625 Atl Jobs - Page 7

Conduct market research and analysis of competitors and customer. Marketing strategies to promote products, Development of strategic Marketing strategies, Develop the advertising and promotion campaign for our company products, both in ATL and BTL. Required Candidate profile Efficiently and effectively execute Company Marketing plan in India using adequately the resources allocated by the company. carry out tactical marketing actions in different channels (On/Off Line)

The Manager/Sr. Manager - Marketing & Communication will be a strategic leader responsible for developing, translating, and implementing the organization's comprehensive marketing strategy into short-term and long-term plans. This role oversees the entire marketing calendar, leading integrated campaigns across ATL, BTL, and digital channels to maximize ROI and significantly enhance brand awareness. Key responsibilities include spearheading digital marketing initiatives (performance, SEO/SEM, social media, content, email), executing ATL/BTL strategies tailored for diverse markets, and conducting in-depth competitor and market analysis to identify growth opportunities. The role also involves managing corporate communications, leading and mentoring a high-performing marketing team, overseeing vendor and agency relationships, analyzing KPIs, and meticulously managing the marketing budget. This position is crucial for ensuring compliance with overall brand guidelines and driving market expansion. Excellent communication skills (Interpersonal communication, Proficiency in English & Tamil preferred) Strong understanding of media planning, customer segmentation, and branding principles Analytical knowledge Creativity and expression Influencing and negotiation skills Ability to work in a fast-paced environment with cross-functional teams Proficient in MS Office Suite (Excel, Word, E-mail, PPT) Proficient in marketing analytics tools (CRM etc.) Location : - Communication, Brand Strategy, Marketing Calendar, Campaign Planning, ATL, BTL, Digital Marketing, Performance Marketing, SEO, SEM, Social Media, Content Strategy, Email Marketing, Market Analysis, Competitor Analysis, Market Expansion, Corporate Communications, Team Leadership, Vendor Management, Agency Management, Analytics, KPI, Budget Management, ROI, Brand Awareness, Customer Acquisition, Engagement, Media Planning, Customer Segmentation, Branding Principles, Negotiation, Cross-functional Teams

# Execute BTL campaigns for brand growth # Also Digital Mktg & ATL # Manage ads, social media, events & partnerships # Individual role with leadership growth potential # Prior Startup Experience Mandatory # Experience in SME Marketing Required Candidate profile # Exp in building a team # Marketing Generalist Exp. - Digital, ATL & BTL # Strong in ATL & BTL for Tier 2 Cities # Strategic, analytical & creative thinker # Excellent stakeholder management

Role & responsibilities 1. ATL (Above the Line) Marketing: Plan and execute mass outreach campaigns through TV, FM, newspaper ads, hoardings, and other ATL platforms. Coordinate with creative agencies and internal teams for ad creatives, scripts, and media planning. Manage media buying to ensure optimal placement and reach in target regions. Support seasonal branding campaigns during exam seasons, admissions windows, and scholarship drives. 2. BTL (Below the Line) Marketing: Organize on-ground activities such as school/college visits, seminars, aptitude tests, scholarship drives, career fairs, and parent seminars. Execute canopy activities, flyer distribution, poster campaigns, and street branding near educational hubs. Monitor branding and POS visibility across branches and centers. Work with internal teams and local vendors for smooth execution and timely delivery of assets. Track BTL campaign leads and coordinate with the sales/counseling team for BTL activation at branches. 3. Reporting & Insights: Monitor ATL & BTL campaign performance weekly/monthly. Track marketing spend Prepare PR, PO and other billing related works in SAP Prepare detailed post-campaign analysis and suggest areas for optimization. 4. Cross-functional Collaboration: Work closely with Admissions, Academic Heads, and Branch Managers for localized promotions. Coordinate with creative teams, printing vendors, and media agencies. Support digital team by syncing offline efforts with online campaigns (e.g., Google, Meta). Preferred candidate profile Graduate/Postgraduate in Marketing, Mass Communication, or related field. 3+ years of relevant marketing experience in education or service industry. Strong command of regional language and understanding of local education trends. Familiarity with student behavior and seasonal admission patterns. Good communication, vendor management, and budgeting skills. Willing to travel extensively for local activation and center support.

