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3.0 - 6.0 years
8 - 12 Lacs
bengaluru
Work from Office
Educational Requirements Service Line Data & Analytics Unit Responsibilities Oversee complex data collection, defining requirements, optimizing the web analytics framework, and ensuring data quality/governance Capture necessary web data, oversee tagging implementation, and support marketing integrations (Adobe Launch) Test and validate new tags; audit and maintain existing tags Maintain robust processes and KPI framework to ensure data quality/governance Support web analytics architecture and data layer, continuing to build/mature analytics solutions Stay informed on new analytics trends and raise enhancement suggestions to the team (privacy laws, cookie-less tracking, new software etc.) Additional Responsibilities: Adobe Analytics Developer Certification Adobe Suite (including Marketo, AEM, Tag Manager), Decibel Insights (or other session replay), Qualtrics (or other site survey) GA4 and Google Tag Manager Prior Web SDK implementation Customer Data Platform experience to shape future data strategy at Waters Experience working in an agile environment Technical and Professional Requirements: Bachelors degree in Analytics, Mathematics, Computer Science, Marketing, or other quantitative discipline Deep knowledge of website tagging and analytics platforms with at least 2+ years previous use of Adobe Analytics, Adobe Target, and Adobe Launch with an emphasis on software implementation, maintenance, and tagging best practices JavaScript/Jquery in support of tagging and third-party marketing tracketing Successful track record of providing strategic recommendations to optimize the digital customer experience (B2B experience is a plus) Proficient Office 365 (Advanced Excel, PowerPoint, Teams, Outlook, etc.) Preferred Skills: Technology->Analytics - Functional->Web Analytics Technology->Adobe Analytics->Analytics Functional
Posted 4 weeks ago
9.0 - 13.0 years
0 Lacs
pune, maharashtra
On-site
You are a highly skilled digital analytics professional sought for a hands-on, individual contributor role. Your main focus will be on the deep technical execution of implementing, validating, and maintaining analytics tracking across digital platforms using Adobe Analytics and Adobe Launch. You thrive in utilizing the tools effectively, managing complex tagging projects independently, and collaborating closely with stakeholders to provide accurate, actionable insights. Having familiarity with Observpoint for automated QA and third-party pixel implementation is considered a strong advantage. Moreover, proficiency in AEP WebSDK is also a prerequisite. Your responsibilities will revolve around implementing and managing Adobe Analytics and Adobe Launch across websites and mobile applications. You will take ownership of the end-to-end tagging lifecycle, starting from solution design and technical specs to QA, deployment, and validation. Collaborating with stakeholders to translate business requirements into technical tracking necessities will be crucial, and you are expected to deliver them autonomously. Additionally, maintaining and updating Solution Design References (SDRs) and documentation for all implementations is essential to ensure data quality through manual QA and automated testing tools like Observpoint. Troubleshooting third-party pixels for marketing and analytics needs and utilizing debugging tools such as Charles Proxy, browser dev tools, Adobe Debugger, etc., to optimize tag behavior are also part of your responsibilities. Furthermore, you are expected to deliver meaningful insights through tools like Adobe Workspace, Power BI, or Tableau, and stay updated with Adobe platform updates, privacy regulations (GDPR, CCPA), and best practices in digital analytics. To be successful in this role, you must possess 9-12 years of hands-on experience in Adobe Analytics and Adobe Launch, a strong understanding of data layers, tagging strategy, and implementation best practices, and experience in independently managing end-to-end measurement implementations on enterprise-level digital properties. Proficiency in JavaScript and HTML, especially in the context of tag deployment and debugging, is required. You should also be skilled in QA, with exposure to Observpoint or similar validation tools. Strong cross-functional communication skills are necessary to collaborate effectively with Marketing, Product, and Engineering teams, connecting digital data with business KPIs to deliver insights. Experience with data visualization tools like Adobe Workspace, Power BI, or Tableau is also expected. Having familiarity with Customer Journey Analytics (CJA) and Adobe Target, working knowledge of third-party pixel management, and understanding of privacy compliance and consent management tools are considered advantageous skills for this role.,
Posted 4 weeks ago
9.0 - 13.0 years
0 Lacs
pune, maharashtra
On-site
As a digital analytics professional, you will play a key role in implementing, validating, and maintaining analytics tracking across digital platforms using Adobe Analytics and Adobe Launch. Your responsibilities will include owning the end-to-end tagging lifecycle, collaborating with stakeholders to translate business needs into technical tracking requirements, and ensuring data quality through manual QA and automated testing tools like Observpoint. Additionally, you will be responsible for setting up and troubleshooting third-party pixels for marketing and analytics needs, as well as delivering meaningful insights through tools like Adobe Workspace, Power BI, or Tableau. To excel in this role, you should have 9-12 years of hands-on experience in Adobe Analytics and Adobe Launch, a strong understanding of data layers, tagging strategy, and implementation best practices, and experience independently managing end-to-end measurement implementations on enterprise-level digital properties. Proficiency in JavaScript and HTML, skilled QA capabilities, and strong cross-functional communication skills are also essential. Moreover, having experience with data visualization tools and familiarity with Customer Journey Analytics (CJA) and Adobe Target would be advantageous. Keeping up to date with Adobe platform updates, privacy regulations such as GDPR and CCPA, and best practices in digital analytics is crucial for success in this role. If you are passionate about digital analytics, thrive in a hands-on technical environment, and enjoy collaborating with stakeholders to deliver accurate insights, we encourage you to apply for this exciting opportunity.,
Posted 1 month ago
4.0 - 8.0 years
0 Lacs
hyderabad, telangana
On-site
