Campaign Operator Salesforce Marketing Cloud AstraZeneca India

3.0 - 7.0 years

0 Lacs

chennai, tamil nadu

On-site

As a Campaign Operator specialized in Salesforce Marketing Cloud, you will play a crucial role in transforming Martech stack operations, establishing innovative practices, and expanding operations to diverse markets. Your responsibilities will include designing, configuring, and implementing Marketing Automation studio solutions utilizing the Salesforce Marketing Cloud (SFMC) Platform, encompassing email campaigns, Journey Builder, Cloud Pages, SMS, and push notification campaigns. Your expertise in data modelling, integration architectures, and data governance processes will be pivotal in collaborating with team members to ensure seamless campaign execution from initial requirements to configuration and distribution. Working closely with IT teams, you will integrate data from various sources, ensuring data quality and accuracy through cleaning, transforming, and standardizing data as necessary. An essential aspect of your role will involve building solutions in collaboration with the IT team, utilizing out-of-the-box features and modules in Salesforce Data/Marketing Cloud while customizing them to meet specific requirements. Proficiency in Salesforce connectors, Code languages (such as Apex and JavaScript), knowledge of JSON data structure, SQL, and SOQL will enable you to optimize business processes with a focus on data integration architecture. Your experience of over 3 years in marketing automation, including 1-2 years with SFMC, coupled with excellent business acuity and communication skills, will be invaluable in driving customer-centric campaigns and enhancing customer experience. Additionally, your familiarity with AMP scripts in journey builder or profile segmentation, along with the ability to engage with customers to suggest optimization strategies, will contribute significantly to the technical architecture and solution design specific to Data Cloud and Marketing Cloud. As part of the AstraZeneca team, you will have the opportunity to work in a dynamic and innovative environment that combines cutting-edge science with digital technology platforms. By embracing new technologies and processes, you will have the chance to redefine roles, work processes, and contribute to cross-company change within the industry. If you are ready to make a difference and be part of a team that is dedicated to developing life-changing medicines, we encourage you to apply now and join us in our unique and daring world.,

Posted 1 week ago

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Salesforce Marketing Cloud Campaign Manager Social Beat

5.0 - 9.0 years

0 Lacs

karnataka

On-site

As a Salesforce Marketing Cloud Expert with 5-6 years of experience, you will demonstrate functional expertise in Salesforce Marketing Cloud and possess a solid understanding of the end-to-end campaign management process. Your knowledge of both Agile (SCRUM) and Waterfall delivery principles will be crucial for successful project execution. You should also be well-versed in the importance of SDLC and coding methodology principles. Understanding workflow processes and systems within a marketing/sales cycle, along with a solid grasp of email best practices and compliance, are essential for this role. Your responsibilities will include planning, building, and executing cross-channel communications, campaigns, and nurture programs in a flexible and timely manner. You will design and implement personalized journeys for consumers and guests across various platforms leveraging Salesforce Marketing Cloud. Additionally, you will ensure successful rendering across different email clients and browsers, set up basic infrastructure in Salesforce Marketing Cloud, and have experience with advanced concepts such as Managing Deliverability, IP Warmups, Throttling, and Reputation Management. Your expertise in HTML, CSS, and Salesforce Marketing Cloud tools like Data Extensions, Queries, Triggered Send Definitions, and Microsites will be put to use. You should have a keen eye for troubleshooting, excellent communication skills, and the ability to manage your time effectively. Working well in both individual and team environments, you must think strategically and possess a can-do attitude. Thriving in a fast-paced, deadline-driven environment is a must, as is providing training and documentation for users. Your responsibilities will involve managing the set-up and configuration of data-driven campaigns, creating and implementing test strategies, overseeing campaigns from creation to reporting, and designing personalized journeys across various platforms. You will also be expected to perform other duties as required. Overall, this role requires a highly motivated individual with a strong technical skill set and a passion for delivering successful marketing campaigns using Salesforce Marketing Cloud. If you possess the necessary qualifications and qualities, we encourage you to apply and be a part of our dynamic team at Social Beat.,

Posted 1 month ago

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