Project: Tech Mahindra SMART Academy for Healthcare Location: Navi Mumbai Role: Admissions Manager Qualification: Post- Graduation in Management Experience: 5-6 years of experience in Business Development in the Higher Education /Vocational Training Roles and Responsibilities: Create marketing and mobilization plan for achieving admissions target. Supervision and consolidation of the entire effort and the work done by the BD/Admission team. Formulate Admission/Enrolment Plan and execute it in line with the assigned targets. Effective execution of Admission/Enrolment Plan of the Academy. Act as mentor and motivator to the Admission Team. Develop periodic reporting templates for business development along with the template for report for the senior management and submit reports thereof. Hold periodic meetings with the business development team and suggest changes based on developments reported. Arrange to develop a database of potential students for follow up. Arrange and conduct Academy visits and do presentation about the courses and the Academy and support counsellors in mobilizing visitors with the intent to convert visits into admissions. Develop detailed understanding of assigned territory and identify clusters for potential students. Work in collaboration with NGOs/Organizations/Community leaders/Educational institutes/Govt. departments/etc. to reach out to students. Identify potential students during mobilization and establish and maintain good relationship with them. Support the counsellor in taking all calls and maintain records of all incoming calls in given format. Keep the team updated on the courses run by the Academy as also the changes in the courses from time to time. Maintain data base of parents / guardian / prospective students visiting Academy with information as to their educational qualification, profession and annual income in give form. Should have in-depth understanding of the Student Admission/Enrolment Process in education sector. Desired Skill Sets: Attention to detail, empathy and inclusive approach. Professional knowledge related to the educational sector. Proficient in written and verbal communication skills. Good interpersonal skills. Excellent negotiation skills. Interested candidate can share their CV on shruti.m@techmahindrafoundation.org

Business Development Officer Experience : min. 3+ years No of positions : 02 Job Location : Lihigaon(Kamptee), Nagpur Salary Range : 35,000 - 40,000 --> Candidates background should be in plumbing (Tank, Pipes, Fittings) industries Job Description : Maintaining and increasing sales of your company's products. Reaching the targets and goals set for your area. Establishing, maintaining and expanding your customer base. Team Handling Servicing the needs of your existing customers. Increasing business opportunities through various routes to market.

Skill Sets & Qualification - A minimum of a degree in advertising, communication design, or visual arts. 3+ years design experience in an agency setting is preferred. Solid ATL experience Exposure to FMCG & Retail clients Must possess exceptional computer skills. Thorough knowledge of the following software applications is required, Adobe Illustrator, Adobe Photoshop and Corel Draw Demonstrated ability to think creatively and provide marketable solutions in conceiving, developing, and producing tactics is a must Ability to work independently Ability to meet and interact with clients / servicing/ external vendors

Sell for Beauty and personal care category 11-member team covering pricing, planning, and merchandising. Work with the concerned product managers to optimize category experience Develop and execute plans to showcase the right products to the right customers Drive customer engagement for the category to deliver strong customer retention Work with Marketing, Account Management and central teams to drive visibility for the category Drive daily Merch & promotions to reach the customer most effectively Plan platform merchandising playbook for all sale events Manage & develop traffic channels for the category & deliver traffic growth Show RIGHT products & offers to drive conversion Brand Launches & GTM detailed planning & execution Drive Occasions charter to create meaningful engagement with prospective customers to drive acquisition Own shopping experience for the category Drive strong data insights for the business at the cohort level Ensure regular tracking and reporting of growth levers both for input and output metrics Work jointly with the marketing team to plan influencer, CRM & ATL/Social Media Campaigns

1. Go To Market Plan for the Western Region 2. Positioning of CtrlS DC, MS & NW services. 3. Demand Generation through different channels-Events, campaigns, digital, social 4. Branding through ATL & BTL marketing 5. Content Marketing- Case studies, customer testimonials, collaterals 6. Sales Enablement to sales & inside sales 7. Driving ecosystem of marketing/events agencies 8. Building the network of CIO, CTOs, CDOs Join the Cloud4c Talent Community If youre looking for a place that elevates creativity with humanity, work that is as innovative as it is fun, and people who lead with both head and heart, youve found it and our doors are open for you. Click to register with our Talent Community. Well keep your information and reach out to you when we post opportunities in the future that might be a fit. Sign Up

