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5.0 - 10.0 years
7 - 12 Lacs
Mumbai, Gurugram
Work from Office
Company: Oliver Wyman Description: Oliver Wyman is now looking to bring onboard a Marketing Intelligence Specialist! This role can be based in our Mumbai or Gurugram office. About the Role: We are seeking a highly organized and detail-oriented Marketing Intelligence Specialist to join our dynamic marketing team at Oliver Wyman, a leading management consulting firm. This role is ideal for someone with 5 years of experience in a marketing or analytical role, preferably in a professional services environment. The ideal candidate will be comfortable working with data, enjoy project management, and possess a strong analytical mindset. As a Marketing Intelligence Specialist, you will play a key role in tracking, measuring, and reporting on marketing performance, helping stakeholders interpret data to make informed decisions. You will be responsible for managing dashboards, compiling reports, and assessing the impact of PR, media, and digital marketing efforts. Additionally, you will oversee the end-to-end project management of marketing content, ensuring seamless collaboration across teams. This role requires excellent attention to detail, strong interpersonal skills, and a keen ability to synthesize data into meaningful insights. You should also be proactive in staying updated on industry trends and marketing performance metrics. Key Responsibilities: Marketing Analytics & Reporting Proactively analyze and interpret marketing data from multiple sources to track performance and impact. Maintain and update dashboards that visualize marketing impact across industries, teams, and functions. Track and report on PR and media successes, compiling insights for leadership. Monitor digital marketing analytics, ensuring data is structured for meaningful interpretation. Work with colleagues to act on the insights and optimize campaigns accordingly. Prepare reports and newsletters that highlight marketing successes and impact for various stakeholders. Stay informed on trends in marketing measurement and performance to enhance reporting strategies. Project Management & Content Coordination Manage content projects end-to-end, from ideation to writing, design, and final publishing. Coordinate across multiple contributors and teams (writers, designers, digital specialists) to ensure timely execution. Oversee budget tracking for marketing initiatives. Ensure consistency and accuracy in marketing reports and materials. Stakeholder Engagement & Collaboration Liaise with remote and cross-functional teams to gather insights and data. Understand the varying needs of stakeholders across markets to tailor reports accordingly. Act as the central point of contact for reporting and marketing impact analysis. Skills & Qualifications: Required 5 years of experience in a marketing or analytical role, preferably in professional services or a similar environment. Strong analytical and data interpretation skillscomfortable working with metrics, dashboards, and reports. Excellent attention to detail and ability to synthesize complex data into clear insights. Proven project management experience, with the ability to coordinate multiple workstreams. Proficiency in digital analytics tools (Google Analytics, social media insights, etc.). Strong interpersonal skills, with experience liaising with remote teams. A keen learner who stays updated on marketing performance trends. Preferred Experience with marketing automation and CRM tools (e.g., HubSpot, Salesforce, Marketo). Familiarity with content management systems and digital publishing. Basic understanding of budget tracking and financial reporting. Ability to copywrite Why Join Us At Oliver Wyman, youll be part of a forward-thinking marketing team that values data-driven decision-making and impactful storytelling. This role offers an opportunity to work on high-visibility projects, develop a deep understanding of marketing performance measurement, and collaborate with top professionals in the consulting space. If youre passionate about data, insights, and marketing impact, wed love to hear from you! At Oliver Wyman, we lead with heart - we love what we do and have fun while we do it! We also strive for breakthroughs by questioning, seeking diverse perspectives, and finding powerful and sustainable solutions . If you share these values and want to work as one and own our impact at the same time, be brave and achieve the amazing with us! Were individuals who are self-starting, motivated, energetic, entrepreneurial about what we do We have the common aspiration to have an impact, leave a legacy and change the world. We have no interest in running a steady-state business. We want to build, grow and shape the environment around us We value an environment where every member of Oliver Wyman is encouraged and expected to voice his or her opinion We believe that to create a true meritocracy we need to remove artificial barriers to opportunity We value people whose lives balance work and non-work activities because we believe they are both more interesting colleagues and are able to make better contributions to the Firm. We push ourselves hard to deliver excellence, but we also work to extract the maximum benefit from the flexibility of a project-based business. We provide the ability to take career breaks for personal or family reasons. We fundamentally value each others time and are sensitive to how it is used. We are an output not input-based culture, have respect for peoples personal decisions, and believe that one's workload must be sustainable. We seek balance for ourselves and our colleagues. Oliver Wyman, a business of Marsh McLennan (NYSEMMC), is a management consulting firm combining deep industry knowledge with specialized expertise to help clients optimize their business, improve operations and accelerate performance. Marsh McLennan is a global leader in risk, strategy and people, advising clients in 130 countries across four businessesMarsh, Guy Carpenter, Mercer and Oliver Wyman. With annual revenue of $24 billion and more than 90,000 colleagues, Marsh McLennan helps build the confidence to thrive through the power of perspective. For more information, visit oliverwyman.com, or follow on LinkedIn and X. Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, caste, disability, ethnic origin, family duties, gender orientation or expression, gender reassignment, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law. Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh McLennan colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one anchor day per week on which their full team will be together in person.