We are looking for a skilled and experienced Adobe Experience Platform (AEP) Developer to join our team. The ideal candidate should have prior experience with Adobe Experience Platform and other Adobe Marketing Cloud solutions like Adobe Target, Adobe Analytics, and Adobe Campaign. We are seeking someone who has expertise in digital targeting and marketing automation technologies. As an AEP Developer, your responsibilities will include analyzing business requirements and translating them into comprehensive AEP solutions. You will need to develop detailed business use cases to demonstrate how AEP functionalities can address specific business needs and enhance customer experiences. Utilizing your expertise in Adobe Experience Platform, you will design, develop, and implement end-to-end business use cases that align with business objectives. Your role will also involve designing and implementing efficient ETL processes and integrations with other systems to ensure a continuous flow of data for marketing activities. Experience with Adobe Journey Optimizer for accurate tracking, targeting, and messaging will be essential. Additionally, you will be responsible for monitoring the performance of AEP solutions, identifying and resolving issues, troubleshooting technical challenges, and optimizing workflows for enhanced efficiency. It is crucial to stay updated with the latest advancements in Adobe Experience Platform and related technologies for continuous improvement. To qualify for this role, you should have a Bachelors or Masters degree in Computer Science, Information Technology, or a related field. You should have at least 4 years of experience in developing and implementing marketing automation solutions, with a focus on Adobe Marketing Cloud and Adobe Experience Platform services. Technical developer certifications across relevant products and expertise in core web technologies are required. You should also have experience in AEP data collection, ingestion, ETL workflows, data preparation development, data governance, data activation, performance optimization, data quality assurance, and AJO journey creation and measurement. Join our dynamic team and contribute to enhancing our marketing operations by leveraging the power of Adobe Experience Platform to deliver personalized experiences to our customers. In addition to the job description, we offer a gender-neutral policy, 18 paid holidays throughout the year, generous parental leave, flexible work arrangements, and employee assistance programs to support your wellness and well-being. Publicis Sapient is a digital transformation partner that helps organizations transition to a digitally-enabled state. Our team combines expertise in technology, data sciences, consulting, and customer experience to accelerate our clients" businesses through innovative solutions. If you are passionate about digital transformation and customer-centric solutions, we invite you to join our team and be part of our mission to help people thrive in the pursuit of next.,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
karnataka
On-site
You are a Front-End Developer with deep expertise in Adobe Experience Cloud, specifically Adobe Analytics. Your main responsibility will be to drive digital marketing, analytics, and personalization initiatives by combining hands-on coding with MacTech implementation. This will ensure seamless data tracking, personalized user experiences, and optimized marketing performance. To excel in this role, you should be proficient in front-end development technologies such as JavaScript, HTML, and CSS. You should also have experience in implementing Adobe Analytics components including AEP Web SDK, Adobe Launch, Marketo, and Adobe Target. Knowledge of AEM is considered a strong advantage. Your primary focus will be on migrating legacy Adobe Analytics implementations to the AEP Web SDK. You will also be responsible for accurate data collection, validation, and reporting across web platforms. Configuring, deploying, and maintaining tags, rules, and data elements using Adobe Launch will be crucial. Additionally, you will ensure clean and scalable tag governance practices within Adobe Launch and support integration between Marketo and other Adobe Experience Cloud products. Building and deploying A/B tests, multivariate tests, and personalized experiences in Adobe Target are also key responsibilities. In terms of front-end development, you will be developing, maintaining, and optimizing website features using JavaScript, HTML, and CSS. It is essential to ensure clean, scalable, and accessible front-end code. Implementing structured data layers and event tracking directly in the code will be part of your regular tasks. To qualify for this role, you should have 3-5+ years of experience as a Front-End Developer with expertise in JavaScript, HTML, CSS, and React. Proven experience with Adobe Analytics (implementation & reporting, including AEP Web SDK), Adobe Launch (tagging, data layer setup), Adobe Target (test & personalization setup), and Marketo (tracking & integration) is required. A strong understanding of data layers, tag management, and debugging tools will also be beneficial. Please note that active trading will not be possible once you join this project.,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
maharashtra
On-site
Choosing Capgemini means selecting a company where you will have the opportunity to shape your career according to your preferences. You will receive support and inspiration from a collaborative global community of colleagues. Capgemini encourages you to reimagine what is achievable, enabling you to assist the world's leading organizations in unlocking the potential of technology and creating a more sustainable and inclusive world. In this role, you will be responsible for developing applications on Adobe Experience Platform (AEP), Adobe Analytics, Adobe Launch, Adobe Target, and Google SQL/Big Query. Your profile should include experience in Adobe Experience Platforms, Google Analytics, Adobe Omniture Site Catalyst, and Adobe Data Workbench. You should be proficient in blending data from various sources using Big Query/SQL and have a good understanding and experience in JavaScript, Python, or R. Proficiency with debugging tools like Dataslayer is also required. At Capgemini, you will have the opportunity to shape your career through various career paths and internal opportunities within the Capgemini group. Personalized career guidance from leaders will be available to you. Comprehensive wellness benefits, including health checks, telemedicine, insurance with top-ups, elder care, partner coverage, or new parent support via flexible work arrangements, will be provided. You will also have access to one of the industry's largest digital learning platforms with over 250,000 courses and numerous certifications. Capgemini is a global business and technology transformation partner dedicated to helping organizations accelerate their transition to a digital and sustainable world. With a diverse team of over 340,000 members in more than 50 countries, Capgemini has a strong over 55-year heritage. Clients trust Capgemini to unlock the value of technology by providing end-to-end services and solutions ranging from strategy and design to engineering. Capgemini's capabilities in AI, generative AI, cloud, and data, combined with industry expertise and partner ecosystem, ensure that clients" business needs are met comprehensively.,