Role : Lead - Marketing Mandate 2: Employees will have the freedom to work remotely all through the year. These employees, who form a large majority, will come together in their base location for a week, once every quarter Job Title: Lead Marketing We are looking for a dynamic Lead Marketing to spearhead comprehensive marketing strategies that align with business growth and city-level initiatives. This senior role requires collaboration across teams, including growth, media, and creative departments, and calls for strong leadership in managing large-scale marketing campaigns and business-driven solutions. About the Role: As a Lead Marketing, you will be responsible for developing and executing impactful brand campaigns that drive business outcomes. You ll work closely with the Growth Team to analyze business contexts, numbers, and market trends, ensuring data-driven strategies. In collaboration with the Media Team, you will oversee the execution of campaigns and ensure accurate reporting. Additionally, you will write detailed creative briefs and manage the creative process with internal teams, while also offering marketing solutions that align with both national and city-level objectives. Key Responsibilities: Campaign Ownership: Develop and implement brand marketing strategies that align with both national and city-specific business objectives. Cross-functional Collaboration: Work closely with the Growth Team to understand business contexts, KPIs, and user insights, driving actionable marketing plans. Partner with the Media Team to manage execution, reporting, and media buying. Creative Brief Development: Write comprehensive creative briefs that provide clear direction for campaigns, aligning messaging with brand goals and market needs. Collaborate with the Creative Team to ensure top-quality execution. City Team Integration: Work in sync with city marketing teams to localize campaigns and solve region-specific marketing challenges. Campaign Execution: Lead end-to-end campaign management, ensuring that all ATL, BTL, and digital activities are aligned with the brand s vision and guidelines. Marketing Innovation: Stay ahead of industry trends, bringing fresh, innovative ideas to enhance marketing outcomes. Performance Analytics: Use data analytics and market research to monitor and measure campaign effectiveness, making adjustments where needed to optimize impact. Vendor & Partner Management: Liaise with external vendors, agencies, and media partners to ensure seamless campaign execution. Desired Candidate: Experience: A minimum of 1-3 years in brand marketing, with proven experience in managing large-scale marketing campaigns across multiple channels (ATL, BTL, Digital). Skills: Strong understanding of market research, consumer insights, and performance analytics to drive strategy. Good leadership and project management skills, with a history of managing cross-functional teams. Creative problem-solving skills and the ability to think strategically in a fast-paced environment. Communication: Exceptional communication skills, both written and verbal, to convey clear, actionable briefs and ideas across departments. Industry Knowledge: Expertise in media planning, execution, and reporting. Familiarity with working closely with growth and business teams to align marketing efforts with business goals. Attributes: Proactive and results-driven. Adaptable with strong leadership and collaboration abilities. A strategic thinker with a growth mindset and passion for marketing innovation. .

": " WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: o Be Extraordinary by Leading Collectively to Inspire transformational Creativity. o Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. o Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise Reporting of the role This role reports to the Principal Partner Client Leadership (Cluster lead) 3 best things about the job: - You get to work on the biggest advertiser of the country - Lead strategic thinking & integrated solutions across the Personal Care category - Ability to work under pressure and short turnaround time keeping you nimble and agile in this challenging work environment. (we see this as a positive learning experience) In this role, your goals will be: In three months: - Establish leadership stance among key stakeholders both on client and agency side - Translate the clients needs into clear direction for Mindshare and GroupM resources working on the account - Become completely familiar with the clients organizational structure, planning process, marketing calendar and the needs of key stakeholders - Understand the Mindshare way of working and can navigate through the verticals In six months: - Foster strong client relationships across the client portfolio for self and team and have a strong understanding of the clients key business requirements - To be recognized as their trusted advisor, execute \u201Cmedia first\u201D innovations and deliver exceptional ROI for the client - Lead the change in digital, data and content ecosystem. Identify opportunity and collaborate with internal team / potential partners to deliver the best possible solution - Demonstrated the ability to guide and coach team, helping them improve their strategic thinking skills and capabilities as well as their digital, data and content knowledge In 12 months: - Work in closely on innovative projects that help drive further growth - Build client satisfaction by soliciting critical feedback What your day job looks like at Mindshare: - Provide strategic thinking, innovative communication planning and hard-core media fundamental knowledge to craft out innovative integrated brand strategies - Acts as a client visionary by bringing a highly valued perspective to the client based on a deep understanding of their business, issues and opportunities. Should be able to lead strategic conversations on Media, communication planning that drives business outcomes - Manage and motivate team to effectively deliver to client needs and goals - Ensure timely team appraisals and clear development goals for team members; identify and follow through on appropriate training and career development for the team What youll bring: - High integrity while maintaining positive, open relationships - Show a depth of understanding of the industry, business, brands and consumers and can dial up his servicing skills with senior management stakeholders at client beyond the media team, including business and marketing as well. - Understanding business principles and good practice and perceives issues in both financial and commercial terms. - Highly passionate, collaborative, outgoing, creative media leader and thinker - Strong presentation skills. - Articulation of thoughts/ideas/media solutions is a critical ask for this role - Stakeholder management - Business acumen - Acute inquisitiveness and understanding of an entrepreneurs mindset - Ability to understand mediums beyond ATL Minimum qualifications: - Minimum 10 years+ total work experience in media business consultancy, market research/analytics or a strategic planning role, of which at least 3-4 years have been spent working on media/communications planning related business. FMCG experience (client / agency) will be a definitive added advantage - Excellent communication / presentation / client management skills A Leading WPP Media Brand, Mindshare delivers Good Growth for its clients. As \u201CGrowth Architects," we drive growth that benefits all stakeholders \u2014 better for people, planet, and business \u2014 by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders ",

