MARKETING CLOUD PERSONALIZATION(MCP) Architect ALIQAN Technologies

9.0 - 14.0 years

0 Lacs

karnataka

On-site

Role Overview: As a Marketing Cloud Personalization (MCP) Architect, you will be responsible for designing and implementing MCP initiatives to support next-best-action strategies with a focus on Mobile App personalization along with Web personalization. You will work closely with various teams to translate business goals into decision-making logic, data models, and integration strategies. Your role will involve designing and implementing real-time personalization use cases using Salesforce Marketing Cloud Personalization (MCP) or Interaction Studio, CleverTap capabilities, and ensuring sound technical delivery of the product. Key Responsibilities: - Design and implement MCP initiatives to su...

Posted 1 week ago

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MARKETING CLOUD PERSONALIZATION(MCP) Architect ALIQAN Technologies

9.0 - 14.0 years

0 Lacs

karnataka

On-site

As a Marketing Cloud Personalization (MCP) Architect, your role involves designing and implementing MCP initiatives to support next-best-action strategies, focusing on Mobile App and Web personalization. You will work closely with various teams to translate business goals into decision-making logic, data models, and integration strategies. Key Responsibilities: - Design and implement real-time personalization use cases using Salesforce Marketing Cloud Personalization (MCP) or Interaction Studio, CleverTap capabilities. - Collaborate with stakeholders to design scalable and maintainable Salesforce solutions. - Define and implement data integrations between the Mobile app and MCP along with ot...

Posted 2 months ago

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