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2.0 - 9.0 years
2 - 9 Lacs
Navi Mumbai, Maharashtra, India
On-site
Role Responsibilities: Lead Meta ad strategy for Tata CLiQ Fashion Optimize campaigns using data and A/B tests Collaborate cross-functionally to align marketing efforts Ensure efficient budget pacing and KPI tracking Key Deliverables: Performance dashboard highlighting ROAS, CVR, CAC Weekly Meta campaign optimization reports Targeting and segmentation strategies using first-party data Scalable creative and content frameworks for paid social
Posted 6 months ago
2.0 - 6.0 years
4 - 5 Lacs
Chennai, Tamil Nadu, India
On-site
Required Qualifications 7+ years of A/B testing, personalization, or digital optimization Hands on experience with Adobe Target and Analytics High attention to detail for all testing requirements and KPIs Understanding the development of experiments, including, multivariate and use of Adobe AI technologies in testing Knowledge of audience segmentation and customer journey optimization Strong problem solving and communication skills (oral and written)
Posted 6 months ago
3.0 - 6.0 years
15 - 18 Lacs
Pune
Work from Office
Senior Media Buyer Experience: 3 - 6 Years Exp Salary : USD 18,000-30,000 / year Preferred Notice Period : Within 30 Days Shift : 10:00AM to 7:00PM IST Opportunity Type: Remote Placement Type: Contractual Contract Duration: Full-Time, 12 Months (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Google Ads, Media buying, Meta, Snapchat, Tiktok Good to have skills : A/B testing, advertising trends, Audience Segmentation, Innovative Strategies, Retargeting Go Glam (One of Uplers' Clients) is Looking for: Senior Media Buyer who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team play...
Posted 6 months ago
2.0 - 6.0 years
2 - 9 Lacs
Gurgaon / Gurugram, Haryana, India
On-site
Key Responsibilities: Solutioning and Requirement Identification: Collaborate with Aster business functions to identify data analytics and CRM requirements, ensuring alignment with business goals and objectives. Audience Segmentation: Identify the appropriate target audience for CRM campaigns/ Concierge services using SQL or Python scripts, ensuring campaigns are effectively targeted for maximum impact. Operational Efficiency: Contribute to operational cost savings through the automation of tasks and processes, improving the efficiency of CRM operations. Dashboard Development: Create wireframes for dashboards and define key performance indicators (KPIs) to measure the success of CRM campaign...
Posted 6 months ago
2.0 - 5.0 years
0 - 0 Lacs
Pune
Remote
Lead daily ops for 16 media sites, drive traffic and revenue with strategic planning, manage CRM workflows, track KPIs, handle PR, coordinate content, explore new revenue streams, and boost efficiency while cutting costs. Required Candidate profile A driven young pro with a business/marketing degree (MBA a plus), CRM-savvy, growth-focused, strategic yet hands-on, team player with strong BD instincts and a passion for scaling success.
Posted 6 months ago
2 - 7 years
0 - 0 Lacs
Gurugram
Work from Office
Role & responsibilities Apply marketing principles and campaign strategies to manage audience segmentation. Collaborate with marketing teams to understand campaign objectives and translate these into audience segments. Communicate effectively with both technical and non-technical stakeholders. Adhere to industry standards for data handling, including PII data storage, transfer, and disposal procedures. Utilize AEP for segment creation, PII data handling compliance, and data governance or use Adobe Campaign Classic for audience segmentation, audience enrichment, and data handling processes. Preferred candidate profile Experience with Lead nurture workstreams. Experience with data modelling an...
Posted 7 months ago
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