Job Summary: We are seeking a dynamic and strategic Marketing Manager with strong FMCG experience to lead our brand and marketing efforts. The ideal candidate will play a key role in developing and executing 360-degree marketing strategies that drive product visibility, market share, and consumer loyalty. You will be responsible for managing product launches, brand positioning, market research, and promotions across traditional and digital channels. Key Responsibilities: Develop and execute brand strategies and marketing plans for FMCG product categories Lead end-to-end product marketing initiatives including new product development, launch, and lifecycle management Analyze market trends, consumer behavior, and competitor activity to inform strategy Plan and execute ATL & BTL campaigns (TV, radio, print, in-store, activations, etc.) Drive digital marketing activities including social media, influencer campaigns, SEO/SEM, and e-commerce integration Collaborate with cross-functional teams sales, supply chain, R&D, and creative to ensure cohesive brand execution Manage trade marketing activities and promotions to drive in-store visibility and sales Oversee marketing budgets, forecast spending, and ensure cost-efficiency Monitor brand performance KPIs, sales growth, and ROI metrics, and make data-driven adjustments Work with research agencies for consumer insights, brand health studies, and product testing Qualifications: Bachelors or Masters degree in Marketing, Business, or related field 8-10 years of marketing experience, preferably within an FMCG environment Proven success in brand management and product marketing Strong understanding of shopper marketing and retail execution Experience with media planning and digital marketing platforms Excellent communication, leadership, and analytical skills Ability to work in a fast-paced, results-driven environment. Preferred Skills: Hands-on experience with tools like Nielsen, Google Analytics, etc. Strong commercial acumen and creativity. Experience working with distributors, retailers, and modern trade channels.

Job Responsibility Manage the complete project life cycle for multiple projects Understanding client requirements, discussing brand issues and communication strategies with the client and their audience. Meeting and liaising with the clients with specific customised concepts to ensure achievement of their objectives Overseeing all projects and ensuring clients receive status reports etc Candidate Profile More than 7 yrs of hardcore exposure to ATL to lead the client servicing delivery & partner with Branch Director

Job Responsibilities: Design and execute sales and marketing strategies for the company. Business development for natural stones (e.g., granite, marble, etc.). Identify and develop new dealers, distributors, and business partners in the international market. Create annual plans for ATL/BTL activities, adhering to budgets, sales, volume values, and timelines per country-specific requirements. Coordinate export-related matters with operations, supply chain, and finance to ensure seamless execution of export orders. Travel extensively to overseas markets for business development and promotional activities. Launch new products to expand the product portfolio and generate sales volumes in target markets. Implement competitive selling programs to improve product awareness and drive business growth. Liaise with export promotional councils, embassies, high commissions, chambers of commerce, and trade fair authorities to identify potential importers, buyers, and distributors. Assist the Director during travel for business purposes. Skills & Knowledge: Proficiency in MS Office (Excel, PowerPoint). Strong communication, decision-making, and management skills. Knowledge of current export laws and regulations. Fluency in a foreign language (e.g., Spanish or Arabic) is an added advantage.