Posted 3 months ago
1.0 - 3.0 years
3 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do We are seeking a meticulous and detail-oriented Ad Trafficker to join our team. In this role, you will be responsible for trafficking, monitoring, and optimizing digital ad campaigns across various platforms. You will work closely with the advertising, creative, and technical teams to ensure the seamless execution of digital ads, ensuring they are delivered on time, error-free, and meet campaign objectivesKey Responsibilities:oAd Campaign Setup:Trafficking digital ads across multiple platforms/productss (display, video, social, programmatic, etc.) by ensuring proper creative formats, sizes, and targeting are adhered to. oQuality Assurance:Review and ensure all creative assets meet technical specifications and are free from errors. Resolve any discrepancies before the ads go live. oCampaign Monitoring:Monitor ad campaigns and traffic, ensuring optimal delivery and performance. Troubleshoot any issues related to ad delivery, discrepancies, or technical difficulties. oOptimization:Analyze campaign performance and collaborate with internal teams to adjust for better targeting, delivery, and conversion rates. oReporting:Provide daily, weekly, and monthly reports on campaign performance, tracking key metrics such as impressions, clicks, and conversions etc. Qualifications & Skills: oBachelors degree in marketing, Communications, Business, or a related field (or equivalent experience).oProven experience in digital advertising and ad trafficking (preferably 1-2 years). oFamiliarity with advertising platforms (GAM, Magnite, or any third-party Ad server.) and ad-serving technologies. oStrong understanding of ad formats, targeting, and tracking methodologies. oExcellent attention to detail and organizational skills. oStrong communication skills to interact with both technical and non-technical stakeholders. oAbility to troubleshoot and resolve technical issues quickly. oKnowledge of analytics tools is a plus. oAbility to work under tight deadlines and handle multiple tasks simultaneously. What are we looking for Preferred Skills: Experience in Video, Audio, Mobile Advertising, or Digital Advertising.Knowledge in Microsoft Excel is must.Excellent written and verbal communication skills for internal and client-facing interactions.Work Environment:Working with dynamic team.Work from office or Hybrid depending on project requirementsThe role involves a night shift to align with US client with 5-day working schedule with 2 days off each week. Roles and Responsibilities: oClient Communication:Work with the client services team to ensure that ad requirements and campaign goals are clearly understood and met. oStay Updated:Keep up to date with industry trends, new technologies, and best practices in ad trafficking and digital advertising. Qualification Any Graduation
Posted 3 months ago
8.0 - 10.0 years
18 - 22 Lacs
Pune
Work from Office
Capgemini Invent Capgemini Invent is the digital innovation, consulting and transformation brand of the Capgemini Group, a global business line that combines market leading expertise in strategy, technology, data science and creative design, to help CxOs envision and build whats next for their businesses. Your Role Client Engagement & Advisory: Partner with clients to understand their business goals, CX challenges, and data needs. Provide strategic recommendations on how to leverage data to enhance customer engagement, satisfaction, and retention. Data Strategy Development: Design comprehensive data strategies tailored to client objectives, including customer segmentation, predictive modelling, and personalization. Define KPIs and metrics to measure the success of CX initiatives. Data Analysis & Insights: Analyze structured and unstructured data to derive actionable insights. Leverage advanced analytics techniques, including machine learning and AI, to identify trends and opportunities. Solution Design & Implementation: Collaborate with technical teams to design and implement data platforms, dashboards, and analytics solutions. Drive the implementation of customer data platforms (CDPs), marketing automation tools, and analytics systems. Stakeholder Management: Act as a trusted advisor to business stakeholders. Present findings, recommendations, and reports in a clear, compelling manner Your Profile 8-10 years of experience in data analytics, data strategy, or consulting roles, with a focus on customer experience, marketing, or business transformation. Minimum of 5-8 years of experience in omni-channel marketing, data analytics, or marketing automation implementation, with at least 2 years in a consulting role. 3+ years of experience in marketing orchestration, preferably with hands-on experience using marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign, Braze, Marketo, etc.) and leveraging customer data for personalized, cross-channel campaigns. Bachelors degree in data science, Business Analytics, Computer Science, Marketing, or related fields. Masters degree preferable. Technical Skills: Proficiency in analytics tools (e.g., Python, R, SQL). Familiarity with visualization tools (e.g., Tableau, Power BI). Experience implementing CDP tools (Salesforce CDP, Adobe CDP, Segment etc) Knowledge of cloud platforms (e.g., AWS, Azure, Google Cloud) is a plus. Data Analytics Data modelling Digital Marketing Digital Technology Consulting Data-Driven Marketing Proven track record of contributing to client engagements and delivering data-driven solutions. Strong communication, problem-solving, and interpersonal skills. What you will love about working here We recognize the significance of flexible work arrangements to provide support. Be it remote work, or flexible work hours, you will get an environment to maintain healthy work life balance. At the heart of our mission is your career growth. Our array of career growth programs and diverse professions are crafted to support you in exploring a world of opportunities. Equip yourself with valuable certifications in the latest technologies such as Generative AI. About Capgemini Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of 22.5 billion
Posted 3 months ago
0.0 - 1.0 years
