2 Assortment Strategy Jobs

We are seeking a dynamic and entrepreneurial Head of E-commerce to drive the digital growth of our beauty and personal care brands portfolio in India. This role holds significant impact and visibility, focusing on enhancing revenue, profitability, and brand presence across key online platforms. As the Head of E-commerce, your responsibilities will include: - Taking ownership of the E-commerce P&L for each brand on major marketplaces. - Establishing and maintaining strong relationships with platform account managers and category teams to enhance visibility, share of voice, and top-line growth. - Developing and implementing effective go-to-market strategies for both inventory-led and marketplace models, considering operational nuances, fulfillment, and platform SLAs. - Planning and overseeing performance marketing campaigns in collaboration with internal and external teams to maximize ROI across various channels. - Leading pricing, assortment, promotions, and merchandising strategies aligned with platform trends and consumer behavior. - Collaborating with supply chain, finance, brand, and creative teams to ensure smooth planning and execution. - Delivering business reviews and growth strategies to leadership and external partners with clarity and valuable insights. - Building and managing a high-performing e-commerce team by fostering ownership, agility, and top-notch performance. The ideal candidate will possess: - 8-12 years of experience in e-commerce or digital-first roles, preferably within the beauty, personal care, or consumer goods sectors. - Demonstrated success in leading e-commerce initiatives for high-growth brands with strong platform relationships. - Deep understanding of partner models (inventory vs marketplace), operations, and supply chain dynamics. - Hands-on experience with performance marketing, platform tools, and data analytics. - Excellent communication, storytelling, and presentation skills. - Strong leadership and team management experience, with the ability to scale teams and nurture talent. - Education from a Tier 1 business or engineering college is highly desirable. About the Company: Established in 2011, Purplle has become one of India's leading omnichannel beauty destinations, reshaping the beauty shopping experience for millions. With a vast array of brands, products, and a large user base, Purplle seamlessly integrates online and offline interactions. In 2022, Purplle expanded its reach by introducing offline touchpoints and exclusive stores, diversifying its presence beyond digital platforms. Apart from hosting third-party brands, Purplle has successfully expanded its own D2C brands like FACES CANADA, Good Vibes, Carmesi, Purplle, and NY Bae, offering quality beauty essentials. Purplle's strength lies in its technology-driven hyper-personalized shopping experience. By creating detailed user personas, enabling virtual makeup trials, and providing tailored product recommendations based on individual preferences, search intent, and purchase history, Purplle ensures a unique and customer-centric approach. In 2022, Purplle achieved unicorn status, becoming India's 102nd unicorn, supported by a prestigious group of investors. With a dedicated team and a visionary approach, Purplle is poised to lead the beauty industry in India, transforming the nation's beauty landscape.,

We are looking for a dynamic and entrepreneurial Head of E-commerce to lead the digital growth for our portfolio of beauty and personal care brands in India. This is a high-impact and high visibility P&L role responsible for driving revenue, profitability, and brand visibility across key online platforms. Own the E-commerce P&L for each brand across major marketplaces. Build and nurture strong relationships with platform account managers and category teams to drive visibility, share of voice, and topline growth. Develop and execute go-to-market strategies for both inventory-led and marketplace models, understanding nuances of operations, fulfillment, and platform SLAs. Plan and manage performance marketing campaigns in collaboration with internal and external teams to optimize ROI across channels. Lead pricing, assortment, promotions, and merchandising strategy in line with platform trends and consumer behavior. Collaborate with supply chain, finance, brand, and creative teams to ensure seamless planning and execution. Present business reviews and growth strategies to leadership and external partners with clarity and insight. Build and manage a high-performing ecom team, driving ownership, agility, and performance. Requirements: - 812 years of experience in e-commerce or digital-first roles, preferably in beauty, personal care, or consumer goods. - Proven success in leading e-commerce for high-growth brands with strong platform relationships. - Deep understanding of partner models (inventory vs marketplace), operations, and supply chain levers. - Hands-on experience with performance marketing, platform tools and data analytics. - Excellent communication, storytelling, and presentation skills. - Strong leadership and team management experience, with ability to scale teams and mentor talent. - Education from a Tier 1 business or engineering college is strongly preferred. Founded in 2011, Purplle has emerged as one of Indias premier omnichannel beauty destinations, redefining the way millions shop for beauty. With 1,000+ brands, 60,000+ products, and over 7 million monthly active users, Purplle has built a powerhouse platform that seamlessly blends online and offline experiences. Expanding its footprint in 2022, Purplle introduced 6,000+ offline touchpoints and launched 8 exclusive stores, strengthening its presence beyond digital. Beyond hosting third-party brands, Purplle has successfully scaled its own D2C powerhousesFACES CANADA, Good Vibes, Carmesi, Purplle, and NY Baeoffering trend-driven, high-quality beauty essentials. What sets Purplle apart is its technology-driven hyper-personalized shopping experience. By curating detailed user personas, enabling virtual makeup trials, and delivering tailored product recommendations based on personality, search intent, and purchase behavior, Purplle ensures a unique, customer-first approach. In 2022, Purplle achieved unicorn status, becoming Indias 102nd unicorn, backed by an esteemed group of investors including ADIA, Kedaara, Premji Invest, Sequoia Capital India, JSW Ventures, Goldman Sachs, Verlinvest, Blume Ventures, and Paramark Ventures. With a 3,000+ strong team and an unstoppable vision, Purplle is set to lead the charge in Indias booming beauty landscape, revolutionizing the way the nation experiences beauty.,