346 Adobe Target Jobs - Page 14

Project Role : Application Developer Project Role Description : Design, build and configure applications to meet business process and application requirements. Must have skills : Adobe Target Good to have skills : NA Minimum 2 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Developer, you will be responsible for designing, building, and configuring applications to meet business process and application requirements. You will work on developing innovative solutions to enhance user experience and drive business growth. Roles & Responsibilities: Expected to perform independently and become an SME. Required active participation/contribution in team discussions. Contribute in providing solutions to work-related problems. Collaborate with cross-functional teams to design and develop applications. Implement best practices for application development. Troubleshoot and debug applications to ensure optimal performance. Stay updated with the latest technologies and trends in application development. Provide technical guidance and mentorship to junior team members. Professional & Technical Skills: Must To Have Skills: Proficiency in Adobe Target. Strong understanding of web development technologies and frameworks. Experience in designing and developing responsive web applications. Knowledge of Agile methodologies and DevOps practices. Hands-on experience with version control systems like Git. Additional Information: The candidate should have a minimum of 2 years of experience in Adobe Target. This position is based at our Bengaluru office. A 15 years full-time education is required. Qualification 15 years full time education

About The Role The ideal candidate must possess knowledge relevant to the functional area, and act as a subject matter expert in providing advice in the area of expertise, and also focus on continuous improvement for maximum efficiency. It is vital to focus on the high standard of delivery excellence, provide top-notch service quality and develop successful long-term business partnerships with internal/external customers by identifying and fulfilling customer needs. The candidate should be able to break down complex problems into logical and manageable parts in a systematic way, and generate and compare multiple options, and set priorities to resolve problems. The ideal candidate must be proactive, and go beyond expectations to achieve job results and create new opportunities. The role must positively influence the team, motivate high performance, promote a friendly climate, give constructive feedback, provide development opportunities, and manage career aspirations of direct reports. Communication skills are key here, to explain organizational objectives, assignments, and the big picture to the team, and to articulate team vision and clear objectives. Senior Process Manager Roles and responsibilities: Develop and implement A/B and multivariate tests using Adobe Target. Create and manage personalized experiences and audience segments. Work closely with marketing, UX, and development teams to integrate Adobe Target into digital platforms. Analyze test results and provide insights and recommendations for optimization. Continuously monitor and optimize personalization campaigns to improve user engagement and conversion rates. Use data and analytics to identify opportunities for personalization and testing. Work with cross-functional teams to understand business objectives and user needs. Communicate test plans, results, and recommendations to stakeholders. Provide training and support to team members on Adobe Target best practices. Implement and configure Adobe Target within the Adobe Experience Cloud ecosystem. Troubleshoot and resolve technical issues related to Adobe Target. Ensure compliance with data privacy regulations and best practices. Stay updated on the latest trends and best practices in personalization and optimization. Contribute to the continuous improvement of processes, tools, and methodologies. Share knowledge and expertise with team members and stakeholders. Technical and Functional Skills: Bachelor's degree in Marketing, Business, Computer Science, or a related field. Masters degree is a plus. 6-8 years of experience working with Adobe Target and the Adobe Experience Cloud. Proven track record of successfully implementing and optimizing A/B and multivariate tests. Proficiency in Adobe Target, including setting up activities, audiences, and offers. Experience with web technologies such as HTML, CSS, JavaScript, and JSON. Familiarity with other Adobe Experience Cloud products (e.g., Adobe Analytics, Adobe Experience Manager) is a plus. Understanding of data layers, tagging, and tracking implementation. Strong analytical skills with the ability to interpret data and generate actionable insights. Excellent problem-solving abilities and attention to detail. Strong communication and collaboration skills. Ability to work independently and as part of a team. Detail-oriented with a focus on delivering high-quality work. Certification in Adobe Target is a must