Posted 1 month ago
4.0 - 8.0 years
0 Lacs
karnataka
On-site
Changing the world through digital experiences is what Adobe is all about. We provide everyonefrom emerging artists to global brandswith everything they need to design and deliver exceptional digital experiences. Our passion lies in empowering individuals to create beautiful and powerful images, videos, and apps, transforming how companies engage with customers across all screens. At Adobe, we are on a mission to hire the very best talent and are dedicated to creating exceptional employee experiences where everyone is valued and has access to equal opportunities. We believe that innovative ideas can originate from any part of the organization, and the next breakthrough could come from you! The Growth and Martech Engineering team at Adobe is responsible for delivering rich personalized experiences for visitors across Adobe.com and XE Surfaces. This team focuses on web analytics instrumentation and performance tracking on Adobe's key web surfaces. Working closely with Adobe.com Growth, Commerce, Marketing, IT, business unit leaders, and corporate functions, the team enhances capabilities based on key testing insights to ensure an industry-leading customer experience. As a member of this team, you will play an integral role in delivering against the organization's strategies related to customer experience. You will need a deep understanding of JavaScript, CSS, and HTML, along with strong organizational and communication skills. **Responsibilities:** - Deliver rich, optimized experiences across Adobe.com and XE (Customer Experience) surfaces. - Develop experiences using JavaScript, CSS, and HTML, as well as Visual Editors or Code-based editors. - Strategically partner with product management and analytics teams to support A/B testing and Web Personalization strategy. - Diagnose and resolve technical issues related to delivering custom site experiences. - Collaborate with various teams including Growth Product Management, Program Management, Commerce, Creative, and Engineering to ensure the timely execution of web Experimentation strategy. **Requirements:** - Deep knowledge and experience in front-end web development technologies, specifically JavaScript, CSS, and HTML. - Experience working with A/B testing. - Understanding of Optimization/Experimentation tools like Adobe Target, AJO. - Exposure to cross-product integration (e.g., Target - AAM, Target - Analytics, AEP - CJA, etc.). - Hands-on experience with network diagnostics and analytics tools. - Proficiency in Tag Management Solutions, preferably Adobe Launch. - Bachelor's degree or equivalent experience in Computer Science or related field, with a minimum of 4 years of practical experience. - Knowledge of Web Analytics is a plus. - Strong grasp of web application functionality, including security, session management, and best development practices. - 4-6 years of software engineering experience. - Experience collaborating with cross-geo partners/teams. - Experience in building tools, automation, self-service, and simple pages capabilities. - Strong coding experience in frontend technologies for web-based applications. - Excellent interpersonal and analytical skills. - Ability to communicate effectively and collaborate with colleagues across various business functions. Adobe is committed to making Adobe.com accessible to all users. If you require accommodation due to a disability or special need to navigate our website or complete the application process, please email accommodations@adobe.com or call (408) 536-3015.,
Posted 1 month ago
6.0 - 10.0 years
0 Lacs
ahmedabad, gujarat
On-site
You are a highly skilled Adobe Commerce (Magento) Team Leader with strong technical expertise, responsible for leading the development team. Your deep understanding of Adobe Commerce Cloud, Magento architecture, B2B/B2C solutions, and third-party service integrations will guide you in this role. You must possess hands-on coding experience, project management skills, and the ability to mentor the team to deliver scalable and high-performing eCommerce solutions. In the realm of Technical Leadership & Development, you will lead the development and implementation of Adobe Commerce (Magento 2) projects, ensuring adherence to best practices and coding standards. Your responsibilities include providing hands-on development support for custom modules, extensions, and performance optimizations. Additionally, you will architect and design scalable B2B/B2C eCommerce solutions in alignment with business requirements, focusing on security, performance optimization, and compliance with industry standards such as GDPR and PCI-DSS. Your role extends to Team & Project Management, where you will mentor and lead a team of Magento developers, UI/UX designers, and QA engineers. Collaboration with cross-functional teams, including designers, marketers, and business analysts, will be essential to define project scope and deliverables. You will conduct code reviews, troubleshooting, and debugging activities to maintain high-quality standards, while planning and executing sprint-based development cycles using Agile methodologies. Providing technical documentation, best practices, and training for team members will also be part of your responsibilities. Engaging in Client & Stakeholder Collaboration, you will act as the primary technical point of contact for stakeholders, ensuring clear communication of project status and requirements. Your role involves translating business requirements into technical solutions while managing client expectations. Additionally, you will provide pre-sales technical consultation and assist in solution estimation and proposals. To excel in this role, you must have 6+ years of experience in Magento/Adobe Commerce development, with a minimum of 2+ years in a leadership position. Expertise in Magento 2 architecture, theming, and module development is crucial, along with strong knowledge of PHP, MySQL, JavaScript, Knockout.js, RequireJS, and GraphQL. Hands-on experience with Hyv themes, PWA Studio, and headless commerce is advantageous. Proficiency in DevOps practices, CI/CD pipelines, Docker, and cloud platforms like AWS and Azure is desirable. Experience in Adobe Experience Cloud integrations, eCommerce SEO, performance tuning, caching techniques, REST & SOAP APIs, and third-party integrations is also beneficial. Familiarity with Git, Jira, and Agile project management tools is an added advantage. Excellent problem-solving, communication, and team leadership skills are essential for success in this role. Preferred certifications include Adobe Certified Expert - Adobe Commerce Developer, Adobe Certified Master - Adobe Commerce Architect, and AWS or Azure Cloud Certifications. (ref:hirist.tech),