1 - 5 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do We are seeking a meticulous and detail-oriented Ad Trafficker to join our team. In this role, you will be responsible for trafficking, monitoring, and optimizing digital ad campaigns across various platforms. You will work closely with the advertising, creative, and technical teams to ensure the seamless execution of digital ads, ensuring they are delivered on time, error-free, and meet campaign objectivesKey Responsibilities:oAd Campaign Setup:Trafficking digital ads across multiple platforms/productss (display, video, social, programmatic, etc.) by ensuring proper creative formats, sizes, and targeting are adhered tooQuality Assurance:Review and ensure all creative assets meet technical specifications and are free from errors. Resolve any discrepancies before the ads go live. oCampaign Monitoring:Monitor ad campaigns and traffic, ensuring optimal delivery and performance. Troubleshoot any issues related to ad delivery, discrepancies, or technical difficulties. oOptimization:Analyze campaign performance and collaborate with internal teams to adjust for better targeting, delivery, and conversion rates. oReporting:Provide daily, weekly, and monthly reports on campaign performance, tracking key metrics such as impressions, clicks, and conversions etc. oClient Communication:Work with the client services team to ensure that ad requirements and campaign goals are clearly understood and met. oStay Updated:Keep up to date with industry trends, new technologies, and best practices in ad trafficking and digital advertisingThe planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. What are we looking for Qualifications & Skills: oBachelors degree in marketing, Communications, Business, or a related field (or equivalent experience).oProven experience in digital advertising and ad trafficking (preferably 1-2 years). oFamiliarity with advertising platforms (GAM, Magnite, or any third-party Ad server.) and ad-serving technologies. oStrong understanding of ad formats, targeting, and tracking methodologies. oExcellent attention to detail and organizational skills. oStrong communication skills to interact with both technical and non-technical stakeholders. oAbility to troubleshoot and resolve technical issues quickly. oKnowledge of analytics tools is a plus. oAbility to work under tight deadlines and handle multiple tasks simultaneously.Preferred Skills: Experience in Video, Audio, Mobile Advertising, or Digital Advertising.Knowledge in Microsoft Excel is must.Excellent written and verbal communication skills for internal and client-facing interactions Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your primary interaction is within your own team and your direct supervisor In this role you will be given detailed instructions on all tasks The decisions that you make impact your own work and are closely supervised You will be an individual contributor as a part of a team with a predetermined, narrow scope of work Please note that this role may require you to work in rotational shiftsWorking with dynamic team.Work from office or Hybrid depending on project requirementsThe role involves a night shift to align with US client with 5-day working schedule with 2 days off each week. Qualification Any Graduation
Posted 3 months ago
1.0 - 3.0 years
2 - 6 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do We are seeking a meticulous and detail-oriented Ad Trafficker to join our team. In this role, you will be responsible for trafficking, monitoring, and optimizing digital ad campaigns across various platforms. You will work closely with the advertising, creative, and technical teams to ensure the seamless execution of digital ads, ensuring they are delivered on time, error-free, and meet campaign objectivesKey Responsibilities:oAd Campaign Setup:Trafficking digital ads across multiple platforms/productss (display, video, social, programmatic, etc.) by ensuring proper creative formats, sizes, and targeting are adhered to. oQuality Assurance:Review and ensure all creative assets meet technical specifications and are free from errors. Resolve any discrepancies before the ads go live. oCampaign Monitoring:Monitor ad campaigns and traffic, ensuring optimal delivery and performance. Troubleshoot any issues related to ad delivery, discrepancies, or technical difficulties. oOptimization:Analyze campaign performance and collaborate with internal teams to adjust for better targeting, delivery, and conversion rates. oReporting:Provide daily, weekly, and monthly reports on campaign performance, tracking key metrics such as impressions, clicks, and conversions etc. ooClient Communication:Work with the client services team to ensure that ad requirements and campaign goals are clearly understood and met. oStay Updated:Keep up to date with industry trends, new technologies, and best practices in ad trafficking and digital advertising. What are we looking for Qualifications & Skills: oBachelors degree in marketing, Communications, Business, or a related field (or equivalent experience).oProven experience in digital advertising and ad trafficking (preferably 1-2 years). oFamiliarity with advertising platforms (GAM, Magnite, or any third-party Ad server.) and ad-serving technologies. oStrong understanding of ad formats, targeting, and tracking methodologies. oExcellent attention to detail and organizational skills. oStrong communication skills to interact with both technical and non-technical stakeholders. oAbility to troubleshoot and resolve technical issues quickly. oKnowledge of analytics tools is a plus. oAbility to work under tight deadlines and handle multiple tasks simultaneouslyPreferred Skills: Experience in Video, Audio, Mobile Advertising, or Digital Advertising.Knowledge in Microsoft Excel is must.Excellent written and verbal communication skills for internal and client-facing interactions. Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shiftsWorking with dynamic team.Work from office or Hybrid depending on project requirementsThe role involves a night shift to align with US client with 5-day working schedule with 2 days off each week. Qualification Any Graduation
Posted 3 months ago
1.0 - 3.0 years
3 - 4 Lacs
Noida
Work from Office
We're looking for a creative, tech-based Social Media Marketer to lead online presence. Will be responsible for developing & executing social strategies, creating engaging content using AI tools & building a strong digital footprint for our brand.
