B testing. You will also be responsible for optimizing campaigns to meet KPIs such as cost pe...

You are a skilled and results-driven Facebook & Google Ads Specialist sought to join our team. Your expertise lies in planning, implementing, and optimizing ad campaigns across Facebook and Google platforms, specifically tailored to the USA market. Any experience in running mass tort campaigns will be a significant advantage in this role. Your critical role involves driving lead generation, increasing conversions, and maximizing ROI for our business. You will navigate the unique challenges and opportunities of the U.S. digital advertising landscape. Your responsibilities include developing, launching, and managing high-performing ad campaigns on Facebook and Google platforms targeting the US...

As a Performance Marketer (Media Buyer) at Unbiasys Media, you will collaborate with clients, internal teams, and external partners to develop and execute strategies that drive conversions, boost revenue, and elevate brand visibility. Your responsibilities will include managing paid advertising campaigns on various platforms, conducting market research, analyzing campaign performance, and optimizing key performance indicators. You will work closely with creative, content, and landing page development teams to ensure seamless campaign execution and alignment with overall marketing strategies. Staying abreast of industry trends and best practices, you will implement A/B testing, landing page o...

As a Digital Marketing Expert focusing on email marketing within the outsourcing industry, your primary responsibility will be to develop and execute targeted email campaigns aimed at generating leads and enhancing client relationships. You will play a crucial role in creating engaging email content, subject lines, and calls-to-action to increase interaction with our audience. Monitoring and analyzing campaign performance metrics such as open rates, click-through rates, and conversions will be essential in order to refine strategies for optimal results. Additionally, you will be tasked with managing and segmenting email lists to facilitate personalized outreach initiatives. Collaboration wit...

As a Meta Ads Specialist at Herbalmax, you will play a crucial role in elevating our digital marketing efforts by overseeing and optimizing paid advertising campaigns across Meta platforms, specifically Facebook and Instagram. Your main objective will be to enhance ad performance, increase Return on Ad Spend (ROAS), and boost customer acquisition through data-driven strategies. Your responsibilities will include developing, managing, and fine-tuning Meta ad campaigns to maximize performance and conversions. Conducting in-depth A/B testing on creatives, copy, and targeting will be essential to enhance campaign effectiveness. Analyzing campaign performance metrics to derive actionable insights...