Looking for 5+ years of experienced candidate and immediate joiners Role & responsibilities 1. Planning marketing strategies and budgeting for brand verticals. 2. Good in media planning covering all domains. Have handled high budgets. 3. Conducting marketing activities and working closely with partners and business heads to ensure value and visibility of the products. 4. Knowledge of various platforms and online sales strategies to conduct digital sales and website conversations. 5. Strategize the digital marketing plan with focused targeting and implement it for improved business results. 6. Planning Digital marketing campaigns, including web, SEM, email, social media and display advertising. 7. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. 8. Ability to multi-task, prioritize and successfully meet several deadlines at once while maintaining attention to details. 9. Content generation and Content writing experience. 10. Action oriented, able to juggle multiple tasks and maintain a sense of urgency in fast-paced, dynamic environment. Contact: 9150308303

# Execute BTL campaigns for brand growth # Also Digital Mktg & ATL # Manage ads, social media, events & partnerships # Individual role with leadership growth potential # Prior Startup Experience Mandatory # Experience in SME Marketing Required Candidate profile # Exp in building a team # Strong in ATL & BTL for Tier 2 & 3 Cities # Prior SME Acquistion marketing # Strategic, analytical & creative thinker # Excellent stakeholder management

About the role: At Ninjacart, we re not just solving problems we re redefining how fresh produce moves across India. As Communications Lead, you will own the narrative of Ninjacart shaping how the world sees us, trusts us, and connects with our mission. You ll be at the center of our voice, driving influence across employees, customers, partners, and the public. This is a high-impact role that blends strategic thinking with hands-on execution. You ll be responsible for content creation and messaging, internal communications, event planning, social media management, brand initiatives, and communication operations. You ll also handle agency and vendor partnerships, with ownership of execution timelines and budgets. We are looking for someone who is not only a strong writer and storyteller but also a highly organized executor who can manage multiple projects simultaneously. Responsibilities: 1. Content Strategy & Writing Own the voice of the brand across channels craft bold, high-impact content for ads, ATL/BTL campaigns, brand films, social media, internal narratives, and launch communications. Turn ideas into storytelling that sparks action, builds connection, and drives brand love across formats, teams, and audiences. 2. Internal Communications Design and execute communication strategies that keep employees informed, engaged, and inspired. Partner with HR and business leaders to plan org-wide announcements, campaigns, and cultural initiatives. 3. Social Media & External Brand Building Manage Ninjacart s corporate social media handles (LinkedIn, Twitter, Instagram, etc.). Build content calendars, write copy, and work with design teams to bring brand stories to life. Support PR initiatives and external campaigns in collaboration with agencies. Manage and improve internal channels such as Town Halls, newsletters, and intranet content. 4. Events & Brand Experiences Lead end-to-end planning of internal events (town halls, offsites, launches) and external-facing experiences such as customer engagement events, BTL campaigns, and marketing activations. Ensure seamless execution, brand alignment, and strong storytelling across all touchpoints from logistics to messaging. 5. Branding, Ops & Vendor Management Support and execute brand-level campaigns and marketing initiatives, ensuring consistency across all channels. Manage execution timelines, vendor coordination, and budgets for all communication-led activities and projects. A Ninja is resilient, smart, and ambitious. Sounds like you? Here s what you will need to have to join the Ninja Clan 3-4 years of experience in communications, marketing, or brand roles agency or in-house. Excellent written and verbal communication skills; strong editorial judgment. Demonstrated ability to translate complex or technical ideas into simple, human stories. Experience in managing social media channels and creative campaigns. Proficiency in project planning, stakeholder management, and vendor coordination. A self-starter who thrives in a fast-paced, high-ownership environment. Impeccable interpersonal skills and the drive to get things done.

1. Assisting in planning and executing the annual marketing calendar. 2. Timely execution of all marketing activities. 3. Design Communication (ATL & BTL) for all Variants in extension with the core thought developed (Re-Invent). ATL and BTL activities execution, supervision and post evaluation. 4. Design Digital Campaigns with Digital agency. 5. Entire Digital and Social Media Strategy for current year, with growth in subscribers. Innovative Initiatives to engage with consumers on the digital platform Execute as per Calendar 6. Analyzing competitor action to mitigate Marketing activities by competitors and Plan to counter the activity. Market analysis to ensure the growth of product and Brand 7. Coordinating with external vendors namely, printers, advertising agency, media agency, courier company etc. to ensure smooth execution of day to day / assigned tasks. 8. Cost optimization - work closely with external vendors to ensure best quality outputs at the most optimum costs.