Posted 3 months ago
2.0 - 4.0 years
6 - 12 Lacs
Pune
Work from Office
Job Title: Business Manager - Corporate Sales Company Name: Info Edge India Ltd Job Description: The Business Manager for Corporate Sales will be responsible for driving sales strategies and managing relationships with corporate clients. This role involves identifying new business opportunities, building and maintaining client relationships, and ensuring the delivery of excellent services to meet client needs. The Business Manager will work closely with cross-functional teams to develop sales proposals, negotiate contracts, and achieve sales targets. The position requires a proactive approach to market analysis, competitive positioning, and the overall sales process. Key Responsibilities: - Develop and implement sales strategies to achieve revenue goals. - Identify and target potential corporate clients to expand the customer base. - Build and maintain strong relationships with existing clients to ensure customer satisfaction and retention. - Collaborate with marketing and product teams to align sales efforts with company goals. - Prepare and present sales proposals and contracts to prospective clients. - Analyze market trends and competitor activities to identify opportunities for growth. - Monitor sales performance metrics and report on progress to senior management. - Provide training and support to sales teams to enhance their performance. Skills and Tools Required: - Strong sales and negotiation skills. - Excellent communication and interpersonal skills. - Ability to build and maintain relationships with clients. - Proficiency in CRM software and sales analytics tools. - Strong analytical and problem-solving skills. - Knowledge of corporate sales processes and best practices. - Experience in the relevant industry or market sector. - Ability to work independently and as part of a team. - Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). - Bachelor's degree in Business Administration, Marketing, or a related field; an MBA is a plus.
Posted 3 months ago
2.0 - 4.0 years
8 - 13 Lacs
Gurugram
Work from Office
Campaign Performance Analysis: Analyze the effectiveness of media campaigns across digital, social, programmatic, and traditional media platforms. Track key performance indicators (KPIs) such as impressions, click-through rates (CTR), cost-per-click (CPC), cost-per-acquisition (CPA), and return on ad spend (ROAS). Perform in-depth analysis of media data to identify trends, opportunities, and areas for improvement. Reporting & Insights: Prepare detailed reports and dashboards to communicate media performance to client stakeholders. Provide recommendations on how to optimize campaigns based on data insights, A/B testing results, and market trends. Collaborate with the media buying and planning teams to provide insights that influence media strategy. Budget & Spend Analysis: Monitor media spend across campaigns and ensure alignment with allocated budgets. Identify opportunities for cost efficiencies and performance improvements. Assist in forecasting media spend based on historical data and future trends. Cross-Channel Attribution: Utilize multi-touch attribution models to evaluate the contribution of various media channels (search, display, social, etc.) to overall campaign performance. Help improve the media attribution process to ensure proper credit is given to each channel. Media Research & Competitor Analysis: Stay up to date with industry trends, new tools, and best practices in media analytics. Conduct competitor media analysis to understand market positioning and media strategies of competitors. Identify emerging platforms and channels for potential investment based on research. Collaboration & Stakeholder Management: Work closely with media planners, buyers, and digital marketing teams to ensure alignment of media strategy with business objectives. Provide clear and concise data-driven recommendations to both technical and non-technical stakeholders. Essential Skills & Experience Experience 2-4 years of experience in media analysis, digital marketing analytics, or a related field. Technical Proficiency: Strong knowledge of digital marketing platforms such as Google Ads, Facebook Ads, and programmatic buying platforms. Proficiency in using analytics tools like Google Analytics, Adobe Analytics, or similar platforms. Experience with data visualization tools (e.g., Tableau, Power BI, or similar) to present insights effectively. Familiarity with Excel and SQL for data manipulation and analysis. Analytical Skills: Strong ability to analyze complex data sets, derive actionable insights, and communicate findings effectively. Detail-Oriented Ability to handle multiple data points with precision, ensuring the accuracy and integrity of reports. Communication Excellent written and verbal communication skills, with the ability to explain data insights to non-technical stakeholders. Desirable Skills & Experience Experience with advanced analytics techniques such as predictive modeling or marketing mix modeling (MMM). Understanding of media buying processes and digital advertising ecosystems. Certification in Google Analytics, Facebook Blueprint, or other relevant platforms.
Posted 3 months ago
0.0 - 1.0 years
1 - 4 Lacs
Noida
Work from Office
Skills Keyword research Communication skills Social media efficiency Link-building strategy Willingness to learn Time management Data analysis Technical SEO Proficiency in information architecture Job Description We are looking for SEO/SMO Executives, who are having good knowledge of on-page, off-page SEO, Social Media Freshers with Good English Efficiency / 6months-1year Experience are preferred . Responsibilities and Duties We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities He will be responsible for managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks He will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies Optimize copy and landing pages for search engine marketing Perform ongoing keyword discovery, expansion and optimization Research and implement search engine optimization recommendations Research and analyze competitor advertising links Develop and implement link building strategy Work with the development team to ensure SEO best practices are properly implemented on newly developed code Work with editorial and marketing teams to drive SEO in content creation and content programming Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords Proven SEO experience Solid understanding of performance marketing, conversion, and online customer acquisition In-depth experience with website analytics tools Working knowledge of HTML, CSS, and JavaScript development and constraints Knowledge of ranking factors and search engine algorithms Up-to-date with the latest trends and best practices in SEO and SEM Education:- B.Tech/B.E. in Computers, BCA, B.Sc in Computers, MCA, M.Tech in Computers Job Requirement We are looking for SEO/SMO Executives, who are having good knowledge of on-page, off-page SEO, Social Media Freshers with Good English Efficiency / 6months-1year Experience are preferred.