Posted 1 month ago
5.0 - 9.0 years
0 Lacs
pune, maharashtra
On-site
The ideal candidate must possess knowledge relevant to the functional area and act as a subject matter expert in providing advice in the area of expertise. Focus on continuous improvement for maximum efficiency is essential. It is vital to maintain a high standard of delivery excellence, provide top-notch service quality, and develop successful long-term business partnerships with internal/external customers by identifying and fulfilling customer needs. The candidate should be able to break down complex problems into logical and manageable parts in a systematic way, generate and compare multiple options, and set priorities to resolve problems. Proactivity is key, going beyond expectations to achieve job results and create new opportunities. The role must positively influence the team, motivate high performance, promote a friendly climate, give constructive feedback, provide development opportunities, and manage career aspirations of direct reports. Communication skills are crucial to explaining organizational objectives, assignments, and the big picture to the team and articulating team vision and clear objectives. Lead the development and implementation of analytics strategies to support business objectives, leveraging Adobe Analytics, Understanding of TMS architecture & functioning. Expertise in tools across Adobe Analytics, Launch and Google Marketing Stack. Manage end-to-end analytics projects, from data collection and processing to analysis and reporting. Provide strategic guidance and direction to the analytics team, ensuring alignment with business goals and priorities. Oversee the design and execution of analytical models and algorithms to extract actionable insights from large datasets. Collaborate with cross-functional teams to drive data-driven decision-making and optimize business performance. Stay current on industry trends and best practices in analytics, continuously seeking opportunities to enhance capabilities and drive innovation. Mentor and coach team members, fostering a culture of collaboration, learning, and growth. Bachelor or master's degree, MSc, or MCA in computers or IT with 5+ years of expertise in tools across Adobe Analytics, Launch, and Google Marketing Stack. Excellent communication and interpersonal skills, with the ability to effectively communicate complex technical concepts to non-technical stakeholders. Strong problem-solving and analytical skills, with the ability to think strategically and drive actionable insights from data. Strong proficiency in Tableau or similar data visualization tools, with the ability to create interactive dashboards and reports. Intermediate to advanced JavaScript skills. Basic to intermediate understanding of Adobe Target. Knowledge of Adobe WebSDK, CDP, and CJA is desired. Ability to effectively manage multiple work assignments while being able to shift priorities. Domain knowledge of various industries such as Banking, Retail, e-commerce, etc. Excellent verbal and written communication skills. Strong analytical, quantitative, and problem-solving skills.,
Posted 1 month ago
8.0 - 12.0 years
0 Lacs
pune, maharashtra
On-site
Are you passionate about developing high-quality and robust software applications Do you enjoy being challenged and encouraged to learn and grow professionally We are looking for a talented Adobe Experience Platform (AEP) engineer to join our Marketing Automation development team. In this role, you will be responsible for implementing omnichannel marketing campaigns using the Adobe Journey Optimizer, utilizing the Customer Journey Analytics (CJA) to measure performance across channels, and integrating the AEP with external systems to enable enhanced automation. You will be part of a team based in Pune, India, collaborating with developers across different locations to deliver IT solutions. The team focuses on providing marketing campaign orchestration and marketing automation using the AEP in partnership with internal businesses to leverage personas, customer journeys, and data strategies for developing and implementing marketing automation programs. To excel in this role, you should have a bachelor's degree in Computer Science, Engineering, or a related field, along with 8-12 years of experience with the Adobe Experience Platform. Experience with other marketing toolkits and other Adobe products such as Adobe Analytics and Adobe Target would be advantageous. A solid understanding of software development principles, design patterns, and best practices is essential, along with strong analytical and problem-solving skills, attention to detail, and excellent communication and collaboration abilities to work effectively in a team environment. UBS is the world's largest and the only truly global wealth manager, operating through four business divisions: Global Wealth Management, Personal & Corporate Banking, Asset Management, and the Investment Bank. With a presence in all major financial centers in more than 50 countries, our global reach and expertise set us apart from our competitors. UBS is an Equal Opportunity Employer that values and empowers each individual, supporting diverse cultures, perspectives, skills, and experiences within our workforce. As part of our hiring process, we may request you to complete one or more assessments to learn more about your qualifications and fit for the role.,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
karnataka
On-site