The role will have responsibilities for B2B marketing of company s products, meant for India abroad. Should be able to handle Digital (social media, Website etc), BTL, Events, ATL activities for related products. Experience of digital marketing a must, preferably for international markets. B2B- Mass media Communication 1. Handling 360 degree communication 2. Front-ending Digital, ATL BTL communication requirements 3. Participation in developing marketing communication strategy marketing events 4. Briefing Agencies 5. Liaising with creative, media, event website design agencies 6. Ensuring timely execution of campaigns 7. Ensuring media efficiency 8. Ensuring efficiency of Activation/ events 9. Ensuring accuracy of communication materials 10. Ensuring efficiency of website design content Proficient in Digital Marketing: Execute manage all aspects of the companys paid Digital marketing strategy campaigns across the following channels: Google, Youtube, Facebook, Instagram, LinkedIn Twitter. Monitor and analyze metrics on all channels (Google, Facebook, Instagram, etc) to track campaign performance, optimize media buying, conversions, goals, including providing detailed ROI analysis and forecasting based on the Ad spend. Effectively manage campaigns as per goals like Awareness, Website Traffic, Remarketing or Retargeting, Engagement, Lead Generation Sales Ensure continuous data-driven optimization. Ideate and strategize landing page content for lead generation and ads. Effective Email marketing campaigns for B2B channel Do consumer profiling to define Target Audience draw Consumer insights map digital touchpoints for all Paid Digital Media Channels. Report digital marketing performance periodically against KPIs - including CPLs, lead quality, conversion metrics, and overall effectiveness of marketing spend Evaluate ever evolving digital landscape. Provide thought leadership and perspective for adoption where appropriate. Liaise with Digital marketing agencies Supervise Lead management Manage social media channels Website design and management MIS 1. Keeping internal stakeholders updated on communication and media effectiveness 2. Maintaining data efficiently and ensuring confidentiality Key Responsibilities: Short Info Posted: 0 day(s) ago Location: Vikhroli Qualifications: Essential: BMM or BMS in MarketingPreferred: MBA Marketing Experience: 5 Years - 0 Months To 8 Years - 0 Months

The role will have responsibilities for B2B marketing of company s products, meant for India abroad. Should be able to handle Digital (social media, Website etc), BTL, Events, ATL activities for related products. Experience of digital marketing a must, preferably for international markets. B2B- Mass media Communication 1. Handling 360 degree communication 2. Front-ending Digital, ATL BTL communication requirements 3. Participation in developing marketing communication strategy marketing events 4. Briefing Agencies 5. Liaising with creative, media, event website design agencies 6. Ensuring timely execution of campaigns 7. Ensuring media efficiency 8. Ensuring efficiency of Activation/ events 9. Ensuring accuracy of communication materials 10. Ensuring efficiency of website design content Proficient in Digital Marketing: Execute manage all aspects of the companys paid Digital marketing strategy campaigns across the following channels: Google, Youtube, Facebook, Instagram, LinkedIn Twitter. Monitor and analyze metrics on all channels (Google, Facebook, Instagram, etc) to track campaign performance, optimize media buying, conversions, goals, including providing detailed ROI analysis and forecasting based on the Ad spend. Effectively manage campaigns as per goals like Awareness, Website Traffic, Remarketing or Retargeting, Engagement, Lead Generation Sales Ensure continuous data-driven optimization. Ideate and strategize landing page content for lead generation and ads. Effective Email marketing campaigns for B2B channel Do consumer profiling to define Target Audience draw Consumer insights map digital touchpoints for all Paid Digital Media Channels. Report digital marketing performance periodically against KPIs - including CPLs, lead quality, conversion metrics, and overall effectiveness of marketing spend Evaluate ever evolving digital landscape. Provide thought leadership and perspective for adoption where appropriate. Liaise with Digital marketing agencies Supervise Lead management Manage social media channels Website design and management MIS 1. Keeping internal stakeholders updated on communication and media effectiveness 2. Maintaining data efficiently and ensuring confidentiality Key Responsibilities: Short Info Posted: 0 day(s) ago Location: Vikhroli Qualifications: Essential: BMM or BMS in MarketingPreferred: MBA Marketing Experience: 5 Years - 0 Months To 7 Years - 0 Months

