147 Adobe Launch Jobs - Page 4

Role Purpose The purpose of the role is to support process delivery by ensuring daily performance of the Production Specialists, resolve technical escalations and develop technical capability within the Production Specialists. Do Oversee and support process by reviewing daily transactions on performance parameters Review performance dashboard and the scores for the team Support the team in improving performance parameters by providing technical support and process guidance Record, track, and document all queries received, problem-solving steps taken and total successful and unsuccessful resolutions Ensure standard processes and procedures are followed to resolve all client queries Resolve client queries as per the SLAs defined in the contract Develop understanding of process/ product for the team members to facilitate better client interaction and troubleshooting Document and analyze call logs to spot most occurring trends to prevent future problems Identify red flags and escalate serious client issues to Team leader in cases of untimely resolution Ensure all product information and disclosures are given to clients before and after the call/email requests Avoids legal challenges by monitoring compliance with service agreements Handle technical escalations through effective diagnosis and troubleshooting of client queries Manage and resolve technical roadblocks/ escalations as per SLA and quality requirements If unable to resolve the issues, timely escalate the issues to TA & SES Provide product support and resolution to clients by performing a question diagnosis while guiding users through step-by-step solutions Troubleshoot all client queries in a user-friendly, courteous and professional manner Offer alternative solutions to clients (where appropriate) with the objective of retaining customers and clients business Organize ideas and effectively communicate oral messages appropriate to listeners and situations Follow up and make scheduled call backs to customers to record feedback and ensure compliance to contract SLAs Build people capability to ensure operational excellence and maintain superior customer service levels of the existing account/client Mentor and guide Production Specialists on improving technical knowledge Collate trainings to be conducted as triage to bridge the skill gaps identified through interviews with the Production Specialist Develop and conduct trainings (Triages) within products for production specialist as per target Inform client about the triages being conducted Undertake product trainings to stay current with product features, changes and updates Enroll in product specific and any other trainings per client requirements/recommendations Identify and document most common problems and recommend appropriate resolutions to the team Update job knowledge by participating in self learning opportunities and maintaining personal networks Mandatory Skills: Adobe Launch and Analytics. Experience: 5-8 Years.

Role Purpose The purpose of this role is to design, test and maintain software programs for operating systems or applications which needs to be deployed at a client end and ensure its meet 100% quality assurance parameters Do 1. Instrumental in understanding the requirements and design of the product/ software Develop software solutions by studying information needs, studying systems flow, data usage and work processes Investigating problem areas followed by the software development life cycle Facilitate root cause analysis of the system issues and problem statement Identify ideas to improve system performance and impact availability Analyze client requirements and convert requirements to feasible design Collaborate with functional teams or systems analysts who carry out the detailed investigation into software requirements Conferring with project managers to obtain information on software capabilities 2. Perform coding and ensure optimal software/ module development Determine operational feasibility by evaluating analysis, problem definition, requirements, software development and proposed software Develop and automate processes for software validation by setting up and designing test cases/scenarios/usage cases, and executing these cases Modifying software to fix errors, adapt it to new hardware, improve its performance, or upgrade interfaces. Analyzing information to recommend and plan the installation of new systems or modifications of an existing system Ensuring that code is error free or has no bugs and test failure Preparing reports on programming project specifications, activities and status Ensure all the codes are raised as per the norm defined for project / program / account with clear description and replication patterns Compile timely, comprehensive and accurate documentation and reports as requested Coordinating with the team on daily project status and progress and documenting it Providing feedback on usability and serviceability, trace the result to quality risk and report it to concerned stakeholders 3. Status Reporting and Customer Focus on an ongoing basis with respect to project and its execution Capturing all the requirements and clarifications from the client for better quality work Taking feedback on the regular basis to ensure smooth and on time delivery Participating in continuing education and training to remain current on best practices, learn new programming languages, and better assist other team members. Consulting with engineering staff to evaluate software-hardware interfaces and develop specifications and performance requirements Document and demonstrate solutions by developing documentation, flowcharts, layouts, diagrams, charts, code comments and clear code Documenting very necessary details and reports in a formal way for proper understanding of software from client proposal to implementation Ensure good quality of interaction with customer w.r.t. e-mail content, fault report tracking, voice calls, business etiquette etc Timely Response to customer requests and no instances of complaints either internally or externally Mandatory Skills: Adobe Launch and Analytics. Experience: 5-8 Years.

PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Experience Level 7 10 + Yrs. Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 67 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.

