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2.0 - 6.0 years
0 Lacs
karnataka
On-site
As an Assistant Product Marketing Manager at our company, you will be an integral part of our team, contributing to the success of our mobile applications through new product ideation, go-to-market strategies, and user lifecycle management. Your role will involve collaborating with cross-functional teams to generate innovative ideas, conducting market research, and executing comprehensive go-to-market strategies for successful product launches. Additionally, you will be responsible for competitor research, A/B testing, and App Store Optimization to enhance the visibility and discoverability of our mobile apps. The ideal candidate for this position should possess strong communication skills, a deep understanding of product analytics, experience with app media buying platforms, and knowledge of various app monetization models. You should also have a keen eye for design and messaging to create effective marketing materials that drive user engagement. In this role, you will work closely with internal teams such as product development, design, and sales to ensure alignment and successful product launches. You will also build and maintain relationships with external stakeholders, including partners and vendors. If you are a results-driven individual with a passion for mobile apps and the skills outlined above, we encourage you to apply for this exciting opportunity. As part of our team, you can enjoy perks such as flexible work hours, maternity/paternity leave benefits, concierge services, team off-sites, and celebrations. Additionally, we offer insurance benefits, interest-free loans, gift vouchers, a fully-equipped gym, and education sponsorship programs for you and your family. If you are looking for a full-time position in a dynamic work environment, this role may be the perfect fit for you. The work location is in person, providing you with the opportunity to collaborate closely with your team and contribute to the success of our mobile applications.,
Posted 1 day ago
2.0 - 6.0 years
0 Lacs
maharashtra
On-site
As an Assistant Product Marketing Manager, you will have the opportunity to contribute to the success of our mobile applications by engaging in new product ideation, go-to-market strategy execution, competitor research, user lifecycle management, A/B testing, App Store Optimization (ASO), and stakeholder management. Your role will involve collaborating with cross-functional teams to generate innovative ideas for new mobile app products. You will conduct market research and analysis to identify emerging trends and opportunities that align with our business objectives. In addition, you will be responsible for developing and executing comprehensive go-to-market strategies for new products, ensuring successful product launches. Your ability to work closely with the product development team to align marketing initiatives with product features and benefits will be crucial for achieving our goals. To stay ahead in the market, you will conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively. This will require strategic thinking, creativity, and analytical skills to drive the success of our mobile applications. Furthermore, you will be involved in developing and implementing strategies to optimize the user lifecycle, from acquisition to retention. By utilizing data-driven insights, you will enhance user experience and engagement, leading to increased user satisfaction. Your role will also include designing and executing A/B testing initiatives to optimize marketing campaigns and improve key performance indicators. Additionally, you will implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores. Stakeholder management is another key aspect of your role, where you will collaborate with internal teams such as product development, design, and sales to ensure alignment and successful product launches. Building and maintaining strong relationships with external stakeholders, including partners and vendors, will be essential for the overall success of our products. The ideal candidate for this role will possess excellent written and verbal communication skills, a strong understanding of product analytics, experience with app media buying platforms, knowledge of app monetization models and strategies, and a keen eye for design and messaging. If you are a results-driven individual with a passion for mobile apps and possess the skills outlined above, we invite you to apply for this exciting opportunity.,
Posted 2 days ago
2.0 - 5.0 years
20 - 22 Lacs
Mumbai, Bengaluru
Work from Office
Must have Experience launching or scaling a mobile app, preferably iOS New Product Ideation, Go-to-Market Strategy, Competitor Research, User Lifecycle Management, A/B Testing, App Store Optimization (ASO),App Media Buying, App Monetization Required Candidate profile Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc
Posted 1 month ago
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