36 Audience Insights Jobs - Page 2

As a Data Analyst, your primary responsibility will be to collect, analyze, and interpret data from various media sources such as social media, online advertising, and traditional media. You will be tasked with assessing the effectiveness of media campaigns, identifying areas for improvement, and providing recommendations for optimization. Your role will also involve identifying audience trends, preferences, and behaviors to inform media strategies. In addition to data analysis, you will be responsible for generating reports, presentations, and dashboards that summarize key media metrics and insights. Your recommendations for media planning, content creation, and advertising strategies will ...

As an Associate Director at our company, you will play a crucial role in driving business growth, leading teams, and ensuring operational excellence. Your passion for leadership and innovation will be key in shaping the future of our creative projects and brand initiatives. Your responsibilities will include developing and communicating a compelling creative vision for various projects, campaigns, and brand initiatives. You will align these creative strategies with our business objectives, market trends, and audience insights to ensure their effectiveness. Overseeing the entire creative process from ideation to execution will be part of your role, where consistency and excellence are paramou...

At Zee Entertainment, you are part of a team that goes beyond being just a media company - you are storytellers, culture shapers, and innovators at heart. Founded in 1992 as India's first private TV channel, Zee has significantly impacted how the nation consumes entertainment. Today, Zee is a global content powerhouse, reaching over 1.3 billion people across 190+ countries with shows, movies, music, and digital experiences that deeply resonate with diverse audiences. The vision at Zee is clear - to become the world's leading global content technology company from India, offering entertainment that inspires, empowers, and connects people worldwide. The vibe at Zee is all about bold ideas, tak...

Sony Pictures Networks India is seeking a dynamic, results-driven Regional Head Ad Sales for our Free-to-Air (FTA) channels. The incumbent will be responsible for driving ad sales revenue in the assigned region, building strong client and agency relationships, and leading a high-performing sales team. This role demands strategic thinking, deep market understanding, and the ability to deliver consistent business growth. POSITION SPECIFICATION Education Bachelors or Masters degree in Business, Marketing, Media Management, or equivalent training/work experience. Overall Experience 13+ years of experience in media ad sales, with at least 5 years in a leadership role managing regional sales teams...

You will be part of an organization of young but experienced individuals with a clear mission and objectives, where quality standards play a crucial role in our business practices. We strongly believe that maintaining high-quality standards significantly enhances the overall performance of the organization. Our commitment lies in ensuring that every individual has the right to verify the authenticity of the products they purchase. We implement highly secure and encrypted codes on product labels that are virtually impossible to replicate. By utilizing secure mobile/web tools, customers can easily verify the genuineness of the products they buy. As an Email Marketing Specialist, your key respo...

As a Research Associate, your main responsibility will be to gather and analyze data from multiple sources to support campaign strategies. You will work closely with content, marketing, and design teams to ensure that messaging aligns with audience insights. Monitoring performance metrics and offering actionable suggestions for optimization will also be a key part of your role. Additionally, you will be required to conduct competitor and market research to aid in strategic planning. Your ability to summarize findings into clear reports and visual presentations will be crucial in informing decision-making processes. Furthermore, you will play a role in enhancing research methodologies and too...

As a Management Trainee Digital Planning, you will be an integral part of our team in Mumbai & Gurgaon, where you will immerse yourself in the world of digital media, data-driven marketing, and campaign strategy. Your role will involve hands-on experience in crafting and executing digital media plans across various platforms. Your responsibilities will include assisting in the development of digital media plans tailored to client objectives, budgets, and target audiences. Collaboration with internal teams will be key as you work together to implement digital advertising campaigns on platforms such as Google Ads, Meta (Facebook & Instagram), Programmatic, and others. Through conducting market...

As a Social Media Advertising Specialist, you will be responsible for managing and executing multiple ad campaigns across various platforms such as Facebook and Instagram. Your duties will include audience research, account setup, campaign configuration, and implementation. You should have a strong familiarity with Facebook and Instagram services, including Ad Manager, Business Manager, Audience Insights, Facebook Analytics, and Facebook Pixels. An essential aspect of your role will be deploying effective lead nurturing campaign strategies to drive engagement and conversions. You will need to conduct post-campaign analysis to evaluate performance and return on investment (ROI). Regular repor...

As a brand strategy leader, you will collaborate closely with the senior leadership team to establish and outline the overall brand communication, content marketing strategy, and tactical execution in alignment with marketing objectives aimed at enhancing brand awareness and driving profitable growth. You will be a visionary leader with a profound understanding of consumers and extensive expertise in product/service lifecycle management. Your key responsibilities will include developing brand strategy and defining the company's annual marketing roadmap across online and offline platforms, with a focus on achieving a significant share of voice and aspiring to become a category leader. You wil...

The purpose of this role is to support a strategist in executing research tasks and uncovering audience and cultural insights to enhance the communications planning process. You will work closely with the internal team to contribute to strategic work for clients, understand the media landscape with a focus on digital channels, and analyze information from various research sources. Additionally, you will participate in brainstorms, contribute to thought leadership initiatives, leverage audience data for strategic deliverables, and stay updated on cultural trends. If you are interested in this opportunity, please send your resume directly to arut.surya@aptita.com.,

As a Management Trainee Digital Planning, you will have the opportunity to join our dynamic team in Mumbai & Gurgaon. This role is perfect for individuals who are deeply passionate about digital media, data-driven marketing, and campaign strategy. Throughout your journey as a Management Trainee, you will acquire practical experience in digital media planning, execution, and optimization across various platforms. Your primary responsibilities will include assisting in the development of digital media plans aligned with client objectives, budgets, and target audiences. You will collaborate closely with internal teams to implement digital advertising campaigns on platforms such as Google Ads, M...