As a Manager, Digital Analytics at Synchrony, you will play a crucial role in enhancing customer and partner experience while optimizing business performance through data management and cutting-edge analytics solutions. Your responsibilities will include implementing analytical and marketing technologies across digital platforms, ensuring timely delivery and accuracy, and mentoring team members on tools and processes. You will be a part of the India Analytics Hub team, contributing towards business growth by providing descriptive to prescriptive analytics using innovative technologies. To excel in this role, you must have at least 2 years of hands-on experience in JavaScript, HTML, CSS, or web design, with the ability to work independently on tagging and implementation projects. Proficiency in tag management tools like Ensighten, Tealium, or Adobe Launch is essential, along with a good grasp of digital implementation concepts and the capability to write and decode advanced JavaScript. Additionally, experience in analytics within the Financial Services Industry and knowledge of personalization tools like dynamic yield or BlueConic would be advantageous. To be eligible for this position, you should hold a BS or MS degree in Statistics, Economics, Mathematics, or a related quantitative field, along with a minimum of 2 years of analytics experience. Distance learning degrees will not be considered, and in the absence of a degree, 4 years of relevant experience is required. This role offers enhanced flexibility and choice, requiring availability between 06:00 AM and 11:30 AM Eastern Time to accommodate meetings with India and US teams. The remaining work hours are flexible for you to manage, with occasional exceptions based on business needs. For internal applicants, it is important to understand the role requirements, inform your manager and HRM before applying, update your professional profile, and ensure eligibility criteria are met based on your current job level. Join us at Synchrony and be a part of a dynamic analytics organization dedicated to driving innovation and business growth through data-driven strategies and cutting-edge technologies.,

DMI is now a Encora company looking for a Customer Experience Personalization Engineer to join one of our largest healthcare clients! Required Skills: Design and implement Adobe Target activities (A/B, multivariate, experience targeting, recommendations, etc.) using both client-side (at.js) and server-side approaches. Develop and manage Profile Scripts and audience segments within AEP to enable targeted personalization. Integrate Adobe Target with Adobe Launch (ADC) for optimized tag deployment and data collection. Implement flicker-less logic and performance optimization techniques for seamless user experiences. Write and maintain custom JavaScript code for personalized experiences, mboxes, and enhancements. Collaborate with UX, Product, Marketing, and Analytics teams to define personalization strategies and KPIs. Troubleshoot technical issues related to Adobe Target implementation and provide scalable solutions. Adobe Launch & Tag Management: Configure and manage Adobe Target implementation through Adobe Launch (Adobe Data Collection) Set up rules, data elements, and extensions within Adobe Launch Troubleshoot and optimize tag firing sequences and dependencies Ensure proper data layer implementation and integration

The role of Manager, Digital Analytics at Synchrony involves overseeing the implementation of analytical and marketing technologies on digital platforms to enhance customer experience and optimize business performance. As a part of the India Analytics Hub, you will work with a team of data analysts to provide full stack descriptive to prescriptive analytics solutions using cutting edge technologies. Key Responsibilities: - Implement analytical, marketing technologies, and media tags across Synchrony digital platforms through tag management systems - Independently provide requirements, testing, and validation working with agile teams and cross-functional platforms - Ensure timely delivery, accuracy, and documentation in line with Audit Procedures - Mentor and guide team members on tools, processes, and participate in internal activities Required Skills & Knowledge: - 2+ years of hands-on experience in JavaScript, HTML, CSS, or web design for Tagging & Implementation projects - Proficiency in Tag management tools like Ensighten, Tealium, Adobe Launch - Understanding of Digital implementation concepts and ability to translate them into quantitative attributes/metrics - Capability to write and decode advanced JavaScript adhering to industry standards Desired Skills & Knowledge: - 2+ years of analytics experience in the Financial Services Industry - Experience in client-side and server-side tagging - Knowledge of personalization tools and techniques like dynamic yield or BlueConic - Understanding of native app implementations Eligibility Criteria: - BS or MS in Statistics, Economics, Mathematics, or another quantitative field with 2+ years of hands-on Analytics experience - In lieu of a degree, 4+ years of experience in the field - Distance learning qualifications are not considered valid Work Timings: This role offers Enhanced Flexibility and Choice with availability required between 06:00 AM Eastern Time and 11:30 AM Eastern Time. The remaining hours are flexible for the employee to choose, with adjustments twice a year. Exceptions may apply due to business needs. For Internal Applicants: - Understand the criteria or mandatory skills required before applying - Inform your manager and HRM before applying - Ensure your professional profile is updated with an updated resume (Word or PDF format) - Employees meeting specific tenure requirements are eligible to apply based on their current grade/level Grade/Level: 09 Job Family Group: Data Analytics,