You are a Front-End Developer with a deep expertise in Adobe Experience Cloud. Your primary role is to drive digital marketing, analytics, and personalization initiatives by combining hands-on coding with MacTech implementation. This involves ensuring seamless data tracking, creating personalized user experiences, and optimizing marketing performance. Your proficiency lies in front-end development, including JavaScript, HTML, and CSS. Moreover, you have experience in implementing various Adobe tools such as Adobe Analytics (including AEP Web SDK), Adobe Launch, Marketo, and Adobe Target. Experience with AEM is considered a strong advantage in this role. In this position, you will lead the migration from legacy Adobe Analytics implementations to the AEP Web SDK. Your responsibilities include ensuring accurate data collection, validation, and reporting across web platforms. Additionally, you will configure, deploy, and maintain tags, rules, and data elements using Adobe Launch, ensuring clean and scalable tag governance practices within the platform. Moreover, you will support the integration between Marketo and other Adobe Experience Cloud products. Your role involves building and deploying A/B tests, multivariate tests, and personalized experiences in Adobe Target. On the front-end development side, you will be responsible for developing, maintaining, and optimizing website features using JavaScript, HTML, and CSS. It is crucial to ensure clean, scalable, and accessible front-end code. You will also implement structured data layers and event tracking directly in the codebase. To excel in this role, you should have 3-5+ years of experience as a Front-End Developer with expertise in JavaScript, HTML, CSS, and React. Your proven experience should include Adobe Analytics implementation and reporting, Adobe Launch tagging, data layer setup, Adobe Target test and personalization setup, and Marketo tracking and integration. A strong understanding of data layers, tag management, and debugging tools is essential for success in this position.,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
karnataka
On-site
As an Adobe Target Specialist at Capgemini, you will have the opportunity to enhance the digital customer experience by implementing advanced personalization and experimentation strategies. Working closely with marketing, analytics, and development teams, you will be responsible for managing and optimizing Adobe Target solutions across web and mobile platforms. Your key responsibilities will include: - Designing and implementing personalization strategies using Adobe Target, including A/B testing, multivariate testing, recommendations, and automated personalization. - Leading Adobe Target implementations across various platforms and integrating them with Adobe Analytics and other Experience Cloud products. - Developing reports and dashboards using Adobe Analytics, Report Builder, and other tools to provide actionable insights. - Managing experience activities, troubleshooting integration issues, and ensuring seamless data flow between platforms. - Collaborating with stakeholders to define testing protocols, ensure compliance, and support solution design and client interactions. Key skills required for this role include proficiency in Adobe Target, Adobe Experience Cloud, front-end technologies, data visualization & reporting, as well as knowledge of Agile & Tagging Methodologies. At Capgemini, you will have the opportunity to shape your career with a range of career paths and internal opportunities. Comprehensive wellness benefits, personalized career guidance, and the chance to work on cutting-edge projects in technology and engineering are some of the perks you can enjoy working at Capgemini. Capgemini is a global business and technology transformation partner with a legacy of over 55 years, trusted by clients worldwide to unlock the value of technology. With a diverse team of 340,000 members across more than 50 countries, Capgemini is committed to accelerating the dual transition to a digital and sustainable world, creating tangible impact for enterprises and society.,
Posted 1 month ago
4.0 - 8.0 years
0 Lacs
pune, maharashtra
On-site
Design and implement solutions based on Adobe AEM by participating in the implementation of AEM content modeling, workflows, templates, components, and user permissions. Set up and configure AEM authoring, publish, and dispatcher environment following Adobe recommended best practices. Integrate AEM with other marketing products like Assets, Target, Campaign, and internal endpoints. Assist in deploying applications to Dev, QA, Production environments, and migrations. Work with front-end technologies and frameworks such as Bootstrap, jQuery, Angular, and React. Adhere to best practices for secure web programming and deployment, including coding standards, unit test coverage, automation, and continuous integration. The ideal candidate should have 4+ years of experience in Adobe Experience Manager/CQ5, preferably AEM 6.3 and above versions. Possess good knowledge of object-oriented programming and commonly used programming languages like Java, J2EE Servlet/JSP, and XML. Experience with AEM building blocks such as templates, components, dialogs, widgets, and bundles. Familiarity with Java Content Repository (API) suite, Sling web framework, Apache Felix OSGi framework, and DAM. Sound knowledge of multi-site management, sling models/Sightly (HTL), and workflows. Expertise in HTML5, CSS3, JavaScript, jQuery, Grunt, Bootstrap, and CSS pre-processing platforms. Thorough understanding of AEM back-end development with OSGi services and integration with external systems. Proficient in permission management, including user and user group creation, and permission management in AEM. The candidate should have working knowledge of Apache, App server logs, RESTful web services, and integration with Adobe Experience Cloud products like Adobe Analytics, Target, Campaign. Deep understanding of dispatchers and configurations, as well as experience with cross-browser and cross-platform issues (IE, Firefox, Safari). Familiarity with Continuous Integration and related tools like Jenkins/Bamboo, basic Linux or Unix concepts, and commands. Good communication and teamwork skills are essential. Qualifications required for this role include a Bachelor's degree or equivalent and Adobe Certified Expert - Adobe Experience Manager Sites Developer certification.,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
delhi
On-site
The Adobe Experience Manager (AEM) professional plays a vital role in managing and delivering engaging digital experiences. Your primary responsibility will involve developing and maintaining AEM-based applications and components to meet the organization's requirements and ensure seamless user experiences across digital channels. You will be responsible for developing and maintaining AEM components and templates, customizing and integrating AEM with other applications, ensuring high performance and availability of AEM-based applications and workflows, collaborating with cross-functional teams to gather requirements and implement solutions, optimizing AEM applications for maximum speed and scalability, implementing security and data protection measures, participating in design and code reviews, providing technical guidance and support to junior developers, troubleshooting and debugging AEM applications, staying updated with AEM and related technologies, contributing to the continuous improvement of development processes and best practices, creating technical documentation for AEM solutions and