About The Role The ideal candidate must possess knowledge relevant to the functional area, and act as a subject matter expert in providing advice in the area of expertise, and also focus on continuous improvement for maximum efficiency. It is vital to focus on the high standard of delivery excellence, provide top-notch service quality and develop successful long-term business partnerships with internal/external customers by identifying and fulfilling customer needs. The candidate should be able to break down complex problems into logical and manageable parts in a systematic way, and generate and compare multiple options, and set priorities to resolve problems. The ideal candidate must be proactive, and go beyond expectations to achieve job results and create new opportunities. The role must positively influence the team, motivate high performance, promote a friendly climate, give constructive feedback, provide development opportunities, and manage career aspirations of direct reports. Communication skills are key here, to explain organizational objectives, assignments, and the big picture to the team, and to articulate team vision and clear objectives. Senior Process Manager Roles and responsibilities: Lead the development and implementation of analytics strategies to support business objectives, leveraging Adobe Analytics, Understanding of TMS architecture & functioning. Expertise in tools across Adobe Analytics, Launch and Google Marketing Stack. Manage end-to-end analytics projects, from data collection and processing to analysis and reporting. Provide strategic guidance and direction to the analytics team, ensuring alignment with business goals and priorities. Oversee the design and execution of analytical models and algorithms to extract actionable insights from large datasets. Collaborate with cross-functional teams, to drive data-driven decision-making and optimize business performance. Stay current on industry trends and best practices in analytics, continuously seeking opportunities to enhance our capabilities and drive innovation. Mentor and coach team members, fostering a culture of collaboration, learning, and growth. Technical and Functional Skills: Bachelor or masters degree, MSc or MCA in computers or IT with 5+ years expertise in tools across Adobe Analytics, Launch and Google Marketing Stack. Excellent communication and interpersonal skills, with the ability to effectively communicate complex technical concepts to non-technical stakeholders Strong problem-solving and analytical skills, with the ability to think strategically and drive actionable insights from data. Strong proficiency in Tableau or similar data visualization tools, with the ability to create interactive dashboards and reports Intermediate to advanced JavaScript skills Basic to intermediate understanding of Adobe Target Knowledge of Adobe WebSDK, CDP and CJA is desired Ability to effectively manage multiple work assignments while being able to shift priorities Domain knowledge of various industries such as Banking, Retail, ecommerce etc. Excellent verbal and written communication skills Strong analytical, quantitative and problem solving skills

Immediate Job Openings on Senior AEM Developer _ Bangalore_ Contract Experience: 8+ Years Skill: Senior AEM Developer Notice Period: Immediate . Employment Type: Contract Job Description Adobe Experience Manager 6.2 or above Java, J2E JSP HTML5/JS/CSS3 JQuery Javascript Spring/Springboot, EJBs, Struts Adobe marketing cloud solutions knowledge AEM cloud services integrations DevOps experience Aware of Jenkins, Maven, automation techniques, Git for revision control.

About The Role Project Role : Technology Platform Engineer Project Role Description : Creates production and non-production cloud environments using the proper software tools such as a platform for a project or product. Deploys the automation pipeline and automates environment creation and configuration. Must have skills : Adobe Experience Cloud Good to have skills : NAMinimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As a Technology Platform Engineer, you will be responsible for creating both production and non-production cloud environments utilizing appropriate software tools tailored for specific projects or products. Your typical day will involve deploying automation pipelines and automating the processes of environment creation and configuration, ensuring that all systems are optimized for performance and reliability. You will collaborate with various teams to ensure seamless integration and functionality across platforms, contributing to the overall success of the projects you are involved in. Roles & Responsibilities:- Expected to be an SME.- Collaborate and manage the team to perform.- Responsible for team decisions.- Engage with multiple teams and contribute on key decisions.- Provide solutions to problems for their immediate team and across multiple teams.- Facilitate knowledge sharing sessions to enhance team capabilities.- Monitor and evaluate the performance of cloud environments to ensure optimal operation. Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Experience Cloud.- Good To Have Skills: Experience with cloud infrastructure management tools.- Strong understanding of automation tools and scripting languages.- Familiarity with continuous integration and continuous deployment practices.- Experience in troubleshooting and resolving cloud environment issues. Additional Information:- The candidate should have minimum 5 years of experience in Adobe Experience Cloud.- This position is based at our Bengaluru office.- A 15 years full time education is required. Qualification 15 years full time education

PRIMARY SKILLSET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Experience Level 7-10 + Yrs. Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 6-7 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.