At Capgemini Engineering, the world leader in engineering services, a global team of engineers, scientists, and architects collaborates to assist innovative companies in unleashing their potential. Our digital and software technology experts provide unique R&D and engineering services across various industries, from autonomous cars to life-saving robots. A career at Capgemini Engineering offers a plethora of opportunities where you can truly make a difference in a dynamic work environment. Your role will involve hands-on experience in Adobe Experience Platform RTCDP / AEP RTCDP, along with proficiency in Adobe Analytics and Adobe Launch. It would be beneficial to have experience in Adobe Target and expertise with Google SQL / Big Query. To excel in this role, you should possess a minimum of 3 years of experience in Adobe Experience Platforms, Google Analytics, Adobe Omniture Site Catalyst, and Adobe Data Workbench. Efficiency in blending diverse data sources using Big Query / SQL is essential. Additionally, a good understanding and experience in JavaScript, Python, or R, as well as proficiency with debugging tools like Dataslayer, are desired skills. Working at Capgemini means having the chance to create an impact, whether for leading businesses or society at large. You will receive the necessary support to shape your career according to your preferences. Joining Capgemini is not just starting a new job; it is becoming part of a diverse collective that aims to unleash human energy through technology for an inclusive and sustainable future. You will have ample opportunities for career growth through innovative projects and extensive Learning & Development programs. At Capgemini, people are the core of our operations, and we provide an inclusive, safe, healthy, and flexible work environment to bring out the best in you. You will also be able to contribute to positive social change and sustainability initiatives through active participation in our Corporate Social Responsibility programs. Furthermore, you will have the chance to make a difference while enjoying a fulfilling work experience. Capgemini is a global partner in business and technology transformation, guiding organizations in their journey towards a digital and sustainable world. With over 55 years of experience, Capgemini is a trusted partner for clients worldwide, delivering end-to-end services and solutions across various domains. The Group's capabilities in AI, cloud, and data, combined with deep industry expertise and a robust partner ecosystem, enable clients to unlock the value of technology and address their business needs effectively. Join our diverse team of 340,000 members in more than 50 countries to accelerate the dual transition to a digital and sustainable world and create impactful solutions for enterprises and society.,

As a Senior Engineer in the Customer Analytics Tribe at Deutsche Bank's Private Clients Bank in Germany, you will play a crucial role in enhancing customer-centric communication strategies and driving sales through digital channels. Operating within an agile working model, you will collaborate with cross-functional teams to develop data-driven models, leverage digital marketing tools, and maximize automation for a seamless customer experience across all touchpoints. Your primary responsibilities will include collaborating with Business Analysts to evaluate business requirements, creating technical specifications, interacting with the DevOps team for implementation, and fostering the development of other Engineers and Developers within the Customer Analytics Tribe. You will also engage with key IT stakeholders, contribute to squad ceremonies, and ensure effective testing and deployment of solutions. To excel in this role, you should possess a university degree in computer science or a related field, along with at least five years of professional experience in development. Proficiency in web technologies, JavaScript development, and the Adobe product suite (Adobe Target, Adobe Analytics, Adobe Launch, and Adobe AEM) is essential. Additionally, familiarity with Cloud CDN, Agile/Scrum methodologies, and strong communication skills in English is required. Furthermore, you should demonstrate pro-activity, analytical skills, and the ability to collaborate effectively in multi-disciplinary teams. Experience with Agile team management tools, distributed teams, and a fast-paced work environment will be beneficial. Training, coaching, and continuous learning opportunities will be provided to support your professional growth and career advancement. Join us at Deutsche Bank Group, where we aim to create a culture of excellence, responsibility, and collaboration. We value diversity and inclusivity in the workplace, and we encourage all individuals to apply and contribute to our positive work environment. For more information about our company and teams, please visit our website: https://www.db.com/company/company.htm,

You will be joining our team as an Adobe Experience Platform (AEP) Specialist in Pune with 4 years of experience in a full-time role. Your main responsibility will involve implementing, configuring, and optimizing AEP solutions to enhance customer experience and digital marketing initiatives. To excel in this position, you should have a deep understanding of AEP components such as Customer Data Platform (CDP), Real-time Customer Profile, Journey Orchestration, and Adobe Launch. Hands-on experience with data integration and activation will be crucial for your success. Your key responsibilities will include leading the implementation and configuration of AEP solutions, managing customer data through the Customer Data Platform (CDP), designing and implementing customer journeys using Journey Orchestration, integrating AEP with various data sources, and generating reports and dashboards for tracking customer engagement and campaign performance. To be successful in this role, you should have at least 3 years of experience working with Adobe Experience Platform or similar digital marketing solutions. Proficiency in data integration, tag management, and digital analytics is essential, along with knowledge of JavaScript, APIs, and data management tools. Familiarity with other Adobe products like Adobe Analytics, Adobe Target, or Adobe Campaign will be advantageous. In addition to technical skills, strong problem-solving abilities, attention to detail, excellent communication and collaboration skills, and the ability to work in a fast-paced environment are also important qualities for this role. You should hold a Bachelor's degree in computer science, Marketing, or a related field, and relevant certifications in Adobe Experience Platform are preferred.,