Posted 3 months ago
5.0 - 10.0 years
7 - 15 Lacs
Gurugram
Work from Office
Role Overview We are seeking a Senior Digital Marketing Manager who will lead and execute comprehensive performance marketing strategies across Google, Facebook, Instagram, and Meta platforms to drive customer acquisition, revenue growth, and brand awareness. The ideal candidate will have a strong background in managing digital campaigns for home dcor, furniture, or lifestyle brands , with a clear understanding of consumer behavior and e-commerce dynamics. Key Responsibilities Develop, implement, and optimize end-to-end paid media strategies across Google Ads, Meta (Facebook/Instagram), YouTube, and other channels Lead monthly performance campaigns for product launches, seasonal promotions, and festive sales Monitor and analyze KPIs such as ROAS, CAC, CTR, Conversion Rate , and LTV Manage media budgets effectively to maximize returns on ad spend Create and manage retargeting and lookalike campaigns to enhance conversion funnel efficiency Collaborate with in-house design and content teams to craft high-performing ad creatives and landing pages Leverage tools like Google Analytics, Meta Ads Manager, GA4, Tag Manager , and Google Data Studio for insight-driven decision-making Stay updated on the latest digital trends, algorithm changes, and competitor strategies Work closely with the merchandising and inventory teams to align promotions with stock availability Present monthly performance dashboards and business impact reports to management Preferred Attributes Past experience in home dcor/furniture or lifestyle e-commerce Performance-driven mindset with a passion for brand storytelling Strong communication skills with the ability to present data-backed insights to leadership Preferred candidate profile Qualifications & Experience Minimum 5 years of experience in digital/performance marketing for D2C brands , preferably in home dcor, furniture, or lifestyle Strong hands-on expertise in running and scaling paid campaigns across multiple platforms Proven track record of achieving and exceeding e-commerce performance targets Deep understanding of digital sales funnels, retargeting mechanics, and customer journeys Experience working on platforms like Shopify, WooCommerce, Magento, or similar CMS Excellent analytical skills and proficiency in reporting dashboards (GA4, Excel, Data Studio) Ability to lead a team and coordinate with cross-functional departments Strategic thinker with executional rigor and data-first mindset
Posted 3 months ago
2.0 - 5.0 years
0 - 0 Lacs
Bengaluru
Work from Office
ABOUT US Anker Innovations is a multinational consumer electronics company. Our various consumer brands, including Anker, Nebula, eufy, and Soundcore, develop innovative products that are sold worldwide. Today we have over 4000 employees in Asia, Europe, the Middle East and the United States, and we are always looking for top talent to join our team. ABOUT THIS ROLE We are seeking a highly skilled and experienced Digital Marketing Specialist to lead our digital marketing efforts in the fast-paced technology industry, based in our Bangalore, India office . The ideal candidate will have a strong background in various digital marketing channels, a keen understanding of the technology market, and the ability to design and execute effective marketing strategies that drive growth and engagement for Anker Innovations brands in India. RESPONSIBILITIES Develop and implement a cohesive digital marketing plan to increase brand awareness and market share. Manage the creation of relevant and engaging digital content for all channels, including websites, and social media platforms. Oversee the company's social media profiles and presence, including Facebook, Instagram, X, Snapchat, YouTube, and additional channels that may be deemed relevant. Monitor and analyze the effectiveness of marketing content and campaigns, using key performance indicators (KPIs) and metrics such as website traffic, conversion rates, and return on investment (ROI). Collaborate with internal teams, such as product development and sales, to align digital marketing strategies with business goals. Manage and optimize online advertising campaigns, including pay-per-click (PPC), display advertising, and retargeting efforts. Conduct market research to identify digital marketing trends and insights within the technology sector. Manage email marketing campaigns, including the design and distribution of newsletters, promotional offers, and product updates. Collaborate with external agencies and vendors as needed to execute digital marketing initiatives. Develop and manage the digital marketing budget, ensuring effective allocation of resources. Stay up-to-date with digital marketing technologies and advancements, applying insights to improve marketing efforts. QUALIFICATIONS & EXPERIENCE Bachelors degree in Marketing, Communications, or a related field. 2-5 years proven working experience in digital marketing, particularly within the technology industry. Strong understanding of current online marketing concepts, strategy, and best practices. Experience with SEO/SEM, email marketing, social media, and display advertising campaigns. Proficiency in marketing automation technology and digital marketing tools/platforms. Excellent analytical skills and the ability to mine data to inform decisions. Strong project management skills, with the ability to lead and manage multiple projects simultaneously. Excellent communication and collaboration abilities. Creative thinker with a customer-centric approach to marketing. PREFERRED SKILLS Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns. Experience of working with Meta, Snap & Google advertisement tools & dashboards. Experience with CRM software and digital analytics tools (e.g., Google Analytics). Knowledge of web design principles and content management systems. Familiarity with graphic design software (e.g., Adobe Creative Suite). Understanding of the technology industry and its trends. Strong analytical skills and data-driven thinking. Up-to-date with the latest trends and best practices in online marketing and measurement. Excellent communication and interpersonal skills. WORK ENVIRONMENT Office based role in Bangalore, Karnataka, India Occasional travel for industry events or company meetings may be required
Posted 3 months ago
0.0 years
0 - 1 Lacs
Bengaluru
Work from Office
We are looking for a dynamic, enthusiastic Junior Marketing Executive to join our growing team. This role is for individuals passionate about marketing, branding & engagement. You will assist in executing marketing strategies and activities.
