402 Audience Segmentation Jobs - Page 5

You will lead and participate in introducing and implementing new technologies and frameworks, such as SaaS based digital experience platforms, headless architecture, edge computing, and Gen AI. Your responsibilities will include working closely with marketing to create compelling omnichannel experiences, driving customer adoption, engagement, personalization, and analytics. You will develop project deliverables, proof-of-concepts, and pilot new technologies. Ensuring quality code delivery, assisting in the architecture of web and mobile applications, and developing technical solutions that align with user and business requirements will be crucial. You will also apply best practices to optim...

As a Performance Marketing Manager at Nutristar Health & Wellness Brand, you will play a crucial role in enhancing lives through scientifically-backed nutrition and holistic well-being solutions. Your primary focus will be on managing and scaling performance marketing campaigns across various digital platforms to drive customer acquisition and retention efforts. Key Responsibilities: - Plan, manage, and scale performance marketing campaigns across Google Ads, Meta Ads, and other paid channels. - Optimize key metrics like ROAS, CAC, CTR, and conversion rates through A/B testing and audience segmentation. - Develop and manage ecommerce performance strategies on Shopify, including landing page ...

About the Role: Own campaign implementation and optimization across multiple platforms. Assist in strategic planning, performance tracking, and mentoring Analysts. Execute end-to-end campaign management from planning and setup to optimization, pacing, and performance tracking to deliver on KPIs (awareness, engagement, sales) Drive daily campaign optimization to maximize ROAS, CTR, and CPM efficiency Lead performance reviews and develop client-ready reports in collaboration with Analysts Conduct platform audits, design A/B tests, and identify opportunities for process automation Coordinate with vendors and partners to ensure seamless campaign execution Coach and mentor Analysts on campaign se...

As a skilled Digital Marketing Specialist with expertise in Meta platforms, your role will involve the following key responsibilities: - Campaign Strategy & Execution: You will be responsible for designing and executing data-driven lead generation campaigns on Meta platforms (Facebook and Instagram) specifically tailored to our healthcare offerings. - Audience Segmentation: Utilize advanced targeting strategies to identify and engage high-potential audiences, focusing on key demographics and patient needs. - Creative Development: Collaborate with designers and copywriters to craft visually appealing and persuasive ad creatives that deliver measurable results. - Performance Optimization: Cont...

You are a highly driven and analytical Performance Marketing Specialist with a minimum of 3 years of experience, who will be joining the marketing team of one of Weekday's clients. Your primary responsibility will be to plan, execute, and optimize performance marketing campaigns across Google Ads and Meta Ads platforms. By doing so, you will play a crucial role in driving customer acquisition and growth through strategic paid marketing initiatives, ensuring an efficient return on ad spend (ROAS). Key Responsibilities: - Plan, execute, and optimize performance marketing campaigns across Google Ads (Search, Display, YouTube, Shopping) and Meta Ads (Facebook, Instagram) platforms to achieve acq...

As an early-stage, stealth-mode startup dedicated to making high-quality education more accessible and affordable for students across India, we are excited to offer an Internship Overview: Student Engagement & Product Outreach role in Kota, Rajasthan starting between 4th June and 10th June for a duration of 3 months with a paid stipend. **Role Overview:** You will play a crucial role in market research, product promotion, and stakeholder engagement within the educational technology sector. Your tasks will include identifying areas with a high concentration of students aged 14 to 28, segmenting audiences preparing for competitive exams, engaging with students to introduce our mobile applicati...

Role & responsibilities 1.Audience Segmentation and the Ideal Customer Profile: Understand and identify our ideal customer profile globally by analyzing our customers and marketing leads. Partner with Product Marketing and Sales teams to define our target audience segments to be used in marketing campaigns 2.Audience First Strategy, Consultation, & Usage: Enable marketing campaign owners in personalizing their campaigns to the audience segments we define (getting us to the right message at the right time to the right person) Reduce time to market (TAT) in our daily operations and improve conversion rates along the customer journey. Ensure communication with key decision-makers within target ...

As a HubSpot Manager, your role will involve managing and optimizing HubSpot CRM, marketing automation, and reporting tools. You will be responsible for building and maintaining email templates, workflows, landing pages, and forms to enhance the marketing strategies. Key Responsibilities: - Plan, execute, and monitor automated marketing campaigns including email, drip, and nurture sequences. - Segment audiences based on buyer personas, behavior, and demographics for personalized communication. Lead Generation & Nurturing: - Develop strategies for lead acquisition, scoring, and nurturing to enhance conversion rates. - Collaborate with the sales team to ensure a seamless handoff of qualified l...