As an Analytics Engineer, you will collaborate closely with internal team members to implement Adobe Analytics/Google Analytics on clients" websites. Your primary responsibilities will involve utilizing front-end technologies like HTML, CSS, JavaScript, and jQuery to facilitate the development and execution of web analytics tracking. You will be tasked with setting up and managing successful Adobe Analytics/Google Analytics deployments, as well as identifying and resolving intricate tracking issues. By leveraging JavaScript/jQuery, you will create analytics solutions tailored to the clients" business and online marketing objectives. This will involve understanding business requirements, gathering specifications, defining project scopes, and offering technical guidance throughout the process. To qualify for this role, you should hold a Bachelor's degree from an accredited university and possess a strong technical background with expertise in JavaScript, HTML, and CSS. Additionally, you should have proficiency in Adobe DTM/Adobe Launch and experience in implementing Adobe Analytics through various tag management solutions. With at least 3 years of relevant experience in Adobe Analytics implementation using DTM/Adobe Launch, you will be expected to have a solid foundation in web development. Experience with other web platforms such as Google Analytics, Tealium, and Tealeaf would be advantageous. Your responsibilities will revolve around interpreting client business requirements and aligning them with specific digital measurement strategies. You will be responsible for creating documentation, deliverables, and solution requirements for web analytics tracking. Collaboration with account management and development teams will be essential to oversee the implementation, configuration, and debugging of web analytics code. Furthermore, you will support digital marketing teams in implementing customized tracking for campaign initiatives. Key skills for this role include a deep understanding of web analytics implementation tools, particularly Adobe Analytics. Proficiency in using Adobe DTM/Adobe Launch to implement changes recommended by the web analytics team is crucial. You should also possess hands-on experience in writing DTM rules and troubleshooting existing implementations. Expertise in Adobe DTM/Adobe Launch and Adobe Analytics is a prerequisite, while familiarity with Google Analytics/Google Tag Manager or other web analytics platforms would be beneficial. Knowledge of web development technologies such as JavaScript, HTML, and CSS is also essential. Your ability to produce technical specifications, design reference documents, developer guides, and code requirements will be pivotal. Excellent skills in reading and debugging HTML and JavaScript to test tags effectively are required. You should be adept at presenting results in a comprehensible manner for business partners, ensuring appropriate detail and usability. Strong written communication skills catering to both technical and non-technical users are essential. Additionally, your willingness to travel for client meetings and off-site discussions, experience in developing analytics testing processes, and effective communication skills with clients and colleagues at all levels will be valuable assets in this role.,

As the Manager of Digital and Social Marketing at Mastercard, you will be an integral part of the Global Digital Marketing team, focusing on implementing and optimizing Adobe Analytics to enhance customer experiences and drive business growth. Your role will involve managing Adobe Analytics, interpreting data, and collaborating with cross-functional teams to ensure data integrity and accuracy. Key Responsibilities: - Oversee the end-to-end implementation of Adobe Analytics and manage Adobe Launch (Tag Manager) for tracking solutions efficiently. - Analyze website, mobile app, and digital campaign performance using Adobe Analytics to identify trends and opportunities. - Collaborate with IT and development teams to integrate Adobe Analytics across digital properties. - Work closely with marketing, product, UX, and BI teams to align analytics with business goals. - Ensure compliance with data privacy regulations such as GDPR, CCPA, and implement data governance policies for high data quality. Your Expertise: - 7+ years of experience in Adobe Analytics or similar web analytics platforms. - Proficiency in Adobe Launch, HTML, JavaScript, and tag management systems. - Knowledge of web building blocks like HTML, CSS, JS, jQuery, and experience with Adobe Experience Cloud products. - Familiarity with SQL, Python, R, and integrating Adobe Analytics with BI tools. - Strong project management skills, analytical abilities, and effective communication to present insights to stakeholders. Corporate Security Responsibility: All activities involving access to Mastercard assets, information, and networks come with an inherent risk. As a part of Mastercard, you are expected to: - Abide by security policies and practices. - Ensure confidentiality and integrity of accessed information. - Report any suspected information security violation or breach. - Complete mandatory security trainings to uphold Mastercard's guidelines.,