Posted 3 months ago
1.0 - 3.0 years
3 - 7 Lacs
Hyderabad
Work from Office
ABOUT EVERNORTH: Evernorth exists to elevate health for all, because we believe health is the starting point for human potential and progress. As champions for affordable, predictable and simple health care,we solve the problems others dont, wont or cant. We are always looking upward. And that starts with finding the right talent to help us get there. Data Analyst Digital Data Strategy Career Architecture Title: HIH Data Measurement & Reporting Analyst As a Digital Data Analyst, you will be responsible for interpreting complex data sets, analyzing trends, and generating insights to inform strategic decisions and drive business growth. The ideal candidate will have a strong background in data analysis, proficiency with digital analytics tools, and the ability to communicate findings effectively to diverse stakeholders. They will also spend time researching data lineage and running SQL queries to answer detailed questions. Gather and organize data from various digital sources, including websites, mobile apps, social media platforms, and third-party analytics tools. Perform in-depth analysis of digital data sets to identify trends, patterns, and correlations.Utilize statistical techniques and data visualization tools to present findings in a clear and actionable format.Monitor key performance indicators (KPIs) related to digital marketing campaigns, website traffic, user engagement, and conversion rates. Identify areas of improvement and opportunities for optimization based on data-driven insights.Collaborate with cross-functional teams to develop data-driven strategies and initiatives to enhance digital performance and achieve business objectives. Provide actionable recommendations based on data analysis to drive decision-making at both tactical and strategic levels.Prepare regular reports and dashboards to communicate findings and insights to internal stakeholders, including executives, marketing teams, and product managers. Present analysis results and recommendations in a clear, concise, and visually compelling manner.Ensure the accuracy, completeness, and reliability of digital data by implementing data validation processes and conducting quality assurance checks. Proactively identify and resolve data discrepancies or inconsistencies.Stay updated on industry trends, best practices, and emerging technologies related to digital analytics and data management. Share knowledge and insights with team members to foster a culture of learning and innovation. Qualifications Required Skills Solid understanding of statistical methods, hypothesis testing, and predictive modeling techniques.Excellent analytical skills with the ability to interpret complex data sets and generate actionable insights.Strong communication and presentation skills, with the ability to convey technical concepts to non-technical stakeholders effectively.Proficiency in data analysis tools and programming languages such as SQL, Python, R, or similar.Detail-oriented mindset with a focus on data accuracy and integrity.The ability to work collaboratively in a fast-paced, cross-functional environment and manage multiple priorities simultaneously. Required Experience 1-3 years of experienceProven experience as a digital data analyst or similar role, with a strong track record of leveraging data to drive business outcomes.Hands-on experience with digital analytics platforms (e.g., Google Analytics, Adobe Analytics, etc.) and familiarity with tag management systems. Required Education Bachelors degree in Statistics, Mathematics, Computer Science, Economics, or a related field. Masters degree preferred. Location & Hours of Work Full-time position, working 40 hours per week. Expected overlap with US hours as appropriatePrimarily based in the Innovation Hub in Hyderabad, India in a hybrid working model (3 days WFO and 2 days WAH)
Posted 3 months ago
0.0 - 3.0 years
0 - 4 Lacs
Lucknow
Work from Office
Key Responsibilities: Create SEO-optimized content for web, blogs & social media. Collaborate with teams, Use AI tools, track KPIs via Google Analytics, Stay updated on SEO trends, and ensure brand consistency in tone, style, and messaging. Accessible workspace Special parking for expecting mothers Flexi working Over time allowance
Posted 3 months ago
7.0 - 12.0 years
7 - 10 Lacs
Gurugram, Amritsar
Work from Office
Lead Generation & Demand Generation, Budgeting, DM Automations, Strong analytical & problem-solving, Experience in managing digital marketing campaigns- fb, google, meta ads, Knowledge of SEO and SEM, Exp in the B2B products in IT industry is a plus.