configurations, managing AEM users, groups, and permissions, supporting AEM deployments and maintenance, and working closely with UX and design teams to ensure seamless integration of front-end code. Required Qualifications: - Bachelor's degree in Computer Science, Engineering, or a related field - Proven experience in AEM development and customization - Strong proficiency in Java, HTML, CSS, and JavaScript - Experience with Agile development methodologies - Knowledge of software development lifecycle and best practices - Experience with version control systems such as Git - Understanding of web content management systems and digital marketing concepts - Ability to troubleshoot and resolve complex technical issues - Excellent communication and collaboration skills - Ability to work effectively in a fast-paced, dynamic environment - Certification in Adobe Experience Manager is a plus - Experience with Adobe Analytics and Adobe Target is desirable - Understanding of SEO best practices and web performance optimization - Knowledge of RESTful web services and API integrations - Experience with cloud hosting and deployment platforms Skills: - Version control systems - Adobe Experience Manager - Web content management systems - Agile methodologies - Adobe Analytics - Adobe Target - HTML - AEM development - Web performance optimization - JavaScript - API integrations - Digital marketing concepts - CSS - Java - Adobe Experience Manager certification - SEO best practices - RESTful web services - Cloud hosting,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
karnataka
On-site
Choosing Capgemini means selecting a company that empowers you to shape your career as you desire. You will be supported and inspired by a collaborative community of colleagues worldwide, enabling you to reimagine what is achievable. Join us and contribute to helping the world's leading organizations unlock the value of technology and create a more sustainable and inclusive world. As an Adobe Target Specialist, your primary responsibility will be to enhance the digital customer experience by utilizing advanced personalization and experimentation strategies. You will collaborate closely with marketing, analytics, and development teams to deploy, manage, and optimize Adobe Target solutions across web and mobile platforms. In this role, you will have a significant impact on: - Personalization Strategy: Enhancing customer experiences through Adobe Target, including A/B testing, multivariate testing, recommendations, and automated personalization. - Implementation & Integration: Leading Adobe Target implementations on web, mobile, and applications, and integrating with Adobe Analytics and other Experience Cloud products. - Data & Reporting: Generating reports and dashboards using Adobe Analytics, Report Builder, and other tools to offer actionable insights. - Technical Execution: Managing experience activities, addressing integration issues, and ensuring seamless data flow between platforms. - Cross-Functional Collaboration: Collaborating with stakeholders to define testing protocols, ensure compliance, and support solution design and client interactions. Your profile should include expertise in: - Adobe Target - Adobe Experience Cloud - Front-End Technologies - Data Visualization & Reporting - Agile & Tagging Methodologies Working at Capgemini offers the following benefits: - Diverse Career Paths: You can shape your career with a variety of internal opportunities within the Capgemini group, accompanied by personalized career guidance from our leaders. - Comprehensive Wellness Benefits: Enjoy health checks, telemedicine, insurance with top-ups, elder care, partner coverage, or new parent support through flexible work arrangements. - Cutting-Edge Projects: Work on innovative projects in technology and engineering with industry leaders or develop solutions to address societal and environmental challenges. Capgemini is a global business and technology transformation partner that facilitates organizations in accelerating their transition to a digital and sustainable world. With a diverse team of 340,000 members in over 50 countries, Capgemini leverages over 55 years of experience to unlock technology's value and meet the full spectrum of business needs. The company delivers end-to-end services and solutions by combining expertise in strategy, design, engineering, AI, cloud, and data with deep industry knowledge and a strong partner ecosystem.,
Posted 1 month ago
4.0 - 8.0 years
0 Lacs
pune, maharashtra
On-site
As an experienced Adobe Experience Manager (AEM) Developer, you will be responsible for designing and implementing solutions based on Adobe AEM. Your role will involve participating in the implementation of AEM content modeling, workflows, templates, components, and user permissions. Additionally, you will be setting up and configuring AEM authoring, publishing, and dispatcher environments following Adobe's recommended best practices. Furthermore, you will integrate AEM with other marketing products such as Assets, Target, Campaign, and internal endpoints. Your responsibilities will also include assisting in deploying applications to various environments and ensuring smooth migrations. You will work with front-end technologies and frameworks like Bootstrap, jQuery, Angular, and React. In this role, you must adhere to best practices for secure web programming and deployment. This includes following internal coding standards, maintaining high unit test coverage, automating processes, and ensuring continuous integration. To be successful in this position, you should have at least 4 years of experience in Adobe Experience Manager/CQ5, with a preference for AEM 6.3 and above versions. Proficiency in object-oriented programming and languages such as Java, J2EE Servlet/JSP, and XML is required. You should also have experience with AEM building blocks, Java Content Repository suite, Sling web framework, Apache Felix OSGi framework, and DAM. Knowledge of multi-site management, sling models/Sightly (HTL), workflows, HTML5, CSS3, JavaScript, JavaScript frameworks/libraries, CSS pre-processing platforms, and AEM back-end development with OSGi services is essential. Familiarity with permission management, Apache, app server logs, RESTful web services, Adobe Experience Cloud products, dispatchers, cross-browser/platform issues, continuous integration tools, basic Linux/Unix concepts, and communication and teamwork skills are also required. Qualifications for this role include a Bachelor's degree or equivalent, as well as certification as an Adobe Certified Expert in Adobe Experience Manager Sites Developer.,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
delhi
On-site