Role Purpose The purpose of this role is to provide solutions and bridge the gap between technology and business know-how to deliver any client solution Do 1. Bridging the gap between project and support teams through techno-functional expertise For a new business implementation project, drive the end to end process from business requirement management to integration & configuration and production deployment Check the feasibility of the new change requirements and provide optimal solution to the client with clear timelines Provide techno-functional solution support for all the new business implementations while building the entire system from the scratch Support the solutioning team from architectural design, coding, testing and implementation Understand the functional design as well as technical design and architecture to be implemented on the ERP system Customize, extend, modify, localize or integrate to the existing product by virtue of coding, testing & production Implement the business processes, requirements and the underlying ERP technology to translate them into ERP solutions Write code as per the developmental standards to decide upon the implementation methodology Provide product support and maintenance to the clients for a specific ERP solution and resolve the day to day queries/ technical problems which may arise Create and deploy automation tools/ solutions to ensure process optimization and increase in efficiency Sink between technical and functional requirements of the project and provide solutioning/ advise to the client or internal teams accordingly Support on-site manager with the necessary details wrt any change and off-site support 2. Skill upgradation and competency building Clear wipro exams and internal certifications from time to time to upgrade the skills Attend trainings, seminars to sharpen the knowledge in functional/ technical domain Write papers, articles, case studies and publish them on the intranet Mandatory Skills: Adobe Launch and Analytics. Experience:8-10 Years.

Job Title : Digital Analyst Web & Experience Analytics Experience Required : 7+ Years Location : [Remote/Hybrid] Employment Type : [Full-time] Job Summary The Digital Analyst will drive insights into user behavior and site performance across the digital landscape. This role supports experience optimization through advanced analytics, journey analysis, and actionable reporting for stakeholders across UX, Product, and Marketing. Key Responsibilities Analyze user journeys, funnels, traffic patterns, and engagement metrics to inform experience strategy. Develop dashboards and performance reports using tools like Tableau or Power BI. Translate complex analytics into clear business insights for cross-functional teams. Collaborate with optimization and marketing teams to support A/B testing and personalization analysis. Ensure data quality through validation of tagging and analytics setup (via GTM or Adobe Launch). Identify user behavior trends to surface actionable UX and content insights. Required Skillset & Experience Minimum 5 years of experience in digital analytics or web data analysis. Strong knowledge of GA4, Adobe Analytics, or other enterprise analytics tools. Experience with visualization tools such as Tableau, Power BI, or Looker. Ability to translate data into clear, actionable insights. Good understanding of customer journeys and digital experience KPIs. Familiarity with tagging frameworks and GTM/Adobe Launch. Technology Platforms & Tools GA4 Adobe Analytics GTM / Adobe Launch Tableau / Power BI / Looker Studio Hotjar Excel/Sheets

As an Adobe Experience Manager (AEM) Senior Developer, you will play a crucial role in maintaining and enhancing our current operating platforms while collaborating with the application development team to seamlessly integrate new applications into our network. Your responsibilities will include leading projects that extend and enhance the AEM platform by translating complex business requirements into technical specifications, defining the scope of development, and interacting with clients to provide technical expertise in AEM development and implementation. You will be expected to ensure well-written code adhering to industry standards, review application code, troubleshoot code-level problems efficiently, and provide constructive feedback. To excel in this role, you should possess 5+ years of AEM implementation experience and expertise in Apache Sling, Java Content Repository, OSGi, and Apache Felix. Your ability to define components, dialogs, Sling Models, architect Java services, and integrate 3rd party services with AEM will be crucial. Proficiency in front-end technologies such as SASS, HTL, and JavaScript Frameworks is necessary, along with the capability to define, set up, and configure an AEM Dispatcher. Additionally, you should demonstrate strong communication skills, the ability to interface directly with customers, lead technical discussions, and convey complex technical concepts professionally. A solid understanding of AEM Assets, a Computer Science degree or equivalent, and certification as an AEM architect are desired qualifications. Ideally, we would love to see expertise in AEM Component Development, Adobe Launch, Adobe Target, and experience in conceptualizing, designing, building, and deploying Adobe CQ5/AEM 6.x solutions. Proficiency in backend Java, JSP, Servlets, J2EE with Spring, OOP, design patterns, as well as frontend CSS, JavaScript, and JavaScript Frameworks like React, Angular, Vue.js, is highly valued. Experience in leveraging the broader Adobe Experience Cloud stack is a plus, as well as the ability to lead blended teams, coach junior members, and interact effectively with executives and project partners. If you possess the required qualifications and skills along with a passion for driving successful outcomes through effective client interactions, presentations, demos, and scope management, we encourage you to apply for this exciting opportunity as an AEM Senior Developer.,