The role will have responsibilities for B2B marketing of company s products, meant for India abroad. Should be able to handle Digital (social media, Website etc), BTL, Events, ATL activities for related products. Experience of digital marketing a must, preferably for international markets. B2B- Mass media Communication 1. Handling 360 degree communication 2. Front-ending Digital, ATL BTL communication requirements 3. Participation in developing marketing communication strategy marketing events 4. Briefing Agencies 5. Liaising with creative, media, event website design agencies 6. Ensuring timely execution of campaigns 7. Ensuring media efficiency 8. Ensuring efficiency of Activation/ events 9. Ensuring accuracy of communication materials 10. Ensuring efficiency of website design content Proficient in Digital Marketing: Execute manage all aspects of the companys paid Digital marketing strategy campaigns across the following channels: Google, Youtube, Facebook, Instagram, LinkedIn Twitter. Monitor and analyze metrics on all channels (Google, Facebook, Instagram, etc) to track campaign performance, optimize media buying, conversions, goals, including providing detailed ROI analysis and forecasting based on the Ad spend. Effectively manage campaigns as per goals like Awareness, Website Traffic, Remarketing or Retargeting, Engagement, Lead Generation Sales Ensure continuous data-driven optimization. Ideate and strategize landing page content for lead generation and ads. Effective Email marketing campaigns for B2B channel Do consumer profiling to define Target Audience draw Consumer insights map digital touchpoints for all Paid Digital Media Channels. Report digital marketing performance periodically against KPIs - including CPLs, lead quality, conversion metrics, and overall effectiveness of marketing spend Evaluate ever evolving digital landscape. Provide thought leadership and perspective for adoption where appropriate. Liaise with Digital marketing agencies Supervise Lead management Manage social media channels Website design and management MIS 1. Keeping internal stakeholders updated on communication and media effectiveness 2. Maintaining data efficiently and ensuring confidentiality Key Responsibilities: Position is for 360 degree marketing portfolio. Can be recruited at M4 Grade ( International marketing Experience and digital marketing is a mandate) Short Info Posted: 0 day(s) ago Location: Vikhroli Qualifications: Essential: BMM or BMS in MarketingPreferred: MBA Marketing Experience: 5 Years - 0 Months To 10 Years - 0 Months

Job & Responsibilities: Be: The Marketing Leadership and the SPOC at the zonal level & Be the lead for PR and internal communication too Translate brand positioning, personality, imagery & values into local language/ culture/tradition (Adaptation & Innovation at local level in consideration with geographical, cultural & diversity related factors) Implement brand initiatives & Be: custodian of brand guidelines To: Contribute marketing perspectives & thinking at the zonal level towards building & executing wholistic business plans & activities To: Manage Marketing MIS/Insights at the zonal level and oversee execution and track outcomes & metrics To: Lead development of branch specific and within that customer-segment specific BTL Plans Implementation of Central Marketing programs with report back to HO/ZO and Lead for Zonal Level Marketing, PR & Internal Communications prog. and advising RM/AMs in driving & implementations Identifying, empaneling and managing marketing services agencies at zonal and if required at even granular level To: Define, drive and follow a process for collecting & sharing market information, including competitive information Tracking & Reporting ZO level metrics & insights for development of Marketing initiatives Skills & Qualification 8+ years of industrial experience in the similar domain Postgraduates in Marketing with similar certification would be an advantage A thorough working knowledge of the regulatory environment, including BTL and ATL Excellent communication skills with fluency in local language is mandatory

Job Purpose The incumbent is expected to be responsible in leading the marketing team and suggesting them the best marketing techniques. Key Job Responsibilities The incumbent will bear end to end responsibility of the Brand in this role and be the custodian of all the aspects of the Corporate / Mother Brand and for all the MPG Financial Services companies, their business and their brands in the Lead for Mapping Customer Journey and then, Conceptualize, Develop & Plan Marketing & PR Strategy accordingly Generator & Custodian of Knowledge & learning about current, potential & future Customers The incumbent will be responsible for developing Marketing Campaigns for the sub group Give strategic direction to the brand in areas such as market share, product innovation, new product development, market research, consumer behaviour and new trends in financial products & aligned areas. Lead for Above-the-line (ATL) - (TV, Print, Outdoor) Agency briefings & creative development film (briefing, development, production, testing) ; Below-the-line (BTL) execution - Promotions/ activities/POS development . The latter (BTL) being CRITICAL Lead for Digital Marketing Planning for sub-Group and individual businesses Monitor competition on various aspects such as new offering, pricing, consumer offer, ATL & BTL activities and course correct our strategy if required. Conceptualizing & implementing Trade Promotions & Consumer Promotions as well as launching activities as a part of brand building & market development. Knowledge, Skills & Attributes Collaboration Team Management Leadership skills Excellent written and oral skills Effective Time Management Strong interpersonal and communication skills Solutions oriented