The Adobe Experience Manager (AEM) professional plays a crucial role in managing and delivering engaging digital experiences. Your primary responsibilities include developing and maintaining AEM components and templates, customizing and integrating AEM with other applications, and ensuring high performance and availability of AEM-based applications and workflows. You will collaborate with cross-functional teams to gather requirements, optimize AEM applications for speed and scalability, and implement security measures to protect data. In addition, you will participate in design and code reviews, provide technical guidance and support to junior developers, troubleshoot and debug AEM applications, and stay updated with AEM and related technologies. Your role also involves contributing to the continuous improvement of development processes and best practices, creating technical documentation for AEM solutions, managing AEM users, groups, and permissions, and supporting AEM deployments and maintenance. You will work closely with UX and design teams to ensure the seamless integration of front-end code. To qualify for this role, you should hold a Bachelor's degree in Computer Science, Engineering, or a related field, and have proven experience in AEM development and customization. Proficiency in Java, HTML, CSS, and JavaScript is essential, along with experience in Agile development methodologies and knowledge of software development lifecycle and best practices. Familiarity with version control systems such as Git, web content management systems, and digital marketing concepts is required. You should have the ability to troubleshoot and resolve complex technical issues, excellent communication and collaboration skills, and the capability to work effectively in a fast-paced, dynamic environment. Certification in Adobe Experience Manager would be an advantage, and experience with Adobe Analytics and Adobe Target is desirable. Knowledge of SEO best practices, web performance optimization, RESTful web services, API integrations, and cloud hosting and deployment platforms is also beneficial. Key Skills: version control systems, Adobe Experience Manager, web content management systems, Agile methodologies, Adobe Analytics, Adobe Target, HTML, AEM development, web performance optimization, JavaScript, SEO best practices, CSS, Java, RESTful web services, API integrations, cloud hosting.,
Posted 1 month ago
5.0 - 9.0 years
0 Lacs
chennai, tamil nadu
On-site
As a Front-End Developer, you will collaborate with the web development team to focus on e-commerce enablement and develop next-level user experiences that drive conversion and enhance customer satisfaction. Utilizing your expert-level knowledge of UX driven component design, you will share knowledge with team members and contribute to a collaborative work environment. Your role will involve utilizing advanced front-end techniques and tools to build optimized and reusable components, working with modern front-end frameworks and meta-frameworks such as React, Svelte, Vue, Next, SvelteKit, and Nuxt. In this position, you will demonstrate proficiency in responsive design and cross-platform development while coaching and mentoring junior team members as needed. You will also collaborate with cross-functional teams and partners to deliver exceptional work, ensuring the highest quality of output. The preferred candidate for this role should possess knowledge of React, Svelte, Vue, Next js, HTML5, CSS3, and Javascript, along with experience with modern front-end tools and pipelines. An ability to learn new technologies quickly, an understanding of responsive design and cross-platform development, and familiarity with enterprise-level commerce platforms such as Salesforce, Commerce Tools, and Shopify are essential. Additionally, experience with Adobe Experience Manager and Adobe Target, an interest in consumer technology or consumer electronics, and familiarity with website performance, including web core vitals, are advantageous. If you are looking for a challenging opportunity that allows you to showcase your front-end development skills and work on cutting-edge projects, this role is for you. The salary for this position will be as per the company standards. To apply for this position, please send your CV to ta@prodian.co.in.,
Posted 1 month ago
3.0 - 5.0 years
9 - 14 Lacs
Gurugram
Work from Office
Title : CRO Specialist Digital and Analytics Location : Gurgaon, India Description We are seeking an experienced CRO Specialist Digital and Analytics, to work in our Digital Analytics and Experimentation CoE (Center of Excellence) team. The role will be dedicated to refining the client websites usability and functionality and striving to maximize the productivity of the website. You will interface with the clients and multiple stakeholders within their organization to effectively communicate the value of CRO initiatives to key stakeholders and scale successful pilots across multiple markets. You will play a pivotal role in driving the program ahead by enhancing user experiences, elevating conversion rates, and ensuring that the websites remain competitive while aligning with the business objectives. Responsibilities Excel in devising and executing controlled experiments, including A/B tests, adobe target etc. Gauge the impact of alterations on conversion rates, delivering valuable insights for ongoing optimization endeavours. Interface with key stakeholders across departments to understand their needs and challenges. Establish and communicate the value proposition of the initiatives, highlighting outcomes and successes. Amplify conversion rates, sign-ups, downloads, CTA clicks, or other desired actions on the client websites. Employ data-backed experiments and scrutinize user data to unearth strategies and modifications that result in higher conversion rates. Consistently monitor and analyze user behavior, yielding valuable insights that guide strategic adjustments to the websites. Collaborate with diverse teams internally, spanning platform, marketing, design, development, and analytics. Serve as a liaison, fostering teamwork toward the shared objective of enhancing conversions. Precisely track and quantify the outcomes of optimization efforts to help rationalise investments made in the testing and experimentation undertakings. Requirements Strong analytical skills, attention to detail, and problem-solving skills. Excellent communication skills, with the ability to influence stakeholders at all levels and to effectively collaborate with cross functional teams. Proficiency with web analytics and A/B testing tools, platforms such as Optimizely etc. Experience with user research and usability testing. Experience with e-commerce platforms. Qualifications 3+ years of experience as a CRO Specialist with analytics and test and learn role (CRO). Bachelor's degree in Marketing, Business, or related field.