Educational Service Line Data & Analytics Unit Responsibilities Oversee complex data collection, defining requirements, optimizing the web analytics framework, and ensuring data quality/governance Capture necessary web data, oversee tagging implementation, and support marketing integrations (Adobe Launch) Test and validate new tags; audit and maintain existing tags Maintain robust processes and KPI framework to ensure data quality/governance Support web analytics architecture and data layer, continuing to build/mature analytics solutions Stay informed on new analytics trends and raise enhancement suggestions to the team (privacy laws, cookie-less tracking, new software etc.) Additional Responsibilities: Adobe Analytics Developer Certification Adobe Suite (including Marketo, AEM, Tag Manager), Decibel Insights (or other session replay), Qualtrics (or other site survey) GA4 and Google Tag Manager Prior Web SDK implementation Customer Data Platform experience to shape future data strategy at Waters Experience working in an agile environment Technical and Professional : Bachelor’s degree in Analytics, Mathematics, Computer Science, Marketing, or other quantitative discipline Deep knowledge of website tagging and analytics platforms with at least 2+ years previous use of Adobe Analytics, Adobe Target, and Adobe Launch with an emphasis on software implementation, maintenance, and tagging best practices JavaScript/Jquery in support of tagging and third-party marketing tracketing Successful track record of providing strategic recommendations to optimize the digital customer experience (B2B experience is a plus) Proficient Office 365 (Advanced Excel, PowerPoint, Teams, Outlook, etc.) Preferred Skills: Technology-Analytics - Functional-Web Analytics Technology-Adobe Analytics-Analytics Functional

Role Purpose The purpose of this role is to design, test and maintain software programs for operating systems or applications which needs to be deployed at a client end and ensure its meet 100% quality assurance parameters Do 1. Instrumental in understanding the requirements and design of the product/ software Develop software solutions by studying information needs, studying systems flow, data usage and work processes Investigating problem areas followed by the software development life cycle Facilitate root cause analysis of the system issues and problem statement Identify ideas to improve system performance and impact availability Analyze client requirements and convert requirements to feasible design Collaborate with functional teams or systems analysts who carry out the detailed investigation into software requirements Conferring with project managers to obtain information on software capabilities 2. Perform coding and ensure optimal software/ module development Determine operational feasibility by evaluating analysis, problem definition, requirements, software development and proposed software Develop and automate processes for software validation by setting up and designing test cases/scenarios/usage cases, and executing these cases Modifying software to fix errors, adapt it to new hardware, improve its performance, or upgrade interfaces. Analyzing information to recommend and plan the installation of new systems or modifications of an existing system Ensuring that code is error free or has no bugs and test failure Preparing reports on programming project specifications, activities and status Ensure all the codes are raised as per the norm defined for project / program / account with clear description and replication patterns Compile timely, comprehensive and accurate documentation and reports as requested Coordinating with the team on daily project status and progress and documenting it Providing feedback on usability and serviceability, trace the result to quality risk and report it to concerned stakeholders 3. Status Reporting and Customer Focus on an ongoing basis with respect to project and its execution Capturing all the requirements and clarifications from the client for better quality work Taking feedback on the regular basis to ensure smooth and on time delivery Participating in continuing education and training to remain current on best practices, learn new programming languages, and better assist other team members. Consulting with engineering staff to evaluate software-hardware interfaces and develop specifications and performance requirements Document and demonstrate solutions by developing documentation, flowcharts, layouts, diagrams, charts, code comments and clear code Documenting very necessary details and reports in a formal way for proper understanding of software from client proposal to implementation Ensure good quality of interaction with customer w.r.t. e-mail content, fault report tracking, voice calls, business etiquette etc Timely Response to customer requests and no instances of complaints either internally or externally Deliver No. Performance Parameter Measure 1. Continuous Integration, Deployment & Monitoring of Software 100% error free on boarding & implementation, throughput %, Adherence to the schedule/ release plan 2. Quality & CSAT On-Time Delivery, Manage software, Troubleshoot queries,Customer experience, completion of assigned certifications for skill upgradation 3. MIS & Reporting 100% on time MIS & report generation Mandatory Skills: Adobe Launch and Analytics. Experience5-8 Years.

About The Role PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Experience Level 7 10 + Yrs. Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 67 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.

About The Role PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Experience Level 7 10 + Yrs. Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 67 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.