Posted 3 months ago
4.0 - 9.0 years
15 - 20 Lacs
Hyderabad
Work from Office
Product Manager, Principal The Data Intelligence Center of Excellence is looking for the right candidate to join us as Principal Product Manager, AI and Data Product Platform . This in an incredibly exciting and important role in the Data Intelligence Center of Excellence; this product manager will be responsible for the tech stack that enables our data business transformation, driving step-function improvements in customer outcomes, automation, delightful user experiences, and higher product margins. We're looking for someone with their eyes on the horizon - someone who's able to lay out a big idea and has the drive to make it happen. This individual will be the link between vertical market groups, Centers of Excellence, and our data and application engineering teams. They must understand how to balance customer needs with the needs of the business, demonstrating financial acumen and prudent decision-making. What you’ll do Own multiple product initiatives and lead teams from ideation through validation, delivery, and delight. Lead adoption of the data mesh framework throughout the organization . Create solutions that work for both the business and our customers. Communicate and build rapport with stakeholders throughout the product development cycle. Work across engineering, design, program management, and other stakeholders to execute product strategy. Provide guidance on the prioritization of product backlogs to guide product teams in developing capabilities. What you’ll bring 8 + year's experience within Product Management E xperience in managing the maturation of platforms that support machine learning at scale. A bility to run multiple initiatives and are comfortable interacting with all levels of an organization. You have a pragmatic understanding of technologies, systems, and tools in an ever-changing environment and can prioritize and support your decisions through data and narrative. Experience with agile development practices, methodologies, and tools. Experience with ADLS, Microsoft Fabric, and Databricks and other data management and analytics tools is a plus . Stay up to date on everything Blackbaud, follow us on Linkedin, X, Instagram, Facebook and YouTube Blackbaud is a digital-first company which embraces a flexible remote or hybrid work culture. Blackbaud supports hiring and career development for all roles from the location you are in today! Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.
Posted 3 months ago
2.0 - 4.0 years
3 - 4 Lacs
Pune
Work from Office
Plan, develop & execute monthly content calendars for Instagram, Facebook, LinkedIn, Twitter & YouTube Create & oversee engaging & educational content (reels, posts, stories) tailored for students, parents, & education stakeholders SEO, Google Ads.. Required Candidate profile Bachelor’s degree in Marketing, Mass Communication, or a related field 2–3 years of proven experience as a Social Media Executive or Strategist, preferably in EdTech, consultancy, or training industry
Posted 3 months ago
1.0 - 5.0 years
1 - 2 Lacs
Nawanshahr
Work from Office
Social Media Specialist
Posted 3 months ago
2.0 - 5.0 years
4 - 6 Lacs
Ahmedabad
Work from Office
Responsibilities : Implement digital marketing campaigns in coordination with the Director of Graduate Admissions to increase traffic, engagement, and conversions across various online platforms, including social media, email, and search engines. Work with various content formats, such as blogs, videos, podcasts, etc., to create engaging content and optimise our online presence Monitor and analyse key performance metrics to track campaign effectiveness and ROI and provide regular reports and recommendations for improvement. Perform competitive analysis to identify opportunities Improve conversion of owned and earned media traffic Develop effective cross-channel social media optimisation strategies, device experiments, and conversion tests and run creative collaborations among technologies and platforms in consultation with the Director of Graduate Admissions. Proactively identify on-page SEO opportunities Develop profitable PPC campaigns across multiple ad networks, including Google Ads, Microsoft Ads, and paid social advertising. Generate internal reports on a regular basis Execute new and creative collaborations Key Skills: Strong verbal communication skills for articulating ideas to colleagues and stakeholders. Excellent written communication skills for producing high-quality content Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions. Knowledge of existing and emerging social media platforms Creative thinker with a passion for innovation and continuous improvement
Posted 3 months ago
2.0 - 6.0 years
4 - 6 Lacs
Noida, Ghaziabad, Delhi / NCR
Work from Office
We are looking for a Product Manager who will be responsible for developing and managing our product strategy and vision in alignment with the Companys goals and objectives. The ideal candidate should have experience in query handling, requirement gathering, team handling, team management, managing releases, internal/external communication, UI/UX knowledge, mockups, Firebase, Google Analytics, Scrum, Agile, reporting data management, priorities, user cases, user stories, manual testing, and tools like Jira, Asana, Trello, and Figma. Responsibilities: Devising a comprehensive product strategy plan in alignment with the company's goals and long-term objectives. Conducting extensive market analysis to understand current trends, user pain points, and needs, competitors offerings, and market opportunities. Identifying unique selling points (USP) for the product to differentiate it from its competitors. Communicating the products vision to the product owner through the vision statement, product roadmap, user research, and insights. Collaborating with multiple teams including sales, marketing, IT, and design, to oversee the product development process from initiation until delivery. Coordinating with product owners to stay updated on project progress, potential risks or challenges, resource allocation, budgets, and timelines. Assisting in product pricing by considering factors such as market trends, value proposition, competitive pricing, and customers willingness to pay. Overseeing product sales, reception, and key performance indicators to identify areas of improvement. Gathering feedback from clients and customers and incorporating them into the product as part of the continuous improvement process. Requirements Bachelors degree in business administration, marketing, or product management. Proven experience as a Product Manager or similar role. Excellent communication, interpersonal, and leadership skills. Strong analytical and problem-solving skills. Knowledge of UI/UX design principles and tools like Figma. Experience with Firebase, Google Analytics, Scrum, Agile, and reporting data management. Familiarity with tools like Jira, Asana, and Trello. Ability to manage multiple projects simultaneously and prioritize tasks effectively. Please note that this is just a sample job description, and the actual job description may vary depending on the company's requirements and needs.