Technology Required - Primary skills: Adobe Analytics Roles and Responsibilities: A day in the life of an Infoscion •As part of the Infosys consulting team, your primary role would be to get to the heart of customer issues, diagnose problem areas, design innovative solutions and facilitate deployment resulting in client delight. You will develop a proposal by owning parts of the proposal document and by giving inputs in solution design based on areas of expertise. You will plan the activities of configuration, configure the product as per the design, conduct conference room pilots and will assist in resolving any queries related to requirements and solution design You will conduct solution/product demonstrations, POC/Proof of Technology workshops and prepare effort estimates which suit the customer budgetary requirements and are in line with organizations financial guidelines Actively lead small projects and contribute to unit-level and organizational initiatives with an objective of providing high quality value adding solutions to customers. If you think you fit right in to help our clients navigate their next in their digital transformation journey, this is the place for you! Additional Requirements - Ability to develop value-creating strategies and models that enable clients to innovate, drive growth and increase their business profitability •Good knowledge on software configuration management systems •Awareness of latest technologies and Industry trends •Logical thinking and problem solving skills along with an ability to collaborate •Understanding of the financial processes for various types of projects and the various pricing models available •Ability to assess the current processes, identify improvement areas and suggest the technology solutions •One or two industry domain knowledge •Client Interfacing skills •Project and Team management

Role & responsibilities:- Design, implement, and manage dashboards using Adobe Analytics to track key performance metrics. Integrate various API endpoints to extract and manipulate data for reporting. Collaborate with cross-functional teams to understand business requirements and deliver actionable analytics insights. Ensure the accuracy and reliability of data across various channels. Troubleshoot and resolve data discrepancies or issues related to data feeds. Continuously improve and optimize reporting tools and dashboards for business stakeholders. Preferred candidate profile :- 2-4 years of experience working with Adobe Analytics and related tools. Proficient in data visualization and dashboard creation within Adobe Analytics. Strong experience with API integrations to pull data from various endpoints. Solid understanding of web analytics and data tracking methodologies. Familiarity with Adobe Experience Cloud and other Adobe tools. Strong analytical and problem-solving skills. Ability to work in a fast-paced environment with changing requirements.

Work mode: Hybrid Key Responsibilities and Duties: Deliver against the website optimization and customized experience strategies across the website and other touch points. Configure, administer, and operate Adobe Target to build Multi-channel campaigns Debug, troubleshoot, and fix the configuration and integration issues. Partner with the analytics teams on measurement across customized site experiences Diagnose and troubleshoot technical issues related to delivering custom site experiences Communicate and partner with upstream and downstream teams regarding the execution against the desired testing strategy Drive technical effort working with IT partners, site management and creative to ensure timely execution of testing and/or personalization cadence Develop JavaScript, CSS, and HTML Qualifications/Requirements:- Minimum 5-7 years of experience working Adobe Target 3+ years working with A/B testing and site personalization efforts, preferably leveraging Adobe Target as a platform Working experience in HTML, Java script and CSS