Job Title : Real-Time Customer Data Platform (RTCDP) Business Practitioner Job Location: Bangalore-Indiranagar (work from office only) About the role: As the lead for business-facing adoption of our Real-Time Customer Data Platform (RTCDP), you will work closely with marketing, IT, and analytics teams to bring customer data to life. Your role will focus on designing and implementing unified customer profiles, building audience segments, and setting up activation workflows that power personalized experiences across digital and offline channels. Through strong data governance and actionable insights, you will help the organization deliver more relevant, timely, and impactful customer interactions at scale. Key Responsibilities: Platform Setup Turn business needs into data models, customer profiles, and audience segments. Set up data connections from websites, apps, CRM systems, and offline sources. Define how customer data is matched and organized. Data Management Work with tech teams to bring in and check data from different sources. Create plans to make sure data is accurate and clean. Keep an eye on data speed and quality, and fix problems quickly. Audience Building & Campaign Activation Create customer groups based on behavior, demographics, and purchases. Set up systems to send these groups to marketing tools like email or ad platforms. Improve audience targeting to boost campaign results. Insights & Strategy Review how customer groups perform and suggest ways to improve. Find opportunities for personalized offers, preventing customer loss, and increasing sales. Share insights and business value with leadership. Data Privacy & Compliance Set rules for handling data safely and legally (e.g., GDPR, CCPA). Keep records of how data is used and shared. Work with legal teams to ensure everything is compliant. Training & Support Create guides and training materials for marketing and analytics teams. Lead workshops and offer one-on-one help to users. Act as the go-to expert for the RTCDP platform. Innovation & Improvement Stay updated on new platform features and industry trends. Test new ideas like AI-based personalization or smart devices. Find ways to make processes faster and more efficient. Required Qualifications Bachelors or Masters degree in Business Analytics, Marketing Technology, Computer Science or related field. 3-5 years hands-on experience with a Customer Data Platform ( Adobe RTCDP, Salesforce CDP, Tealium, Segment, etc.) in a client-side role. Strong SQL proficiency and familiarity with data warehousing, ETL/ELT processes and API integrations. Demonstrated expertise in identity resolution, profile stitching and real-time data ingestion. Experience designing audience segments and activating through digital channels (adtech, email, personalization). Excellent stakeholder management and presentation skills, with comfort engaging at the executive level Preferred Skills & Attributes Certification in Adobe Real-Time CDP or equivalent CDP platform. Knowledge of Adobe Experience Cloud integrations (Analytics, Target, Campaign) or parallel ecosystems (Salesforce Marketing Cloud, Oracle CX). Proficiency in privacy frameworks, consent management and data governance best practices. Familiarity with tag management (Adobe Launch, Tealium iQ) and server-side data collection. Experience in Agile/Scrum delivery environments. Strong analytical mind-set, attention to detail and commitment to data quality. If you are interested please share your updated resume to sai.s29@shriramfinance.in

Were Hiring: Digital Analyst – Web & Experience Analytics Location: Remote / Hybrid Experience: 7+ Years Employment Type: Full-time Notice Period: 0–15 Days Client & Budget: To be discussed Role Summary: As a Digital Analyst – Web & Experience Analytics, you will analyze digital journeys, performance metrics, and user behavior to deliver strategic insights that power UX, Product, and Marketing decisions. You’ll work across enterprise tools like GA4, Adobe Analytics, and Tableau to surface meaningful trends and optimize digital experiences. Key Responsibilities: -Analyze user journeys, conversion funnels, and engagement KPIs to inform experience strategies. -Build dashboards and performance reports using Tableau, Power BI, or Looker Studio. -Translate complex digital data into clear, actionable insights for cross-functional teams. -Support A/B testing analysis and personalization initiatives across the website. -Ensure data accuracy through validation of tags and analytics implementation (GTM or Adobe Launch). -Identify UX friction points and content performance trends to support optimization. Must-Have Skills: -5+ years of experience in digital analytics, web analytics, or customer experience measurement. -Hands-on expertise with GA4, Adobe Analytics, or equivalent tools. -Proficiency in data visualization platforms like Tableau, Power BI, or Looker. -Strong grasp of journey mapping, funnel analysis, and behavioral segmentation. -Familiarity with tag management systems such as GTM or Adobe Launch. -Analytical mindset with the ability to present insights to non-technical stakeholders. Preferred Tools & Technologies: -GA4 -Adobe Analytics -Google Tag Manager / Adobe Launch -Tableau / Power BI / Looker -Hotjar -Excel / Google Sheets If you thrive in a fast-paced, data-driven environment and enjoy collaborating across teams to shape digital experiences—let’s connect! Apply now or message us to anzia.sabreen@bct-consulting.com

