Associate, Brand & Social Media Marketing

As an Associate, Brand & Social Media Marketing professional for a prominent fintech company, your role is to amplify the brand's online presence and engage with the audience effectively. You will be part of a dynamic team that values creativity, innovation, and a deep understanding of digital trends. **Role Overview:** You will be responsible for creating engaging content, developing brand narratives, and leveraging social media platforms to drive conversations and brand visibility. **Key Responsibilities:** - Write captions that resonate with the audience and convey a personal touch. - Curate and share memes, reels, and threads that spark conversations and generate interest. - Collaborate with editors and designers to transform ideas into compelling visual content. - Utilize AI tools for content creation, editing, and optimization to enhance engagement. - Monitor performance metrics, analyze results, and refine strategies based on insights. - Participate in brainstorming sessions and potentially appear on camera for content creation. **Qualifications Required:** - Minimum 2 years of experience in social media marketing, content creation, or related fields. - Proven track record of developing successful social media campaigns and content. - Strong understanding of digital trends, social media platforms, and audience behavior. - Excellent written and verbal communication skills with a creative flair. - Comfortable with on-camera appearances and a passion for authentic storytelling. - Preference for candidates with experience in growing online brands or creating viral content. - Proficiency in tools like CapCut, Canva, ChatGPT, and a keen eye for content curation. - Familiarity with content calendars and the ability to identify trending topics for brand engagement. In addition to the exciting responsibilities and qualifications, you will have the opportunity to work in a fast-paced and innovative environment in Bangalore, with a dedicated team that prioritizes creativity and agility in brand storytelling. If you are driven by curiosity, passion, and a keen interest in shaping digital narratives, this role offers a platform to contribute to the next wave of brand storytelling. Join us in building the future of online engagement and brand communication.,