Job Description Job Title : Marketing and Customer Analytics Manager | Strategy & Consulting Global Network Location : Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Hyderabad, Pune Must Have Skills : Marketing Analytics, Digital Analytics, Web Analytics, CJA, Adobe Analytics, Google Analytics, techno-functional and project management experience Good to Have Skills : Tag Management Platforms (GTM, Adobe Launch, Tealium), Visualization Tools (Tableau, Power BI, Google Data Studio), Firebase, Apps Flyer Job Summary : As a Marketing and Customer Analytics Manager, you will lead the design, implementation, and optimization of analytics solutions for clients. Your role will involve conducting user experience assessments, managing data processes, and delivering actionable insights to improve marketing initiatives and customer journeys. Roles & Responsibilities : Conduct user experience assessments on websites/apps and provide recommendations to optimize analytics stacks. Gather business requirements and translate complex functional, technical, and business needs into architectural designs and solution blueprints. Manage processes for capturing, storing, using, and tracking online activity data from multiple channels. Use consultative skills, business knowledge, and technical expertise to integrate analytics technologies into clients digital platforms and achieve business results. Analyze integration aspects between web analytics and allied systems like websites, apps, campaign managers, audience managers, Firebase, and tag managers. Plan and design digital analytics/clickstream data inclusion in customer 360 views and provide frameworks, solutions, architectures, and roadmaps for clients. Understand customer journeys and current trends to provide recommendations for improving marketing initiatives, personalization, and advertising strategies. Identify, scope, and partner with technology solution providers and marketing agencies to deliver tailored solutions. Work with technology teams to orchestrate and implement integrations, including API-based integrations. Understand and convey the impact of regulations like HIPAA, CCPA, and GDPR on marketing channels. Mobilize and organize across multiple stakeholders and projects with strong project management skills. Drive business development efforts and thought leadership in the digital marketing platform space. Professional & Technical Skills : Must Have Skills: Proficiency in marketing fundamentals, digital marketing, web analytics, and customer analytics. Strong knowledge of website/app and marketing analytics tools like Adobe Analytics, Adobe Target, Google Analytics, Adobe CJA, NetInsight, Appsflyer, WebTrends, Optimizely, SEMRush, and Firebase. Hands-on experience in delivering and executing technical/functional design solutions. Good to Have Skills: Experience with tag management platforms (GTM, Adobe Launch, Tealium), Ads conversion pixels, DMPs, and visualization tools like Tableau, PowerBI, and Google Data Studio. Knowledge of marketing analytics concepts, including customer segmentation, attribution modelling, and campaign optimization. Additional Information : Proven working experience (8+ years) in developing and executing data-driven marketing, web, and customer analytics across industries such as E-Commerce, CPG, Telecom, Healthcare, and Financial Services. Strong understanding of collaboration between web/app analytics and other marketing, advertising, and personalization technologies. Preferred but not mandatory: Experience working with Ads Data Hub, ad platforms, and their APIs (e.g., Google API, Facebook Conversion API). At least 4-5 years of hands-on functional consulting experience preferably in Adobe marketing processes, campaign lifecycles, and integration with other MarTech platforms implementation with deep functional, industry and client facing experience Good consulting, techno-functional and project management experience is preferred. Excellent oral and written communication skills

PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Experience Level 7 10 + Yrs. Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 67 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.

PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Experience Level 7 10 + Yrs. Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 67 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.

Work with development, deployment, and production areas of the business to craft new solutions using Adobe Experience Platform, Adobe Analytics, Audience Manager, Data Workbench, and Adobe Analytics. Interface directly with internal teams, to address and manage client requests and communicate status in person, via phone and/or email. Be able to understand, customize and optimize the entire customer journey and data management process, to include data management solutions for ingestion of customer data from 1st, 2nd and 3rd party data sources. Capable of developing reports, dashboards and metrics analysis to deliver actionable business intelligence to marketing groups. Document the solution and train our clients staff and other staff to perform the ongoing runtime analytics. Primary Skill Hands on experience with Adobe Experience Platform (AEP). Familiarity and/or experience withAdobe Analytics, Audience Manager, Journey Optimizer. Adobe Experience Platform Developer or Architect Certification preferred. Detail-oriented and organized - able to balance changing workload. Excellent verbal communication and comprehension skills. Ability to quickly master tracking software of third-party vendor applications from various analytics and advertising technologies such as Chartbeat, Optimizely, Krux, comScore, Nielsen, Facebook, and other. Secondary Skills Bachelors degree in Information Systems, Computer Science, Data Science or prior experience in analytics development systems.