Posted 3 months ago
0.0 - 2.0 years
2 - 2 Lacs
Pune
Work from Office
RSPN Financial Consultancy Pvt. Ltd. seeks a Social Media Executive to manage online presence, create engaging content, run campaigns, and boost brand awareness across platforms. Ideal candidate should be creative with strong communication skills.
Posted 3 months ago
2.0 - 4.0 years
3 - 4 Lacs
Noida
Work from Office
Create & execute engaging content for social media, Marketing & Advertisement campaigns(ATL & BTL) Develop high-quality visual and written content Track performance metrics (reach, engagement, conversions) and prepare reports Required Candidate profile • Graphic design and video editing skills (Canva, Adobe tools, etc.) • Experience in influencer outreach and campaign mgmt • Degree in Marketing, Communications, Media, or a related field is preferred
Posted 3 months ago
5.0 - 10.0 years
11 - 16 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Digital Project Management Designation: Brand & Comm Strategy Analyst Qualifications: Any Graduation Years of Experience: 5 years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do The purpose of this role is to support Brand and product management including launches, changes, development of communication materials.Ensure Commercial Sales and Customer Product launch and communicationrequirements are met. Role requires Digital Marketing Ads & Promotion creation/designMinimum 5 years of experience in in brand management, communications, public relations, or related fields.Exposure to social media management, email marketing, and digital content creation What are we looking for Proven track record of supporting or executing brand strategies in previous roles, particularly in the development of content or managing brand guidelines.Strong product management knowledgeAbility to work in cross-functional teams and contribute to brainstorming sessions, providing insights into content creation and messaging that supports brand goals.Proficiency in digital marketing, social media, and analytics tools.Exposure to tracking and analyzing the performance of communication campaigns, including monitoring metrics like social media engagement, website traffic, and campaign effectivenessExperience in executing or assisting with brand campaigns, ensuring consistency in messaging and coordinating content across multiple channels Roles and Responsibilities: Collaborate with Product and Brand team to gather insights into customer needs preferences, and industry trendsCollaborate with Product Management and sales to analyze competitive landscapes to identify opportunities and threatsAssist in the planning and execution of product launches, including coordinating launch events and creating launch assetsDrive both internal and external communication plans around all product launchesAssist in the creation and production of marketing collateral, including presentations, brochures, and digital assetsWork closely with graphic designers, creative teams, or external agencies to ensure the creation of marketing and promotional materials is on-brand and of high quality.Provide administrative support in managing timelines, budgets, and resources for ongoing projects and campaigns.Maintain and organize communication materials, campaign assets, and branding guidelines for easy access by team members.Review content for accuracy, grammar, and adherence to brand guidelines before publication.Assist in creating and maintaining a content calendar to ensure timely execution of brand and communication initiatives. Qualification Any Graduation
Posted 3 months ago
3.0 - 5.0 years
11 - 16 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Digital Project Management Designation: Brand & Comm Strategy Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do The purpose of this role is to support Brand and product management including launches, changes, development of communication materials.Ensure Commercial Sales and Customer Product launch and communicationrequirements are met. Role requires Bachelors degree in Communications, Business or MarketingMinimum 5 years of experience in in brand management, communications, public relations, or related fields.Exposure to social media management, email marketing, and digital content creation What are we looking for Proven track record of supporting or executing brand strategies in previous roles, particularly in the development of content or managing brand guidelines.Strong product management knowledgeAbility to work in cross-functional teams and contribute to brainstorming sessions, providing insights into content creation and messaging that supports brand goals.Proficiency in digital marketing, social media, and analytics tools.Exposure to tracking and analyzing the performance of communication campaigns, including monitoring metrics like social media engagement, website traffic, and campaign effectivenessExperience in executing or assisting with brand campaigns, ensuring consistency in messaging and coordinating content across multiple channels Roles and Responsibilities: Collaborate with Product and Brand team to gather insights into customer needs preferences, and industry trendsCollaborate with Product Management and sales to analyze competitive landscapes to identify opportunities and threatsAssist in the planning and execution of product launches, including coordinating launch events and creating launch assetsDrive both internal and external communication plans around all product launchesAssist in the creation and production of marketing collateral, including presentations, brochures, and digital assetsWork closely with graphic designers, creative teams, or external agencies to ensure the creation of marketing and promotional materials is on-brand and of high quality.Provide administrative support in managing timelines, budgets, and resources for ongoing projects and campaigns.Maintain and organize communication materials, campaign assets, and branding guidelines for easy access by team members.Review content for accuracy, grammar, and adherence to brand guidelines before publication.Assist in creating and maintaining a content calendar to ensure timely execution of brand and communication initiatives. Qualification Any Graduation
Posted 3 months ago
1.0 - 4.0 years
2 - 6 Lacs
Noida
Work from Office
We are looking for an SEM expert to manage all search engine optimization and marketing activities. You will be responsible for managing all SEO activities such as content strategy, community post, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI. Proven SEO experience. Proven SEM experience managing PPC. Campaigns across Google, Yahoo and Bing. Solid understanding of performance marketing, conversion, and online customer acquisition. In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends). Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite). Experience with A/B and multivariate experiments. Working knowledge of HTML, CSS, and JavaScript development and constraints. Knowledge of ranking factors and search engine algorithms. Up-to-date with the latest trends and best practices in SEO and SEM.
Posted 3 months ago
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