You will be working at Stakque Digital Pvt. Ltd., a performance-driven digital marketing agency that focuses on helping brands achieve growth through data-backed advertising, SEO, and full-funnel marketing strategies. **Role Overview:** As a Google Ads Specialist at Stakque Digital, you will be responsible for planning, creating, and optimizing campaigns across various platforms such as Search, Display, Performance Max, Video (YouTube), Demand Gen, and Shopping (E-commerce). Your main goal will be to drive lead generation and sales conversion campaigns across different industries like education, hospitality, and retail. **Key Responsibilities:** - Plan, create, and optimize campaigns across ...

As an Email Marketing Specialist, you will be responsible for developing and implementing email marketing campaigns to drive engagement and conversions. Your key responsibilities will include: - Creating compelling and visually appealing email content that aligns with brand messaging - Analyzing performance metrics and optimizing campaigns for maximum ROI - Managing subscriber lists and segmenting audiences for targeted messaging - Collaborating with the social media marketing team to ensure cohesive brand messaging across channels - Utilizing Google Analytics to track and report on key performance indicators - Staying current on industry trends and best practices to continuously improve our...

As a Performance Marketing & Account Strategist at our company, you will play a crucial role in running high-performing campaigns on Meta and Google while ensuring the overall success of our clients" accounts. Your responsibilities will include executing ROI-driven ad campaigns, developing account strategies for growth, coordinating project timelines, and providing creative direction. Here's what you can expect: Role Overview: You will be responsible for executing and optimizing ad campaigns across Meta (Facebook, Instagram), Google Ads, and other platforms to achieve business goals. Additionally, you will develop and implement account strategies, coordinate project timelines, and provide cr...

As a Field Marketing Manager, you will be responsible for managing various advertising campaigns and initiatives to enhance brand visibility and engagement. Your key responsibilities will include: - Managing and coordinating radio and TV advertising campaigns, ensuring alignment with brand messaging and target audience. - Overseeing the planning and execution of hoardings, billboards, and other outdoor advertising initiatives. - Enhancing brand visibility through strategic placement of advertisements across media channels, optimizing reach and engagement. - Leading and executing grassroots marketing campaigns such as events, social media activations, community engagement, and street promotio...

About Client: Our Client is a multinational IT services and consulting company headquartered in USA, With revenues 19.7 Billion USD, with Global work force of 3,50,000 and Listed in NASDAQ, It is one of the leading IT services firms globally, known for its work in digital transformation, technology consulting, and business process outsourcing, Business Focus on Digital Engineering, Cloud Services, AI and Data Analytics, Enterprise Applications ( SAP, Oracle, Sales Force ), IT Infrastructure, Business Process Out Source. Major delivery centers in India, including cities like Chennai, Pune, Hyderabad, and Bengaluru. Offices in over 35 countries. India is a major operational hub, with as its U....

Company Description Incuse Digital is committed to turning creative ideas into stunning visual designs that resonate with audiences. We specialize in pushing the boundaries of imagination to produce impactful results. Our focus lies in delivering exceptional designs that align with clients visions and goals. At Incuse Digital, creativity meets execution to craft unforgettable visuals that leave a lasting impression. Role Description This is a full-time on-site role based in Surat for a Meta Ads Expert 4+ YEARS OF EXPERIENCE. The Meta Ads Expert will be responsible for developing, executing, and optimizing advertising campaigns on Meta platforms such as Facebook and Instagram. This role invol...

As a Marketing CDP Lead at Barclays, you will spearhead the evolution of the digital landscape by driving innovation and excellence. Your role will involve harnessing cutting-edge technology to revolutionize digital offerings and ensure unparalleled customer experiences. Collaborating with the Data and Strategic Analytics team, you will work closely with the Marketing Automation team to support and deliver the bank's regulatory and strategic communication plan while extracting valuable insights from end-to-end marketing activities. Key Responsibilities: - Profile and build customer segments using leading marketing campaign analytical tools. - Develop campaign logic and perform audience segme...

As a Manager | Sr Manager | AVP (Delivery Head managing 25+ people) at ANSI Services, you will play a crucial role in overseeing the performance marketing delivery for multiple brands. Your leadership, operational excellence, and strategic thinking will be essential in ensuring the success of every campaign in a fast-paced agency environment. **Key Responsibilities:** - **Delivery Leadership** - Lead the execution for all advertising clients post-onboarding, ensuring timely and high-quality delivery. - Drive business outcomes such as revenue, gross margin, and delivery efficiency. - Monitor account health, allocate resources effectively, and align processes with internal standards. - **Perfo...

Opportunity: Senior Paid Campaign Specialist We're looking for a performance-driven Social Ads Manager to own our paid social strategy across LinkedIn Ads for Document360 (Knowledge Base SaaS) and Turbo360 (Azure Monitoring SaaS). You'll run full-funnel campaigns from audience segmentation to creative testing and optimization focused on driving qualified leads, product trials, and pipeline growth. What you'll do on the job: Own LinkedIn Ads end-to-end: Campaign setup, audience building, budget allocation, tracking, reporting, and continuous optimization. Collaborate with Creative and Product Marketing to develop scroll-stopping ad creatives and high-converting landing pages. Analyze campaign...