Web Analytics Specialist Adobe Analytics Job Title : Web Analytics Specialist – Adobe Analytics Location : Noida Experience Required : 4–14 Years Role Overview: We are looking for an experienced Adobe Analytics Specialist to join our Digital Experience team. The ideal candidate will have hands-on experience in implementing and leveraging Adobe Analytics to derive actionable insights, optimize user journeys, and support data-driven decision-making for digital platforms. Key Responsibilities: Design and implement Adobe Analytics tracking for web and mobile platforms in collaboration with development and marketing teams Develop and maintain Adobe Analytics dashboards and reports to support business KPIs and campaign measurement Translate business requirements into tracking specifications and work with developers to ensure accurate data capture Analyse traffic patterns, user behaviour, and conversion data to generate insights and optimisation recommendations Implement and maintain Adobe Launch (Tag Manager) configurations and ensure data accuracy Support A/B testing and personalisation efforts by defining tracking needs and measuring test performance Ensure compliance with data privacy standards such as GDPR and CCPA in all analytics implementations Collaborate with cross-functional teams including UX, Content, and Marketing to enable data-backed decisions Required Skills & Experience: 4–6 years of hands-on experience with Adobe Analytics (Workspace, Reports & Analytics) Experience with Adobe Launch for tag management and implementation Experience in Implementing in WebSDK/MobSDK library Implementation is a must Strong understanding of JavaScript, Event Driven data layers, and debugging tools like Adobe Experience Platform Debugger or Charles Proxy Experience in creating business-friendly dashboards and presenting insights to stakeholders Knowledge of digital marketing metrics (CTR, conversion rate, bounce rate, funnel analysis, etc.) Exposure to A/B testing platforms (Adobe Target, Optimizely, etc.) is a plus Good communication skills to interface with business and technical stakeholders

adobe target developer skills-javascript,adobe target exp-5+ location-bangalore,pune,mysuru,kochi

As an Application Developer at IBM, you'll work with clients to co-create solutions to major real-world challenges by using best practice technologies, tools, techniques, and products to translate system requirements into the design and development of customized systems. In your role, you will be responsible for: Adobe Analytics Implement and configure Adobe Analytics for tracking user interactions on websites and mobile applications. Set up and manage eVars, props, and events for capturing data. Deploy Adobe Analytics using Tag management solutions and ensure the accurate collection of data. Collaborate with developers to implement data layers and custom tagging solutions. Maintain and update tags across web and mobile platforms as required by new campaigns or tracking needs. Optimize the tagging setup for performance and data accuracy. Troubleshoot and debug analytics issues using tools such as Adobe Debugger, browser dev tools, and Charles Proxy. Perform audits of the Adobe Analytics and Target implementation to ensure accurate tracking Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise 3 - 7 years of experience working with Adobe Analytics and Adobe Target. Strong experience with Tag management tools like Adobe Data collection, Tealium, Ensighten. Implementation of Analytics and Target using Web and Mobile SDKs Strong knowledge of JavaScript, HTML, CSS, and APIs for custom tracking solutions. Deep understanding of data layer structures and implementation for web and mobile applications Preferred technical and professional experience Knowledge about Adobe Customer Journey Analytics (CJA) Adobe Certified Developer expert in Adobe Analytics, Adobe Target, or both. Experience with agile methodologies

As an Application Developer at IBM, you'll work with clients to co-create solutions to major real-world challenges by using best practice technologies, tools, techniques, and products to translate system requirements into the design and development of customized systems. In your role, you will be responsible for: Adobe Analytics Implement and configure Adobe Analytics for tracking user interactions on websites and mobile applications. Set up and manage eVars, props, and events for capturing data. Deploy Adobe Analytics using Tag management solutions and ensure the accurate collection of data. Collaborate with developers to implement data layers and custom tagging solutions. Maintain and update tags across web and mobile platforms as required by new campaigns or tracking needs. Optimize the tagging setup for performance and data accuracy. Troubleshoot and debug analytics issues using tools such as Adobe Debugger, browser dev tools, and Charles Proxy. Perform audits of the Adobe Analytics and Target implementation to ensure accurate tracking Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise 3 - 7 years of experience working with Adobe Analytics and Adobe Target. Strong experience with Tag management tools like Adobe Data collection, Tealium, Ensighten. Implementation of Analytics and Target using Web and Mobile SDKs Strong knowledge of JavaScript, HTML, CSS, and APIs for custom tracking solutions. Deep understanding of data layer structures and implementation for web and mobile applications Preferred technical and professional experience Knowledge about Adobe Customer Journey Analytics (CJA) Adobe Certified Developer expert in Adobe Analytics, Adobe Target, or both. Experience with agile methodologies

