About Angel one : Angel One Limited is a Fintech company providing broking services, margin trading facility, research services, depository services, investment education and distributes third party financial products to its clients, on a mission to become the No. 1 fintech organization in India. With over 2 crore+ registered clients, we are onboarding an average of over 800k new clients every month in the current financial year. We are working to build personalized financial journeys for our clients via a single app, powered by new-age tech, AI, Machine Learning and Data Science. We have a flat structure, with ample opportunity to showcase your talent and a growth path for you to the very top. We are aggressively hiring for various non-tech and tech roles across India. Join our team and experience the best of both worlds at Angel One! Check out our careers section! Why You'll Love Working at Angel One! Ranked Top 25 Companies to Work in India: We're proud to be recognized as one of the best workplaces, certified for 8 consecutive years. Innovative Culture: Ideate, innovate, and create cutting-edge fintech solutions with AI and Machine Learning. Be part of something huge: Be at the Forefront of Fintech Innovation Bold Approach: We're not just growing a customer base; we're unlocking potential, aiming to touch a billion lives. It's about more: more drive, more initiative, and a bolder way of working. We are seeking a talented and results-driven Performance Marketing Specialist to join our Growth team. The ideal candidate will have a passion for data-driven marketing strategies and a proven track record of driving measurable results through various digital channels. As a Performance Marketing Specialist, you will be responsible for developing and executing performance marketing campaigns to drive user acquisition, engagement, and conversion. Job Title: Associate/Specialist -Performance Marketing Location: Mumbai What you will do Develop and execute performance marketing strategies across various digital channels, including but not limited to PPC, display advertising, social media advertising, email marketing, and affiliate marketing. Manage end-to-end campaign planning, execution, optimization, and performance analysis to drive maximum ROI. Conduct in-depth analysis of campaign performance data, identify trends, insights, and opportunities for optimization, and make data-driven recommendations to improve campaign effectiveness. Collaborate with cross-functional teams, including creative, content, and product teams, to develop compelling ad creatives, landing pages, and messaging that resonate with target audiences. Monitor and manage advertising budgets, bid strategies, and campaign pacing to ensure efficient allocation of resources and achievement of campaign objectives. Stay updated on industry trends, best practices, and emerging technologies in performance marketing to drive continuous improvement and innovation. Track and report on key performance metrics and KPIs, providing regular insights and updates to stakeholders. Who you are: Bachelor's degree in Marketing, Business, or a related field. Proven experience in performance marketing, with a strong understanding of digital advertising platforms, including Google Ads, Facebook Ads, Affiliates, and other programmatic platforms. Hands-on experience with performance marketing tools and analytics platforms, such as Google Analytics, Firebase, Appsflyer, Google Tag Manager, Google Ads, Facebook Business Manager, and marketing automation platforms. Proficiency in data analysis and reporting, with the ability to interpret complex data sets, draw actionable insights, and communicate findings effectively. Excellent project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines in a fast-paced environment. Strong analytical mindset, attention to detail, and problem-solving skills. Excellent communication and collaboration skills, with the ability to work cross-functionally and build relationships with internal and external stakeholders. Self-motivated, proactive, and results-oriented, with a passion for driving business growth through innovative marketing strategies. Strong data analysis skills Must have: Spreadsheet skills (Excel, Google Sheets) Good to have: SQL, R Priority 2-5 years in Performance Marketing Experience in B2C/Fintech. Certifications in Google Ads, Facebook Blueprint, or other relevant digital marketing certifications. Experience with A/B testing and conversion rate optimization strategies. Familiarity with marketing attribution models and multi-touch attribution analysis. What's in it for You? Empowered Growth: We invest in your growth and empower you to explore your full potential. Exceptional Benefits: Our comprehensive benefits package includes health insurance, wellness programs, learning & development opportunities, and more. For a deeper dive into our company culture and vision, explore our Company Deck. At Angel One, our thriving culture is rooted in Diversity, Equity, and Inclusion (DEI). As an Equal opportunity employer, we wholeheartedly welcome people from all backgrounds irrespective of caste, religion, gender, marital status, sexuality, disability, class or age to be part of our team.We believe that everyone's unique experiences and viewpoints make us stronger together. Come and be a part of #OneSpace*, where your individuality is celebrated and embraced. Interested Candidates can share there resume at naina.gurang@angelbroking.com