Overview Cvent is a leading meetings, events, and hospitality technology provider with more than 4,800 employees and 22,000 customers worldwide, including 53% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. Our technology brings millions of people together at events around the world. In short, we're transforming the meetings and events industry through innovative technology that powers the human connection. The DNA of Cvent is our people, and our cultur...

Joult Health, Head of Growth for Telemedicine Company Job Description About the Role We are seeking a Head of Growth to architect, execute, and scale our customer acquisition, retention, and revenue growth strategy. You'll sit at the intersection of marketing, product, and data building self-reinforcing growth loops that compound over time. The ideal candidate blends analytical rigor with creative instinct, understands how to trigger virality and habit formation, and thrives on driving measurable, repeatable growth. Key Responsibilities 1. Growth Strategy & Leadership Own the full-funnel growth roadmap from awareness and acquisition to activation, retention, and referrals. Define and manage ...

We are seeking a Project Manager with a strong understanding of AdTech ecosystems and marketing data workflows to lead end-to-end delivery of AdTech-related data projects. You will act as the bridge between technical teams (data engineers, analysts, AdOps) and business stakeholders, ensuring the smooth execution of data implementations, campaign tracking, attribution modeling, and platform integrations. Responsibilities: Manage and deliver AdTech data projects across platforms like CDPs, DMPs, DSPs, and analytics suites (e.g., GA4, Adobe Analytics). Translate business requirements into technical tasks for data and engineering teams. Oversee tagging, tracking, and pixel implementation workflo...

As a Performance Marketing Lead specializing in Google Ads at EITB Global, you will play a crucial role in developing and executing high-impact advertising strategies for multiple client accounts, primarily Australia-based. Your expertise will be instrumental in optimizing campaign performance across various platforms and ensuring ROI-driven results. You will lead a team to deliver world-class digital advertising performance by analyzing campaign data and identifying growth opportunities. **Key Responsibilities:** - Design, implement, and optimize Google Ads campaigns including Search, Display, YouTube, Performance Max, and Shopping. - Conduct data-driven market research and audience analysi...

As a DV360 Campaign Manager at Annalect India, you will play a crucial role in managing the day-to-day performance of campaigns on DV360. Your responsibilities will include: - Successfully managing the day-to-day performance of campaigns on DV360. - Being a Deal Management and troubleshooting expert, setting up & investigating inventory sources like private, preferred & other deals in different DSP. - Monitoring and reporting deals in SSP, along with Deal Hygiene and Health checks, and Supply Path Optimization (SPO) regarding clearing price, volume, and technology (DSP/SSP integration). - Ideating successful audience segmentation aimed at reaching a client goal. - Executing optimizations aim...

As a Meta Ads Manager, you will be responsible for strategizing, creating, and managing high-performing ad campaigns across Facebook and Instagram Ads Manager. Your role will involve developing and optimizing shopping/catalogue ads to scale sales for Shopify/WordPress stores. Additionally, you will monitor daily campaign performance, optimize budgets, audiences, and creatives for maximum ROI. Conducting A/B testing on creatives, targeting, and placements to drive conversions will be a key part of your responsibilities. You will also track, analyze, and report on campaign KPIs including ROAS (Return on Ad Spend), CAC (Customer Acquisition Cost), CTR (Click-Through Rate), and conversions. It i...

Role Overview: As a Google Ads Specialist at Marketing Engineer, your main responsibility will be to create, manage, and optimize performance-driven campaigns across various platforms such as Search, Display, and YouTube. Your goal will be to drive quality traffic, generate leads, and maximize ROI through strategic ad execution. Key Responsibilities: - Plan, execute, and optimize Google Ads campaigns across Search, Display, YouTube, and Performance Max. - Conduct keyword research, audience segmentation, and competitor analysis to enhance campaign performance. - Write compelling ad copy and conduct A/B testing for creatives and landing pages to improve campaign effectiveness. - Monitor daily ...

As a Google Ad Specialist at The Creative Studio - Digital Marketing Agency, your role will involve planning, creating, and managing effective Google Ads campaigns across various platforms. You will be responsible for conducting keyword research, analyzing campaign performance, optimizing ad copy, and managing budgets to maximize ROI. Collaboration with creative and content teams will be essential to align ad strategies with overall marketing goals. Key Responsibilities: - Plan, create, and manage Google Ads campaigns - Conduct keyword research and analyze campaign performance - Optimize ad copy and manage budgets for maximum ROI - Collaborate with creative and content teams to align ad stra...