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
noida, uttar pradesh
On-site
As a Senior Technical Support Engineer at Adobe's dynamic team in Noida, Uttar Pradesh, India, you will have the opportunity to work in a collaborative environment that fosters digital creativity and innovation. Your primary responsibilities will include delivering technical support via telephone and email, logging all interactions thoroughly, validating and reporting customer-submitted product bug reports accurately, troubleshooting and resolving customer issues, and assisting in testing new products. You will also be expected to manage projects within timelines, fully own cases to contribute to team success, identify trends and potential issues, and support scalable software solutions for Adobe's largest customers. Additionally, maintaining accurate product documentation and treating each case as an opportunity to delight customers will be essential aspects of your role. You will also be required to work in a 24/7 shift on a rotation basis and provide weekend or holiday coverage as per business requirements. To be eligible for this role, you should have a Bachelor's degree in computer science or a related field, or equivalent experience, along with at least three years of experience in a customer support environment, preferably in a high enterprise tech setting. Excellent communication skills, both written and verbal, a problem-solving approach focused on process improvement, and the ability to troubleshoot problems systematically within service-level goals are crucial qualifications. Good knowledge of Internet websites, Excel, and email is also required. In terms of technical competence, you should possess deep knowledge of HTML, JavaScript, Perl, Web 2.0, web services, and understanding of Internet/Digital Marketing concepts, Mobile, DTM, and Tag Management. Experience with SQL, database management, data insertion/reporting APIs, SOAP, REST, PHP, Mobile and Video programming solutions, Tag Management tools, and Adobe Target or optimization tools is desirable. The role also requires the ability to diagnose and troubleshoot complex analytic implementation issues, familiarity with jQuery, AngularJS, and any JS Framework, knowledge of API (SOAP/REST), experience in multi-platform technology companies, and general knowledge about Google, Tealium, Salesforce, and Pega technologies. Advanced-level Excel and PowerPoint skills, and some experience in digital marketing, CRO, digital analytics, decision-making, personalization, recommendations, or UX fields are also beneficial. If you are seeking career growth opportunities, Adobe celebrates creativity, curiosity, and constant learning. Ensure to update your Resume/CV and Workday profile with your uniquely Adobe experiences and volunteer work. Visit the Internal Mobility page on Inside Adobe to understand the process better and set up job alerts for roles of interest. Prepare for interviews by checking out the provided tips. The Talent Team will reach out to you within 2 weeks after you apply for a role via Workday. Notify your manager if you move into the official interview process with the hiring team to champion your career growth. At Adobe, you will experience an exceptional work environment recognized globally, surrounded by colleagues committed to mutual growth through ongoing feedback with the unique Check-In approach. If you aspire to make an impact, Adobe provides the ideal platform for you. Explore our employees" career experiences on the Adobe Life blog and discover the meaningful benefits we offer. Adobe aims to ensure accessibility on Adobe.com for all users. For any accommodation needs during the application process, contact accommodations@adobe.com or call (408) 536-3015.,
Posted 1 month ago
2.0 - 4.0 years
3 - 8 Lacs
Pune
Work from Office
Key Responsibilities - Should be well-versed with Adobe Target to design, execute, and optimise personalised digital experiences across web and mobile platforms. - Has experience in developing and implementing A/B tests, multivariate tests, and segmentation strategies to enhance user engagement and conversion rates. - Analyse data and user behaviour to identify opportunities for optimisation and personalisation. - Collaborate with cross-functional teams, including marketing, design, and development, to implement targeted campaigns and initiatives. - Stay updated on industry trends and best practices in digital marketing, personalisation, and optimisation. - Provide training and guidance to team members on Adobe Target functionalities and best practices. - Monitor and report on key performance metrics and campaign effectiveness, providing insights and recommendations for continuous improvement. - Have an understanding of A4T integration - Have experience in tag managers such as Adobe Launch, GTM, Tealium, etc. - Have experience in implementing Adobe Web SDK - Should be able to build Web Analytics KPIs, Technical Requirements and set up different analytics tools (Adobe Analytics, Adobe Launch, GTM) for different business partners. - Should be well-versed with Adobe Analytics Features (Variables, Report Suite Configurations, Metrics, Dimensions, Segments, etc.) Tool expertise needed: Adobe Target, Adobe Launch Must Have Skills: - Basic JS, HTML and CSS understanding - Proficient with Adobe suite and MS Office tools (especially Excel, PowerPoint). - Excellent communication & analytical skills are desired. - Ability to manage and prioritise multiple, concurrent tasks while meeting aggressive deadlines in a fast-paced environment with optimism. - Comfortable with remote video collaboration tools, e.g., Zoom, Teams, etc.
Posted 1 month ago
10.0 - 15.0 years
3 - 7 Lacs
Mumbai
Work from Office
About The Role PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 6-7 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.
Posted 1 month ago
10.0 - 15.0 years
3 - 7 Lacs
Mohali
Work from Office
About The Role PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 6-7 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.
Posted 1 month ago
10.0 - 15.0 years
3 - 7 Lacs
Pune
Work from Office
About The Role PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 6-7 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.
Posted 1 month ago
10.0 - 15.0 years
3 - 7 Lacs
Pimpri-Chinchwad
Work from Office
About The Role PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 6-7 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.
Posted 1 month ago
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