Media and Entertainment Marketing Manager, Play Apps Go-To-Market Google

6.0 - 10.0 years

0 Lacs

karnataka

On-site

Role Overview: As a Go-To-Market (GTM) Marketing Manager for Media and Entertainment (M&E) with a dedicated focus on emerging sub-genres such as drama shorts and anime, your role involves driving the success of products within these focused areas. You will represent the customer for your assigned M&E sub-genres, bridging the gap between product strategy and user adoption for those content types. Leveraging your deep understanding of user needs, market trends within these specific M&E sub-genres, and Play's capabilities, you will craft compelling messaging, develop effective go-to-market strategies, and contribute to significant growth. Your responsibility will include developing and defining...

Posted 1 month ago

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Media and Entertainment Marketing Manager, Play Apps Go-To-Market Google

6.0 - 10.0 years

0 Lacs

karnataka

On-site

You have a Bachelor's degree or equivalent practical experience along with 6 years of experience in marketing across various fields such as growth, product marketing, brand marketing, and social. Your expertise also includes managing cross-functional or cross-team projects. It is preferred that you hold an MBA degree or equivalent practical experience and have 10 years of experience in developing global marketing programs with global stakeholders. You should have experience in apps/gaming, mobile, loyalty programs, or media and entertainment. Your skill set should include developing data-driven GTM strategies in ambiguous or rapidly evolving market landscapes, with a focus on product marketi...

Posted 3 months ago

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