Your Role This role would require working alongside architects, business stakeholders, product owners, software developers and UX / UI visual designers with 4+ years experience with Adobe Analytics, Adobe Launch/DTM. SME in AEP Data Collection Tags(Adobe Launch) with proven experience implementing various Adobe experience cloud solutions via Adobe launch end to end. Prior experience with Adobe Experience Platform Data Collection Tags(Launch), Web SDK, Mobile SDK implementation Should be an expert on Adobe Analytics with proven experience handling large implementations, building dashboards and visualizations and performing analysis Your Profile Should be able to perform technical audit of existing implementation, identify issues, provide recommendations and implement fixes as needed Demonstrated ability in technical, with excellent hands-on experience with Adobe Solutions Demonstrated experience implementing Adobe Target,Launch & Web SDK and experience delivery Should have led, independently managed large rollouts of Adobe experience cloud solutions Proficient in Javascript, HTML and CSS Experience with Adobe Mobile SDK implementation will be a plus What youll love about working here You can shape your career with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders. You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work. You will have theopportunity to learn on one of the industry's largest digital learning platforms, with access to 250,000+ courses and numerous certifications. Were committed to ensure that people of all backgrounds feel encouraged and have a sense of belonging at Capgemini. You are valued for who you are, and you canbring your original self to work . Every Monday, kick off the week with a musical performance by our in-house band - The Rubber Band. Also get to participate in internalsports events , yoga challenges, or marathons. At Capgemini, you can work oncutting-edge projects in tech and engineering with industry leaders or create solutions to overcome societal and environmental challenges. About Capgemini Location - Hyderabad,Bengaluru,Mumbai,Pune

JD: Technical Consultant with expertise in JavaScript/HTML/CSS custom coding. Candidates comfortable with client facing role. Good understanding and experience with JavaScript. Hands on Target experience in a project along with activities/responsibilities on Target specific project. Adobe Target Recommendations & Automated PersonalizationExperience in terms of AT.js implementation/Custom code offer creation/target Recommendations/Target Mobile App, Server-side implementation/AEP web SDK etc. Minimum 4-5 years of experience working Adobe Target and good understanding of Adobe experience Cloud technologies. Good to have Adobe Target Certification. Ability to prioritize and work in a very fast-paced environment.Strong critical thinking, analytical and problem-solving skills. Ability to work collaboratively with cross functional teams like product owners, technologies teams, and marketing partners

Roles and Responsibility Collaborate with cross-functional teams to design and implement Adobe Target solutions. Develop and maintain technical documentation for Adobe Target projects. Provide training and support to clients on Adobe Target best practices. Troubleshoot and resolve technical issues related to Adobe Target implementation. Work closely with stakeholders to understand business requirements and develop targeted campaigns. Stay up-to-date with the latest trends and features in Adobe Target. Job Requirements Strong understanding of Adobe Target development principles and methodologies. Experience working with various data formats and integrating them with Adobe Target. Excellent problem-solving skills and attention to detail. Ability to work independently and as part of a team. Strong communication and interpersonal skills. Familiarity with industry-standard tools and technologies used in web development and marketing automation.

Experience Level 7 10 + Yrs. Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 67 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.

PRIMARY SET Adobe launch/AEP WEB SDK, Adobe Analytics & Project Management (Must Have) Experience Level 7 10 + Yrs. Roles and Responsibilities: Collaborate with stakeholders to gather digital analytics requirements and translate them into actionable tracking strategies. Implement and configure Adobe Analytics using Adobe Launch (Client-Side and Web SDK) and set up data layers. Set up and manage custom eVars, props, events , classifications, and Analysis Workspace dashboards . Perform end-to-end QA and validation of tags to ensure accurate tracking and data integrity. Build interactive and insightful dashboards in Adobe Analytics Workspace to visualize performance and user behavior. Translate data into clear, actionable insights and business recommendations that inform digital marketing, product strategy, and UX decisions. Define KPIs and measurement strategies aligned with business goals and customer journeys. Present data-driven stories to business and leadership teams, using visuals and narratives to influence strategic decisions. Troubleshoot and resolve issues with implementation, reporting, and data discrepancies. Implement and manage third-party pixels and marketing tags (e.g., Meta, Google, LinkedIn) through Adobe Launch. Monitor site performance and user interaction patterns to uncover optimization opportunities and A/B test hypotheses. Stay current with Adobe product releases, digital analytics trends, and industry best practices. Technical and Functional Skills: Bachelor's degree with 67 years of hands-on experience in Adobe Analytics and Adobe Launch implementation . Strong proficiency in Adobe Analytics Workspace report building, segmentation, calculated metrics, and data storytelling. Expertise in configuring Adobe Launch rules, events, extensions , and deploying custom tracking codes. Strong understanding of JavaScript, HTML, CSS , and web development debugging tools (e.g., Charles, Adobe Debugger). Experience with data layer architecture , solution design documents, and tag documentation. Deep understanding of digital KPIs, conversion funnels, attribution models , and behavior analysis. Proven ability to analyse large datasets , detect trends, uncover root causes, and propose actionable recommendations. Excellent communication and storytelling skills to convey insights and influence decision-makers. Experience with A/B testing tools (e.g., Adobe Target, Optimizely) and interpreting test results is a plus. Exposure to Customer Journey Analytics (CJA) , Real-Time CDP, or cross-channel segmentation is a bonus.