Your role: As an Assistant Category Marketing Manager, you'll play a vital supporting role in the end-to-end business growth and marketing efforts for a specific business group in India. You'll contribute to the development and execution of marketing strategies for our categories, helping to build strong brand experiences across various touchpoints. This role is an excellent opportunity to gain hands-on experience in P&L understanding, marketing execution, and strategic development within a dynamic environment. You'll be instrumental in supporting initiatives aimed at increasing sales, growth, and profitability, while learning how to build long-term competitive strength. As Business Support: Assisting with P&L analysis: Supporting the Category Marketing Manager in understanding revenue and profitability drivers for the business. Contributing to business strategy: Providing support in the development and execution of business strategies and roadmaps. Supporting product initiatives: Assisting with market research, pricing analysis, and product development support. Executing channel strategies: Helping to implement strategies across various channels, including traditional trade, modern trade, e-commerce, and emerging channels. Data analysis and reporting: Assisting with data analysis to support business operations. As Marketing Support: Marketing plan execution: Supporting the implementation of marketing strategies and plans, including ATL/BTL activities and digital campaigns. Brand activation support: Assisting with brand positioning and communication initiatives. Insight gathering: Supporting the collection and analysis of consumer insights and value propositions, with a focus on digital trends. Portfolio assistance: Helping with product portfolio management tasks. Local market adaptation: Supporting "Local for Local" initiatives and adapting global campaigns for the Indian market. You're the right fit if: 4-8 years of overall work experience in marketing, preferably within Consumer Durables, FMCG, or E-commerce sectors. Demonstrated understanding of marketing fundamentals , with some exposure to ATL, BTL, and digital marketing. Experience in assisting with brand or portfolio development and activation activities. Familiarity with marketing across diverse channels , including digital platforms. Ability to work effectively within a team and provide strong support to senior managers. Good communication and interpersonal skills , with a willingness to learn and contribute. M.B.A. from a premier B-School is desirable

Marketing Manager Location - Bandra East (Mumbai) About Role: The Marketing Manager plays a pivotal role in enhancing brand visibility, driving customer engagement, and contributing to revenue growth through the development and execution of strategic marketing initiatives. In the context of the Hospitality and Quick Service Restaurant (QSR) industry, this role involves overseeing brand positioning, managing cross-channel campaigns, leveraging digital platforms, and identifying market opportunities to ensure consistent business growth and customer satisfaction. About Company: We are a team of dedicated and skilled professionals committed to delivering exceptional dining experiences. Our group includes talented chefs who craft delicious and visually appealing dishes, attentive servers who ensure top-notch customer service, and a well-coordinated support staff that keeps operations running smoothly. Together, we create a warm and inviting ambiance where guests can enjoy not just great food but also outstanding hospitality. Our shared passion for excellence drives us to maintain high standards, ensuring that every visit leaves a lasting impression. Key Responsibilities: New Store Launch: Build go-to-market strategies and launch plans for new outlets from pre-buzz to opening and post-launch traction. BTL & Local Store Marketing: Plan and execute on-ground activations to build awareness in the catchment area. Digital Campaigns & Performance Marketing: Run geo-targeted campaigns, social media content to drive awareness & performance campaigns to drive traffic. Aggregator Platform Management: Manage and optimize brand visibility and performance on Zomato, Swiggy, and other food delivery platforms including offers, banners, ratings, and conversions. Plan & execute offers: Monthly planning & execution of offers at the store & online aggregator platform Influencer management: Manage influencers, plan content & execute on social media. Cross-functional Collaboration: Work closely with operations, design, supply chain, and finance to ensure smooth execution of brand plans. Agency handling: POC for all external agencies Candidate Must Have: 4-6 years of relevant marketing experience (QSR, Food Delivery, or Retail preferred) Strong understanding of digital marketing, food aggregators, and BTL activations Experience in managing brand campaigns end-to-end Creative mindset with strong analytical thinking Self-starter, hands-on, and passionate about food and youth brands