About Araaya Araaya is a new-age personal care and fragrance brand committed to redefining affordable premium for the modern Indian lifestyle. Rooted in research, design, and purpose, Araaya blends ancient self-care wisdom with contemporary sensibilities to create products that are intentional, time-conscious, and emotionally resonant. At Araaya, self-care isn’t just a routine, it’s a ritual. We believe that personal care should be rooted in clarity, connection, and consciousness designed to suit not just the body, but also the moment, the mood, and the modern rhythm of life. Our mission is to educate and empower individuals to make better, more informed choices about the products they use every day choices that align with their lifestyle, values, and identity. From ingredients to design, every aspect of Araaya reflects a commitment to quality, purpose-driven innovation, and accessible elegance. As we build the brand’s visual identity, we are looking for a passionate Graphic Designer who resonates with this philosophy and can visually express the brand's soul, story, and standards. This is a unique opportunity to co-create a personal care brand that’s as thoughtful in its aesthetics as it is in its purpose. Role Overview As a Graphic Designer at Araaya, you will be at the forefront of the brand’s launch, helping bring our packaging, digital assets, and product presentation to life. You will collaborate closely with the founder to ensure every design reflects the brand’s mission of clarity, care, and confidence. This role is ideal for someone who wants to be part of a brand-building journey from day one, has an eye for premium yet minimal design, and understands the aesthetics and psychology behind personal care and fragrance branding. Key Responsibilities Packaging Design: Create appealing, practical, and premium-level designs for perfume boxes, bottle labels, outer packaging, and gifting elements. Product Mockups & Visuals: Design mockups and renders of bottles, kits, and personal care products for use across digital platforms and sales decks. Brand Identity Assets: Develop consistent design elements including icons, illustrations, info cards, instruction booklets, and inserts for consumer education. Launch Creatives: Support launch campaigns with social media creatives, web banners, D2C product visuals, and advertising graphics. Content Design: Design infographics, storytelling visuals, and motion-based creatives (basic reels templates or animations preferred). Print Coordination: Prepare accurate print files, follow dielines, and liaise with vendors for packaging production quality. Key Skills & Competencies Strong skills in Adobe Illustrator, Photoshop, InDesign (After Effects or Premiere Pro is a plus). Demonstrated experience in packaging and product design, preferably in personal care, beauty, or fragrance. Good understanding of typography, color theory, and layout for premium yet accessible designs. Ability to design for both print and digital mediums with a consistent brand aesthetic. Familiarity with mockup tools or 3D visualization (Adobe Dimension, Blender, etc.) is an advantage. Creative thinker who understands design with purpose and storytelling. A strong portfolio is mandatory showcasing previous relevant work. You’ll Thrive in This Role If You Are: Passionate about personal care, design, and branding. Eager to co-create a brand’s visual identity from scratch. Detail oriented and committed to high-quality output. Able to manage timelines and execute feedback with professionalism. Someone who believes in the power of design to influence lifestyle behavior. What We Offer Be part of Araaya’s launch story and contribute to building a meaningful brand. Work closely with the founder and core team on creative strategy. Creative freedom to propose and execute original ideas. Exposure to the complete product cycle from ideation to packaging to market launch. Opportunity for long-term association as the brand grows into new categories. How to Apply Send your portfolio (PDF or link) and resume to: 📧 Araayainternational@gmail.com Feel free to include a brief note on why you’d like to be part of Araaya’s journey. Show more Show less