The ideal candidate must possess knowledge relevant to the functional area, and act as a subject matter expert in providing advice in the area of expertise, and also focus on continuous improvement for maximum efficiency. It is vital to focus on the high standard of delivery excellence, provide top-notch service quality and develop successful long-term business partnerships with internal/external customers by identifying and fulfilling customer needs. The candidate should be able to break down complex problems into logical and manageable parts in a systematic way, and generate and compare multiple options, and set priorities to resolve problems. The ideal candidate must be proactive, and go beyond expectations to achieve job results and create new opportunities. The role must positively influence the team, motivate high performance, promote a friendly climate, give constructive feedback, provide development opportunities, and manage career aspirations of direct reports. Communication skills are key here, to explain organizational objectives, assignments, and the big picture to the team, and to articulate team vision and clear objectives. Senior Process Manager Roles and responsibilities: Develop and implement A/B and multivariate tests using Adobe Target. Create and manage personalized experiences and audience segments. Work closely with marketing, UX, and development teams to integrate Adobe Target into digital platforms. Analyze test results and provide insights and recommendations for optimization. Continuously monitor and optimize personalization campaigns to improve user engagement and conversion rates. Use data and analytics to identify opportunities for personalization and testing. Work with cross-functional teams to understand business objectives and user needs. Communicate test plans, results, and recommendations to stakeholders. Provide training and support to team members on Adobe Target best practices. Implement and configure Adobe Target within the Adobe Experience Cloud ecosystem. Troubleshoot and resolve technical issues related to Adobe Target. Ensure compliance with data privacy regulations and best practices. Stay updated on the latest trends and best practices in personalization and optimization. Contribute to the continuous improvement of processes, tools, and methodologies. Share knowledge and expertise with team members and stakeholders. Technical and Functional Skills: Bachelor's degree in Marketing, Business, Computer Science, or a related field. Masters degree is a plus. 6-8 years of experience working with Adobe Target and the Adobe Experience Cloud. Proven track record of successfully implementing and optimizing A/B and multivariate tests. Proficiency in Adobe Target, including setting up activities, audiences, and offers. Experience with web technologies such as HTML, CSS, JavaScript, and JSON. Familiarity with other Adobe Experience Cloud products (e.g., Adobe Analytics, Adobe Experience Manager) is a plus. Understanding of data layers, tagging, and tracking implementation. Strong analytical skills with the ability to interpret data and generate actionable insights. Excellent problem-solving abilities and attention to detail. Strong communication and collaboration skills. Ability to work independently and as part of a team. Detail-oriented with a focus on delivering high-quality work. Certification in Adobe Target is a must

The ideal candidate must possess knowledge relevant to the functional area, and act as a subject matter expert in providing advice in the area of expertise, and also focus on continuous improvement for maximum efficiency. It is vital to focus on the high standard of delivery excellence, provide top-notch service quality and develop successful long-term business partnerships with internal/external customers by identifying and fulfilling customer needs. The candidate should be able to break down complex problems into logical and manageable parts in a systematic way, and generate and compare multiple options, and set priorities to resolve problems. The ideal candidate must be proactive, and go beyond expectations to achieve job results and create new opportunities. The role must positively influence the team, motivate high performance, promote a friendly climate, give constructive feedback, provide development opportunities, and manage career aspirations of direct reports. Communication skills are key here, to explain organizational objectives, assignments, and the big picture to the team, and to articulate team vision and clear objectives. Senior Process Manager Roles and responsibilities: Lead the development and implementation of analytics strategies to support business objectives, leveraging Adobe Analytics, Understanding of TMS architecture & functioning. Expertise in tools across Adobe Analytics, Launch and Google Marketing Stack. Manage end-to-end analytics projects, from data collection and processing to analysis and reporting. Provide strategic guidance and direction to the analytics team, ensuring alignment with business goals and priorities. Oversee the design and execution of analytical models and algorithms to extract actionable insights from large datasets. Collaborate with cross-functional teams, to drive data-driven decision-making and optimize business performance. Stay current on industry trends and best practices in analytics, continuously seeking opportunities to enhance our capabilities and drive innovation. Mentor and coach team members, fostering a culture of collaboration, learning, and growth. Technical and Functional Skills: Bachelor or masters degree, MSc or MCA in computers or IT with 5+ years expertise in tools across Adobe Analytics, Launch and Google Marketing Stack. Excellent communication and interpersonal skills, with the ability to effectively communicate complex technical concepts to non-technical stakeholders Strong problem-solving and analytical skills, with the ability to think strategically and drive actionable insights from data. Strong proficiency in Tableau or similar data visualization tools, with the ability to create interactive dashboards and reports Intermediate to advanced JavaScript skills Basic to intermediate understanding of Adobe Target Knowledge of Adobe WebSDK, CDP and CJA is desired Ability to effectively manage multiple work assignments while being able to shift priorities Domain knowledge of various industries such as Banking, Retail, ecommerce etc. Excellent verbal and written communication skills Strong analytical, quantitative and problem solving skills

Your Role Developing and integrating with architects, business stakeholders, product owners, software developers and UX / UI visual designers with for Adobe Analytics, Adobe Launch/DTM. AEP Data Collection Tags(Adobe Launch) with implementing various Adobe experience cloud solutions via Adobe launch end to end. Adobe Experience Platform Data Collection Tags(Launch), Web SDK, Mobile SDK implementation Adobe Analytics with proven experience handling large implementations, building dashboards and visualizations and performing analysis Your Profile Should be able to perform technical audit of existing implementation, identify issues, provide recommendations and implement fixes as needed Demonstrated ability in technical, with excellent hands-on experience with Adobe Solutions Demonstrated experience implementing Adobe Target,Launch & Web SDK and experience delivery Should have led, independently managed large rollouts of Adobe experience cloud solutions Proficient in Javascript, HTML and CSS Experience with Adobe Mobile SDK implementation will be a plus What youll love about working here You can shape yourcareer with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders. You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work. You will have theopportunity to learn on one of the industry's largest digital learning platforms, with access to 250,000+ courses and numerous certifications. About Capgemini Location - Mumbai (ex Bombay), Bangalore, Pune, Hyderabad

Your Role Developing and integrating with architects, business stakeholders, product owners, software developers and UX / UI visual designers with for Adobe Analytics, Adobe Launch/DTM. AEP Data Collection Tags(Adobe Launch) with implementing various Adobe experience cloud solutions via Adobe launch end to end. Adobe Experience Platform Data Collection Tags(Launch), Web SDK, Mobile SDK implementation Adobe Analytics with proven experience handling large implementations, building dashboards and visualizations and performing analysis Your Profile Should be able to perform technical audit of existing implementation, identify issues, provide recommendations and implement fixes as needed Demonstrated ability in technical, with excellent hands-on experience with Adobe Solutions Demonstrated experience implementing Adobe Target,Launch & Web SDK and experience delivery Should have led, independently managed large rollouts of Adobe experience cloud solutions Proficient in Javascript, HTML and CSS Experience with Adobe Mobile SDK implementation will be a plus What youll love about working here You can shape yourcareer with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders. You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work. You will have theopportunity to learn on one of the industry"s largest digital learning platforms, with access to 250,000+ courses and numerous certifications. About Capgemini Location - Mumbai (ex Bombay), Bangalore, Pune, Hyderabad